november 7–10 brochure - final.pdf · 2013. 7. 2. · shall be required to complete 10 hours of...

Features:

•Getcertifiedwithaspecialglaucomacertificationtrackandexam

•Makesureyougetpaid—haveyourstafftaketheICD-10codingcourses

•Bepreparedforhealthcarereformwithcoursesonpediatricvisioncare

•Prepareforallofthechangesin2014withnumerouscutting-edgecoursesforyouandyourstaff

Program InFormatIon & regIstratIon Brochurewww.montereysymposium.com

Monterey Marriott Hotel & Conference Center

noVemBer 7–10

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1www.montereysymposium.com |

The California Optometric Association (COA) is proud to present Monterey Symposium 2013, an intimate conference ideal for learning. Set in beautiful Monterey, CA, this year’s conference is the place to discover new tools and techniques that will help you prepare for some big changes coming in 2014. The Monterey Symposium offers the best and most cutting-edge Continuing Education (CE) around. This year’s conference offers a combined 94 hours of a world class CE program, numerous networking opportunities and an exhibit hall filled with optometry’s latest products and services!

Table of contents 3 CONFERENCE HIGHLIGHTS

4 MONTEREY SYMPOSIUM 2013 SPONSORS

4 EXHIBIT HALL

4 FOOD FOR THOUGHT SERIES

4 SPEAkERS & COURSES

6 EDUCATION PROGRAM INFORMATION

6 OD PROGRAM

12 PARAOPTOMETRIC PROGRAM INFORMATION

13 PARAOPTOMETRIC PROGRAM

16 TRAVEL & GENERAL INFORMATION

18 REGISTRATION INFORMATION

19 OD REGISTRATION FORM

21 PARAOPTOMETRIC REGISTRATION FORM

•Get glaucoma certified—COA’sGlaucomaCertificationTrackoffersa16-hourcasemanagementcoursewithexam.

•Make sure you get paid!—TheICD-10coursesareperfectforbothyouandyourstaff!Itwillprepareyourwholepracticefortheimminentcodingchanges.

•Pediatric vision care—Pediatricvisioncarecourseswillprepareyouforupcominghealthcarechanges.

•Bring your staff—Keepyourstaffup-to-dateonthelatestinoptometry.Lookonlineandinthebrochureforthe“people”icon,whichindicatesgreatcoursesforyoutoattendwithyourstaff!

•Prepare for board certification—COAhandpickedcourses,whicharemarkedinthebrochurewithaspecial“BC”icon,tohelpyousucceed.

TheMontereySymposiumalsofeaturesarobustexhibithallfeaturingthelatestproductsandservicesdesignedtobenefityourpracticeandpatients!

Conference Highlights


Program Information&Registration Brochure

Class handouts will be available online after August 14, 2013. Visit www.monteresymposium.com to download class handouts for OD and paraoptometric courses.

There will be no handouts distributed at the classes and no print stations onsite.

Thank you for supporting our efforts to “Go Green!”

ACCESS CLASS HANDOUTS BEFORE YOU GO!

NOVEMBER 7–10

2 | Monterey Symposium 2013

Thank you to our 2013 sponsors!Asthelargeststateoptometricassociationinthenation,COAexpressesitshighestgratitudetoourChampionandMontereySymposiumsponsorsfortheirgeneroussupport.

Inadditiontosponsorship,theirindustry-leadingproductsandservicesmakeitpossiblefordoctorstopracticeoptometryatthehighestpossiblelevel.Thankyouformakingoptometrystronger,betterandmorevisible!(For the most updated list of sponsors, visit www.montereysymposium.com.)

Monterey Symposium 2013 Sponsors

Speakers & CoursesMelissa Barnett, OD, FAAOFF3 TherapeuticConsiderationsforManagement

ofPatientsWithChronicDryEyeandPatientsWithElevatedIntraocularPressure

101 ContactLensesforBabyBoomers—ContactLensesforPresbyopia(O)

107 ScleralContactLenses—IndicationsandComplications(O)

108 CareforSpecialtyContactLenses(O)111 ConqueringtheSteepCornea—Contact

LensesinKeratoconus(O)116 HelpYourDoctorTroubleshootUnhappy

ContactLensWearers204 Oh-No,ContactLensCasualties(TPA)

Jay Binkowitz102 MeasuringForSuccess(PM)103 Review-BasedStaffCompensationStrategiesand

Benchmarks(PM)

110 TheMathematicsofBoardManagementandCollectionDrivenMerchandising(PM)

113 ProfitingwithVisionCarePlan(PM)206 PatientCommunicationandSalesStrategyfor

Today’sEnvironment(PM)209 AForensicStudytoAssistYouinUnderstanding

YourProfitability(PM)215 ImplementtheRightWarranty,AchieveOutstanding

CustomerServiceandDriveSales(PM)

Michael Chaglasian, OD, FAAOFF3 TherapeuticConsiderationsforManagement

ofPatientsWithChronicDryEyeandPatientsWithElevatedIntraocularPressure

200 VisualFieldsandTreatmentStrategiesinGlaucoma(TPG)

218 GonioscopyandSlitLampExamfortheGlaucomaSuspect(TPG)

Monterey Symposium2013presentsaseriesofmorningsessionsaswellasaspecial“dinner&education”sessiononFridayhostedbyindustryleaders.EnjoyahotmorningbreakfastordinnerwhilegaininganinsidetrackonthenewestservicesandproductsavailableandearnCEcreditwhileyou’reatit!Makesureyoudesignatewhichsession(s)you’dliketoattendonyourregistrationformasseatingislimited(please,nochildrenallowed).PleaseseetheODandParaoptometricProgramGridsforascheduleofsessions.

Food For Thought Series

Monterey Symposium Exhibit HallExhibit Hall hours:Friday, November 8, 2013 11:30AM-3:30PM

Foranup-to-datelistofexhibitorsandmapofthe2013ExhibitHall,visitwww.montereysymposium.com

Saturday, November 9, 201311:30AM-3:30PM

Find Us on Facebookwww.facebook.com/CaliforniaOptometric

Follow Us on Twitter#MS13

Also, keep an eye out for a Monterey Symposium mobile application that will help you navigate the conference schedule, inform you about exhibitors, give you important alerts, hotel information and more!

STAY CONNECTED wITH MONTEREY SYMPOSIUM!

CHAMPION SUPPORTER

PLATINUM SPONSOR

SUPPORTING SPONSORS

FOOD FOR THOUGHT SPONSORS

Speaker bios can be viewed online at www.montereysymposium.com or on your phone using the following QR code.


300 MedicalManagementofGlaucoma(TPG)304 AssessingtheGlaucomatousOptic

Nerve(TPG)

A. Paul Chous MA, OD, FAAO104 MultipleSclerosis:SomeBasicsworth

Understanding(TPA)106 TenThingsEveryDoctorofOptometryNeeds

toKnowAboutDiabetes(TPA)115 DiabetesDisaster(TPA)212 FeedYourRetina:NutritionandRetinal

Health(TPA)222 Diabetes:WhatWeAllNeedtoKnow—

ABO/NCLEApproved

George Comer, OD MBAGLC1GlaucomaCertification/ClinicalPresentations

(TPG)GT1&GT2ClinicalPresentationsforCEcredit,

noexam(TPG)

Rachel A. “Stacey” Coulter, OD, MSEd FAAO, FCOVD109 IsYourPracticeReadytoCareforthePatient

withAutismSpectrumDisorder?(O)114 IsitReal?IsitTheirEyes?EvaluatingChildren

withHeadaches(TPA)208 HorsesorZebras—YouMaketheCallin

DiagnosingPediatricCases(TPA)

Mark Dunbar, OD, FAAO202 TalesfromtheTrenches:PosteriorSegment(TPA)205 UnderstandingandInterpretingOCT(TPA)214 LandmarkStudiesfromNEItheImpacton

DiseaseManagement(TPA)219 OcularMelanoma:LeaveitinorTakeit

Out(TPA)

David Geffen, OD, FAAO301 RidetheWaveofTechnologicalInnovations

inEyecare(TPA)

Anthony Litwak, OD, FAAO207 Neuro-OcularGrandRounds(TPA)211 UveitisDiagnosisandTherapyMade

Simple(TPA)217 MyFavoriteCases(TPA)

Bradley Main, FNAO220 DispensingEyeweartoComputerUsers—

ABOApproved223 MatchMaking:YourPatientandtheRightLens

—ABOApproved226 DigitalDispensing101—ABOApproved228 Makingthe$1000Sale—ABOApproved308 DifferentiationinToday’sModernOptical

Marketplace—ABOApproved310 ReducingRedos

Valerie Manso, BSc, ABOC, FNAO224 DemonstratingaPositiveAttitudetoCustomers/

Patients—ABOApproved227 NavigatingtheLensMaterialMaze 309 ISpeakYourLanguage—ABOApproved

Harue Marsden, OD, MS, FAAO FF1 IntroducingDAILIESTOTAL1WaterGradient

ContactLenses

Bennett McAllister OD, FAAO 302 Tri-LevelVisionRehabilitation(O)305 GettingtoAcceptance-LowVisionisNot(Just)

AboutOptics(O)

Mika Moy, OD, FAAO 203 ThoughtProvokingCasesinAnteriorSegment213 AppliedPainManagementinPrimaryEyeCare307 Pearls,TrickQuestionsandHeadScratchers:

CasesinNeuro-Optometry(TPA)

Mark Sawamura, ODGLC2GlaucomaCertification/ClinicalPresentations


noexam(TPG)

Shaun SchooleyFF2 ChangingTechnologiesandDigital

CommunicationsfortheEyeCareMarket

David Sendrowski, OD, FAAOGLC1GlaucomaCertification/ClinicalPresentations


noexam(TPG)

Joseph Sowka, OD, FAAO 100GlaucomaPharmacology;Prescribingforthe

Patient(TPG) 105 PreventionofMedicalErrors(O)112 DiagnosingandManagementofNeuro-

ophthalmicDiseases(TPA) 201 Doctor,IseeDouble:ManagingCranialNerve

Palsies(TPA)

Judy Tong, OD, FFAO GLC2GlaucomaCertification/ClinicalPresentations

(TPG)GlaucomaCertificationReview

GT3&GT4ClinicalPresentationsforCEcredit,noexam(TPG)

william Tullo, OD, FAAO 210 Optometrist’sGuidetoCornealCollagenCross-

linking(O)216 RefractiveSurgeryComplicationsandHowto

DealWithThem(TPA)225 RefractiveSurgeryFAQs.HelpYourDoctorwith

RefractiveSurgeryPatientEducation303 FemtosecondTechnologyinModernEyeCare(O)306 Co-managementofCataractSurgery(TPA)


Continuing TPA-certified education requirements for California optometristsCaliforniaoptometristsmusttake35hoursoutofatotalof50hoursofcontinuingeducationeverytwoyearsinanycombinationofthefollowingareas:glaucoma,ocularinfection,ocularinflammation,topicalsteroids,systemicmedication,andpainmedicationstowardfulfillmentoftheirlicenserenewal.ContinuingoptometriceducationprogramsthatmeettherequiredstandardsoftheCaliforniaStateBoardofOptometryincludeofferingsfromtheCaliforniaOptometricAssociation,astateaffiliateoftheAmericanOptometricAssociation.

