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Name: Name: Lara ThorntonLara ThorntonAddress: Address: 6905 Palmetto Street, Cincinnati, OH 452276905 Palmetto Street, Cincinnati, OH 45227Website: Website: www.larathornton.infowww.larathornton.infoEmail:Email: lara@p10e.com lara@p10e.comTwitter: Twitter: @larathornton@larathorntonPhone Number: Phone Number: 513.295.4520513.295.4520

summaryDiverse professional with 14 years experience in a university setti ng; Diverse professional with 14 years experience in a university setti ng; serving as a writer, editor, researcher, graphic designer, web manager, serving as a writer, editor, researcher, graphic designer, web manager, and public relati ons specialist. Designed several innovati ve, award-and public relati ons specialist. Designed several innovati ve, award-winning publicati ons, creati ng a team eff ort on each project. Extensive winning publicati ons, creati ng a team eff ort on each project. Extensive computer skills, experience working with a variety of individuals - computer skills, experience working with a variety of individuals - including students, coaches, media, faculty and staff - a proven ability including students, coaches, media, faculty and staff - a proven ability to consistently meet deadlines and a strong drive to succeed.to consistently meet deadlines and a strong drive to succeed.

experience highlightsGraphic DesignGraphic Design

Develop and implement design Develop and implement design concepts, serving as lead designer concepts, serving as lead designer of game programs, media guides, of game programs, media guides, promoti onal fl yers, invitati ons, promoti onal fl yers, invitati ons, television graphics, camp brochures, television graphics, camp brochures, fund-raising brochures, magazine fund-raising brochures, magazine adverti sements, scorecards, schedule adverti sements, scorecards, schedule cards, t-shirts, logos, calendars, indoor cards, t-shirts, logos, calendars, indoor and outdoor banners, scoreboard and outdoor banners, scoreboard graphics, posters, and credenti als.graphics, posters, and credenti als.

Design graphics for websites, including Design graphics for websites, including splash pages, banner ads, butt ons, and splash pages, banner ads, butt ons, and backgrounds.backgrounds.

Design web sites for clients who run Design web sites for clients who run sports camps.sports camps.

Create recogniti on for varsity athleti cs Create recogniti on for varsity athleti cs teams by designing high-quality print teams by designing high-quality print pieces with a consistent style. pieces with a consistent style.

Create and design unique and widely Create and design unique and widely viewed projects, including vehicle viewed projects, including vehicle wraps for a tractor-trailer and a van, wraps for a tractor-trailer and a van, adverti sements on a soda can, and adverti sements on a soda can, and digital roadside billboards.digital roadside billboards.

Responsible for the design and layout Responsible for the design and layout of sports secti on of college newspaper.of sports secti on of college newspaper.

Portf olio of design work can be found Portf olio of design work can be found at www.larathornton.info.at www.larathornton.info.

Communicati ons/Public Relati onsCommunicati ons/Public Relati ons Serve as athleti c department Serve as athleti c department

webmaster for www.ucfathleti cs.webmaster for www.ucfathleti cs.com and assist with management and com and assist with management and design of www.gobearcats.com.design of www.gobearcats.com.

Maintain and update informati on Maintain and update informati on for websites using multi ple content for websites using multi ple content management systems.management systems.

Research and initi ate new media Research and initi ate new media techniques in communicati on eff orts techniques in communicati on eff orts (Facebook, Twitt er, etc.)(Facebook, Twitt er, etc.)

Design and write weekly Design and write weekly newslett er for sports newslett er for sports teams.teams.

Write press releases, Write press releases, game notes, previews, game notes, previews, reviews, features, reviews, features, biographical and biographical and historical stories, and maintain historical stories, and maintain stati sti cal data for sports teams.stati sti cal data for sports teams.

Generate and disseminate press Generate and disseminate press releases, create and pitch story angles to releases, create and pitch story angles to the news media, organize interviews.the news media, organize interviews.

Management/SupervisionManagement/SupervisionProject managementProject management Manage producti on of game programs Manage producti on of game programs

and media guides by assigning stories, and media guides by assigning stories, ensuring deadlines are met by creati ng ensuring deadlines are met by creati ng schedules and coordinati ng completi on schedules and coordinati ng completi on with printer.with printer.

Write specifi cati ons and negoti ate Write specifi cati ons and negoti ate quotes for printi ng projects, keeping quotes for printi ng projects, keeping projects under budget.projects under budget.

Prepare purchase orders and approve Prepare purchase orders and approve payments for printi ng services.payments for printi ng services.

Proven ability to direct complex Proven ability to direct complex projects from concepti on to projects from concepti on to completi on.completi on.

Game managementGame management Help to develop policies and procedures Help to develop policies and procedures

for parti cipatory events, including for parti cipatory events, including pre-race setup, registrati on, fi nancial pre-race setup, registrati on, fi nancial stati sti cs, online registrati on, data entry, stati sti cs, online registrati on, data entry, ordering supplies, supervising staff and ordering supplies, supervising staff and volunteers, and coordinati ng projects volunteers, and coordinati ng projects with outside vendors.with outside vendors.

Serve as game administrator, recruiti ng Serve as game administrator, recruiti ng event staff , providing operati on event staff , providing operati on management, and overseeing post-management, and overseeing post-game media procedures.game media procedures.

Business managementBusiness management Experience in start-up business, Experience in start-up business,

providing leadership, strategic planning, providing leadership, strategic planning, marketi ng, and problem-solving.marketi ng, and problem-solving.

Train, supervise and mentor staff .Train, supervise and mentor staff . Manage store during shift and initi ate Manage store during shift and initi ate

acti on to maintain operati on. acti on to maintain operati on. Maintain deployment under pressure Maintain deployment under pressure

during high volume sales.during high volume sales.

