north shore children & families summer 2012

Congratulations Grads!

School Is Out -Drive & Play Safely!

Are You Mom Enough?How Dare You!

Parenting Choices

A Critique ofAttachment Parenting

Final Summer Camps &Programs Showcase!

Reader Contribution

Community Calendar

Enter to Win Tickets toCirque du Soleil'sTotem - see pg. 21!

Have A Safe &Happy Summer!

FREE!North Shore

Children Families

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& IN THIS ISSUE

SUMMER ISSUE • JUNE/JULY 2012

The online and print forum promoting the development of children, families and the parents who care for them.

Happy Father’s Day!

Family & Friends

Continued on page 15

Congratulations, Grads! Happy Father’s Day! School’s Out for Summer!Have a Safe & Happy Summer – We’ll See You Again in August!

2 North Shore Children & Families

by Suzanne Provencher, Publisher

Happy Father’s Day to all NorthShore Dads! Whether you are Dad,Daddy, Papa, Father, Pa, Pere, Padre,Padri – or Grampy, Grandpa,Grandfather, Grand-Pere, Papere,Abuelo, Nonno, Gramps, Grampa, Pop or Bumpy – or Uncle, Guardian,Mentor, Teacher or Friend – here’swishing all Dads and caretakersthroughout the North Shore a veryHappy Father’s Day!

Congratulations to all NorthShore grads! Whether you aregraduating from pre-school,kindergarten, middle school, grammarschool, high school, trade school orcollege – we wish you the very best

as you begin the next phase of yourjourney!

Still looking for things for your kids todo this summer? Don’t miss ourfinal Summer Camps &Programs Showcase for thisseason on pages 10 through 13!

Check out our newestadvertisers in this issue! On page2, we welcome Clear View WealthAdvisors – who can assist you withsaving for college! You can download(FREE) Insider Secrets to Reducing YourCollege Costs at www.CollegeCashPro.com –or call Steve Stanganelli for furtherassistance! Also on page 2, wewelcome Little Harbor Boathouse inMarblehead – who offers kayak,

rowing, standup paddle sales, rentalsand instruction from 40 Doaks Lane.Stop by their Open House on June 3rd

from 10am-2pm to learn more! Wealso welcome a few new camps andsummer programs, along with many ofour returning camps and summerprograms, to our final Showcase forthis season: Northeast School ofBallet (see page 10), St. John’s Prepsummer programs (see page 11), C-A-M-P (Creative Arts, Music &Performance) in the Berkshires (seepage 12) and The Art Center inHamilton (see page 13). We alsowelcome Prime IT Solutions, who canhelp you or your small business withIT consulting, assessments,networking, backup solutions,

computer repairs and more (call Scott- see page 16) – and Cirque du Soleil’sTotem (see the back cover or page 21to enter to win tickets)! And finally,we welcome back Miss Wendy’sChildcare, who has summer timeopenings in Salem for infants, toddlersand school age children (see page 16).

We need some technical, onlinehelp! Please see our ad on page 3 ifyou have the skills and experience weneed to take our website and onlineadvertising capabilities to the nextlevel! If you do, we would love tohear from you to discuss how we canbest work together. This is a greatopportunity for college students whoneed an internship and recent grads

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North Shore Children & Families 3

Letter from the Editor

by Michael F. Mascolo, PhD

Have you seen the cover of the Mayissue of Time magazine? Of courseyou have. How could you avoid it? Itdisplays a tall, attractive motherbreastfeeding her 3 year old child. The child is standing on a chair so thathe rises to the level of his mother’sbreast. The bold caption reads, “Are you mom enough?” The articleto which this cover refers addressesthe theme of “attachment parenting” –the idea that “mothers and babiesevolved to be close to each other”(May 2012 Time, pg. 32).

I’m not a fan of this cover, but notnecessarily for reasons you mightthink. I am not offended by long-termbreastfeeding, co-sleeping, co-bathingor anything like that. I am offended bythe ways in which the editors of Time

chose to frame the issue. Instead ofattempting to foster intelligentdiscussion about the benefits andchallenges of different modes ofmothering (fathering or caregiving),the cover foments a kind ofcompetition about what it means tobe a model mother.

In framing the issue in this way, thecover deftly defines motherhood alonga single, uncomplicated dimension with“attachment mothering” on one poleand other forms of parenting on theother pole. The implication, of course,is that the “mom enough” mom is theone who practices attachmentparenting. The rest don’t measure up.

The caption – “Are you momenough?” – is an intentionallyprovocative question. It is not aneutral description about the relative

North Shore Children & Families

A publication of North Shore Ink, LLC© 2012. All rights reserved.

Reproduction in full or in part without written permission of the publisher is prohibited.

Suzanne M. ProvencherPublisher/Co-Founder/Managing Partner

[email protected]

Michael F. Mascolo, PhD Editor/Co-Founder/Partner

[email protected]

Designed by Group One GraphicsPrinted by Seacoast Media Group

Please see our Calendar in this issue for our upcoming deadlines.

Published and distributed monthly throughout the North Shore, 10x per year, and always online.

All articles are written by Michael F. Mascolo, PhD unless otherwise credited.

Information contained in NSC&F is provided for educational and entertainment purposes only.

Individual readers are responsible for their use of any information provided. NSC&F is not liable or responsible for the effects of use of information contained in NSC&F.

Established 2007.

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Where to Find UsNorth Shore Children & Families is available

at over 425 locations throughout the North Shore!

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Are You Mom Enough? How Dare You!


Attention Moms, Dads,

Students & Others!

WE NEED ONLINE TECHNICAL HELP!We are looking for an online

professional who has experience in:

• Website development & maintenance

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We have a unique, highly desired andinformative print product with a loyal following

of readers and advertisers for over 5 years. We would consider working with a college

intern, an independent contractor or working on a trade partnership arrangement.

This is a perfect opportunity to work from homeif you have the online technical skill set

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Interested and qualified applicants, please email a letter of interest,

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[email protected].

benefits of one form of parenting. It isnot even an attempt to make the casefor the value of one form of parentingamong others. Instead, in the words ofStephanie Knaak1 (writing aboutcurrent discussions of breastfeedingversus bottle feeding), it "is anideologically infused, moral discourseabout what it means to be a goodmother" (p. 345). It exploits an alreadyexisting cultural belief and takes it toan extreme. If mothers are in thebusiness of nurturing their children,then the mother of all mothers – theuber-mom – is willing to do anythingfor the sake of nurturing her child.Nurturing involves being close. Thecloser a mother is to her child, thebetter she is as a mother.

The simple fact is that there are manyways to be a good mother, father or

caregiver. Articles like the one in Timedo a disservice to parents who arealready bombarded with conflictingmoral messages about what it meansto be a proper parent. The message isclear: If you are not practicingattachment parenting, you are notgood enough. And that’s simply notthe case.

Of course, there’s more. Should webe offended by an image of abreastfeeding mother depicted on amagazine cover? In my view, absolutelynot. Should we be offended by amagazine depicting an image of amother breastfeeding a 3 year old?Again, in my view, for reasons that willbecome clear upon examination of thecontents of this issue, this should notoffend us.

However, the Time cover image isdifferent. The image has a quasi-sexualized dimension that flies just


Parenting Choices

There is No Such Thing as a Parenting Expert

There is no such thing as an expert.There are only people with variousdegrees of expertise.

What’s the proof of this statement?Well, there are many forms of proof.First, experts disagree. One expertsays that you should never sleep inthe same bed as your child; the otherexpert says that co-sleeping promotesemotional closeness.