OD course designationsTohelpyouidentifytopicareas,MontereySymposiumeducationalsessionshavebeendesignatedas: TPA: TherapeuticPharmaceuticalAgent TPG: TPAwithapprovaltotreatGlaucoma TLG: TPAwithapprovaltoperformLacrimalIrrigationand DilationandtreatGlaucoma O: Other PM: PracticeManagement(NocreditinCA)

Please Note: Licensees who are glaucoma certified pursuant to CCR 1571 shall be required to complete 10 hours of glaucoma specific continuing optometric education every license renewal period. These 10 hours shall be a part of the required 35 hours on the diagnosis, treatment and management of ocular disease (CCR Section 1571 (b)).

OD course approvalsTheMontereySymposium2013continuingeducationprogramhasbeensubmittedtoCOPE.IfyouarelicensedoutsideofCalifornia,moststateboardsofoptometryacceptCOPE-approvedcoursestowardcreditforlicensurerenewal.

Someapprovalswerenotavailableatpresstime.Donotassumethatcoursesyouregisterforareapproved.PleasenotethatCOPEcoursesdonotincludeCEEs.COA will not be responsible for courses that are not approved by COPE.ForanupdatedlistingofapprovedCOPEcourses,pleasevisitwww.montereysymposium.com.

Credit for course attendanceTocomplywiththeCaliforniaStateBoardofOptometrycontinuingeducationrequirements,attendeesmustremaininthesessionforthedurationofthecourse.Ifanattendeeleavesearlyorarrivesmorethan10minuteslate,noCEcreditwillbegiven.Note: Partial credits for CE courses are NOT available. Transcripts will be mailed to you 6-8 weeks after the conference.

GetreadyforBoardCertificationbytakingcoursesmarkedwiththisspecial“BC”icon.We’vedonethelegworkforyou

byrecommendingcertainMontereySymposiumcoursestoaidinyourboardcertificationpreparations.KeepaneyeoutforspeciallymarkedcoursesontheODEducationProgramgrid.

Takeyourstafftocoursesmarkedwiththisspecialicon.Thesecourseswillhelpyourwholepracticeprepareforimminenthealth

carechangesandhelpyoukeepanedgeonyourcompetition.

Education Program Information

OD Program

Thursday, November 7, 2013TIME OD SESSIONS

8:00 AM – 4:40 PM (Option III) Glaucoma CE with Exam

GLC1 - Glaucoma (TPG) — clinical case presentations

COAhaspartneredwithSCCOtooffera16-hourcasemanagementcoursewithexam.

8:00 AM – 11:40 AM (Option I or II)

GT1 - Glaucoma (TPG) — clinical case presentations

GeorgeComer,OD,MBA&DavidSendrowski,OD,FAAO

Clinicalcasepresentationswithoutexam—approvedforlicenserenewal.

1:00 PM – 4:40 PM (Option I or II)

GT2 - Glaucoma (TPG) — clinical case presentations

GeorgeComer,OD,MBA&DavidSendrowski,OD,FAAO


GLAUCOMA CERTIFICATION

GLC - Glaucoma Certification Track & Exam (Approved for 15 hours of TPG which counts toward the required continuing education for license renewal)

SouthernCaliforniaCollegeofOptometryinconjunctionwithCOAareofferinga16-hourcasemanagementcoursewithexam.

ThiscoursewillbeanintroductiontoStateBoardrequirementsregardingSB1406;InitialDiagnosisofGlaucomaClinicalCasePresentations(Casesfrommoderatetocomplex).Onehourattheendofthecoursewillbereservedforformaltestingoftheknowledgeacquiredduringthecoursepresentation.(A 16-Hour case management certification course manual will be included with this course).

Speakers:GeorgeComer,OD,MBA,DavidSendrowski,OD,FAAO,JudyTong,OD,FAAO,andMarkSawamura,OD

Thursday, Nov. 78:00AM–4:40PM/Friday, Nov. 8 8:00AM–4:40PM/Saturday, Nov. 9 7:30AM–9:00AM(Course review and exam)


8:00 AM – 8:50 AM 100 - Glaucoma Pharmacology; Prescribing for the Patient (TPG)

JosephSowkaOD,FAAO

Thiscoursereviewstherapeuticmanagementofglaucomawithanemphasisonmedicationusageanddrugupdates.Wewillcoverindications,contraindications,andclinicalpearlsforeachclassofglaucomamedication.(1hr)

101 - Contact Lenses for Baby Boomers — Contact Lenses for Presbyopia (O)

MelissaBarnett,OD,FAAO

Learntheinsandoutsofcontactlensesinthissession.Thisinterestingandinteractivepresentationwillusepatientcasestudiestoreviewavarietyofcontactlensesforpresbyopiaincludingsofttoric,gaspermeable,scleralandhybridlenses.Attendeeswilldiscussmanyofthepossiblecorrectionsoptions.Attheendofthiscourseyou’llfeelreadytotacklethecontactissuesofBabyBoomers.(1hr)

102 - Measuring For Success (PM) COPE # 32174-PM

JayBinkowitz

Howdoyouknowifwhatyou’redoingisworkingforyourbusiness?Inthiscourse,speakerJayBinkowitzstrivestohelpyouunderstandwhattypesofinformationyouneedtocollectinordertomakebetterdecisionsandtogrowourbusinesses.Thiscoursehasbeendesignedtoreviewcriticalpointsofinformationandhowtousethemtosupportsuccess.(1hr)

9:00 AM – 9:50 AM 103 - Review-Based Staff Compensation Strategies and Benchmarks (PM)

JayBinkowitz

Everwonderifthoseemployeebonusesarereallyworkingtoincreaseproductivity?Thiscoursepresentsnewwaystoevaluateandrewardperformance.Thesemethodsarebasedonspecificandmeasurableelementsthatsupportincreasedproductivityandprofitabilitybystrengtheningjobknowledgeandaccountability.(1hr)

104 - Multiple Sclerosis: Some Basics worth Understanding (TPA) COPE # 37475-SD

A.PaulChous,MA,OD,FAAO

Optometristsareoftenthefirstto”diagnose”MultipleSclerosis(MS)inpatients.Itisimportanttobefamiliarwithsomeofthepresentingsignsandsymptomsasrelatedtoeyecareandappropriatestepstotake.Inthiscourse,wewillalsospendtimeonanoverviewofMStreatments.(1hr)

Friday, November 8, 2013TIME OD SESSIONS

6:45 AM – 7:45 AM FF1 - Food For Thought: Introducing DAILIES TOTAL1® water Gradient Contact Lenses (Sponsored by Alcon)

HarueMarsden,OD,MS,FAAO

Despitetremendoustechnologicaladvances,all-daycomfortremainselusiveformanySCLpatients.Softlenseshavebeenlimitedbyuseofasinglehomogeneousmaterialwithonewatercontentthroughoutthelens—untilnow!IntroducingDAILIESTOTAL1®watergradientcontactlenses,thefirstandonlywatergradientcontactlens,featuringanincreasefrom33%toover80%watercontentfromcoretosurface,approaching100%attheoutersurface.

FF2 - Food For Thought: Changing Technologies and Digital Communications for the Eye Care Market (Sponsored by CooperVision)

ShaunSchooley,VPDigitalStrategies–CooperVision,Inc.

ReviewofcurrentdigitaltrendsandhowtheyimpactrevenuegenerationforECPs.We’llreviewreputationmanagement,onlinebusinesstoolsfromGoogle,Yahoo,Yelpandothersandhowtheycanbeharnessedtoincreasepatientengagementandofficerevenue.Discussiononhowreviewsareevolvingandnewplayersinonlinereputation,Facebook’schangestosearch,Applevs.Google,andtheincreasingimportanceofmobile.

8:00 AM – 4:40 PM (Option III) Glaucoma CE with Exam

GLC2 - Glaucoma (TPG) — clinical case presentations

COAhaspartneredwithSCCOtooffera16-hourcasemanagementcoursewithexam.

8:00 AM – 11:40 AM (Option I or II)

GT3 - Glaucoma (TPG) — clinical case presentations (TPG)

JudyTong,OD,FAAO&MarkSawamura,OD


OD Program

10:00 AM – 11:40 AM 105 - Prevention of Medical Errors (O) COPE # 35455-EJ

JosephSowkaOD,FAAO

Protectyourpractice!Inthiscourse,speakerJosephSowka,OD,FAAO,willteachyouthelatestmethodsonhowtoreducetheriskofmedicalerrorstopromotepatientsafety.Whenyouwalkawayfromthissession,youwillhavethetoolstolimittheriskofmalpracticeandtheabilitytocreateasaferenvironmentforyourpatients!(2hrs)

106 - Ten Things Every Doctor of Optometry Needs to know About Diabetes (TPA) COPE # 31871-SD


Howmuchdoyouknowaboutdiabetes?Learnhowtoprovidetop-notchcareforpatientswithdiabetesinthiscourse!SpeakerA.PaulChous,MA,OD,FAAO,presentsthetoptenmostimportantconceptsandstrategiesforoptometristslookingtoimprovecarefordiabeticpatients.(2hrs)

107 - Scleral Contact Lenses — Indications and Complications (O)


Bepreparedforscleralcontactlenscases!Inthiscourseyou’lllearnaboutscleralcontactlensindications,fittingandcomplications.SpeakerMelissaBarnett,OD,FAAO,willusecasestodemonstratedifferentindicationsandcomplicationsofsclerallenses.Shewillalsocoverthelatestinsclerallenshandlingtechniquesandsolutions.(2hrs)


Friday, November 8, 2013 (continued)TIME OD SESSIONS

3:00 PM – 3:50 PM ICD10F -

Speaker&CourseinformationTBD(1hr)

108 - Care for Specialty Contact Lenses (O)


Areyoureadytoprovidetop-notchpatientcare?Evenforthosewithspecialtycontactlenses?Thiscourseisgearedtowardsparaoptometricsandwillbeacomprehensiveoverviewofcareforspecialtycontactlensesincludingscleralandhybridlenses.You’llalsoreviewcontactlenssolutionsandinsertionandre-movaltechniques.

