north sydney council · 6.1.1 marketing council has engaged the marketing consultants frost design...

NORTH SYDNEY COUNCIL

20 March 2014

I wish to inform you that the next meeting of the CBD WORKING GROUP will be held in the Ros Crichton Pavilion, 200 Miller Street, North Sydney at 6pm on Tuesday 25 March 2014 when your attendance is requested. Your attention is directed to the accompanying statement of the business proposed to be transacted at such meeting. WARWICK WINN ACTING GENERAL MANAGER

AGENDA 1. Welcome

2. Declarations of Interest

3. Confirmation of Previous Minutes - 10 December 2013

4. Matters Arising from Previous Minutes - 10 December 2013

Min. No.

Resolution Action Required/ Timeframe

30 THAT the North Sydney Economic Study 2013 report be received.

Nil

THAT the Late Night Trading consultation be extended until mid January 2014.

Completed

31 THAT the Draft Events Strategy report be received. Nil

5. Reports

5.1 Citizen Members 2014

5.2 Tenders for Public Domain Upgrade - Brett Whiteley Place, Elizabeth Plaza and

Walker Street - Tender 14/2014 (Previous report to Council)

CBD Working Group - 25/03/14 Page No 2

5.3 Vivid Sydney 2014 (Previous report to Council)

5.4 Late Night Trading - Consultation Outcomes (Previous report to Council)

5.5 UNSW - North Sydney Centre Masterplan Project

6. Standing Items 6.1 North Sydney Centre Review - Update

6.1.1 Marketing Council has engaged the marketing consultants Frost Design to undertake the North Sydney Centre Marketing Strategy. For this project Frost will identify a ‘brand’ for the North Sydney Centre which is unique and will help distinguish North Sydney from other competing centres in Sydney. Once the ‘brand’ has been established, Frost will then devise strategies as to how this brand is to be marketed to the target audiences. It is expected that a number of strategies and initiatives will be developed. Consultation has been undertaken with the community to help inform the strategy. To date, two workshops have been held, one workshop with 12 people representing businesses parties and another workshop with 18 people representing the general community. Five one-on-one interviews were also conducted with selected stakeholders. Council has received excellent feedback from participants from this consultation. 6.1.2 Traffic Council has engaged the traffic consultancy Arup to undertake a Traffic and Pedestrian Management Study for the North Sydney Centre. The study is primarily focused on improving and promoting pedestrian activity, whilst ensuring that there is not a detrimental impact on traffic flow. Stage 1 - will be an overall assessment of the existing road/pedestrian network. Preliminary recommendations for potential traffic/pedestrian works will then provided. Stage 2 - will assess the impact of the recommended works. This assessment will consider the overall impact that the works may have on the North Sydney Centre. The study will also integrate the findings/recommendations from other Council projects including the ‘North Sydney Education Precinct Study’ and the ‘North Sydney Integrated Cycling Strategy’. Stage 3 - will result in a number of final recommendations for traffic/pedestrian works to be undertaken.


The project is currently is Stage 1. Traffic/pedestrian counts were conducted throughout the Centre on in early March

7. General Business

7.1 Group Submission by Citizen Members (attached)

7.2 Items - to be tabled at the meeting

7. Future Agenda Items

Project/Item Current Status Indicative Timeframes

Brett Whiteley Place - opening event

Submissions closed 10 July 2013. Reported to Council 5 August 2013. Change of name has been gazetted. Signage erected. Tender 14/2014

Pending

CBD Parking Meter Investigation Reported to Council 4 November 2013. Council, at its meeting of 18 November

2013 resolved to defer the CBD Parking Meter Trial until the completion of the North Sydney Integrated Traffic and Parking Strategy.

The North Sydney Integrated Traffic and Parking Strategy will be reported to Council on 28 April 2014.

May 2014

Integrated Parking and Traffic Strategy

To be reported to Council in April 2014.

April 2014

Vivid Sydney 2014 - planning and possibility of expanding to include North Sydney CBD proper

Post-event evaluation reported to Council on 4 November 2013.

2014 Planning report adopted by Council 17 March

March 2014

North Sydney CBD Marketing Project included in Delivery Program. Refer to ‘standing item’ (Section 6 of the

agenda).