Second, that which is taken to beexpert advice changes over time. Inthe 1970’s and 1980’s, it was commonto hear experts state that self-esteemwas the most important thing thatone could cultivate in children. Manyexperts instructed parents to praisetheir children’s efforts and towithhold comments that childrenmight experience as “negative” or

“critical”. Many feared that criticalfeedback or too much direction coulddamage a child’s self-esteem. Today,expert opinion is shifting. Expertsnow suggest that too much praise canfoster a sense of entitlement inchildren. Too little direction runs therisk of incompetence.

Most important, like all people,experts have values. Expert advice israrely “neutral” or uninfluenced bythe expert’s personal and culturalvalues.

We often think of an expert assomeone who is in possession of aclearly established or “objective” bodyof knowledge in some area. Amechanic is an expert in fixingautomobiles. A pediatrician is anexpert in children’s medicine. A

psychologist is an expert inunderstanding why people do whatthey do. We often think of theknowledge that an expert has as“scientific”, “dispassionate” or“objective”. By virtue of the expert’ssuperior knowledge, he or she is inthe position to dole out advice.

If we accept this line of reasoning, weimmediately run into a problem.When we give advice, we are saying,“this is the best thing to do” or “it isbetter to do this than to do that”.However, the moment we say thatone thing is better than or preferableto something else, we are making avalue judgment. Without even beingaware of it, we have moved from whatwe take to be “scientific knowledge”to “moral judgment”.

“Finally one night, out of sheer exhaustion, my wife, Martha, brought Hay-den into our bed. From that night on we all slept better. We slept so hap-pily together that we did it for four years, until the next baby was born!”– (Ask Dr. Sears1)

“Though some babies are capable of sleeping through the night as early as6 weeks old, for many it won’t happen until age 4 to 6 months. By thenmost babies should be learning to fall asleep on their own in their owncrib, without being rocked, nursed, or otherwise coddled into slumber.”– (Kaiser Permanente2)


Knowledge and values are not thesame. Scientific knowledge, forexample, tells us “what is”. It doesnot and cannot tell us “what we shoulddo”. These are two quite differentissues. A psychologist may haveaccess to scientific knowledge aboutthe effects of different ways oforganizing a child’s sleep schedule onhis or her capacity to sleep throughthe night. She might be able to say, forexample, “Children who are allowedto cry themselves to sleep tend to beable to put themselves to sleep and tosleep through the night more quicklythan children who share a bed withtheir parents.” However, whileparents may use this finding (which istrue) to inform their decision abouttheir child’s sleeping arrangements,the scientific knowledge impliesnothing about whether or not it isbetter to allow children to “crythemselves to sleep”, to co-sleepwith children, to rock a child to sleepor to choose some other form ofsleep arrangement.

Given appropriate information,parents can make choices about whatthey value most. Parents who valuetheir privacy in the bedroom, whowant their children to be able to sleepthrough the night earlier rather thanlater in development or who valueindependence and self-soothing intheir children might decide that“letting a child cry themselves tosleep” is the best choice for them.Parents who value emotionalcloseness, who do not mind wakingup during the night with a child next

to them in bed,who wish tobreastfeed throughthe night and soforth, may decidethat they value co-sleeping with theirchildren.

How ValuesShape OurJudgments

Experts, likeanyone else, havepersonal andcultural values.Experts, likeanyone else, filtertheir judgments

through their personal and culturalvalues. And further, experts, likeeveryone else, are often unaware ofhow their personal and cultural valuesshape the judgments that they make.

This is not surprising. Does a fishknow that it’s in water? How couldit? Being in the water is the onlyenvironment that a fish everexperiences. It’s not until the fish istaken out of the water that the fishhas any sense (if it makes sense tospeak of fishy experiences at all) thatthere is a difference between being inwater and being out of water.

The same is true of ordinary peopleand experts. We ordinarily are notaware of what our values are (or eventhat we have them) until they arechallenged by our experiences withdifferent others. A Catholic child maygrow up believing that everyone isCatholic, and is surprised to find thatthere are Jews, Hindus and Muslims inthe world. A child with anauthoritarian father visits a friend tofind that not all fathers endorseauthoritarian values. A Westernmental health professional is surprisedto learn co-sleeping, co-bathing andlong-term breastfeeding are actuallythe norms in many cultures. Suchbeliefs challenge establishedorthodoxy.

So, What’s a Parent to Do?

Those who we call “experts” aresimply persons who have developeddepth of knowledge and skill in somearea. Their knowledge and skills are

Continued on page 6


There’s No Such Thing…Continued from page 5

valuable. However, knowledge andwisdom are not the same. It’s whatwe do with knowledge available to usthat matters.

And so, here is some advice fromsomeone with some expertise, butfrom someone who does not care tocount himself as an “expert”.

1. When it comes to anyparenting issue, learn as muchas you can. Read widely. Talk tomany people. Talk to experts,friends and grandmothers.Especially grandmothers. Then talksome more.

2. Differentiate “factual” claimsfrom “belief”, “opinion” and“values”. Factual claims simplydescribe what is. Value judgmentswill contain words like “should”,

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Parenting Choices

“must”, “better”, “best”, “good”,“bad” and so forth. If someonemakes a factual claim, read andcheck the facts. If someone offersan opinion, seek to clarify thenature of the value judgmentbehind the opinion.

3. Articulate your own values.Compare them to what others say.Examine how your values influencethe decisions you make. Examinehow the values of others influencetheir decisions. Be open tochanging your values if it seemsappropriate – but only if you aretruly convinced that your valuesneed updating.

4. Question the basis of all advice– including the basis of theadvice offered here.

1 From www.askdrsears.com/topics/sleep-problems/co-sleeping-yes-no-sometimes2 Fromwww.permanente.net/homepage/kaiser/pdf/4963.pdf)

A Critique of “Attachment Parenting”Attachment parenting is based on the idea that optimal child developmentoccurs when parents form close emotional connections with their children.Attachment Parenting International (API), an organization dedicated topromoting attachment parenting, describes the principles of attachmentparenting on their website (www.attachmentparenting.org). This articlecontains a description of the eight principles of attachment parenting aselaborated on the API website. It also contains a critical analysis of the extentto which the principles and practices of attachment parenting are supportedby classic and contemporary research in developmental psychology.

A large and growing body of research conducted by developmental psychologistssupports some of the central claims of attachment parenting. These include theidea that the development of a secure and emotionally close relationship tocaregivers is important to the healthy development of children. However, whileadvocates of attachment parenting can claim scientific support for some aspectsof attachment parenting, their use of the available research is selective.Advocates of attachment parenting tend to ignore a complementary and equallycompelling body of research that also establishes the importance of parental

Continued on page 8


guidance, high parental expectations and the need to support individuation andseparation as much as emotional closeness. Children are much more resilientthan advocates of attachment parenting seem to imply. In short, advocates ofattachment parenting tend to adopt a more extreme belief about the role ofattachment in development than is supported by existing research.

Now onward to an analysis of the eight principles of attachment parenting:

Prepare for Pregnancy, Birth and ParentingAPI encourages caregivers to learn as much as possible about pregnancy,childbirth, parenting, and diverse parenting philosophies. Parents areencouraged to become familiar with stages of child development so thatparents can set realistic expectations and attainable goals for children. Theyencourage caregivers to anticipate not only positive emotional experiences,but also to explore the negative emotions that arise during pregnancy andchildbirth. Parents are encouraged to stay active and fit and to seek assistancewith childbirth and early parenting, perhaps with a birth doula. A doula is aprofessional who is trained to provide emotional support for a woman eitherduring or after childbirth, and who facilitates or mediates communicationbetween the woman and other health care professionals.