3:00 PM – 4:40 PM 109 - Is Your Practice Ready to Care for the Patient with Autism Spectrum Disorder? (O)

RachelA.“Stacey”Coulter,OD,MSEd,FAAO,FCOVD

AreyoupreparedforanAutismSpectrumDisorder(ASD)?ASDoccursin1outof88children.Thesepatients’visionneedsareoftenunmet.Thiscourseprovidesstrategiesandresearch-baseddatatoprovidequalityvisioncaretopatientswithASD.Tipsonhowtoprepareyourpracticeandyourstaffarealsopresented.(2hrs)

4:00 PM – 4:50 PM 110 - The Mathematics of Board Management and Collection Driven Merchandising (PM) COPE # 30362-PM

JayBinkowitz

Learnhowtocreateyourboardmanagementphilosophyinthiscourse!Buyingtherightproductsandcreatingsuccessfulassortmentshasbecomemorechallengingintoday’senvironmentofshiftingconsumertastes,increasingpricesensitivityandgrowingshopperdiversity.Thiscourseexplainsadetailedmethodologytosettingupaboardmanagementphilosophybasedonbusinessprinciplesandaclearlookathowtopresentproducts.(1hr)

111 - Conquering the Steep Cornea — Contact Lenses in keratoconus (O)


Areyoureadytoconquerkeratoconus?Thiscoursewillcoverthevarioustypesofcontactlensesforkeratoconus.Inthissession,speakerMelissaBarnett,OD,FAAO,willreviewKeratoconusaswellasusepatientcasesfordiscussionofgaspermeable,scleral,hybrid,softandpiggybacklenses.

4:00 PM – 5:40 PM 112 - Diagnosing and Management of Neuro-ophthalmic Diseases (TPA) COPE # 34967-NO

JosephSowka,OD,FAAO

Prepareyourselfwiththiscourse!Itwilldetailinacase-basedformatthesymptomsandclinicalfindingsinpatientswithnumerousclinicalneuro-ophthalmicentities.You’llhaveaccesstoadiagnosticalgorithmthatwillallowyoutofollowtheclinicalfindingstoanappropriatedifferentialdiagnosis.Thiscoursewillemphasizecurrenttherapeuticmanagementandappropriatediagnostictesting.(2hrs)

OD Program

11:30 AM – 3:30 PM Exhibit Hall Hours

2:00 PM – 4:40 PM (Option I or II)

GT4 - Glaucoma (TPG) — clinical case presentations (TPG)

JudyTong,OD,FAAO&MarkSawamura,OD



OD Program

Saturday, November 9, 2013 TIME OD SESSIONS

6:45 AM – 7:45 AM FF3 - Food For Thought: Therapeutic Considerations for Management of Patients with Chronic Dry Eye and Patients with Elevated Intraocular Pressure (Sponsored by Allergan)

MelissaBarnett,OD,FAAO&MikeChaglasian,OD,FAAO

Don’tmissthisAllergan-sponsoredeventfeaturingMelissaBarnett,OD,FAAOandMikeChaglasian,OD,FAAO.TheseleadingexpertsinthefieldofoculardiseasewillguideyouthroughAllerganEyeCaretherapeuticoptionsforpatientswithchronicdryeyeandelevatedintraocularpressure.

7:30 AM – 9:00 AM (Option III)

GLC3 - Glaucoma certification review and exam

7:30 AM – 8:00 AM Glaucoma certification review 8:00 AM – 9:00 AM Glaucoma certification exam

8:00 AM – 8:50 AM 200 - Visual Fields and Treatment Strategies in Glaucoma (TPG)

MichaelChaglasian,OD,FAAO

Areyoupreparedtotreatglaucoma?Well,youshouldbe!Thiscoursewillprovideyouwiththediscussionyouneedinthetreatmentanddiagnosisofglaucoma.Speaker,MichaelChaglasian,OD,FAAO,willdelveintothetreatmentscompletewithbenefitsandrisks.(1hr)

201 - Doctor, I see Double: Managing Cranial Nerve Palsies (TPA)

JosephSowka,OD,FAAO

Doyouknowhowtospotthesignsofneurogenicdiplopia?Thispresentationwillprovideyouwiththenecessaryunderstandingofthesignsandsymptomsthataccompanyvarioustypesofneu-rogenicdiplopia.Thiscoursedetails,inacase-basedformat,thediagnosisofpatientspresentingwithdiplopia.You’llhaveaccesstoadiagnosticalgorithmthatwillallowyoutofollowtheclinicalfindingstoanappropriatedifferentialdiagnosiswithemphasisonpertinentneuroanatomyandpotentialcausativefactors.Inthiscoursethereisaheavyemphasisoncurrenttherapeuticman-agementandappropriatediagnostictesting.(1hr)

Friday, November 8, 2013 (continued)TIME OD SESSIONS

7:00 PM – 8:00 PM DE1 - Dinner & Education: Successful Strategies for Practice Transitions: Buying, Selling and Partnering (Sponsored by Practice Concepts & Essilor Laboratories)

ScottDaniels,PracticeConcepts

Discussesthevariousfactorsbuyersandsellersshouldconsiderforpracticeownershipincluding;values,duediligence,pitfallstoavoidandtaxsavingstrategiesforbothparties.

Course objectives:(1)Evaluatethevariousprosandconsofpracticepurchasingfromabuyer’sperspectiveandhelpbuyersmaketheirowninformeddecisiononwhetherownershipisrightforyou;(2)OverviewofPracticevalues;(3)ReviewSellerconsiderationsandhowtobeprepareforasale;(4)Discusshowbothbuyersandsellerscanbetterpreparethemselves;(5)Reviewpartnershipsalesforbuyersandsellersandotherconsiderationsthatshouldbeaddressed;(6)Taxconsiderationsandhowbothsidescansavemoney.

5:00 PM – 5:50 PM 113 - Profiting with Vision Care Plans (PM) COPE # 30794-PM

JayBinkowitz

Visioncareplansareconfusingandfrustrating.Thiscoursewillhelpyouunderstandhowplansworkandhowtomaximizeprofitability.Profitingwithmanagedcareisnotjustaboutknowingtheplans.Itisaboutthecombinationofproducts,pricing,knowledgeandhowwepresentittoourpatients.(1hr)

114 - Is it Real? Is it Their Eyes? Evaluating Children with Headaches (TPA)

RachelA.“Stacey”Coulter,OD,MSEdFAAO,FCOVD

Prepareyourpracticeforthewaveofpediatricpatientsyou’llhavein2014withthiscourse.Itwillreviewdiagnosisandmanagementofheadachesinthepediatricpopulation.Specifictopicsincludesinusheadaches,tensionheadaches,pediatricmigraineandheadacheslinkedtopathologies.Speaker,RachelA.“Stacey”Coulter,OD,delvesintoimplicationsforday-to-daypractice.(1hr)

115 - Diabetes Disasters (TPA) COPE # 37506-SD


Don’tletyourpracticeturnintoadisasterzone!Takethiscourse,whichwillreviewsomecommonandnotsocommondisasterspertainingtothecareofpatientswithdiabetesandtheoptometrist’sroleinpreventingthesedangeroussituations.(1hr)


OD Program

Saturday, November 9, 2013 (continued)TIME OD SESSIONS

10:00 AM – 11:40 AM 205 - Understanding and Interpreting OCT (TPA) COPE # 36191-PD

MarkDunbar,OD,FAAO

OpticalCoherenceTomography(OCT)hasrevolutionizedourunderstandingofmaculardiseaseandhasemergedasanimportanttoolinthemanagementofglaucoma.ThislecturewillprovideanutsandboltsapproachusingcasestounderstandingandinterprettheOCTaswellasprovideanupdateonthelatestwiththisindispensableimagingtechnology.(2hrs)

206 - Patient Communication and Sales Strategy for Today’s Environment (PM)

JayBinkowitz

Doyouhaveasalesstrategythatworks?Inthiscourse,speakerJayBinkowitzwillshowyouhowtocommunicatethevalueofwhatyou’reoffering.Fromtheexamroomtothedispensary,communicatingthevalueofproductsandservicesiscriticaltopracticesurvival.Inthissession,Binkowitzwilldiscussenhancingpersonalrelationships,theabilitytodeliversuperiorserviceandproductsandpositioningpracticesforawarenessandexposure.(2hrs)

207 - Neuro-Ocular Grand Rounds (TPA) COPE # 34647-NO

AnthonyLitwak,OD,FAAO

Discoverthelatestindiagnosingpatientsthatpresentwithaswellingopticnerveheadwiththiscourse!Inthissession,speakerAnthonyLitwak,OD,FAAO,willreviewtheclinicalfeaturesinthedifferentialdiagnosisofapatientwhopresentswithswellingoftheopticnervehead.YouwillreviewcasestudiesthatincludeAION,opticneuritis,papilledema,pseudotumorcerebriandinfiltrativeopticneuropathies.Dr.Litwakwillemphasizemanagementandtreatmentprotocolsinthiscourse.

