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Citation: Hope, Alex (2017) Institutionalizing PRME: Lessons from the front line. In: Launching and Implementing a Responsible Management Education, 27th - 29th September 2017, Copenhagen Business School, Copenhagen, Denmark..

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Citation: Hope, Alex (2017) Institutionalizing PRME: Lessons from the front line. In: Launching and Implementing a Responsible Management Education, 27th - 29th September 2017, Copenhagen Business School, Copenhagen, Denmark..

URL:

This version was downloaded from Northumbria Research Link: http://nrl.northumbria.ac.uk/32194/

Northumbria University has developed Northumbria Research Link (NRL) to enable users to access the University’s research output. Copyright ©  and moral rights for items on NRL are retained by the individual author(s) and/or other copyright owners. Single copies of full items can be reproduced, displayed or performed, and given to third parties in any format or medium for personal research or study, educational, or not-for-profit purposes without prior permission or charge, provided the authors, title and full bibliographic details are given, as well as a hyperlink and/or URL to the original metadata page. The content must not be changed in any way. Full items must not be sold commercially in any format or medium without formal permission of the copyright holder. The full policy is available online: http://nrl.northumbria.ac.uk/policies.html

This document may differ from the final, published version of the research and has been made available online in accordance with publisher policies. To read and/or cite from the published version of the research, please visit the publisher’s website (a subscription may be required.)

NEWCASTLE BUSINESS SCHOOL ALEX HOPE

INSTITUTIONALISATION OF PRME - LESSONS FROM THE FRONTLINE

NEWCASTLE BUSINESS SCHOOL▸ Part of Northumbria Univeristy

▸ Post ‘97 - Mid Ranking

▸ Faculty of Business and Law

▸ 6,000 students (4,000 on campus)

▸ AACSB, EPAS not AMBA (yet).

▸ Business School of the Year (2015)

▸ Nominated for University of the Year (2017)

▸ Students Pay £9000+ per year

ABOUT ME

▸ Associate Professor of Business Ethics

▸ Director of Student Engagement andSatisfaction

▸ Academic lead on PRME

▸ Recruited with a PRME brief (kind of)

▸ Vice Chair UK & Ireland PRME Chapter

▸ Co-Chair UN PRME working group onClimate Change and Environment

TIMELINE

▸ Attended CBS programme Sept 2014

▸ Signed up to PRME November 2014

▸ Curriculum review 2015

▸ Roll out of revised Programmes 2016

▸ 1st SIP report Jan 2017

▸ Hosted 4th UK & Ireland PRMEresearch conference (June 2017)

▸ More involved in UN PRME leadership

▸ Institutionalising PRME 2018

▸ Work within existing Corporate Strategy and ‘piggy back’on existing initiatives

INSTITUTIONALISING PRME

CURRICULUM

▸ Full review of Programmes/modules

▸ Realignment with key activities

▸ Integration of Ethics Responsibility and Sustainability

▸ Change in ‘Culture’ and ‘Feel’ of the School

▸ Change in pedagogical approach

▸ Sustainability Literacy Test

▸ Business Ethics Competition (Sponsored)

EXISTING APPROACH▸ Students take 120 credits

a year.

▸ Final year Business Ethicsmodule

▸ 10 credits. 1st semester.Core. 850 students

▸ That’s it...........

EMERGING APPROACH▸ ERS Diffused through

courses

▸ 1st year/2nd year -Building Business practice(experiential learning)

▸ Final year capstone -Responsible Strategy

▸ Final year ‘ConsultancyProject’/Dissertation

INSTITUTIONALISING PRME

PROGRAMME REVIEW

▸ Full institutional review

▸ Changes in course composition(PFNA)

▸ Focus on UG programmes

▸ 26 Programmes 2400 students

▸ Phased roll-out 2016 - 2018

▸ Opportunity to review for RME

▸ Started at course (module) level

INSTITUTIONALISING PRME

CULTURE AND FEEL

▸ Student Societies

▸ Model UN

▸ Student ‘champions’

▸ Business Clinic

▸ Experiential Learning

▸ Student Sustainability Society

▸ Student Placements

▸ Cinema Club

INSTITUTIONALISING PRME

THE BUSINESS CLINIC

INSTITUTIONALISING

RESEARCH

▸ Creation of the ‘Responsible Business’ signature research theme.

▸ Encouragement of UG, PGT and PGR thesis

▸ Hosting of research conferences

▸ Collaborations with industry

▸ Public Lecture Series

INSTITUTIONALISING

RESEARCH PUBLICATION OPPORTUNITIES

▸ RME and PRME Research

▸ Greenleaf Book Series

▸ Special Issues

▸ PhD Research

▸ Teaching SDGs

▸ Pedagogical Approaches

▸ Climate Change Education survey

INSTITUTIONALISING

ENGAGEMENT

▸ Strategic Partnerships

▸ Northern Initiative onBusiness Ethics (NIBE)

▸ GLobal Compact UK

▸ Business in the Community(BITC)

▸ Local Enterprise Partnership

▸ Legal Sustainability Alliance(LSA)

INSTITUTIONALISING

UK PRME CHAPTER CONFERENCE

▸ 70 Participants

▸ 26 Papers

▸ 8 Workshops

▸ 6 countries

▸ 1/3 Students (PGR &UG)

▸ Business Panel

▸ Academic/BusinessKeynotes

NEXT STEPS

▸ Funding and Resource

▸ Roll out of final year UGmodules

▸ Integration of SDGs intoteaching

▸ Responsibility Day

▸ Development of MBA modules

▸ Institutionalize across theUniversity

▸ Outreach to Schools (SDGs)

▸ UK PRME Chapter ResearchFund

INSTITUTIONALISING

ALIGNMENT WITH UNIVERSITY GOALS

▸ Campus Sustainability

▸ Education for Sustainable Development (ESD)

▸ New defined job roles

▸ Director of Equality, Diversity and Development

▸ Director of RME /ESD?

INSTITUTIONALISING

LESSONS LEARNT▸ PRME is an enabler - not a driver...

▸ PRME is what you make it

▸ Don’t ask for permission (beg for forgiveness)

▸ Hearts and Minds

▸ Tap into existing activities (and budgets)

▸ Alight with key corporate goals - mission - vision

▸ Succession planning is crucial (has to be the right person)

▸ PRME can be good for your (and your colleagues) career

▸ Get involved in the PRME community!

▸ Learn from others

KEEP IN TOUCH!

alex.hope@northumbria.ac.uk

@DrSustainable

www.drsustainable.com

https://www.facebook.com/DrSustainable/

www.unprme.org.uk