Pros. Few would argue against the suggestion that impending parentsseek to learn about and prepare for pregnancy, childbirth and parenting.Pregnancy can be very stressful; exercise, diet and emotional support –from both family and trained professionals – can be very helpful to apregnant woman and her family.

Cons. Learning about the stages of child development in order to setrealistic expectations for infants and children is an important goal.However, one might then ask, at any given stage of development, justwhat constitutes a “realistic” expectation? Some theories ofdevelopment suggest the importance of involving children in structuredtasks in order to orient them to higher levels of behavior and emotionalcontrol; others suggest that it is more preferable to “follow the child’slead”. The general thrust of API’s approach appears to be one in whichthe parent accommodates to the child rather than vice-versa.

Feed with Love and RespectFeeding is understood not only as the provision of nutrition but also as an actof love. Based on the notion that infant rooting, sucking and crying are inbornsignals of physical and emotional need, API advocates feeding on demand andavoiding feeding schedules. Breastfeeding is advocated over bottle feeding toprovide optimal nutrition and to facilitate mother-child attachment.

Pros. Research strongly suggests thatthe nutritional benefits of breast -feeding exceed those of bottle feeding.Long term breast feeding is the rulerather than the exception in manynon-Western cultures.Theory andresearch in child development supportthe idea that infant emotional

behaviors act as signals of physical and emotional need, and that sensitiveattention to an infant’s signal is crucial for healthy development.

Cons. The fact that breastfeeding is nutritionally superior than bottlefeeding does not mean that breastfeeding is optimal for all parents of allchildren. Some studies suggest that breastfeeding in infancy is associatedwith higher levels of cognitive functioning later in development. However,more recent research that uses more sophisticated methods suggests that


is only the case for premature infants or low birth weight infants. Researchdoes not support the idea that breastfed babies form stronger bonds orattachments with their caregivers than bottle fed babies.

Respond with SensitivityInfants and young children express their emotional needs through subtle andnot-so-subtle facial acts, vocalizations and other emotional responses. Secureattachment develops when parents respond sensitively to children’s emotionalneeds. Parents can nurture attachment and empathy by learning the meaningof their children’s emotional cues and ensuring that needs are met in acomforting fashion.

Pros. Research unambiguously supports the claim that secureattachment develops in response to emotionally-sensitive caregiving.

Cons. There is a distinction to be made between emotionally sensitivecaregiving and indulgent caregiving. The API website includes suggestionsthat parents structure activities around the child’s natural biologicalrhythms; prolonged crying can produce harmful chemical imbalances inthe brain; parents should respond to tantrums primarily by calming achild. These conclusions suggest a bias toward the idea that placingdemands on children is inherently stressful. Research suggests thatchildren are much more resilient than advocates of attachment parentingseem to suggest.

Use Nurturing TouchDrawing upon the idea that skin-to-skin contact is important for stimulatingphysical, intellectual and emotional growth, API recommends high levels ofphysical contact. Such contact is facilitated through breastfeeding, massage,close carrying (rather than using carrying devices), physical affection, wrestling,tickling and so forth.

Pros. Research clearly supports the claim that physical contact and skin-to-skin touch are important for a child’s physical and emotionaldevelopment. Physical touch is an essential contributor to thedevelopment of emotionally close parent-child relationships.

Cons. Attachment theory was originally developed by psychologist JohnBowlby in the 1960’s. Bowlby suggested many behaviors that infants andyoung children produce serve an evolutionary function – namely, to keepthe child near the parent so the parent could protect and nurture thechild. Research shows that crying, smiling, whimpering, looking afraid andrelated behaviors do, in fact, bring parents and children physically closer.However, it is one thing to say that children naturally signal caregiverswhen they need care and protection; it is quite another thing to say thatchildren are born with a desire for physical contact that is so intense thatthey require long and sustained periods of physical contact. This latterclaim is simply not supported by research.

Ensure Safe Sleep, Physically and EmotionallyAPI maintains that infants have emotional needs at night just as they do duringthe day. These include dealing with hunger, loneliness, fear and heat regulation.Co-sleeping and bed sharing are recommended to allow parents to meetchildren’s emotional needs through the night.

“Attachment Parenting”Continued from page 7

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Parenting ChoicesNorth Shore Children & Families 9

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Pros. A caregiver who has the desire and luxury to act as a full timeparent has more time to nurture a close and loving relationship with hisor her child.

Cons. The idea that parents and children should spend long periods oftime in close physical contact is contradicted by attachment theory itself.According to John Bowlby and Mary Ainworth, a secure attachmentrelationship is one that establishes the caregiver as a secure base fromwhich to explore the world. The secure attachment relationship strikes abalance between connection and separation; between emotionalcloseness and secure and confident exploration. A secure child developsthe confidence to branch out and explore the world (be separate)because he knows that his caregiver will be there for him if things gowrong. Attachment is not simply about physical or emotional closeness –it’s also about preparing a child for independence and confidentexploration. Research also suggests that, within limits, children are noless securely attached to working parents than they are to nonworkingparents. Research suggests that quality daycare and preschoolinvolvement does not have detrimental impact on children’sdevelopment.

Practice Positive DisciplinePositive discipline is based on the principle that “parents should treat theirchildren the way they would want to be treated”. Positive discipline isachieved through the establishment of the close attachment relationship itself.


Pros. In the context of the world’s cultures, co-sleeping and bed-sharingare not unusual activities. For many families, co-sleeping allows parentsand children alike to experience close emotional contact. It increases theamount of time that children spend breastfeeding, and often leads tofeelings of emotional closeness.

Cons. Children are resilient creatures. There is no evidence thatsuggests that allowing a child to “cry herself to sleep” is harmful tochildren. By the end of the first year of life, most children can learn toput themselves to sleep after just a few nights of firm limits on bedtime.The process is often more stressful for parents than for children. Thedecision about sleeping arrangements has more to do with personal andcultural values than it does about what is inherently healthy for infantdevelopment.

Provide Consistent and Loving CareAdvocates of attachment parenting suggest that infants and young childrenexperience an intense need for physical and emotional closeness to theircaregivers. They recommend that one parent act as a full time caregiver, orthat parents should recruit a third person with whom children can establish asecure attachment. They further recommend building family schedules aroundchildren (rather than vice-versa), avoiding separation between parent and child(e.g., bringing a child along on “date night”) and avoiding the use of shame, fearor intimidation.


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Summer Camps & Programs Showcase Series

Part 4 of 4

Summer Camps & Programs Showcase Series

Part 4 of 4

Summer Camps & Programs Showcase SeriesPart 4 of 4



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Parents are advised to avoid harsh, controlling or manipulative discipline –techniques that invoke fear; parents are encouraged to create a “yes”environment; offer choices; work out solutions jointly with respect andempathy; to refrain from asserting parental power; and to use natural andlogical consequences.

Pros. Children develop through relationships. Perhaps the primaryway that parents influence their children is by establishing a stableemotional relationship with their children. A child who is able to trustthat his caregiver is available and emotionally supportive will be a childwho is more likely to use the parent as a source of reliable guidance.In the long run, the use of any particular discipline technique “works”because of the meaning that it takes on within the relationshipbetween the child and the parent. A stranger cannot discipline a childthe way a parent can because no relationship exists that supports thediscipline strategy.

