nsc 2014 - mac - social media session output

15
SOCIAL MEDIA IS REAL

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Page 1: NSC 2014 - MaC - Social Media Session Output

SOCIAL MEDIA IS REAL

Page 2: NSC 2014 - MaC - Social Media Session Output

THE STATE OF SOCIAL MEDIA

Page 3: NSC 2014 - MaC - Social Media Session Output

MOBILE CHANGES EVERYTHING

Mobile has literally changed my life. Swipe me on Tinder.

Barney Stinson

Page 4: NSC 2014 - MaC - Social Media Session Output

THE BREAKDOWN

Content that is eye catching, stands out, and is relevant to the consumers at that point in time.

Unified voice and messaging across all channels.

We are now connected all the time - which means there are more opportunities to connect with the relevant audience.

Page 5: NSC 2014 - MaC - Social Media Session Output

HOW DOES SOCIAL MEDIA HELP AIESEC UK ACHIEVE ITS

GOALS?

Page 6: NSC 2014 - MaC - Social Media Session Output

UNIFIED?How many AIESEC UK social media channels can you find?

Page 7: NSC 2014 - MaC - Social Media Session Output

awareness

lead generation

student support

contests

show our voice

youth voice

Page 8: NSC 2014 - MaC - Social Media Session Output
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WHAT ARE THE MOST IMPORTANT K.P.I.S ON SOCIAL MEDIA?

Engagement. Fans. Likes. Shares. Comments. Ads. Retweets. Mentions. Favs. Snaps. Hashtags. Follows. Features. Vines. Beyonce. Messages. Geotagging.

Page 14: NSC 2014 - MaC - Social Media Session Output

Facebook Twitter

Instagram YouTube

Page 15: NSC 2014 - MaC - Social Media Session Output

VIDEO IS THE NEW BLACK