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Michelle Nuñez Senior Portfolio

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Page 1: Nunez Senior Portfolio

Michelle Nuñez Senior Portfolio

Page 2: Nunez Senior Portfolio
Page 3: Nunez Senior Portfolio

ForwardAs a senior, we were asked to put together a print portfolio

of different works we have done over the past four years. In this book, I have included several conceptual as well as practical designs I have done in my classes with Professor Yueqi Zhang. There is definitely a mixture of other materials that I have done, both outside of class as volunteer work and inside of class as assignments.

Please enjoy this book for your viewing pleasures as I have worked hard on all my projects to do what I can do to best represent those who are in need of something for me to design.

As a parting note: We spend so much trying to be what others want us to be, but it’s better to be who we are and let others accept us for that.

~Michelle Nuñez

Page 4: Nunez Senior Portfolio

Table of Contents

Conceptual DesignsPersonal Logo 4Typeface Design 6Fictional DvD Cover 8RHphotos WebSite 10Tazo Tea Box 12Branding Manual 14

Practical DesignsTimeline 18Calender 20Cultural Postcards and Stamps 24

AdvertisementsGig Poster 26Letter Portrait 28Topiary Globe 30Flyers 32

Apparel DesignsCrossed-Wings 343D-Boxes 36Popcorn 38Water 40Snow Flower 42

MiscellaneousZine 44Grid Layout 46

Digital Portfolio back cover

Page 5: Nunez Senior Portfolio

Intro

Michelle Nuñez

B.A. of Visual Communication and Graphic Arts at Purdue Calumet University

Page 6: Nunez Senior Portfolio

4

Pers

onal

Log

oCon

cept

ual D

esig

ns

Page 7: Nunez Senior Portfolio

5

MN

I feel the need to speak about the logo I created for myself as my first work for two reasons. One, is because it appears on the cover and two, it describes me more than I know how.

The typeface I have chosen for

this logo is Brush Script Std Medium. This typeface is fluid, shows move-ment, and has a sort of bold elegance to it. I feel that it represent me be-cause I find myself able to flow into new project, materials, programs, and ideas easily.

This is not to say I am not firm in my own decisions, as I am bold. It

simply to say I am not unmoving.

I have chosen to use the first initial of my first and last name to represent me, with the “M” flowing into the “N” effortlessly, encircling itself in a neat fashion, as it begins the process of a new cycle.

Michelle N

uñez Senior Portfolio

Conceptual D

esignsPersonal Logo

Self Branding Application

Source Typeface: Brush Script Std Medium

Cover Variation

Non-Slanted Variation

Page 8: Nunez Senior Portfolio

6

Type

face

Des

ign:

Gar

den

Vin

es

Con

cept

ual D

esig

ns

Page 9: Nunez Senior Portfolio

7

This project had very little limits when it was given. All we were told was to create a typeface. I decided to create a tpyeface that had somewhat of a elvish feel to it.

In beginning this project, I had decided to use a serif style of

font, but I did not want a Roman style font, with both thin and thick strokes. I wanted it to be bold and more of a display font than a body.

I used a sanserif font as a base, because they don’t have thick and thin stroke transitions. I then de-cided that I wanted it to look organic, much like art nouveaux.

As a result, I ended up with a dis-play font with serifs, that seems to tie its roots into the organic curves and feel of garden vines.

Michelle N

uñez Senior Portfolio

Conceptual D

esignsTypeface Design: Garden Vines

Reference Designing

Page 10: Nunez Senior Portfolio

8

Con

cept

ual D

esig

nsFi

ctio

nal D

vD C

over

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9

In order to create an package or cover art for something, it is impor-tant to understand the story behind it, that is no different for films.

In this fictional film, the story goes that there is a special wish-ing well that supposedly works. The

main protagonist doesn’t believe this to be true and makes a wish to grow up with her favorite band and real-izes something’s gone array.

The story revolves around the girl of the well and the girl who made a wish, seemingly separate.

In order to convey this, I used my own pictures to create a layout of the

DvD cover, using an indistinguish-able coin to split the front cover of the two girls.