Cons. Attachment parenting is organized around the “positive” ratherthan the “negative”. Who could argue with that? We all want to bepositive. However, the idea that we should work to promote thepositive (e.g., create a “yes” environment”) is based on a false premise,namely that infants and children are fragile and that “negative”encounters can therefore cause emotional damage to a child.However, humans, like other organisms, develop by adapting toenvironmental demands. Hundreds of studies on parenting and childdevelopment show that children profit from both high expectations

and nurturing support. High expectations provide the direction ofdevelopment; emotional support provides the means by which childrencan live up to those expectations. Children need to know what ispermissible (“yes”) and what is not permissible (“no”).

Strive for Balance in Personal and Family LifeAttachment parenting focuses on meeting emotional needs. Extending thisnotion to the family, API advocates developing systems of family interactionthat, as much as possible, acknowledge respect and balance the multiple needsof all family members. Self-care is important in order to create such a balanceand to avoid parent “burn-out”.

Pros. Balance both between andwithin family members is essential.Parents quickly get “burned out” ifthey do not find ways to coordinatetheir needs with those of theirchildren, spouses and others. Similarly,healthy child development demandsthat children acquire the capacity to

coordinate their needs with those of others.

Cons. While essential, the need to strike personal and family balanceseems at odds with other API principles. Attachment parenting isextremely child-centered. It is difficult to understand how bringing aninfant or young child along on “date night”, how prolonged periods ofskin-to-skin contact or how adjusting schedules to a child’s biologicalrhythms strikes a balance between the needs of the parent and the needsof the child.

Assessing the Value(s) ofAttachment ParentingDoes attachment parenting havevalue? As is the case with anycomplex issue, it depends.Attachment parenting is not so mucha scientifically ground system as it isan ideology or system of values.Attachment parenting seemsorganized around the values ofnurturance, child-centeredcommunication, emotional closeness andinterdependence. This is not to say thatthere is not scientific support formany of the practices of “attachmentparenting”. There is. However,advocates of attachment parentingtend to select and perhaps stretch theavailable evidence to conform to theirvalues. If advocates wish to promoteattachment parenting, they will haveto do so by appealing to the merits oftheir values rather than throughstrong appeals to scientific evidence.

“Attachment Parenting”Continued from page 9

Have A Safe, Happy& Fun Summer!

Please Drive Safely!


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INFANTS!

under the radar. The sexual suggestionis subtle enough to allow the editorsto proclaim their innocence inseeming to portray anything otherthan innocence in their cover photo.In this way, the cover exploits yetanother cultural controversy – namelythe circumstances under which thefemale breast should be regarded anatural expression of motherhood oras an object of sexual desire.

Another issue raised by the Time piecehas to do not so much withmothering, but with the nature andquality of what passes for news incontemporary society. Remember,Time views itself as a news magazine. Itis both desirable and appropriate for a

news magazine to provide analysis ofissues in the news. It is appropriatefor news magazines to examineprovocative issues that are in thepublic interest. However, when themedia frame issues in intentionallyprovocative ways, they cross the line –now all but non-existent – betweenanalyzing the news and makingthemselves part of the news.

Sadly, this trend is ubiquitous andunsurprising. (Witness Newsweek’sunforgivable cover depicting Obama as“The First Gay President”.) After all,magazines like Time are in the businessof selling magazines. While titillationmay be good for business, it isinconsistent with the mission of thenews media. In a time when themarket for print media is diminishing,we can readily expect the linebetween news and entertainment tocontinue to be trampled upon until itis lost from sight altogether.

The antidote? Eternal vigilance.

Letter from the EditorContinued from page 3

Family & FriendsContinued from page 2

who are looking for some hands-onexperience to add to their resume –or for moms, dads, teachers andothers who have a few hours freeeach week to work from home, alongwith the skills and experience that weneed. We hope to hear from yousoon!

This issue that you are reading is ourSummer issue – and it covers twomonths – June and July. We will nothave a separate issue in July. Our nextissue will be our August issue, whichcloses for advertising spacereservations on Wed., July 18, if yourequire our ad production assistance(or by noon, Fri., July 20, if you willbe submitting a completed ad thatdoes NOT require our assistance byTues., July 24) .

Don’t miss our contest thismonth! You could win a pair oftickets to see Cirque du Soleil’sTotem in Boston! See page 21; it’seasy to enter online – and win great

prizes, courtesy of North ShoreChildren & Families! To buy tickets,please see our back cover!

School will soon be out – so pleasedrive even more slowly so we can allhelp to keep our children safe.Remind your children (and rememberyourself!) to be smart and play safelywhile having fun – and we can allenjoy the magical months of summer.

Whether you or your children are atthe beach, the park, at camp or on thefield – remember to be kind, fair andsportsmanlike and to treat others theway that you like to be treated. Be agood friend – and choose kindnesswhenever you can.

Happy 51st Anniversary, Mom &Dad! I’d like to take this opportunityto wish my parents, Sally & Joe, a veryHappy 51st Anniversary on June 4!

Happy 50th Birthday to MissWendy on June 12, to my cousin,Judi, on July 1 and to me on July10! Fifty is nifty – so cheers to allof us who are celebrating theBIG ONE this summer!

As always, thanks so much forspending some time with us again –and Happy Father’s Day, Dad!

I hope you enjoy your Summer!

Until August – Suzanne

1Knaak, S. (2010). Contextualising risk, construct-ing choice: Breastfeeding and good mothering inrisk society. Health, Risk & Society, 12, 345–355.


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Reader Contribution

My Battle with King Videoby Justin Travers

Video is King. So is the computer, theiPodtouch, the TV and the cellphone.Movies and TV and video, oh my! I fear that it is a form of pollution. It isdeteriorating Zack’s brain.

But wait – I really do mean it. I mean, Iknow that any single TV show isn’tsuch a big deal. I know that onevideogame is not going to kill my kid.But if I let Zack have all the video hewanted, that’s all he would do. And so,I’ve decided to do something about it.

This is very hard. There are athousand problems that come upwhen I attempt to limit Zack’s videotime. Let’s say that I say: “Okay, only 1hour of video time per day.” (Gee, Ifeel like a permissive sap just saying

that!) Let’s see what happens:

So, he gets on the computer anddoesn’t get off after an hour.

I say, “Put a sticky note” on yourcomputer to tell when you aredone. He forgets the note. Or when he puts one up, why do Ifeel that the starting time isn’t quiteright?

He’s done with his hour. He’s donewith his homework. He goes to hisfriend’s house to play. What dothey play? You guessed it. And forhow long?

Different day. He’s done with hisone hour. Then I see him on thecomputer again later in the day.Why are you on the computer?“I’m just syncing my iPod”, “I’m justchecking my email”, “I’m just...”,“I’m just…” Well, I’M just ready totoss the computer out of thewindow!

Okay – so this isn’t working. What doI do? I know! I’ll have him earn hiscomputer time! For every hour ofconstructive work you do – I don’tcare what it is, as long as it involvessomething that will build skills in someway – you’ll get a full hour of computer.How about that? Then we both win.Oh, he was so into that idea. And Iwas ready to trade all that computertime for all that creative work.

So how did it work?

Zack starts out reading. Great! Hereads for an hour. And then on thecomputer. Then he’s off after anhour. “How about you start yourhomework project?” Zackcomplies. He spends an hour onhis homework. Then back on thecomputer. Off again after an hour.

More homework.

I did it! This is working so well! Ohhow clever I am. Yes, he’s on thatcomputer for longer than I want. Buthe’s doing more homework than hehas ever done before!