208 - Horses or Zebras — You Make the Call in Diagnosing Pediatric Cases (TPA)

RachelA.“Stacey”Coulter,OD,MSEdFAAO,FCOVD

Differentiatingcommonconditionsfrommoreseriouseyediseasecanbeparticularlychallengingwhenthepatientisachild.Thiscoursewillreviewaseriesofchallengingcasesanddiscussdifferentialdiagnosesandpatientmanagementconsiderations(2hrs)

3:00 PM – 3:50 PM 209 - A Forensic Study To Assist You In Understanding Your Profitability (PM) COPE # 34870-PM

JayBinkowitz

Isyourpracticeasprofitableasitcanbe?Inthiscourse,JayBinkowitz,helpsyouunderstandhowitisessentialtounderstandthecostswithboththeprofessionalanddispensarybusinessestocreateprofit.Thiscourseoutlinesadetailedmethodologyinidentifyingtheuniqueoperationalcostsandprofitabilityofeach.(1hr)

210 - Optometrist’s Guide to Corneal Collagen Cross-linking (O) COPE # 33386-PO

WilliamTullo,OD,FAAO

Youdon’twanttomissthe“Optometrist’sGuidetoCornealCollagenCross-linking.”Thiscoursewillprovidethepracticingoptometristtheinformationnecessarytounderstandandperformvariousformsofcornealcollagencross-linking.(1hr)

211 - Uveitis Diagnosis and Therapy Made Simple (TPA)


Learnaboutthesimplestwaystodiagnoseandtreatuveitisinthiscourse!Inthissession,speakerAnthonyLitwak,OD,FAAO,willdiscussthediagnosisandmanagementofuveitis.Hewillreviewtheclinicalsignsandsymptomsofthedisease,aswellastreatmentoptions,includingthoserefractorytostandardtherapy.(1hr)


8:00 AM – 9:40 AM 202 - Tales From the Trenches: Posterior Segment (TPA)

MarkDunbar,OD,FAAO

Getreadytoseesomeinterestingcasesfrommorethantwodecadesinanophthalmologyacademicreferralcenter.Speaker,MarkDunbar,OD,FAAO,willpresentthecourseinagrandroundsformat.Caseswillbechallenging,yetclinicallycommon.Thecourseisdesignedtostimulatedifferentialdiagnosis,utilizediagnostictechnologyanddiscussvarioustreatmentstrategies.(2hrs)

9:00 AM – 9:50 AM 203 - Thought Provoking Cases in Anterior Segment (TPA) COPE # 37841-AS

MikaMoy,OD,FAAO

Pharmaceuticaltreatmentofanteriorsegmentdiseaseisanimportantpartofoptometricpractice.Wediscussanteriorsegmententitiesthatareoftenmisdiagnosedornotoptimallytreatedoninitialpresentationandgivepearlsonhowtocorrectlydiagnoseandmanagetheseconditions.

204 - Oh-No, Contact Lens Casualties (TPA)


Don’thavecontactlenscasualties—-takethiscourse!Thisinter-activecoursewillreviewavarietyofcontactlenscomplications.Differentpatientcaseswillbeutilizedtolearnaboutcontactlenscomplications.Speaker,MelissaBarnett,OD,FAAO,willdiscusssoft,gaspermeable,scleralandhybridlenses.(1hr)


OD Program

3:00 PM – 4:40 PM 212 - Feed Your Retina: Nutrition and Retinal Health (TPA) COPE # 35584-PS


Feedyourmindwiththiscourse!Itwilltouchseveralareaswherenutritionaffectsretinalhealth.Speaker,A.PaulChous,MA,OD,FAAO,placesspecialemphasisonAMDanddiabetesinthissession.Whenyouleavethiscourse,you’llhavepracticalguidelines,whichwillmakethepresentedmaterialimmediatelyimplementableinpractice.(2hrs)

213 - Applied Pain Management in Primary Eye Care (TPA) COPE # 31812-PH

MikaMoy,OD,FAAO

Painmanagementisanintegralpartofemergencyeyecareyetcanoftenbeoverlooked.Thislecturecoverstreatmentoptionsfromplacebotoscheduledmedicines,andrapidlyevolvingprescribingguidelinesinOTCandRxdrugs.Caseexamplesofpainfulocularconditionswillbecoveredinagrandroundsformatwithpainmanagementoptionsdiscussed.(2hrs)

Saturday, November 9, 2013 (continued)TIME OD SESSIONS

4:00 PM – 4:50 PM 214 - Landmark Studies from NEI The Impact on Disease Management (TPA)

MarkDunbar,OD,FAAO

Findoutthelatestaboutlandmarkclinicalstudiesinthiscourse.StudiesfromtheNationalEyeInstitute(NEI)oftenhelpdictatethestandardofcareforthemanagementofmanyofthecommonoculardiseaseconditionsthatareseeninophthalmicpractices.Speaker,MarkDunbar,OD,FAAO,andattendeeswilldiscussthemanagementandtreatmentofretinalvasculardisease,glaucoma,maculardegenerationamongothers.Hewillpresentthelatestupdatesfromtheselandmarkstudies.(1hr)

215 - Implement the Right warranty, Achieve Outstanding Customer Service and Drive Sales (PM)

JayBinkowitz

Doyouofferaguarantee,awarrantyorboth?Inordertosupportoutstandingservice&drivesales,youneedboth.Peoplemakeemotionaldecisionsbasedonwarmfuzzyfeelingsthatsupportsales.Forpeopletofeelcomfortableaboutthevaluetheyarereceivingwemustcommunicateourmessagesconsistently.Duringthiscoursewewilllookatseveraldifferentphilosophiestoaccomplishthisalongwithhowtoleverageitwithinourmarketingasthisallcomesfullcircletobecomepartofyourculture.(1hr)

216 - Refractive Surgery Complications and How To Deal with Them (TPA) COPE # 30298-RS


Areyouuponthelatestinrefractivesurgery?Inthiscourse,you’lllearnthemostcommoncomplicationsofcornealandintra-ocularrefractivesurgery.Speaker,WillamTullo,OD,FAAO,willofferdiagnosticclinicalpearlsforeachcomplicationandwillhighlightmultipleupdatedtreatmentmodalitiesforeachcomplication.(1hr)

5:00 PM – 5:50 PM ICD10S -

Speaker&CourseTBD

(1hrs)

218 - Gonioscopy and Slit Lamp Exam for the Glaucoma Suspect (TPG) COPE # 36672-GL


Areyoupreparedforscreeningeveryglaucomapatient?Inthiscourse,speakerMichaelChaglasian,OD,FAAOteachesyouwhyGonioscopyandslitlampexamaresuchcriticalproceduresforallpatientswhoaresuspectedofhavingglaucoma.Thiscoursewillreviewtheindicationsandoutlineastep-by-stepapproachforeach.Dr.Chaglasianwilluseslidephotographsandvideotoillustratethetechniques.(1hr)

219 - Ocular Melanoma: Leave it In or Take it Out (TPA)

MarkDunbar,OD,FAAO

Thiscourseoffersadiscussionofoneofthemostcontroversialtopicsinthehistoryofophthalmology.Inthissession,speakerMarkDunbar,OD,FAAOprovidesinsightintheclinicalwork-up,diagnosisandmanagementofocularmelanomas.Thissessionincludesadiscussionsurroundingthecontroversyofenucleationandthelatestinformationfromthecollaborativeocularmelanomastudy.(1hr)

4:00 PM – 5:40 PM 217 - My Favorite Cases (TPA) COPE # 33709-SD


Howaboutacoursethatencouragesaudienceparticipation?Inthissession,speakerAnthonyLitwak,OD,FAAO,presentsavarietyofcasesinanteriorsegment,retina,glaucoma,uveitis,andneuro-oculardisease.Headdressesthehistory,clinicalfindings,auxiliarytesting,diagnosisandtreatmentplansforeachcase,all-the-whileencouragingaudienceparticipationfordifferentialdiagnosisandtreatmentoptions.(2hrs)


Sunday, November 10, 2013TIME OD SESSIONS

8:00 AM – 9:40 AM 300 - Medical Management of Glaucoma (TPG)


Diveintoglaucomamanagementinthiscourse!Inthissession,speakerMichaelChaglasian,OD,FAAO,providesadiscussioninthediagnosisandtreatmentofglaucomawithanexaminationofcurrentglaucomatherapiesavailable.(2hrs)

301 - Ride the wave of Technological Innovations in Eyecare (TPA)

DavidGeffen,OD,FAAO

Descriptioncoming(2hrs)

302 - Tri-Level Vision Rehabilitation (O)

BennettMcAllister,OD,FAAO

Thiscoursepresentsaparadigmfortheprimarycaredoctorofoptometrytoimplementlowvisionrehabilitationintotheirpracticeinastagedapproachasappropriate.(2hrs)

303 - Femtosecond Technology in Modern Eye Care (O) COPE # 31917-RS


Checkoutthiscutting-edgecourseonfemtosecondtechnology!Thissessionwillprovideyoutheinformationnecessarytounderstandtheroleoffemtosecondtechnologyinyourpractice.Youwilllearnthecurrentbenefitsofthistechnologyinrefractive,cataractandcornealreplacementsurgery.SpeakerWilliamTullo,OD,FAAO,willdiscussthefutureusesofthistechnologyinthecorrectionofpresbyopiaandotherocularconditions.(2hrs)

10:00 AM – 11:40 AM 304 - Assessing the Glaucomatous Optic Nerve (TPG)


Explorethedevelopingstandardsforassessingtheglaucomatousopticnerveinthiscourse.MichaelChaglasian,OD,FAAO,willunfolddevelopingstandardsandtheuseofOpticalCoherenceTomography(OCT)forassessingtheglaucomatousopticnerve.(2hrs)

305 - Getting to Acceptance-Low Vision is Not (Just) About Optics (O)


Helpyourlowvisionpatientsadjustbytakingthiscourse!Inthiscourse,speakerBennettMcAllister,OD,FAAO,investigatesthepsycho-socialaspectsofvisionlossthatimpactourlowvisionpatientsandhowdoctorscanintervenetogettheirpartiallysightedpatientsusingtheirlowvisiondevicessuccessfully.

12:00 PM – 12:50 PM 306 - Co-management of Cataract Surgery (TPA)


Learnaboutthelatestincataractsurgerywiththiscourse!Inthissession,speakerWilliamTullo,OD,FAAO,willdelveintothediagnosisandpre-operativetestingofpatientswithvisionlossduetocrystallinelensesopacification.HewilldiscusstheIOLselection,premiumtechnologyselectionandpost-operativecareclinicalpearlsandstandardprocedures.