OtherOther Serve on University Branding Serve on University Branding

Committ ee.Committ ee. Certi fi ed in Achieving Top Search Certi fi ed in Achieving Top Search

Engine Positi ons. Engine Positi ons. Write season previews, feature Write season previews, feature

stories and provided game coverage stories and provided game coverage of various sports for the of various sports for the Observer-Observer-ReporterReporter, a 35,000-plus circulati on , a 35,000-plus circulati on newspaper.newspaper.

Writer and publisher of personal Writer and publisher of personal blog (www.fuzzygreensweater.com), blog (www.fuzzygreensweater.com), fi tness resource website, and social fi tness resource website, and social networking website for high school networking website for high school alumni. alumni.

Serve as chief editor of sports secti on, Serve as chief editor of sports secti on, media guides and game programs.media guides and game programs.

Television host of the Tom Kendall Television host of the Tom Kendall Coach’s Show.Coach’s Show.

Radio color commentator for women’s Radio color commentator for women’s basketball.basketball.

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employment historyemployment historyAssociate Director, Publicati ons Coordinator Associate Director, Publicati ons Coordinator July 2007-presentJuly 2007-presentUniversity of Cincinnati Sports Communicati onsUniversity of Cincinnati Sports Communicati ons, Cincinnati , Ohio, Cincinnati , Ohio

OwnerOwner May 2004-presentMay 2004-presentJust Sports Camps Online, LLCJust Sports Camps Online, LLC, Cincinnati , Ohio, Cincinnati , Ohio

Assistant Director, Publicati ons Coordinator Assistant Director, Publicati ons Coordinator September 2006-July 2007September 2006-July 2007St. John’s University Athleti c Communicati onsSt. John’s University Athleti c Communicati ons, Queens, New York, Queens, New York

Shift Supervisor Shift Supervisor January 2006-September 2006January 2006-September 2006Starbucks CoffeeStarbucks Coffee, Orlando, Florida, Orlando, Florida

Registrati on Director/Day of Race Staff Registrati on Director/Day of Race Staff May 2004-May 2005May 2004-May 2005Event Marketi ng and Management Internati onalEvent Marketi ng and Management Internati onal, Orlando, Florida, Orlando, Florida

Front Desk Staff Front Desk Staff May 2004-August 2004May 2004-August 2004Orlando Fitness and Racquet Club, Orlando Fitness and Racquet Club, Orlando, FloridaOrlando, Florida

Communicati ons Director Communicati ons Director July 1999-May 2004July 1999-May 2004University of Central Florida Sports Informati on, University of Central Florida Sports Informati on, Orlando, FloridaOrlando, Florida

Assistant Director Assistant Director July 1997-July 1999July 1997-July 1999University of Central Florida Sports Informati on, University of Central Florida Sports Informati on, Orlando, FloridaOrlando, Florida

Intern Intern July 1996-July 1997July 1996-July 1997University of Central Florida Sports Informati on, University of Central Florida Sports Informati on, Orlando, FloridaOrlando, Florida

educationeducation

honors & awardshonors & awards

B.A., English, B.A., English, California University of PennsylvaniaCalifornia University of Pennsylvania

Two-ti me recipient of University of Cincinnati Department of Athleti cs Excellence MedallionTwo-ti me recipient of University of Cincinnati Department of Athleti cs Excellence Medallion Ten publicati ons honored by College Sports Informati on Directors of America, including second in the nati on for the Ten publicati ons honored by College Sports Informati on Directors of America, including second in the nati on for the

2006-07 St. John’s Basketball Yearbook2006-07 St. John’s Basketball Yearbook California University of Pennsylvania Women’s Basketball Kodak All-AmericanCalifornia University of Pennsylvania Women’s Basketball Kodak All-American California University of Pennsylvania Disti nguished Service AwardCalifornia University of Pennsylvania Disti nguished Service Award California University of Pennsylvania Athleti c Hall of FameCalifornia University of Pennsylvania Athleti c Hall of Fame

certifi cationscertifi cations Certi fi ed Spinning® InstructorCerti fi ed Spinning® Instructor American Red Cross First Aid, CPR, AED for the Professional RescuerAmerican Red Cross First Aid, CPR, AED for the Professional Rescuer

computer skillscomputer skills Soft ware: Soft ware: Photoshop, InDesign, Illustrator, Dreamweaver, Microsoft Offi cePhotoshop, InDesign, Illustrator, Dreamweaver, Microsoft Offi ce Skills: Skills: Experienced on both Mac and PC platf orms, HTML, CSS,Experienced on both Mac and PC platf orms, HTML, CSS, Joomla! Joomla!, Neti tor, Search Engine Placement, Twitt er, , Neti tor, Search Engine Placement, Twitt er,

Facebook, Foursquare, 12SecondsFacebook, Foursquare, 12Seconds

referencesreferencesMichael HarrisMichael HarrisAssistant Director of Athleti cs/Sports Communicati onsAssistant Director of Athleti cs/Sports Communicati onsUniversity of Cincinnati University of Cincinnati 513-240-8884513-240-8884

Jeremy Marti nJeremy Marti nAssistant Sports Communicati ons DirectorAssistant Sports Communicati ons DirectorUniversity of Cincinnati University of Cincinnati 513-519-9792513-519-9792

Kim SchmidtKim SchmidtDirector of Campus Recreati onDirector of Campus Recreati onUniversity of Cincinnati University of Cincinnati 513-556-0599513-556-0599

John MariniJohn MariniPresidentPresidentPerformance Golf ConceptsPerformance Golf Concepts407-765-8258407-765-8258

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