“Zack, let me take a look at yourhomework before you turn it intomorrow.” Zack shows me hiswork. I look at it. I read his“essay”. I look at the drawings thataccompany the essay. “Oh myGod,” I think to myself. “This is the

most pathetic pile of poop that I’veever experienced”, I continued tothink to myself. Except I didn’tthink “pathetic pile of poop”. It wasmore like a “shabby shower…”

Okay. So I’m not so clever after all. Itbecame clear that Zack was simplygoing through the motions of doing“constructive” work. It became very

clear that Zackis so obsessedwith hiscomputergames andYoutube andemail andmovies and…Ack! He’s noteven oldenough to getontoFacebook!He’s soobsessed withthis stuff thatnothing else

matters.

I thought about what happened lastwinter. I carved out an igloo of sortsin the big pile of snow that we madefrom shoveling and reshoveling andreshoveling the driveway. (Zackhelped. Under threat of life in anundisclosed prison.) I showed Zackand his friend Peter the igloo. Theythought it was cool. Really cool. Andthey actually played in it. They playedin it for minutes at a time! Well, onlyone time. For a minute. And thenthey went inside to seek out somescreen. When I was a kid, I rememberI would spend hours… Oh, nevermind…

I know what you’re thinking. You’resaying, “Justin, just stop. You can’t winthis battle. You can’t kill King Video.This is here to stay. You are just goingto have to accept it.” Well, no, Dr.Strangelove, I am not going to learn tolove the bomb. There’s somethingwrong going on here, and I can’t be apart of it. I’m not willing to suffer theslings and arrows; instead, I’m going totake arms against what seems to be

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troubles, and by opposing, end them.What’s that you say? Hamlet dies inthe end? I’m putting fingers in my earsand I’m humming. I CAN’T HEARYOU!

And so, that’s it. No computer timebeyond homework during the week.

None. Zippo, Zack. “Oh, how about 30minutes per day?” Nope. Nothing.Two hours per day on weekends only.That’s it.

I’ll keep you up to date.

Hooray for Summer!


North Shore People Are Talking About Us!

We’ve been advertising for several years now – and our ads consistentlyget a great response. We know, because we track our marketing

effectiveness with the different advertising/marketing mediums we use! Wemeasure the amount of inquiries from each advertising source, and use thatdata to identify our cost per inquiry as well as our cost per new member.(When it comes to inquiries, both the quantity and quality matter!)

We are very pleased with our partnership with this local parenting publication. North Shore Children & Families is a professional and classypublication, and Suzanne is passionate about making sure advertisementsare accurate, attractive and effective. We believe this publication is a greatmarketing source to present our message to our target customers, and we’reoptimistic that with its excellent content it will continue to be an excellentresource for area parents and local businesses.

We periodically fine tune our marketing plan, reducing investment in thosepublications that yield less value per dollar invested in them. RegardingNorth Shore Children & Families, we have increased our marketing there,because of its impact with our target demographic…that is…it gets resultsfor our businesses!

Alan Ruthazer, OwnerThe Little Gym, Danvers & Woburn

“

“Community Calendar

To Submit to our Community Calendar:Please visit us at www.northshorefamilies.com and submit your listings directly through our website.From our Home Page – click on Calendar – then click on Submit in the upper right corner and our formwill open for you to complete and submit your listings.

While we will make every attempt to post all appropriate listings in our Community Calendar, space islimited – and priority will be given to those events that are free and family-friendly – and those submitted byour advertising partners & sponsors.

Calendar listings are generally due by the 15th of each month prior and must be submittedthrough our website. If you need to guarantee that your listing will be posted – please contact Suzanne toadvertise. See our current Calendar for our upcoming issue deadlines.

To advertise, please contact Suzanne at [email protected] or 781.584.4569.

For complete listing accuracy, werecommend that you call ahead orcheck the websites listed. Featuredlistings do not constitute anendorsement from this publisherand we encourage our readers toalways do their own research.

JUNE IS THE MONTH FOR:Aquariums, Candy, Dairy, GayPride, Accordion Awareness,Adopting A Cat, Fresh Fruit &Veggies, Roses, Turkey Lovers,Great Outdoors, Driving Safely,

Iced Tea, Safety, Tennis, PottyTraining Awareness, Zoos

Week 1: Fishing week; Week 2:Clay week, email week; Week 4:Camping week

SCHOOL IS OUT – PLEASE DRIVE & PLAY SAFELY!

APARTMENT for RENT:

2 bedrooms, 1.5 baths apartmentavailable in Nahant – just in timefor summer fun and island living!See ad on page 21!

HELP NEEDED:

North Shore Children & Familiesneeds online technical help! See our ad on page 3!

UNIQUE GIFT IDEA/WORDSFOR SPECIAL OCCASIONS:

Personalized Poems & Prose bySuzanne – the perfect words toenhance any special occasion.Personalized poems as gifts,clever verses for invitations,speeches, toasts, roasts andpoignant eulogies. See ad on page 17!

SIGN UP FOR SUMMER CAMPS & PROGRAMS!

LAST CHANCE to register forsummer camps & programs! See pages 10-13 in this issue forlots of great summer camps &programs in our final showcasefor this season! Secure your kids’summer NOW!

START SAVING NOW:

Pay for College Without GoingBroke, Clear View WealthAdvisors can help you & yourfamily! See ad on page 2; freedownload at CollegeCashPro.com.

SIGN UP TODAY:

Parent & Child Program, Fall2012 Registration – Openthrough the Summer! Call 978.927.1936; forparents/caregivers with childrenages 20 months – 3.5 years (in Sept.). At Cape Ann WaldorfSchool, Moraine Farm, Rte. 97,Beverly. “Morning Glory” &“Bachelor’s Button” classes feature acommunity of parents and childrenenjoying play, bread making, circlegames, snack and conversation. Spaceis limited so call to register today! See ad on page 10.www.capeannwaldorf.org

Summer Time Openings forInfants, Toddlers & School AgeChildren at Miss Wendy’sChildcare, Salem.See ad on page 16.

ENROLL NOW:

Most of our schools are enrollingNOW for fall 2012! See specificschool’s ad for more info. & signup today!

FREE:

Call today to schedule a FREEintroductory class at The LittleGym! Danvers: 978.777.7977;Woburn: 781.933.3388.

JLC Advocacy is offering a freephone consultation for parentswho need help with specialeducation and IEPs. See ad on page 14.

Prime IT Solutions is offering aFREE consultation – see ad onpage 16! Call them for help with ITconsulting, managed services,assessments, networking, backupsolutions, computer repairs & more.

FAMILY FUN:

Roller World Skating Center onRte. 1 in Saugus offers greatfamily fun for all ages! See ad onpage 6 for spring and summerschedules; we offer group rates,birthday parties and outings forsummer camps’ in our newlyexpanded facility! www.roller-world.com

GET TICKETS NOW:

North Shore Music Theatre,Beverly, presents musicals,concerts and kids’ shows!See ad on page 7 – get tickets atwww.nsmt.org today!

Cirque du Soleil presents Totem,at Boston Marine Industrial Parkon the Waterfront! To win tickets– see page 21; to buy tickets, see the back cover!