2014

8. Next Meeting Date - Tuesday 26 May 2014

2014 Meeting Dates (Tuesdays, 6pm to 8pm)

26 May 16 September 25 November


5.1 CBD01: Citizen Members 2014

Report of Ian Curry, Governance Coordinator The purpose of this report is to inform the Working Group of its members for 2014. Council at its meeting on 3 February 2014 considered a report regarding Reference Groups and Working Groups Citizen Members 2014 (Min No. 5) and resolved: THAT the citizen members of the Access and Community Safety Reference Group, Community Services Reference Group, Environment Reference Group, Sport and Recreation Reference Group and Sustainable Transport Reference Group be endorsed as detailed within this report. THAT the citizen members of the CBD Working Group and Educational Institutions Working Group be endorsed as detailed within this report. Recommending: 1. THAT the Citizen Members 2014 report be received.

5.2 CBD02: Tenders for Public Domain Upgrade - Brett Whiteley Place, Elizabeth Plaza and Walker Street - Tender 14/2014 (Previous report to Council)

Report of Duncan Mitchell, Director Engineering and Property Services Council at its meeting on 3 February 2014 considered a report on this matter (Min No. 16) and resolved: 1. THAT Council accept the tender of the highest ranked Tenderer for Tender 14/2014 for Public Domain Upgrade - Brett Whiteley Place, Elizabeth Plaza and Walker Street. 2. THAT Council hereby authorises its Official Seal to be affixed to Contract 14/2014 under the signature of the Mayor and the General Manager. 3. THAT information relating to the successful tender be published in Council’s Register of Contracts as required by Government Information (Public Access) Act 2009 - Part 3 Division 5 Government Contracts With Private Sector. 4. THAT this report be referred to the CBD Working Group for information. 5. THAT consideration be given to installing a plaque on the corner of Miller and Mount Streets recognising that the Bank of NSW opened in 1877, the first bank on the north shore. 6. THAT a précis of future tenders be provided to Councillors on a confidential basis. A copy of the report is attached in accordance resolution no. 4. Recommending: 1. THAT the Tenders for Public Domain Upgrade - Brett Whiteley Place, Elizabeth Plaza and Walker Street - Tender 14/2014 report be received.

5.3 CBD03: Vivid Sydney 2014 (Previous report to Council)

Report of Martin Ellis, Director Community and Library Services Council at its meeting on 17 March 2014 considered a report on this matter (Min No. 85) and resolved: 1. THAT Council notes and supports (1) the Sea of Lanterns in Bradfield Park, celebrating North Sydney primary schools and (2) the multi-media exhibition in North Sydney Olympic Pool, noting these events are either pro-bono or entail minor expenditure that can be absorbed in existing programs. 2. THAT, funded from unanticipated income (2013/14) up to a maximum of $24,000 Council supports (3) the giant sculpture on the foreshores, this support conditional on


it attracting the support of Vivid Sydney 2014 so that it is effectively lit and serves a “beacon” for the North Sydney community and its visitors. 3. THAT funded from unanticipated income (2013/14) up to a maximum of $15,000 Council supports the presentation of the animated short films, in the North Sydney Olympic Pool during Vivid Sydney 2014, this support being based on the understanding that it will also support the presentation of the multi-media exhibition and potentially provide an opportunity for local music students to perform during Vivid Sydney 2014. 4. THAT Council invites Vivid Sydney’s creative director to make a presentation to the North Sydney CBD Working group, with the objective of replicating Darling Harbour’s success in becoming an effective part of Vivid Sydney 2014. 5. THAT successful events stage last year be repeated, noting costs are largely recovered. 6. THAT consideration be given to closing Olympic Drive for 7 days at a cost of $2,100. A copy of the report is attached for the information of the Working Group. Recommending: 1. THAT the Vivid Sydney 2014 report be received.

5.4 CBD04: Late Night Trading - Consultation Outcomes(Previous report to Council)

Report of Natalie Moore, Assessment Officer Council at its meeting on 17 March 2014 considered a report on this matter (Min No. 78) and resolved: THAT the Late Night Trading Review - Consultation Outcomes report be received. THAT Council continue to pursue the development of appropriate planning controls relating to Late Night Trading. A copy of the report is attached for the information of the Working Group. Recommending: 1. THAT the Late Night Trading report be received.