307 - Pearls, Trick Questions and Head Scratchers: Cases in Neuro-Optometry (TPA) COPE # 35860-NO

MikaMoy,OD,FAAO

Neuro-optometriccasescanposediagnosticchallenges.Optometristsarekeyplayersinthehealthcareteamandmustmakeappropriatedecisionsaroundresourcemanagement,referralandutilizationofneuro-imagingtechnology.Thefollowingcasesprovidetheclinicianwithusefultoolstoaidthecareofneuro-optometricpatients.

OD Program

Paraoptometric/staff certification continuing education informationTheMontereySymposium2013paraoptometriccontinuingeducationprogramhasbeensubmittedtoABO (American Board of Opticianry)/NCLE (National Contact Lens Examiners) and the AOA Commission of Paraoptometric Certification (CPC).Someapprovalswerenotavailableatpresstime.Do not assume that courses you register for are approved.COAisnotresponsibleforcoursesthatarenotapprovedbyABO/NCLEorCPC.IfyouareattendingacoursethatisABO,NCLEorAOAapproved,youwillreceiveanABO,NCLE,orCPCCEslipforthatcourseattheendoftheclass.You will need to complete the appropriate form and submit it to ABO/NCLE or the CPC in order to receive credit toward ABO/NCLE or AOA Paraoptometric re-certification.ForanupdatedlistingofapprovedABO/NCLEandAOAParaoptometriccertificationcourses,pleasevisitwww.montereysymposium.com.

Paraoptometric Program Information


Friday, November 8, 2013TIME PARAOPTOMETRIC SESSIONS

Paraoptometric Program


6:45 AM – 7:45 AM FF1 - Food For Thought: Introducing DAILIES TOTAL1® water Gradient Contact Lenses (Sponsored by Alcon)

HarueMarsden,OD,MS,FAAO

Despitetremendoustechnologicaladvances,all-daycomfortremainselusiveformanySCLpatients.Softlenseshavebeenlimitedbyuseofasinglehomogeneousmaterialwithonewatercontentthroughoutthelens—untilnow!IntroducingDAILIESTOTAL1®watergradientcontactlenses,thefirstandonlywatergradientcontactlens,featuringanincreasefrom33%toover80%watercontentfromcoretosurface,approaching100%attheoutersurface.

FF2 - Food For Thought: Changing Technologies and Digital Communications for the Eye Care Market (Sponsored by CooperVision)

ShaunSchooley,VPDigitalStrategies–CooperVision,Inc.

ReviewofcurrentdigitaltrendsandhowtheyimpactrevenuegenerationforECPs.We’llreviewreputationmanagement,onlinebusinesstoolsfromGoogle,Yahoo,Yelpandothersandhowtheycanbeharnessedtoincreasepatientengagementandofficerevenue.Discussiononhowreviewsareevolvingandnewplayersinonlinereputation,Facebook’schangestosearch,Applevs.Google,andtheincreasingimportanceofmobile.

3:00 PM – 3:50 PM ICD-10 -

Speaker&CourseinformationTBD(1hr)

108 - Care for Specialty Contact Lenses


Areyoureadytoprovidetop-notchpatientcare?Evenfortheoneswithspecialtycontactlenses?Thiscourseisgearedtowardsparaoptometricsandwillbeacomprehensiveoverviewofcareforspecialtycontactlensesincludingscleralandhybridlenses.Speaker,MelissaBarnett,OD,FAAO,willreviewcontactlenssolu-tionsandinsertionaswellasremovaltechniques.

3:00 PM – 4:40 PM 109 - Is Your Practice Ready to Care for the Patient with Autism Spectrum Disorder?

RachelA.“Stacey”Coulter,OD,MSEd,FAAO,FCOVD

AreyoupreparedforpatientswithAutismSpectrumDisorder(ASD)?AutismSpectrumDisorderoccursin1outof88children.Thesepatients’visionneedsareoftenunmet.Thiscourseprovidesstrategiesandresearch-baseddatatoprovidequalityvisioncaretopatientswithASD.Tipsonhowtoprepareyourpracticeandyourstaffarealsopresented.(2hrs)

4:00 PM – 4:50 PM 110 - The Mathematics of Board Management and Collection Driven Merchandising

JayBinkowitz

Learnhowtocreateyourboardmanagementphilosophyinthiscourse!Buyingtherightproductsandcreatingsuccessfulassortmentshasbecomemorechallengingintoday’senvironmentofshiftingconsumertastes,increasingpricesensitivityandgrowingshopperdiversity.Thiscourseexplainsadetailedmethodologytosettingupaboardmanagementphilosophybasedonbusinessprinciplesandaclearlookathowtopresentproducts.(1hr)

5:00 PM – 5:50 PM 113 - Profiting with Vision Care Plans

JayBinkowitz

Visioncareplansareconfusingandfrustrating.Thiscoursewillhelpyouunderstandhowplansworkandhowtomaximizeprofitability.Profitingwithmanagedcareisnotjustaboutknowingtheplans.Itisaboutthecombinationofproducts,pricing,knowledgeandhowwepresentittoourpatients.(1hr)

115 - Diabetes Disasters


Don’tletyourpracticeturnintoadisasterzone!Takethiscourse,whichwillreviewsomecommonandnotsocommondisasterspertainingtothecareofpatientswithdiabetesandtheoptometrist’sroleinpreventingthesedangeroussituations.(1hr)

116 - Help Your Doctor Troubleshoot Unhappy Contact Lens wearers


Thisinteractiveparaoptometriccoursewilltroubleshootcontactlenscomplicationsinordertoimprovepatientsatisfactionwithcontactlenses.Speaker,MelissaBarnett,OD,FAAO,willusepatientcasesinordertoshowavarietyofcontactlensandcontactlenssolutioncomplications.

7:00 PM – 8:00 PM DE1 - Dinner & Education: Successful Strategies for Practice Transitions: Buying, Selling and Partnering (Sponsored by Practice Concepts & Essilor Laboratories)

ScottDaniels,PracticeConcepts

Discussesthevariousfactorsbuyersandsellersshouldconsiderforpracticeownershipincluding;values,duediligence,pitfallstoavoidandtaxsavingstrategiesforbothparties.

Course objectives:(1)Evaluatethevariousprosandconsofpracticepurchasingfromabuyer’sperspectiveandhelpbuyersmaketheirowninformeddecisiononwhetherownershipisrightforyou;(2)OverviewofPracticevalues;(3)ReviewSellerconsiderationsandhowtobeprepareforasale;(4)Discusshowbothbuyersandsellerscanbetterpreparethemselves;(5)Reviewpartnershipsalesforbuyersandsellersandotherconsiderationsthatshouldbeaddressed;(6)Taxconsiderationsandhowbothsidescansavemoney.



Saturday, November 9, 2013 TIME PARAOPTOMETRIC SESSIONS

6:45 AM – 7:45 AM FF3 - Food For Thought: Therapeutic Considerations for Management of Patients with Chronic Dry Eye and Patients with Elevated Intraocular Pressure (Sponsored by Allergan)

MelissaBarnett,OD,FAAO&MikeChaglasian,OD,FAAO

Don’tmissthisAllergan-sponsoredeventfeaturingMelissaBarnett,OD,FAAO,andMikeChaglasian,OD,FAAO.TheseleadingexpertsinthefieldofoculardiseasewillguideyouthroughAllerganEyeCaretherapeuticoptionsforpatientswithchronicdryeyeandelevatedintraocularpressure.

8:00 AM – 8:50 AM 220 - Dispensing Eyewear To Computer Users

ABOApproved—Technical/Experienced

BradleyMain,FNAO

Thinkyouknowthebestwaytohandledispensingeyeweartoheavycomputerusers?Learnmoreinthiscourse!Whenyou’redonewiththissession,youshouldbeableto:identifysymptomsofcomputervisionsyndrome(eyesight),describethedeficitsinproductivityassociatedwithpoorvisualperformanceandtheneedforimprovements(efficiency),explainthebestarrangementorsettingforphysicalandvisualcomfort(ergonomics),andexplainhowthepatientcanbenefitfromtechnicalimprovementsinspecializedlensdesigns(eyewear).(1hr)

221 - How to Manage the Difficult Patient

ABOApproved—GeneralKnowledge/Experienced

ValerieManso,BSc,ABOC,FNAO

Haveyoueverhadsomedifficultpatients?Therearemanytechniquesformanagingthem.Thesetechniquesallbeginwith:Alwaysbeincontrol.Attheconclusionofthisprogramyoushouldbeableto1)reviewtechniquesofhandlingdifficultpatientsandsituations,2)understandtheprocessandthemajorstepsinunderstandingandsolvingpatientproblemsand3)learnaconflictmanagementprocesstosatisfypatientcomplaintsandresolveproblems.(1hr)

8:00 AM – 9:40 AM 222 - Diabetes: what we All Need to know

ABO/NCLEApproved—GeneralKnowledge/Basic


Thiscourseconsidersthediabetesepidemic,includingdefinitions,diagnosis,themostcommonocularcomplications,howtoidentifyandrespondtoin-officehypoglycemia,andthepara-optometric’svitalroleinpatienteducation.Presentedbyanoptometristspecializingindiabeteseyecarewhohasalsohadtype1diabeteshimselffor45years,youwillgainatrulyinsidelookintothecondition.(2hrs)

9:00 AM – 9:50 AM 223 - Match Making: Your Patient and the Right Lens

ABOApproved—GeneralKnowledge/Basic

BradleyMain,FNAO

Learnhowtomakeamatchthatwilllastinthiscourse!Whenyou’vecompletedthissession,youwillbeabletorecognizetorealizethebenefitsofmatchingtheappropriatelenseswithpatientprescriptionneeds,lifestylerequirements,occupationalneedsandcosmeticwantsfromadetailedpresentationofthelatestlenstechnology.(1hr)

10:00 AM – 11:40 AM 206 - Patient Communication and Sales Strategy for Today’s Environment

JayBinkowitz

Doyouhaveasalesstrategythatworks?Inthiscourse,speakerJayBinkowitzwillshowyouhowtocommunicatethevalueofwhatyou’reoffering.Fromtheexamroomtothedispensary,communicatingthevalueofproductsandservicesiscriticaltopracticesurvival.Inthissession,Binkowitzwilldiscussenhancingpersonalrelationships,theabilitytodeliversuperiorserviceandproducts,andpositioningpracticesforawarenessandexposure.(2hrs)

224 - Demonstrating a Positive Attitude to Customers/Patients



Learnhowyourattitudecanaffectyourpatientsinthiscourse!Yourresponsestocustomers/patientsareoftenshapedbyyourownself-esteem.Demonstratingapositiveattitudetocustomers/patientsbeginsbyadoptingapositiveattitudetowardoneself.Thisseminargivespracticalexamplesonhowtoadoptapositiveattitudeandhowtodealwithconflictinanassertivemanner.Attheconclusionofthissessiontheparticipantsshouldbeableto1)distinguishbetweenassertive,aggressiveandsubmissivebehavior,2)expresstheirpointofviewwithoutoffendingothers,3)practicethetechniquestoimproveassertiveness,4)demonstrateapositiveattitudetowardcustomers/patients,5)dealwithconflictinapositivemannerand6)discusspoliciestoensureapositivebusinessclimate.(2hrs)

225 - Refractive Surgery FAQs. Help Your Doctor with Refractive Surgery Patient Education)


Diagnosisandpre-operativetestingofpatientswithvisionlossduetocrystallinelensesopacification.

