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North Strategy Day Brighouse 4 th November 2010 McCain Athletics Networks

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McCain Athletics Networks. North Strategy Day Brighouse 4 th November 2010. Welcome to the day. Why we are here… Well done! We are North! Current landscape Real life, no rehearsals Thoughts meander like a restless wind inside a letterbox…. Today’s Groups. Table 1 Bradford Leeds - PowerPoint PPT Presentation

TRANSCRIPT

Page 1: North Strategy Day Brighouse 4 th  November 2010

North Strategy DayBrighouse4th November 2010

North Strategy DayBrighouse4th November 2010

McCain Athletics Networks

Page 2: North Strategy Day Brighouse 4 th  November 2010

Welcome to the dayWhy we are here…

Well done!

We are North!

Current landscape

Real life, no rehearsals

Thoughts meander like a restless wind inside a letterbox…

Page 3: North Strategy Day Brighouse 4 th  November 2010

Today’s GroupsTable 1

Bradford

Leeds

Manchester

Page 4: North Strategy Day Brighouse 4 th  November 2010

Table 2

Cheshire

Merseyside

Calderdale

North Yorkshire

Page 5: North Strategy Day Brighouse 4 th  November 2010

Table 3

Greater Manchester East

County Durham

NOTAN

Humber

Page 6: North Strategy Day Brighouse 4 th  November 2010

Table 4

South Cumbria & North Lancs

North Yorkshire

Northumberland

Isle of Man

Page 7: North Strategy Day Brighouse 4 th  November 2010

Reporting &Success FactorsReporting &Success Factors

Team North – Athletics Network Day

Page 8: North Strategy Day Brighouse 4 th  November 2010

Why Report? England Athletics are Government funded

to deliver our whole sport plan.

We therefore need to report back to funders such as Sport England on the progress Networks are making.

Money is distributed to Networks based on projects in their delivery plan (£1.5m in the North), and as such they are accountable for this money and need to report on a quarterly basis.

Page 9: North Strategy Day Brighouse 4 th  November 2010

Areas To Report On Club Structures

Coaching

Club Sharing

Wider Partnerships

Growth in participation

Retaining members year on year

Excel pathway

Sustainability (and partnership funding)

Page 10: North Strategy Day Brighouse 4 th  November 2010

What Should Be In The Report? What has been delivered by the Network

What the IMPACT of that delivery has been i.e.

Changes to club structures

Additional members / volunteers

Development of coaching pathway

Additional competition opportunities

Future investment secured

Page 11: North Strategy Day Brighouse 4 th  November 2010

Impact ExamplesNetwork Reviews Club Structures

Having reviewed club structures individually and identified gaps, the Network can now advertise and recruit for specific volunteer positions within the clubs

Network Clubs Produce Athlete Induction Pack

Clubs can now give athletes & parents a quality introduction to the club

Club have seen a retention in numbers since implementing the new induction pack

Parents have given positive feedback

Page 12: North Strategy Day Brighouse 4 th  November 2010

Impact Examples – Cont’dNetwork Produces Coach Induction Pack

New coaches are now given greater guidance and support on entry into the club

Greater retention of coaches passing Assistant Coach / Athletics Leader qualifications as a result of induction pack

Network Hosts Volunteer Recruitment Evening

24 members of the community have volunteered to help in the club, 8 of which have started coaching in the junior section

Additional coaches means the network has greater capacity for more members

Page 13: North Strategy Day Brighouse 4 th  November 2010

Impact Examples Cont’dNetwork Hosts Flying Coach Visit

12 Coaches have received updated information on youth development

This flying visit has resulted in the junior section of network clubs adopting Athletics 365 and the coaches delivering with more confidence.

Junior membership has increased, and more members are being retained through the winter thanks to a more diverse and challenging syllabus of training

Page 14: North Strategy Day Brighouse 4 th  November 2010

Success FactorsHow Do You Know Your Network Is Achieving?

Coach Development

Volunteer Development

Club Structures

Club Sharing

Sustainability

What Are The Problems Within These Areas?

What Are The Solutions?

Page 15: North Strategy Day Brighouse 4 th  November 2010

Planning for Years 2 & 3Planning for Years 2 & 3

North Strategy Day

Page 16: North Strategy Day Brighouse 4 th  November 2010

Year OneBrief Analysis – Planning Only

What worked?

