no bragging and nothing boring: 9 effective ways to share impact
TRANSCRIPT
No Bragging and
Nothing Boring: 9 Effective Ways to
Share Your Impact
Kivi Leroux Miller President, Nonprofit Marketing Guide.com
kivilm
nonprofitmarketingguide
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The Inner Bookkeeper and the
Inner Angel
There’s some bookkeeper in all of us.
But we are mostly Angel.
The Angel ALWAYS wins.
9 Ways to Do It
As we go, circle the numbers that your nonprofit could implement by the end of this summer.
1
Thank You Videos
2
Photos in Thank You Cards
3
Client/Impact Testimonials
Donors say getting a thank you from someone who benefited from the charity’s work is very meaningful.
76%
Source: Cygnus Donor Survey
4
Timeline or Time Lapse
5
Real Time (or Close) Dashboards
May 2013 September 2012
6
Befores and Afters
Ed Givens, helped
back into housing
by Skid Row
Housing Trust
Thank you, Kat Johnson, for the example.
Hermann Park Conservancy, Houston TX
http://www.hermannpark.org/before_after.php
7
Behind the Scenes
Before, During, and After Oracle Road Wildlife Crossings Construction
8
Executive Director Updates
9
Infographics
How many
did you
circle?
How do
we keep
the love
alive?
http://www.flickr.com/photos/misteraitch/2971658475
Stop focusing on
all the activity.
Share the impact –
in fun, friendly ways.
Keep your supporters
plugged in by sharing your
gratitude and what they’ve
made possible.
http://www.flickr.com/photos/shimelle/478989869/
Go forth and share the love with your angels.