Inthiscoursewe’lldiscussIOLselection,premiumtechnologyselectionandpost-operativecareclinicalpearlsandstandardprocedures.(2hrs)


Saturday, November 9, 2013 (continued) TIME PARAOPTOMETRIC SESSIONS



3:00 PM – 3:50 PM 209 - A Forensic Study To Assist You In Understanding Your Profitability


JayBinkowitz

Tounderstandhowtocreateprofititisessentialtounderstandthecostswithboththeprofessionalanddispensarybusinesses.Thiscourseoutlinesadetailedmethodologyinidentifyingtheuniqueoperationalcostsandprofitabilityofeach.(1hr)

226 - Digital Dispensing 101


BradleyMain,FNAO

DoyouknowFreeForm?Whenyou’refinishedwiththiscourse,youshouldbeableto1)understandthetechnicalaspectsofFreeFormtechnology,2)understandthevisualbenefitsofFreeFormlensesovertraditionalsurfacingmethods,3)implementprovenpresentationtechniquestoimprovepatienteducationduringthesalesprocessand4)learn...howFreeFormlensescanhaveasignificant,positiveimpactonpatientsatisfactionandthebottomline.(1hr)

3:00 PM – 4:40 PM 212 - Feed Your Retina: Nutrition and Retinal Health


Feedyourmindwiththiscourse,whichwilldelveintotherolenutritionplaysinretinalhealth.Thiscoursewilltouchonseveralareaswherenutritionaffectsretinalhealth.Speaker,A.PaulChous,MA,OD,FAAO,placesspecialemphasisonAMDanddiabetesinthissession.You’lldelveintopracticalguidelines,whichwillmakethepresentedmaterialimmediatelyimplementableinpractice.(2hrs)

4:00 PM – 4:50 PM 215 - Implement the Right warranty, Achieve Outstanding Customer Service and Drive Sales (PM)

JayBinkowitz

Doyouofferaguarantee,awarrantyorboth?Inordertosupportoutstandingservice&drivesales,youneedboth.Peoplemakeemotionaldecisionsbasedonwarmfuzzyfeelingsthatsupportsales.Forpeopletofeelcomfortableaboutthevaluetheyarereceivingwemustcommunicateourmessagesconsistently.Duringthiscoursewewilllookatseveraldifferentphilosophiestoaccomplishthisalongwithhowtoleverageitwithinourmarketingasthisallcomesfullcircletobecomepartofyourculture.(1hr)

4:00 PM – 5:40 PM 227 - Navigating the Lens Material Maze


Youdon’twanttomissthisone!Navigatethelensmaterialmazeandhelpyourpatients!AlongcameresinlensesintheformofCR-39andpolycarbonate.Todaywecanadd1.54index,1.56index,1.60index,1.67indexandmore.Now,throwintothemixavarietyofphotochromicmaterialsandwehavearesultantmaze.Everylensmaterialhasitsuses.Inordertobestassisttheeyewearconsumeritisessentialthatopticalprofessionalsunderstandthefeaturesorcharacteristicsofagivenlensmaterialandbeabletotranslatethesecharacteristicsintocustomerbenefits.(2hrs)

5:00 PM – 5:50 PM ICD10S -

Speaker&CourseTBD(1hr)

228 - Making The $1000 Sale


BradleyMain,FNAO

Learnhowtomakethebigsaleinthiscourse!Whenyouarefinishedwiththissessionyou’llbeabletowelcomeapotentialbuyerandeaseintothesalesprocess,switchhis/hermindsetanddemonstratethevalueoftheinvestment,andthenclosethesaleinaprofessionalandpositivemanner.(1hr)


Conference & hotel locationMonterey Marriott Hotel350CallePrincipal,Monterey,CA93940

ThereisablockofroomsjustwaitingattheMontereyMarriottforMontereySymposiumattendeesataspecial,discountedrateforalimitedtimeonly.

Deadline for Special Rate: October 18, 2013. Single/Double Room Rate: $208 per night (11% tax and fees).

wired Internet is included.

Tobookyourhotelroomonlinevisit:https://resweb.passkey.com/go/californiaoptometric2013

PhoneReservations:(877)901-6632.Simplymentionthatyouareat-tendingtheCOA Monterey Symposiumtoreceivethediscountedrate.

All attendees are responsible for making, changing or canceling their own hotel accommodations.

ParkingThereareseveralparkingoptionsneartheMontereyConferenceCenterandtheMontereyMarriott.

•ValetparkingisavailableattheMontereyMarriottfor$20perday/overnight,withinandoutprivileges.

•Self-parkingislocatedapproximatelytwoblocksawayfromtheMarriottonthecornerofWashingtonandFranklinStreetfor$7perdayor$7perin/out.

•Limitedstreetparkingisavailable,buttheenforcementisverystrict.

Airline travelTheclosestairporttothemeetinglocationistheMontereyPeninsulaAirport(MRY).YoumayalsoelecttoflyintotheSanJoseInternationalAirport(SJC),whichislocatedapproximatelyonehourfromMonterey.

Car rentalHertzoffersdiscountedratesforMontereySymposiumattendees.Reservationsmaybeplacedonlineatwww.hertz.comorthroughtheHertzMeetingSalesDeskat(800)654-2240andrefertodiscount number CV#03HJ0022whenmakingyourreservations.

Allofthisinformationandmorecanbefoundonlineatwww.montereysymposium.com(ratesaresubjecttochange).Thewebsiteisupdatedregularly,sobookmarktodayandvisitoften!


Sunday, November 10, 2013TIME PARAOPTOMETRIC SESSIONS

8:00 AM – 8:50 AM 308 - Differentiation In Today’s Modern Optical Marketplace


BradleyMain,FNAO

Howdoyoustandoutinacrowd?SpeakerBradleyMain,FNAO,saysit’sallaboutimprovingthepatientexperience.Thiscourseisdesignedtoshowvariouswaysinwhichyoucandifferentiateyoureyecarepracticefromthecompetitiontohelpyouachievehigheraveragerevenueperpatient,increasedpenetrationofpremiumproducts,andgeneratemoreprofessionalfees,allwhileimprovingpatientsatisfaction.(1hr)

309 - I Speak Your Language



Doyouspeakthelanguageofyourpatientsandassociates?Areyougivingthemthecorrectinformation,butsayingitinthewrongway?Eachofushasrecognizableandpreferredcommunicationstylesthatwefeelmostcomfortablewith.Whileourindividualstylesarecomfortable,oftentimesit’snotthebestforindividualsituations.Thiscourse,basedonthenationallyacclaimedI-SPEAKprogramisapowerfulworkshopthatwillteachyouhowtorecognizethefourbasiccommunicationstyles,identifyyourownstyleandadaptittoimproveeffectivecommunicationwithothers.(1hr)

10:00 AM – 11:40 AM 305 - Getting to Acceptance-Low Vision is Not (Just) About Optics (O)


Helpyourlowvisionpatientsadjustbytakingthiscourse!SpeakerBennettMcAllister,OD,FAAO,investigatesthepsycho-socialaspectsofvisionlossthatimpactourlowvisionpatientsandhowdoctorscanintervenetogettheirpartially-sightedpatientsusingtheirlowvisiondevicessuccessfully.

12:00 PM – 12:50 PM 310 - Reducing Redos

BradleyMain,FNAO

Doyouhavemore“re-dos”thanyou’dlikeinyourpractice?Inthiscourse,speakerBradleyMain,FNAO,teachesyouhowreducethatnumber.Uponcompletingthiscourse,theattendeeshouldbeableto1)identifyare-do,2)identifythecostsofare-do,3)understandthecommonreasonsofre-dosand4)reducere-dosthroughpropermeasuringtechniquesandpatientvisual/lifestyle/occupationalneeds.(1hr)

Travel & General Information

Simplified administration so you can growyour practice

You’re committed to your patients’ eye care; we are too. That’s why we want to make working with us as easy as possible – giving you more time to focus on your practice and what’s really important: your patients.

Interested in learning more?

Register to win a $100 American Expressgift card.

See us at booth

505


All attendeesSignupearly!EarlyregistrationratesapplytoregistrationspostmarkedorreceivedonlineonorbeforeSeptember 29, 2013.RegularregistrationratesbeginSeptember 30, 2013.Pre-registrationends:•Mailed:PostmarkedbyOctober 27, 2013•Online:ReceivedbyOctober 27, 2013

Afterthesedates,youmustregisteron-siteattheMontereyConferenceCenterbeginningNovember7,2013.

Options 1 & 3 will receive 1 complimentary welcome Reception ticket & Exhibit Hall pass for a guest if you register by September 29, 2013.

Pre-registrationPre-registrationreferstoadvanceregistrationsreceivedbymailpostmarkedoronlinebyOctober27,2013.Allregistrantswhoarepre-registeredmaypickuptheirregistrationpacketattheMontereySymposiumpre-registrationcounterlocatedintheMontereyConferenceCenterduringregistrationhours.Anychangesinyourschedulemustbemadeon-siteattheon-siteregistrationdeskpriortothebeginningofthecourse.