MONDAYS:

Crafts that Dream Big, Mondaysat 10:30am-noon, June 25-Aug. 6at Amesbury Public Library.For all ages.www.amesburylibrary.org/kids-place

WEDNESDAYS:

Afternoons in the Children’sGarden, every Wed. June 20-Aug.22 (no program July 4), 3:30-4:30pm; members are free,non-members pay $5/family. Forparents/caregivers with children ages6 and under at the Children’s Gardenat Long Hill, 572 Essex St., Beverly.www.thetrustees.org

Select Wednesdays at PEM,Salem: PEM Pals, for caregiversw/children 5+; free with museum



Issue Ad Space Deadline Ads Due

August Fri., July 20 Tues., July 24September Fri., Aug. 17 Tues., Aug. 21October Fri., Sept. 14 Tues., Sept. 18

2012 PUBLISHING SCHEDULE

Attention Advertisers: Ask us about our …… “Try Us!” program for new advertisers

… Annual advertising frequency programs… The Annual Planner for Schools program… The North Shore Party Planner program

… Annual Summer Camps & Programs Showcase series

… Service DirectoryTarget your message to North Shore parents.

We’ve got the North Shore covered!

To explore your advertising options or to secure your space, please contact Suzanne at 781.584.4569 or

[email protected] learn more, please visit

www.northshorefamilies.com.

North Shore Children & Families is available for free each month at over 425 family-frequented locations throughout the North Shore!

adm., 10:30am. Fun, interactiveprogram with books, movement,music, art & hands-on activities. Visitwww.pem.org/calendar for specificdates.

Lunch ‘n Read, Wednesdays atnoon, July18-Aug. 8, outside atAmesbury Public Library (inside if raining). For all ages; bringyour lunch & enjoy stories.www.amesburylibrary.org/kids-place

FRIDAYS:

Mother Goose on the Loose,Fridays at 9:45am, June 29-Aug.10, at Amesbury Public Library.For ages 0-23 months with caregiver;space is limited.www.amesburylibrary.org/kids-place

Stargazing at the GillilandObservatory, free, every Friday8:30-10pm, weather permitting; atMuseum of Science, Boston. Call617.589.0267 – updated every Fri. at5:30pm, with info. about that night’sobserving session. www.mos.org

SATURDAYS:

Bring your bottles & cans toStone Zoo, Stoneham! 10am-2:30pm, parking lot. Help theenvironment and a worthy cause –held the 2nd Saturday of eachmonth through October. Allproceeds benefit conservation effortssupported by Zoo New England.www.stonezoo.org

SATURDAYS & SUNDAYS at PEM:

Family Tours & GalleryExplorations at PEM, Salem,11:30am-noon. Free w/museumadm.; www.pem.org.

Drop-in Art Activities, 1-3pm,free w/mus. adm. at PEM, Salem.www.pem.org

JUNE 1:

Stand for Children Day, Dare Day,Flip a Coin Day

JUNE 2:

Remembering & missing my dearfriend & neighbor, Estelle.

Blessing of the Pets, 10am, free atCarey Park, 111 River Rd., Merrimac;hosted by the Merrimacport UnitedMethodist Church. In case of rain,event will be held at the church (oneblock up from the park). Pets should

be on leash or in a carrier for safetyfor all.

Teddy Bear Check-Up Day atStone Zoo, Stoneham, 10am-3pm. For tix & info.:www.stonezoo.org

JUNE 3:

Egg Day, First US Spacewalk in1965, Repeat Day

Open House & SummerProgram Registration, 10am-2pm, at Little Harbor Boathouse,40 Doaks Lane, Marblehead;kayak, row, standup paddle – sales,rentals, instruction for all ages. Grouprates available for K-12 camps;birthday parties. Free parking. See ad on page 2 and visitwww.rowingforall.com.

JUNE 4:

Happy 51st Anniversary, Mom & Dad!

Full Moon, Hug Your Cat Day

JUNE 5:

World Environment Day, NationalGingerbread Day

JUNE 6:

National Gardening Exercise Day,National Yo-Yo Day

JUNE 7:

National Chocolate Ice Cream Day

JUNE 8:

Best Friends’ Day, World Oceans’ Day

JUNE 8 & 9:

Used Book Sale, June 8, 1-4pmand June 9, 9am-1pm; free for allages at Cape Ann WaldorfSchool, Moraine Farm, Rte. 97,Beverly. Buy used books, CDs,DVDs, games, puzzles & more!www.capeannwaldorf.org

JUNE 8, 9 & 10:

Anything Goes, musicalproduction by SparhawkSpotlights, at The SparhawkTheatre & Centre for the Arts,196 Main St., Amesbury. Performancesat 7:30pm on 6/8 & 9 and at 2pm on6/10. Tickets are $10/advance, $15 atdoor; group discounts available, credit cards accepted.www.sparhawkschool.com/theatre.htmFor groups & to purchase tickets,

email Norah [email protected] or callher at 978.388.5354.

JUNE 9:

Remembering Brannydoon(Brandon).

Tales of Mother Goose, studentperformances at 5:30 & 7pm,free at Boston Ballet School’sMarblehead Studio at theLynch/van Otterloo YMCA, 40 Leggs Hill Rd., Marblehead.www.bostonballetschool.org/school.html

JUNE 10:

Ball Point Pen Day, Iced Tea Day,Race Unity Day

JUNE 11:

Hug Holiday

Start of Summer EnrichmentClasses at St. John’s Prep, 72Spring St., Danvers; classes are $60& up. For students in grades 6-12; late

registrations are accepted if spaceallows. Start dates vary by courseselection, so please visit us atwww.stjohnsprep.org/summer formore info. or contact Sandra Martinat [email protected].

Open houses at PlumfieldAcademy, 123 Dayton St.,Danvers; 10:30am-noon AND5:30-7:30pm; for parents withchildren ages 5-10 years.www.plumfieldacademy.org

JUNE 12:

Happy 50th Birthday to Miss Wendy!

Red Rose Day, Magic Day

Rockport Music presents: theComposer-Performer-RepertoryEnsemble, 7pm, free performance& discussion for all ages/no RSVPrequired. At Shalin Liu PerformanceCenter, 37 Main St., Rockport.www.rockportmusic.org


Community CalendarContinued from page 19

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Have an Awesome BirthdayBash at The Little Gym!

· Private party – clean, safe, beautiful facility all to yourselves.

· Instructor led – great age-appropriategames and activities.

· Stress-free for parents…we take care of EVERYTHING!Call for details.

The Little Gym of Danvers978.777.7977

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The Little Gym of Woburn781.933.3388 • www.tlgwoburnma.com

The North Shore Party PlannerTo advertise, please contact [email protected].

AUGUST ISSUEDEADLINES!

If you need ad productionassistance

Ad Space ClosesWed., July 18

If you do not need ad production assistanceAd Space ClosesNoon, Fri., July 20

August Calendar ListingsDue By July 24

Please submit your listings directly through our website.

To secure your ad space:

[email protected]

781.584.4569

Birthday Party onRoller Skates!

Roller World, Saugus

781.233.9507Party Line

JUNE 13:

Deadline to enter to wintickets to see Totem by Cirquedu Soleil at Boston MarineIndustrial Park on theWaterfront! To win tickets, see page 21! To buy tickets, see back cover!

Weed Your Garden Day

JUNE 14:

Flag Day

JUNE 15:

Power of A Smile Day, Fly A Kite Day

JUNE 15 & 16:

The Children’s TheatreWorkshop of Wilmingtonpresents Narnia, 6/15 at 7pm;6/16 at 2pm & 7pm. At WilmingtonMiddle School, 25 Carter Lane; tix $8 in advance & at door.www.ctwkids.org

JUNE 16:

Fresh Veggies Day, NursingAssistants’ Day, National Hollerin’Contest Day, World Jugglers’ Day

Rockport Music presents: ParkerQuartet Family Concert, 10am,free for all ages/no RSVP required. AtShalin Liu Performance Center, 37Main St., Rockport.www.rockportmusic.org

JUNE 17:

Happy Father’s Day to All NorthShore Fathers!