What needs changing?

Where are you now?

Where do you want to be?

Page 17: North Strategy Day Brighouse 4 th  November 2010

Years 2 & 3

When to start

Involvement of whole network

Commitment to planning process

Sustainability thoughts?

Success Factors Document

Hopes and Fears!

Page 18: North Strategy Day Brighouse 4 th  November 2010

Break

Page 19: North Strategy Day Brighouse 4 th  November 2010

Project Management Project Management

McCain Athletics Networks North Strategy day

Page 20: North Strategy Day Brighouse 4 th  November 2010

Project Management – possible issues

♦Projects get left for the network coordinator to lead everything

♦Network plan is seen as a complete project

♦Who is responsible or accountable for each project?

♦What does the project mean? What’s does the result look like? Why is the network doing this specific project?

♦Project not right for the network!

Page 21: North Strategy Day Brighouse 4 th  November 2010

Project Management

TASK IN GROUPS :

Discuss how project planning is currently carried out within your networks?

How effective are the methods you use?

Page 22: North Strategy Day Brighouse 4 th  November 2010

Project Management – golden rules

♦Identify a project lead for each project – create a project team to support the delivery of the project

♦Create a project plan using a step by step approach

♦Outline who is responsible / accountable for each part of the plan

♦Have clear aims & objectives - outline what you want to achieve

Page 23: North Strategy Day Brighouse 4 th  November 2010

Project Management – golden rules

♦Timescales – when do things need to be done?

♦Monitor & review as the project progresses

♦Evaluate on completion

♦If the project isn’t right - change it!

Page 24: North Strategy Day Brighouse 4 th  November 2010

Wider Partners Wider Partners

McCain Athletics Networks North Strategy day

Page 25: North Strategy Day Brighouse 4 th  November 2010

Wider Partners

•Who are they?

•Who are we currently work with?

•What benefits do they bring to the network?

Page 26: North Strategy Day Brighouse 4 th  November 2010

Wider Partners

•Large range of partners

•Different partners and relationships in the different areas

•How the are supporting the network, wider Athletics development

•Sustainability of the relationship, will they be there long term

•Funding

Page 27: North Strategy Day Brighouse 4 th  November 2010

Time Management Time Management

McCain Athletics Networks North Strategy day

Page 28: North Strategy Day Brighouse 4 th  November 2010

Time Management – possible issues

♦All Coordinators have different roles in each Network

♦Volunteers have higher expectations from paid staff

♦Trying to do a full time role in part time hours

♦The coordinator or chairs do not or and should not be trying to do all the work

Page 29: North Strategy Day Brighouse 4 th  November 2010

Time Management

TASK IN GROUPS :

What other tasks do you undertake as part of your role which is not part of network plan?

How much time does this take up?

Page 30: North Strategy Day Brighouse 4 th  November 2010

Time Management – golden rules

♦Plan your time effectively – make sure that the work load is spread out and not left to the last minute

♦Stick to your network plan – don’t do extra projects / tasks that are not in the plan

♦Make sure when you are planning workloads, you show priority to the volunteers, club members, coaches within the network

Page 31: North Strategy Day Brighouse 4 th  November 2010

Time Management – golden rules

♦ Can you link with key partners involved in the network to assist with generic tasks, eg marketing?

♦Remember to deliver the network plan – not other peoples agendas

♦Be strong and say No if you are asked to do things over and above your network role

Page 32: North Strategy Day Brighouse 4 th  November 2010

Club & Coach Officer SupportClub & Coach Officer Support

North Strategy Day

Page 33: North Strategy Day Brighouse 4 th  November 2010

CCSO SupportEmployed Network Staff – with AL

Chairs/ Networks with no staffing – with CCSO’s

Page 34: North Strategy Day Brighouse 4 th  November 2010

CCSO Support

What do individuals need?

Current level of support

Working with Chairs and volunteers

Line management

Sustainability of posts

Page 35: North Strategy Day Brighouse 4 th  November 2010

FOOD AND NETWORKING

Page 36: North Strategy Day Brighouse 4 th  November 2010

Andy’s Recap...

