npo's and social media: the story of hope
DESCRIPTION
NPO's and Social MediaThe Story of HopeHunted and Gathered by: miraclelabba creative and strategic digital labbmiraclelabb.comTRANSCRIPT
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NP0s and Social Media
The Story of Hope
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NPOs,You have a dream...
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the world needs you to realize your
dream
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but, times are tough
RIGHT?
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How Tough?
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more competition for foundation and corporate $
economic environment is challenging
government funding is uncertain
traditional fundraising channels (events, direct mail)
are less effective
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that’s TUFF!WOW...
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but there is
HOPE
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NPOs
meet
Social Media
HI Hello
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Who is Social Media?
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Social Media:
a fusion of sociology and technology, transforming monologue (one to many)
into dialog (many to many)
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Social Media:
it describes the online tools that people use to share content, profiles, opinions, insights, experiences, perspectives and
media itself.
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Social Media tools include:
Blogs
message boards
bookmarks
networks
communities
wikis
vlogs
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social network
reference video sharing
photo sharing
blog aggregator & search news sharing
virtual reality
presence apps
niche social network
examples of social media :
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join the revolution
there’s power in numbers
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59m unique visitors monthly Jan. ‘09Source: Compete, Inc.
14b user commentsSource: Forrester.com
1,192,000,000 monthly visitsSource: Compete, Inc.
4th most-trafficked website in the worldSource: Facebook.com Statistics
752% Growth Rate in ’08Source: Compete, Inc.
4.5m monthly unique visitorsSource: Compete, Inc.
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“It is not the strongest of the species that survives, nor the most intelligent that survives. It is the one that is the most adaptable to change”
- Charles Darwin
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It’s that simple
Adapt or die
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So... Adapt already
We Need YOU!
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What do you need?
$$$
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Why do you need it?
to fulfill yourdream
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Where do you get it?
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Government
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Government
NO!
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Foundations
Maybe...?
& Corporations
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Individuals
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Individuals
YESYES
YESYES
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Your future = Individuals
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Why ????
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tells a few who tell many
Because,
one
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How does that happen?
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Social Media
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Social media gives
each of us
the tools to reach......
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All of Us
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Through Social media
you engage
people
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who share your message
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and start a
movement
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President Barack Obama
He did it:
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Chris Hughes, facebook co-founder,
developed MyBarackObama.com social media strategy
1.5m user accounts 150,000 events
$600m raised5.5m supports on facebook
288k followers on twitter
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organized a
in 175+ Cites
raising
$250,000
and they did it.....
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and they’re doing it....
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and so can you...
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How?
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you need a plan
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we can help
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Image Credits:
Created By: Austin Efurd
istockphoto.combarackobama.com