On-site registrationOn-siteregistrationwillalsobeavailableattheMontereySymposium.Theon-siteregistrationdeskislocatedintheMontereyConferenceCenterduringthefollowingscheduledhours:Thursday, November 7, 2013 4:00PM–6:00PMFriday, November 8, 2013 6:30AM–5:00PMSaturday, November 9, 2013 6:30AM–5:00PMSunday, November 10, 2013 7:30AM–12:00PM

Student registrationStudentregistrationiscomplimentaryforactive,full-timeoptometrystudentsifyouregisterbySeptember 29, 2013.AfterthisdatetheStudentRegistrationfeewillbe$10.YoumustregisterforeachcourseyouwishtoattendandpresentyourstudentIDcard.Admissiontoseminarsisonaspaceavailablebasis.Studentsarenotabletoregisteronline—theymustsubmittheirregistrationviamailorfax,alongwithacopyoftheirstudentIDcard.

Exhibit Hall only registrationAdmission to the Exhibit Hall is included with all registration packages.IfyouareanExhibitHallOnlyattendee,pleasepre-registerbycompletingtheregistrationform.Therewillbea$35entryfeeperperson(includingspouses,familymembersandchildrenovertheageof12years).AllindividualsarerequiredtowearabadgeforadmittanceintotheExhibitHall.Ifyouregisterinadvance,youcanpickupyourbadgeatthePre-RegistrationDeskattheMontereyConferenceCenter.ExhibitHallOnlyregistrationwillalsobeavailableon-siteattheOn-SiteRegistrationDesk.No refunds for Exhibit Hall only registrants.

Submitting your registrationTherearethreeconvenientwaystoregister:Online:www.montereysymposium.com(onlineregistrationisforcreditcardtransactionsonly.Transactionsaresecure.)

Fax:(916)469-2896

Mail:CaliforniaOptometricAssociation2415KStreet,Sacramento,CA95816

Pleasereadthefollowingoptionscarefully.Incompleteformsmaydelayprocessing.Makesureyouhaveprovidedallnecessaryinformationprintedclearlyontheform.Check the courses you wish to take on the front of the registration form.Courseswillbefilledonafirstcome,firstservebasis.

Onlineregistrantswillreceiveaconfirmatione-mail.Mailorfaxreg-istrantsshouldexpectamailedconfirmationnoticewithintwoweeks.If you do not receive a confirmation notice within two weeks after submitting your registration, please contact the California Optometric Association at: (800) 877-5738 or (916) 441-3990.

Registration questions?ContacttheCaliforniaOptometricAssociationat:(800)877-5738or(916)441-3990.

Registration option benefits

ODs Option 1• Admission to Exhibit Hall for attendee and 1 guest• Friday & Saturday lunch vouchers ($24 value total)• Admission for Welcome Reception• Food for Thought breakfast series (limited seating based on availability)• Dinner & Education (limited seating based on availability)

Option 2• Admission to Exhibit Hall for attendee and 1 guest• Admission to Welcome Reception• Food for Thought breakfast series (limited seating based on availability)• Dinner & Education (limited seating based on availability)

Option 3• Additional CE hours outside the time frame of Glaucoma Certification

Track courses (check courses on form)• Admission to Exhibit Hall for attendee and 1 guest • Friday & Saturday lunch vouchers ($24 value total)• Admission for Welcome Reception• Food for Thought breakfast series (limited seating based on availability)• Dinner & Education (limited seating based on availability)

Paraoptometric StaffOption 1• Admission to Exhibit Hall for attendee and 1 guest• Friday & Saturday lunch vouchers ($24 value total)• Admission to Welcome Reception• Food for Thought breakfast series (limited seating based on availability)• Dinner & Education (limited seating based on availability)

Option 2• Admission to Exhibit Hall for attendee and 1 guest• Admission to Welcome Reception• Food for Thought breakfast series (limited seating based on availability)• Dinner & Education (limited seating based on availability)

Students• Admission to Exhibit Hall• Admission to Welcome Reception

Registration Information


California Optometric Association 2415 k Street, Sacramento, CA 95816

Phone: (800) 877-5738; Fax: (916) 469-2896

q YES,IrequirespecialservicestofullyparticipateinaccordancewiththeAmericanswithDisabilitiesAct.(COAwillcontactyoutomakearrangements.)

q YES,Iwouldliketoreceivemyregistrationconfirmationletterviaemail.

THuRSDAy, NOvEmbER 7, 20138:00 AM – 4:40 PM**q GLC1-Glaucoma—Clinicalcasepresentations(TPG)

8:00 AM – 11:40 AM**q GT1-Glaucoma—Clinicalcasepresentations

(CE only, no exam)(TPG)1:00 PM – 4:40 PM**q GT2-Glaucoma—Clinicalcasepresentations

(CE only, no exam) (TPG)

FRIDAy, NOvEmbER 8, 20136:45 AM – 7:45 AMq FF1-FoodforThoughtbreakfastseries:IntroducingDAILIESTOTAL1®WaterGradientContactLenses

q FF2-FoodforThoughtbreakfastseries:ChangingTechnologiesandDigitalCommunicationsfortheEyeCareMarket

8:00 AM – 4:40 PM** q GLC2-Glaucoma—Clinicalcasepresentations(TPG)

8:00 AM – 11:40 AM**q GT1-Glaucoma—Clinicalcasepresentations

(CE only, no exam)(TPG)8:00 AM – 8:50 AMq 100-GlaucomaPharmacology;PrescribingforthePatient

q 101-ContactLensesforBabyBoomers—ContactLensesforPresbyopia(O)

q 102-MeasuringForSuccess(PM)9:00 AM – 9:50 AMq 103-Review-BasedStaffCompensationStrategiesandBenchmarks(PM)

q 104-MultipleSclerosis:SomeBasicsWorthUnderstanding(TPA)

10:00 AM – 11:40 AMq 105-PreventionofMedicalErrors(O) q 106-TenThingsEveryDoctorofOptometryNeedstoKnowAboutDiabetes(TPA)

q 107-ScleralContactLenses—IndicationsandComplications(O)

2:00 PM – 4:40 PM** q GT4-Glaucoma—Clinicalcasepresentations

(CE only, no exam)(TPG)3:00 PM – 3:50 PMq ICD10F-TBDq 108-CareforSpecialtyContactLenses(O)

3:00 PM – 4:40 PMq 109-IsYourPracticeReadytoCareforthePatientwithAutismSpectrumDisorder?(O)

4:00 PM – 4:50 PMq 110-TheMathematicsofBoardManagementandCollectionDrivenMerchandising(PM)

q 111-ConqueringtheSteepCornea–ContactLensesinKeratoconus(O)

4:00 PM – 5:40 PMq 112-DiagnosingandManagementofNeuro-ophthalmicDiseases(TPA)

5:00 PM – 5:50 PMq 113-ProfitingwithVisionCarePlans(PM)q 114-IsitReal?IsitTheirEyes?EvaluatingChildrenwithHeadaches(TPA)

q 115-DiabetesDisasters(TPA)7:00 PM – 8:00 PMq DE1-Dinner&Education:SuccessfulStrategiesforPracticeTransitions:Buying,SellingandPartnering

SATuRDAy, NOvEmbER 9, 2013q FF3-FoodforThoughtbreakfastseries:TherapeuticConsiderationsforManagementofPatientsWithChronicDryEyeandPatientsWithElevatedIntraocularPressure

7:30 AM – 9:00 AM**q GLC3-Glaucomacertificationreviewandexam8:00 AM – 8:50 AMq 200-VisualFieldsandTreatmentStrategiesinGlaucoma(TPG)

q 201-Doctor,IseeDouble:ManagingCranialNervePalsies(TPA)

8:00 AM – 9:40 AMq 202-TalesFromtheTrenches:PosteriorSegment(TPA)

9:00 AM – 9:50 AMq 203-ThoughtProvokingCasesinAnteriorSegment(TPA)

q 204-Oh-No,ContactLensCasualties(TPA)10:00 AM – 11:40 AMq 205-UnderstandingandInterpretingOCT(TPA)q 206-PatientCommunicationandSalesStrategyforToday’sEnvironment(PM)

q 207-Neuro-OcularGrandRounds(TPA)q 208-HorsesorZebras—YouMaketheCallinDiagnosingPediatricCases(TPA)

3:00 PM – 3:50 PMq 209-AForensicStudyToAssistYouInUnderstandingYourProfitability(PM)

q 210-Optometrist’sGuidetoCornealCollagenCross-linking(O)

q 211-UveitisDiagnosisandTherapyMadeSimple(TPA)

3:00 PM – 4:40 PMq 212-FeedYourRetina:NutritionandRetinalHealth(TPA)

q 213-AppliedPainManagementinPrimaryEyeCare(TPA)

4:00 PM – 4:50 PMq 214-LandmarkStudiesfromNEITheImpactonDiseaseManagement(TPA)

q 215-ImplementtheRightWarranty,AchieveOutstandingCustomerServiceandDriveSales(PM)

q 216-RefractiveSurgeryComplicationsandHowToDealWithThem(TPA)

4:00 PM – 5:40 PMq 217-MyFavoriteCases(TPA)5:00 PM – 5:50 PMq ICD10S-TBDq 218-GonioscopyandSlitLampExamfortheGlaucomaSuspect(TPG)

q 219-OcularMelanoma:LeaveitInorTakeitOut(TPA)

SuNDAy, NOvEmbER 10, 20138:00 AM – 9:40 AMq 300-MedicalManagementofGlaucoma(TPG)

q 301-RidetheWaveofTechnologicalInnovationsinEyecare

q 302-Tri-LevelVisionRehabilitation(O)q 303-FemtosecondTechnologyinModernEyeCare(O)

10:00 AM – 11:40 AM**q 304-AssessingtheGlaucomatousOpticNerve(TPG)

q 305-GettingtoAcceptance-LowVisionisNot(Just)AboutOptics(O)

12:00 PM – 12:50 PMq 306-Co-managementofCataractSurgery(TPA)

q 307-Pearls,TrickQuestionsandHeadScratchers:CasesinNeuro-Optometry(TPA)

Note: ** next to a course indicates potential time conflict with other classes.

Please make your course selections below. Any changes in your schedule must be made before October 27th or on-site at the registration desk prior to the beginning of the course.

INdIvIdual INfoRmatIoN

FirstName__________________________________________________

LastName__________________________________________________

Designation(OD,FAAO,etc.)__________________________________

PreferredNameonBadge____________________________________

ODLicense#__________________________________State_______

Address_____________________________________________________ City__________________________State_________Zip____________

OfficePhone_____________________Fax________________________ E-mail_______________________________________________________

EmergencyContactName_____________________________________ EmergencyContactPhone_____________________________________

OD RegistrationRegister online June 3, 2013!