Eat Your Vegetables Day

Celebrate Father’s Day at theZoo! Franklin Park Zoo (Boston) &Stone Zoo (Stoneham), 10am-6pm.For tix & info.:www.zoonewengland.org.

JUNE 18:

Go Fishing Day, National SplurgeDay, International Picnic Day

JUNE 19:

Rockport Music presents: MasterClass, 2pm, watching this class is

free for all ages/no RSVP required. At Shalin Liu Performance Center, 37 Main St., Rockport.www.rockportmusic.org

JUNE 20:

Summer solstice; 1st day of summer– longest day of the year!

JUNE 21:

Go Skate Day

JUNE 22:

Registration deadline for St.John’s Prep Aspire Program;for 7th & 8th grade boys & girls -$600/person. 2 week, all day programwhere students will experience life ata prep school in a program designedto strengthen academic skills, sparkimaginations & develop interests; at St.John’s Prep, 72 Spring St., Danvers. Forinfo. & to register, contact SandraMartin at [email protected].

JUNE 23:

National Columnists’ Day, National Pink Day,Take Your Dogto Work Day

Rockport Music presents:BeatCity Art Ensemble Free

Family Concert, 10am, free for allages/no RSVP required. At Shalin LiuPerformance Center, 37 Main St.,Rockport. www.rockportmusic.org

JUNE 24:

Swim A Lap Day

JUNE 26:

Forgiveness Day, Beauticians’ Day

Little Scientists: EarthExploration, at 10:30am atAmesbury Public Library. Forages 3-5 years with caregiver;registration is required.www.amesburylibrary.org/kids-place

JUNE 27:

Happy Birthday to Eric!

Happy Birthday to the HappyBirthday Song! (Written in 1859)

Sun Glasses Day

JUNE 28:

Insurance Awareness Day

Rockport Music presents: BostonSymphony Chamber PlayersOpen Rehearsal, 2pm, free for allages/no RSVP required. At Shalin LiuPerformance Center, 37 Main St.,Rockport. www.rockportmusic.org

BOOSTYour

PARTYBusiness

HERE!

Secure your ad space by

July 18to appear herein our August

issue!

North Shore Children & Families 21JUNE 29:

Hug Holiday, Camera Day, Waffle Iron Day

JUNE 30:

Meteor Day

JULY IS THE MONTH FOR:Blueberries, Anti-Boredom, Cell Phone Courtesy, Hot Dogs,Ice Cream, Baked Beans, Picnics,Recreation

JULY 1:

Happy 50th Birthday to my cousin, Judi!

Build A Scarecrow Day, Creative Ice Cream Flavors Day,International Joke Day

JULY 2:

I Forgot Day, World UFO Day

JULY 3:

Full Moon, Compliment YourMirror Day, Stay Out of the Sun Day

Summertime Story Hour forchildren ages 3-7 at Cape AnnWaldorf School, Moraine Farm,Rte. 97, Beverly; $5 drop-infee/family. Offered Tues. mornings,9:30am-10:30am in July. Children canexplore our Kindergarten playground,enjoy a story or puppet show andexperience one of our earlychildhood classrooms. No RSVPnecessary; see ad on page 10.www.capeannwaldorf.org

JULY 4:

Happy Independence Day!

National Country Music Day,Sidewalk Egg Frying Day

JULY 6:

The Children’s TheatreWorkshop of Wilmingtonpresents The Little Mermaid,7pm. At Wilmington Middle School,25 Carter Lane; tix $8 in advance & atdoor. www.ctwkids.org

JULY 10:

Happy 50th Birthday to ME!

Summertime Story Hour forchildren ages 3-7 at Cape AnnWaldorf School, Moraine Farm,Rte. 97, Beverly; $5 drop-infee/family. Offered Tues. mornings,9:30am-10:30am in July. Children can

explore our Kindergarten playground,enjoy a story or puppet show andexperience one of our earlychildhood classrooms. No RSVPnecessary; see ad on page 10.www.capeannwaldorf.org

JULY 11:

Remembering Chelsea on her birthday.

Cheer Up the Lonely Day, WorldPopulation Day

Teddy Bear Picnic, noon, outsideat Amesbury Public Library(inside if raining). For all ages; bringyour favorite teddy & lunch!www.amesburylibrary.org/kids-place

JULY 13:

Embrace Your Geekness Day, Fool’sParadise Day

Musician Charlie Hope, 6:30pm,outside at Amesbury PublicLibrary. For all ages; bring a picnic.www.amesburylibrary.org/kids-place

JULY 14:

Pick Blueberries Day, Tape Measure Day

JULY 15:

National Ice Cream Day, Tapioca Pudding Day, CowAppreciation Day

JULY 17:


Joppa Flat presents Owls, 3pm, atAmesbury Public Library.For children in grades 1-6; registration required.www.amesburylibrary.org/kids-place

JULY 18:

AD DEADLINE: If you need toadvertise in our AUGUSTissue, and if you need our adproduction assistance, pleaseconfirm your ad size andsubmit your ad materials byNOON TODAY!You can see our regular display adrates, sizes, available discounts & moreat www.northshorefamilies.com orcontact [email protected].

JULY 19:Remembering Tami Bertini on herbirthday.

Nappy’s Puppets, 3:30pm, atAmesbury Cultural Center.For all ages.www.amesburylibrary.org/kids-place

The Children’s TheatreWorkshop of Wilmingtonpresents Aladdin, 7pm. AtWilmington Middle School, 25 CarterLane; tix $8 in advance & at door.www.ctwkids.org Continued on page 22

Parking, fireplace, washer & dryer in unit, fully applianced eat-in kitchen,

many large closets. Owner occupied 2-family.$1,350/mo. for 1; $1,450/mo. for 2;

$1,550/mo. for 3 + util.Located 11 miles North of Boston, convenient

to NSCC/Lynn campus, Marian Court & Salem State. Near golf course, beaches,

parks and bus line to commuter rail.Great community for biking, fishing,

hiking and water sports!

Please call 781.598.8025.

APARTMENTfor RENT

2 bedrooms, 1 1/2baths apartmentlocated in Nahant – acrossthe street from the ocean!New paint & flooring throughout.

Available Now!

Just in Time for Summer!

North Shore Children & Familiesinvites you to

Enter to Win!

DEADLINE TO ENTER IS JUNE 13!Please enter online at www.northshorefamilies.com.

Please – only one entry per person. Several winners will be selected.

All prizes are awarded courtesy of North Shore Children & Families, and in partnership with select sponsors.

Cirque du Soleil presents Totem! Enter to win a pair of ticket to their Boston shows in June or July!


Community CalendarContinued from page 21

Austin Preparatory SchoolReading

781.944.4900www.austinprepschool.org

Brookwood SchoolManchester

978.526.4500www.brookwood.edu

Service Directory

SCHOOLS

COLLEGE SAVINGS PLANS

DANCE INSTRUCTION

ENTERTAINMENT

ENTERTAINMENT

COACHING

GIFTS/SPECIAL OCCASIONS

Personalized Poems& Prose by SuzanneSpeeches, eulogies, gifts,

verses for invitations, etc.See ad on page 17!

FUN & FITNESS

EARLY EDUCATION

Little SproutsSeveral North Shore locations

877.977.7688www.littlesprouts.com

Next Generation Children’s CentersLocations include Andover & Beverly

866.711.NGCCwww.ngccenters.com

Just in Time for Summer!2 bdrm. apartment available

in Nahant – across from ocean!See ad on page 21!