5.5 CBD05: UNSW - North Sydney Centre Masterplan Project

Report of Brad Stafford, Senior Strategic Planner Each year, the Faculty of Built Environment at the University of New South Wales (UNSW) include a masterplanning course for undergraduate students in its urban planning degree. Course coordinators choose a new location each year, with the North Sydney Centre used as the focus in 2013. Students worked in groups to produce a masterplan for the future of the Centre. The project brief was open to allow students to select their own focus for their assignments. As such, the projects cover a wide range of matters dealing with the growth and renewal of the North Sydney Centre. The projects were presented and displayed at the Stanton Library in November 2013, with the Mayor opening the exhibition. The materials displayed during the Library exhibition will be displayed in the Ros Crichton Pavilion on 25 March 2014, to allow CBD Working Group members the opportunity to peruse the students’ work. Recommending: 1. THAT the UNSW - North Sydney Centre Masterplan Project report be received.


Wish List - as at July 2013

Note: ‘Action’ codes related to the Delivery Program 2013/14-2016/17, adopted by Council on 17 June 2013. One Year (Short Term) Related

Delivery Program ‘Action’

Code

Four Year (Longer Term) Related Delivery Program ‘Action’

Code Connect local professionals (e.g. networking)

3.1.4.1 3.1.5.1

Strategic Plan for use of space - retail/commercial

3.2.1.1 3.1.1.1 3.1.2.1 3.1.3.1

More regular events in CBD (i.e. markets, current suite, outdoor cinema, concerts) - shops need to open

3.3.3.1 3.3.4.1

Strata Plan Review - lobby State Govt, advocate change

Various

Parking provisions - after hours, weekends

2.7.1.1 2.7.2.1 2.7.3.1

Investigate ways to slow down people travelling through North Sydney

2.5.3.1 2.5.4.1 2.6.3.1 3.3.1.1

Reduce residential prohibition i.e. encourage more residential development in the CBD

2.2.4.1 Advocate changes to noise laws

1.4.7.1 2.2.5.2

Communicate ideas, raise awareness, use technology, Rates notices

3.1.5.1 3.1.5.2 5.4.1.1 5.4.1.2 5.4.2.1 5.5.1.1

Develop eating precincts, similar to Grosvenor Lane

3.1.1.1 3.1.2.1

Theme for revitalisation of North Sydney - marketing and branding using attractions, events

3.2.1.1 3.3.3.1

Promote parking availability and awareness

2.7.1.1 2.7.2.1

Recruit Place Manager/ Coordinator to roll out actions

2.3.1.1 3.1.5.1

Improve connectivity through alternative transport options, encourage pedestrians, cycling

2.5.1.1 2.5.1.2 2.5.2.1 2.5.3.1 2.5.4.1 2.5.5.1 2.5.7.7

Get people to live in North Sydney - different types of events/attractions

3.1.3.1 3.2.1.1 3.3.3.1

Improve public lighting 2.1.4.1 2.3.3.1

Review regulations that Council controls - communication

2.2.1.1 3.1.1.1

DECISION OF 3642nd

HELD ON 3 FEBRUARY 2014 COUNCIL MEETING

6. G02:

Report of Ian Curry, Governance Coordinator

CBD Working Group - 10 December 2013

This report presents the recommendations of the last meeting of the CBD Working Group Held on 10 December 2013, for Council reception. The minutes are provided for information. Recommending: 1. THAT Council receives the minutes of the

2. THAT should Council adopt any of the specific projects/proposals recommended in the minutes of the

CBD Working Group held on 10 December 2013.

CBD Working Group held

10 December 2013 that a report be prepared detailing proposed costings, timelines and implications to existing workload and the adopted Delivery Program.

RESOLVED: 1. THAT Council receives the minutes of the

2. THAT should Council adopt any of the specific projects/proposals recommended in the minutes of the

CBD Working Group held on 10 December 2013.