HOw DID YOU HEAR ABOUT MONTEREY SYMPOSIUM?q Eblast,Facebook,Twitter,Website,etc.q RegistrationBrochureq Fromafriend

Registrant name__________________________________________________

PAYMENT OPTIONS (PLEASE SELECT ONE)

qCheckorMoneyOrderenclosed(payabletoCaliforniaOptometricAssociation)

Credit Card: qVisaqMC(CCV-3digit#onback) qAMEX(CCV-4digit#onfront)

CardNumber:____________________________________________________________

ExpirationDate:__________________CCV#:__________

NameonCard:___________________________________________________________

AuthorizedSignature:______________________________________________________

qPleasebillVwI Account#:______________________________________

VWIAccountName:____________________________________________ (RegistrationfeeswillnotbesubjecttoVWI’sadministrativefee)

Additional Guest Exhibit Hall Only Badge Names

OPTION 1 (Unlimited CE)

OPTION 2 (Build your own)

OPTION 3(Glaucoma Certification)

Early (by Sept. 29)q$499Memberq$650Non-member

q$30/hr.Memberq$40/hr.Non-member

q$495Memberq$775Non-member

Regularq$600Memberq$700Non-member

q$35/hr.Memberq$45/hr.Non-member

q$545Memberq$825Non-member

+

qRegistrationFee$50

SUBTOTAL

additions + + +

welcome Reception* qNoCharge qNoCharge qNoCharge

# of Guests_______ q$25/Guest q$25/Guest q$25/Guest

*Option 1 & 3 registrations receive 1 free guest to welcome reception and Exhibit Hall if registered by September 29, 2013

Exhibit Hall


TOTAL

Student Registration qEarly(Free) q$10(Regular) Provide Copy of School ID

Exhibit Hall Only Registration

q$35Cancellation policy:ALL CANCELLATIONS MUST BE SUBMITTED IN wRITING•CancellationnoticesreceivedbeforeSeptember 29, 2013areeligibleforafullrefundlessa$50servicecharge.

•CancellationnoticesreceivedbetweenSeptember 29andOctober 27, 2013areeligiblefora50%refund.

•AfterOctober 27, 2013—Sorry,norefunds.Substitutionsareallowed.

•PleaseNote:No-shows(attendeeswhodonotcancel)areresponsiblefortheentireregistrationfee.Allrefundsmustberequestedinwriting(e-mailisacceptable)priortoOctober 27, 2013.

RegistrationformsmustbereceivedonorbeforeOctober 27, 2013.After October 27,youmayonlyregisteron-siteattheconference.•Early RegistrationratesapplyforregistrationsandpaymentsreceivedonorbeforeSeptember 29, 2013.

•Regular RegistrationsratesapplyforregistrationsandpaymentsreceivedafterSeptember 29, 2013andforon-siteregistrations.

OD RegistrationRegister online June 3, 2013!Please check the courses you wish to take on the back of this Registration form. PLEASE kEEP A COPY OF THIS ENTIRE REGISTRATION FORM FOR YOUR RECORDS.

q YES,IrequirespecialservicestofullyparticipateinaccordancewiththeAmericanswithDisabilitiesAct.(COAwillcontactyoutomakearrangements.)

q YES,Iwouldliketoreceivemyregistrationconfirmationletterviaemail.

Note: ** next to a course indicates potential time conflict with other classes.

Please make your course selections below. Any changes in your schedule must be made before October 27th or on-site at the registration desk prior to the beginning of the course.

INdIvIdual INfoRmatIoN

FirstName__________________________________________________

LastName__________________________________________________

PreferredNameonBadge____________________________________

ODLicenseNumber*_________________________________________

Address_____________________________________________________

City__________________________State_________Zip____________

OfficePhone_____________________Fax________________________

E-mail_______________________________________________________

EmergencyContactName_____________________________________

EmergencyContactPhone_____________________________________

*To take advantage of the Paraoptometric Registration Office Package, you must indicate the license number of the optometrist/doctor you are employed with for verification.

FRIDAy, NOvEmbER 8, 20136:45 AM – 7:45 AMq FF1-FoodforThoughtbreakfastseries:IntroducingDAILIESTOTAL1®WaterGradientContactLenses

q FF2-FoodforThoughtbreakfastseries:ChangingTechnologiesandDigitalCommunicationsfortheEyeCareMarket

3:00 PM – 3:50 PMq ICD10F-TBDq 108-CareforSpecialtyContactLenses3:00 PM – 4:40 PMq 109-IsYourPracticeReadytoCareforthePatientwithAutismSpectrumDisorder?

4:00 PM – 4:50 PMq 110-TheMathematicsofBoardManagementandCollectionDrivenMerchandising

5:00 PM – 5:50 PM q 113-ProfitingwithVisionCarePlansq 115-DiabetesDisastersq 116-HelpYourDoctorTroubleshootUnhappyContactLensWearers7:00 PM – 8:00 PMq DE1-Dinner&Education:SuccessfulStrategiesforPracticeTransitions:Buying,SellingandPartnering

SATuRDAy, NOvEmbER 9, 2013q FF3-FoodforThoughtbreakfastseries:TherapeuticConsiderationsforManagementofPatientsWithChronicDryEyeandPatientsWithElevatedIntraocularPressure

8:00 AM – 9:40 AM**q 222-Diabetes:WhatWeAllNeedtoKnow8:00 AM – 8:50 AMq 220-DispensingEyeweartoComputerUsersq 221-HowtoManagetheDifficultPatient

9:00 AM – 9:50 AMq 223-MatchMaking:YourPatientandtheRightLens10:00 AM – 11:40 AMq 206-PatientCommunicationandSalesStrategyforToday’sEnvironmentq 224-DemonstratingaPositiveAttitudetoCustomers/Patientsq 225-RefractiveSurgeryFAQs.HelpYourDoctorwithRefractiveSurgeryPatientEducation

3:00 PM – 3:50 PMq 209-AForensicStudyToAssistYouInUnderstandingYourProfitabilityq 226-DigitalDispensing1013:00 PM – 4:40 PM**q 212-FeedYourRetina:NutritionandRetinalHealth4:00 PM – 4:50 PMq 215-ImplementtheRightWarranty,AchieveOutstandingCustomerServiceandDriveSales

4:00 PM – 5:40 PM**q 227-NavigatingtheLensMaterialMaze5:00 PM – 5:50 PM q ICD10S-TBDq 228-MakingThe$1000Sale7:00 PM – 8:00 PM

SuNDAy, NOvEmbER 10, 20138:00 AM – 8:50 AMq 308-DifferentiationInToday’sModernOpticalMarketplaceq 309-ISpeakYourLanguage10:00 AM – 11:40 AMq 305-GettingtoAcceptance-LowVisionisNot(Just)AboutOptics12:00 PM – 12:50 PMq 310-ReducingRedos

California Optometric Association 2415 k Street, Sacramento, CA 95816

Phone: (800) 877-5738; Fax: (916) 469-2896

Paraoptometric RegistrationRegister online June 3, 2013!

RegistrationformsmustbereceivedonorbeforeOctober 27, 2013.After October 27,youmayonlyregisteron-siteattheconference.•Early RegistrationratesapplyforregistrationsandpaymentsreceivedonorbeforeSeptember 29, 2013.

•Regular RegistrationsratesapplyforregistrationsandpaymentsreceivedafterSeptember 29, 2013andforon-siteregistrations.

Please check the courses you wish to take on the back of this Registration form. PLEASE kEEP A COPY OF THIS ENTIRE REGISTRATION FORM FOR YOUR RECORDS.

Cancellation policy:ALL CANCELLATIONS MUST BE SUBMITTED IN wRITING•CancellationnoticesreceivedbeforeSeptember 29, 2013areeligibleforafullrefundlessa$50servicecharge.•CancellationnoticesreceivedbetweenSeptember 29andOctober 27, 2013areeligiblefora50%refund.•AfterOctober 27, 2013—Sorry,norefunds.Substitutionsareallowed.•PleaseNote:No-shows(attendeeswhodonotcancel)areresponsiblefortheentireregistrationfee.Allrefundsmustberequestedinwriting(e-mailisacceptable)priortoOctober 27, 2013.

HOw DID YOU HEAR ABOUT MONTEREY SYMPOSIUM?q Eblast,Facebook,Twitter,Website,etc.q RegistrationBrochureq Fromafriend

Registrant name__________________________________________________

PAYMENT OPTIONS (PLEASE SELECT ONE)

qCheckorMoneyOrderenclosed(payabletoCaliforniaOptometricAssociation)

Credit Card: qVisaqMC(CCV-3digit#onback) qAMEX(CCV-4digit#onfront)

CardNumber:____________________________________________________________

ExpirationDate:__________________CCV#:__________

NameonCard:___________________________________________________________

AuthorizedSignature:______________________________________________________

qPleasebillVwI Account#:______________________________________

VWIAccountName:____________________________________________ (RegistrationfeeswillnotbesubjecttoVWI’sadministrativefee)

Additional Guest Exhibit Hall Only Badge Names

OPTION 1 (Unlimited CE)

OPTION 2 (Build your own)

OFFICE PACkAGE (2nd Option 1 Registration)

Early (by Sept. 29)q$185CPSMemberq$215Non-member

q$30/hr.CPSMemberq$40/hr.Non-member

q$150

Regularq$235CPSMemberq$260Non-member

q$35/hr.CPSMemberq$45/hr.Non-member

q$225

+Must include another staff option 1 registration for special pricing

qRegistrationFee$50

SUBTOTAL

additions + + +

welcome Reception* qNoCharge qNoCharge qNoCharge


*Option 1 registrations receive 1 free guest to welcome reception if registered by September 29, 2013

Exhibit Hall


TOTAL

Exhibit Hall Only Registration

q$35

Paraoptometric RegistrationRegister online June 3, 2013!

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PAID PermitNo.909Sacramento,CA

2415KStreet,Sacramento,CA95816

Program InFormatIon & regIstratIon Brochure

noVemBer 7–10

RegIsteR onlIne begInnIng June 3, 2013!www.montereysymposium.com

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