•Reporting/ Success Factors and KPIWhat the new form asks – not relevant to local plansChanging the goal posts•Planning Years two and three..Different for each networkDoing it in Plenty of time, consulting everyone and recognising change•Project ManagementTraining?If project is not right a good plan will not sort it outCo-ordinator does not manage everything•Wider PartnersBenefits ( both ways) of involving partners – non traditional•Time ManagementPart time hours v full time roleDeadlines – ongoing reporting and evaluating early and regular

 

Page 37: North Strategy Day Brighouse 4 th  November 2010

Year 4 and beyond Year 4 and beyond

McCain Athletics Networks North Strategy day

Page 38: North Strategy Day Brighouse 4 th  November 2010

Food for thought...•100% of network incomes is from external sources or income generation (rather than EA network grant) •Network structure (voluntary) continues post funding as identified under Club Sharing section. •All required income is generated by network to deliver required support and development for coaches and volunteers. (as per club and coaches section)

•Network implements a 3 year (min) development/action plan for network

Page 39: North Strategy Day Brighouse 4 th  November 2010

Year 4 onwards.....

 However, have networks considered year 4 and beyond?

Page 40: North Strategy Day Brighouse 4 th  November 2010

Discussion

•Do you think your network will still exist in year 4 when the money stops?

•If so why?

•If not what can you start doing tomorrow to ensure this does not happen?

Do you have a long term strategy or aim of the network or are you simply living on one year funding / action plans?

Page 41: North Strategy Day Brighouse 4 th  November 2010

FinanceFinance

North Strategy Day

Page 42: North Strategy Day Brighouse 4 th  November 2010

FinanceKey Issues

Where we are missing out

What’s happening on a weekly basis?

Forecasting and spend

Quarterly meetings with CCSO?

Experts? Assistance? Hosts?

Page 43: North Strategy Day Brighouse 4 th  November 2010

Marketing and Communication Marketing and Communication

McCain Athletics Networks North Strategy day

Page 44: North Strategy Day Brighouse 4 th  November 2010

Marketing and Communication – external •Branding – which networks have a brand? – uses of logos, professional image

•How do you let the wider world know about the network?•Websites (young and old), print media, newsletters, tv, email, press releases

•What do you let the wider world know (how do you sell your messages?)•Promotion of events – advert, poster, email, local media•Promotion of clubs – story, promotion of race, poster, letter•Good news stories – local media, human interest•How do you use M&C to help delivery your plan – why are you spending time doing M&C?

•PR /Marketing – Who is there to help?

•Impact News – how are you selling your network to the Funders – Case studies

Page 45: North Strategy Day Brighouse 4 th  November 2010

Marketing and Communication – Internal / Clubs

•On the Street – if I asked general club members, coaches, athletes and even club committee members of the network clubs how many would be able to tell me

•They have heard of the network?•What the network plan is?•What the money is being spent on? – have they even accessed it?

•Who from their club represent them?•How they get feedback on the network/ how they fed in?

•How do we communicate with ‘Club Members’?

Page 46: North Strategy Day Brighouse 4 th  November 2010

Marketing and Communication - Recap

•Shout about it

•One of the most important parts

•External – selling what message, demonstrating impact

•Internal – buy in, key for the success of the network

Page 47: North Strategy Day Brighouse 4 th  November 2010

Ensuring Buy in of all Network ClubsEnsuring Buy in of all Network Clubs

McCain Athletics Networks North Strategy day

Page 48: North Strategy Day Brighouse 4 th  November 2010

Buy in of all clubs – possible issues.

♦One club is perceived to be leading on all aspects of the plan and not allowing other clubs to input.

♦Clubs don’t see how been part of the network can benefit their network. Only concerned with progressing their club in the immediate future.

♦One individual is perceived to be taking the lead on all aspects of network strategy.

Page 49: North Strategy Day Brighouse 4 th  November 2010

Buy in of all clubs

TASK IN GROUPS :

How can we ensure all clubs and volunteers buy in and contribute to the network?

What methods can you use to reach out and engage those clubs who are resisting and not contributing?

How can you get clubs and volunteers from outside the network to become involved?

Page 50: North Strategy Day Brighouse 4 th  November 2010

Where Next?Where Next?

McCain Athletics Networks North Strategy Day

Page 51: North Strategy Day Brighouse 4 th  November 2010

Where Next?

Collate information

Continue to work 121

Any specialist areas from today?

Network thoughts – feedback forms

Q&A – now or following

Thank you!