CBD Working Group held

10 December 2013 that a report be prepared detailing proposed costings, timelines and implications to existing workload and the adopted Delivery Program.

The Motion was moved by Councillor Baker and seconded by Councillor Clare

Councillor Yes No Councillor Yes No Gibson Y Morris Y Reymond Y Robertson Y Clare Y Burke Y Baker Y Butcher Y Carr Y Marchandeau Y Beregi Y Bevan Y Barbour Y

ITEM G02 REPORTS 3/02/13

N O R T H S Y D N E Y C O U N C I L R E P O R T S

Report to General Manager Attachments:

1. Minutes 10 December 2013 SUBJECT: CBD Working Group - 10 December 2013 AUTHOR: Ian Curry, Governance Coordinator ENDORSED BY: Ross McCreanor, Director Corporate Services EXECUTIVE SUMMARY: This report presents the recommendations of the last meeting of the CBD Working Group Held on 10 December 2013, for Council reception. The minutes are provided for information. FINANCIAL IMPLICATIONS: Nil RECOMMENDATION: 1. THAT Council receives the minutes of the CBD Working Group held on 10 December 2013. 2. THAT should Council adopt any of the specific projects/proposals recommended in the minutes of the CBD Working Group held 10 December 2013 that a report be prepared detailing proposed costings, timelines and implications to existing workload and the adopted Delivery Program.

Report of Ian Curry, Governance Coordinator Re: CBD Working Group - 10 December 2013

(2)

LINK TO DELIVERY PROGRAM The relationship with the Delivery Program is as follows: Direction : 5. Our Civic Leadership Outcome: 5.2 Council is financially sustainable BACKGROUND In accordance with Council’s Code of Meeting Principles and Practices: 53.6 - The minutes of a Reference Group or Working Group meetings can only be confirmed and adopted by resolution of that Reference Group or Working Group, passed at a subsequent meeting of that Group. A motion or discussion in respect of the Minutes shall not be in order except as to their accuracy as a record of proceedings. Minutes may not be amended to reflect second thoughts on a resolution - changes may only be made if the accuracy of the resolution is found to be at fault; as per clause 19.2 of this Code. 53.7 - A report on the proceedings of Reference Group o Working Group meetings are to be submitted to the next available meeting of Council for endorsement, including all recommendations. Any Councillor may be mover or seconder of a motion to confirm the proceedings of a Reference Group or Working Group meetings. CONSULTATION REQUIREMENTS Community engagement is not required. SUSTAINABILITY STATEMENT The sustainability implications are of a minor nature and as such did not warrant a detailed assessment. DETAIL This report presents the recommendations of the last meeting of the CBD Working Group held on 10 December 2013, for Council endorsement. The minutes are attached for information.

C B D W O R K I N G G R O U P

Minute Book Page No 24

This is Page No 24 of the Minutes of the CBD Working Group Meeting held on 10 December 2013.

MINUTES: CBD WORKING GROUP MEETING HELD IN THE ROS CRICHTON

PAVILION, NORTH SYDNEY, ON 10 DECEMBER 2013 AT 6.00PM.

PRESENT

Councillor Gibson in the Chair, Councillors Baker, Beregi, Carr and Marchandeau

Staff: Warwick Winn Rob Emerson Jenny Gleeson Stephen Beattie Joseph Hill Brad Stafford Aurelio Lindaya

Acting General Manager Director Open Space and Environmental Services Manager Corporate Planning and Governance Manager Development Services Manager Strategic Planning Senior Strategic Planner Manager Traffic Planning

Citizen Members: Ms Lynne Sheridan Ms Jisun Chang Ms Jen Bailey Mr Lesli Berger Mr Philip Threlfall Mr William Rothwell Mr Eddie Reginato Mr Mike Reddy Professor Marea Nicholson Mr Tom Goode

Resident Resident (Student) Resident Fivex Commercial Property Mirvac Retail Winten Property Group NSW Business Chamber North Sydney Chamber of Commerce ACU CBRE - Town Planning

Mr Charles Fortin Collard Maxwell Architects Mr Joseph Opoyan Living North Sydney

Apologies were received from Councillor Clare and Meg Morris.