APARTMENT FOR RENT

Boston Ballet School/NS StudioMarblehead

781.456.6333www.bostonballet.org/school

Cirque du Soleil presents Totem!Opens June 10 at

Boston Marine Industrial Park on the Waterfront.

See ad on back cover!

Coaching for Couples, ParentsLife Coaching

See ad on page 17!

Clear View Wealth Advisors, LLCSeveral North Shore locations

978.388.0020www.collegecashpro.com

CHILDCARE

Miss Wendy’s ChildcareSalem

978.745.6728See ad on page 16!

IT SERVICES/COMPUTER HELP

Prime IT SolutionsServing the North Shore

978.666.4906See ad on page 16!

HELP WANTED

Seeking technical/online help!See ad on page 3!

The Little GymDanvers and Woburn

www.tlgdanversma.comwww.tlgwoburnma.com

Little Harbor BoathouseKayak • Row • Standup Paddle

Marblehead781.990.3552

www.rowingforall.com

Roller World Skating CenterSaugus

781.231.1111www.roller-world.com

JULY 20:

AD DEADLINE: FINALAdvertising SpaceReservation DEADLINE atNOON for ALL ADS in ourAUGUST issue!To advertise, [email protected]!If you need our ad productionassistance, please confirm your adsize and submit your ad materialsby July 18 at noon! You can see ourregular display ad rates, sizes, available discounts & more atwww.northshorefamilies.com.

Ramadan begins.

Moon Day, Ugly Truck Day, Chess Day

JULY 20 & 21:

The Children’s TheatreWorkshop of Wilmingtonpresents Bye, Bye Birdie, 7pm on7/20; 2pm & 7pm on 7/21. AtWilmington Middle School, 25 CarterLane; tix $8 in advance & at door.www.ctwkids.org

JULY 22:

Parents’ Day, Hammock Day,Summer Leisure Day

JULY 23:

National Hot Dog Day, Vanilla IceCream Day, Mosquito Day

Museum of Science: One Sky,Many Stories, at 3pm or 3:50pmat Amesbury Town HallAuditorium; for ages 7 & up;registration required.www.amesburylibrary.org/kids-place

JULY 24:

Community Calendar listings’DEADLINE at NOON for ourAugust issue! Please submit yourlistings for AUGUST events directlythrough our website (see beg. ofthis Calendar for details).

Cousins’ Day, Amelia Earhart Day

Summertime Story Hour forchildren ages 3-7 at Cape AnnWaldorf School, Moraine Farm,Rte. 97, Beverly; $5 drop-in

fee/family. Offered Tues. mornings,9:30am-10:30am in July. Children canexplore our Kindergarten playground,enjoy a story or puppet show andexperience one of our earlychildhood classrooms. No RSVPnecessary; see ad on page 10.www.capeannwaldorf.org

JULY 25:

Culinarians’ Day, Threading the Needle Day

JULY 26:

Aunt & Uncle Day, All or Nothing Day

Stuffed Animal Sleepover atAmesbury Public Library; drop offyour stuffed animal – then pick it upon 7/27 to see what fun they had!Sleepover is for stuffed animals only;all ages welcome.www.amesburylibrary.org/kids-place

JULY 27:

Remembering Aunt Shirley on her birthday.

Summer Olympics begin. Good luck, USA!

JULY 30:

Happy 27th Birthday to my Godson& Nephew, Ryan!

Father-in-Law Day, NationalCheesecake Day

JULY 31:

Mutts’ Day (Every dog has its day!)


Dream Big Pajama Time,6:30pm, at Amesbury PublicLibrary; come in your PJs for stories,songs & a craft. Best for ages 2-5.www.amesburylibrary.org/kids-place

North Shore Music TheatreBeverly

978.232.7200www.nsmt.org

See ad on page 7!

North Shore Children & Families 23SCHOOLS SCHOOLS

SUMMER CAMPS & PROGRAMS


SPECIAL EDUCATION

JLC AdvocacyLynnfield

781.334.4363See ad on page 14!

The Art CenterHamilton

978.468.7006www.the-artcenter.com

Boston Ballet School/NS StudioMarblehead

617.456.6333www.bostonballet.org/school

Brooks School - SummerNorth Andover978.725.6253

http://summer.brooksschool.org

Brookwood - SummerManchester

978.526.4500www.brookwood.edu

Camp Birch HillLakes Region, NH

603.859.4525www.campbirchhill.com

C-A-M-P (Creative Arts,Music & Performance)

in the Berkshires505.946.0488

www.c-a-m-p.net

Camp QuinebargeWhite Mountains, NH

603.253.6029www.campquinebarge.com

Cape Ann Waldorf CampBeverly

978.927.8811www.capeannwaldorf.org

Glen Urquhart SchoolBeverly Farms

978.927.1064 ext. 131www.gus.org

Kelley Greens Jr. Golf CampNahant

781.581.0840www.kelleygreens.com

Keys for KidsServing the Amesbury &

Newburyport Areaswww.keys-for-kids.com

The Little GymDanvers & Woburn

www.tlgdanversma.comwww.tlgwoburnma.com

Little Harbor BoathouseMarblehead

781.990.3552www.rowingforall.com

MathnasiumNorth Beverly978.922.2200

www.mathnasium.com

Northeast School of BalletMelrose

781.662.5843www.northeastyouthballet.org

North Shore Children’s TheatreSalem • 781.248.9458

www.northshorechildrenstheatre.org

Phoenix Summer AdventuresSalem • 978.741.0870

www.phoenixschool.org

Shore Sports & EnrichmentCamps

Beverly • 978.927.1700www.shoreschool.org/summershore

St. John’s Prep Summer Programs

Danvers • 978.774.1050www.stjohnsprep.org/summer

Summer’s Edge Tennis Schoolat Salem State University

& in Lexington781.391.EDGE

Summer at TowerMarblehead

781.631.5800www.towerschool.org/summer

Summer Programs atNorth Shore Comm. Collegecommunity.northshore.edu/sod

Summer Quest at CraneIpswich

978.380.8360www.thetrustees.org/summerquest

Tara Montessori SchoolSummer Camp

Manchester • 978.526.8487www.taramontessori.com

Waring School Summer ProgramsBeverly • 978.927.8793

www.waringschool.org

To advertise, contactSuzanne today!

[email protected]

August issue adspace reservationdeadline is July 18!


Please Support Our Advertisers,

Who Sponsor this Publication for

You & Your Family!

Cape Ann Waldorf SchoolBeverly

978.927.1936www.capeannwaldorf.org

Clark SchoolDanvers

978.777.4699www.clarkschool.com

Covenant Christian AcademyWest Peabody978.535.7100

www.covenantchristianacademy.org

Glen Urquhart SchoolBeverly Farms978.927.1064www.gus.org

Harborlight-StoneridgeMontessori School

Beverly978.922.1008

www.harborlightmontessori.org

Plumfield AcademyDanvers

978.304.0273www.plumfieldacademy.org

Saint Mary SchoolBeverly

978.927.3259www.smsbeverly.com

Shore Country Day SchoolBeverly

978.927.1700www.shoreschool.org

Sparhawk SchoolAmesbury

978.388.5354www.sparhawkschool.com

Tara Montessori SchoolManchester

978.526.8487www.taramontessori.com

Tower SchoolMarblehead

781.631.5800www.towerschool.org

Waring SchoolBeverly

978.927.8793www.waringschool.org

north shore children & families summer 2012

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