At the commencement of business (6.05pm) Councillors present were - Councillor Gibson in the Chair, Councillors Baker and Marchandeau

29. Minutes

The Minutes of the previous meeting held on 29 October 2013, copies of which had been previously circulated, were taken as read and confirmed.

The Motion was moved by Councillor Marchandeau and seconded by Councillor Gibson.

Voting was as follows: Unanimous

ATTACHMENT TO G02 - 3/02/14 Page 3

CBD WORKING GROUP - 10/12/13 Page No 25


30. North Sydney Economic Study 2013

Report of Brad Stafford, Senior Strategic Planner To inform the on-going North Sydney Centre Review, Council commissioned two key economic studies. The first was the North Sydney Commercial Centre Study prepared by Urbis in February 2013. This report was presented to the CBD Working Group at its meeting of 2 July 2013. The second study is the North Sydney Centre Economic Study, prepared by planning and economic consultants Hill PDA. The Study (then dated October 2013) was attached to an introductory report tabled at the CBD Working Group’s meeting of 29 October 2013. This report provides an overview of the North Sydney Economic Study, including its methodology, key findings and recommendations. Staff will present a summary of the Study at the Working Group meeting on 10 December 2013. The updated Study (dated November 2013) will be available in hard copy at the meeting of 10 December. Alternatively it can be viewed prior via Council’s website: http://www.northsydney.nsw.gov.au/Council_Meetings/Meetings/Committees/Legal_Planning_Committee/11_November_2013 . Funding for the North Sydney Centre Review has been included in the adopted 2012/13 and 2013/14 budgets. Recommending: 1. THAT the North Sydney Economic Study 2013 report be received. Resolved to Recommend: 1. THAT the North Sydney Economic Study 2013 report be received. 2. THAT the Late Night Trading consultation be extended until mid January 2014.

The Motion was moved by Councillor Marchandeau and seconded by Councillor Beregi.


31. Draft Events Strategy

Report of Rob Emerson, Director Open Space and Environmental Services The Draft Events Strategy (Attachment 1) is referred to the CBD Working Group in accordance with a resolution from the previous meeting, held 29 October 2013. Council at its meeting of 18 November 2013 endorsed the Draft Events Strategy for public exhibition. The exhibition period runs 22 November 2013 to 15 January 2014. As previously reported to Council, the financial resources associated with the Events Strategy are subject to the adopted Delivery Program 2013/14-2016/17 and financial estimates provided and approved within the annual Operational Plan and Budget. No additional funding beyond the current approved 2013/14 budget is being sought for the implementation of the Events Strategy. Recommending: 1. THAT the Draft Events Strategy report be received.

Resolved to Recommend: 1. THAT the Draft Events Strategy report be received.

The Motion was moved by Councillor Beregi and seconded by Marchandeau.



http://www.northsydney.nsw.gov.au/Council_Meetings/Meetings/Committees/Legal_Planning_Committee/11_November_2013�

http://www.northsydney.nsw.gov.au/Council_Meetings/Meetings/Committees/Legal_Planning_Committee/11_November_2013�

CBD WORKING GROUP - 10/12/13 Page No 26


32. General Business:

a) CBD Parking Meter Trial - Status Update

Council’s Manager Traffic Planning spoke to the report to Council dated 4 November 2013 and advised that Council’s Integrated Traffic and Parking Strategy is currently being prepared and is expected to be reported to Council in April 2014.

b) Vivid Sydney 2014 planning - Status Update

Council’s Director Open Space and Environmental Services advised that Councillors met with representatives from Destination NSW to debrief the 2013 event. The event attracted over 8,000 visitors, with 7,000 of these international visitors. There is opportunity for North Sydney to capitalise on the 2014 event, with or without lighting, in North Sydney, as the event attracts visitors to Sydney.

c) Pending Submission by Citizen Members

Mr Charles Fortin and Mr William Rothwell advised the meeting that they had prepared a collected submission from Citizen Members and will forward the final submission to Council in due course.

The Meeting concluded at 7.38pm.

Next Meeting Date - 25 March 2014 ____________________________ __________________________ CHAIRPERSON A/GENERAL MANAGER


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