I tried to make it look as much like a DvD cover as possible while at the same time, creating something that would best represent the story.

Michelle N

uñez Senior Portfolio

Fictional DvD Cover Conceptual D

esigns

Author Collaboration

Page 12: Nunez Senior Portfolio

10

RHph

otos

Web

site

Con

cept

ual D

esig

ns

Page 13: Nunez Senior Portfolio

11

The customer had requested a website that should would be able to put her collection of photos for potential clients of hers.

I thus created a template web-site for her with the home page as a introduction and a mild decorative

background. The home page would have a sample gallery of a few collect photos with the navigation directly underneath it.

Another page had the gallery where all pictures would be set in a neat 5 by 3 gallery, fitting nicely on a screen. If the thumbnails were to be clicked, it would show an en-

larged version of the picture.

The color scheme was a green and peach color, calming with a light contrast, making it easier on the eyes that a reverse back-ground would make.

Michelle N

uñez Senior Portfolio

Conceptual D

esignsRHphotos Website

Customer Request

Page 14: Nunez Senior Portfolio

12

Tazo

Tea

BoxCon

cept

ual D

esig

ns

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13

In this project, we were to rede-sign an existing product. I wanted to keep the integrity of the original logo so that the package would easily be defined for what it was.

In order to do this, I kept the name in it’s same format, white

on a black background, with a white line to box it in. The rest, I wanted to keep a traditional since of the product.

I used a classical looking type-face, elegant serif, to give it a formal look. I used a yin yang symbol to incorporate a cup of steaming tea with the ingredients used in this

particular kind of tea.

With a decorative lotus petals falling on the side and the interest-ing way the steam wraps around give it an look that would be catching should someone see it on the shelves.

Michelle N

uñez Senior Portfolio

Tazo Tea Box Conceptual D

esigns

Redesigning Packaging

Page 16: Nunez Senior Portfolio

14

The

Ore

gon

Soap

Sho

ppe

Bran

ding

Man

ual

Con

cept

ual D

esig

ns

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15

This was a semester long project in which we chose a specific compa-ny created a branding identity for it.

This included redesigning the logo, creating uses, and misuses for such, and created applica-tions, promotions, and advertise-

ments for said company.

I chose a small shop the created handmade soap. The logo I ultimately came up with was one that had a bar with bubbles on the side, with the company name centered inside it.

The font I used for this logo was an elegant, readable script, with a decorative art stroke around it, giv-

ing it a more rustic feel to it. The same b rush stroke was around the bubbles and the soap bar itself, mak-ing it look uniformed.

I used this same home-handmade feel to other products that would potentially be used and/or sold in the shop had the same feel to it.

Michelle N

uñez Senior Portfolio

The Oregon Soap Shoppe Branding Manual Conceptual D

esigns

Creating an Identity

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16

Proj

ect T

itleCon

cept

ual D

esig

ns

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17

Michelle N

uñez Senior Portfolio

Conceptual D

esigns

Promotion: Shower Curtain

Page 20: Nunez Senior Portfolio

18

Tim

elin

ePrac

tical

Des

igns

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19

Infographics tell a story with more decorations than words. They make seemingly confusing knowl-edge and map it out. With this project we were to choose a topic and create a timeline.

I created a timeline based on a

few real events that slowly turned into a fictional time stream. I used various games, movies, and series to compile an interesting timeline that outlined when events supposedly takes place.

I used one long thread to create the base of the timeline, for time is just threaded together chronologi-

cally for us to understand.

Another reason for thread would be due to the fact that I had real life events mixed with fictional ones. I woven in fictional things into our reality, so that they are understand-able on a real life system.

Michelle N

uñez Senior Portfolio

Timeline Practical Designs

Infographic Demonstration

Page 22: Nunez Senior Portfolio

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Cal

ende

rPrac

tical

Des

igns

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“A person’s a person, no matter how small.”

Horton Hears a Who!195431

02

Theodor Seuss Geisel1904 - 1991

“If you can see things out

of whack, then you can

see how things can be

in whack.”

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ay

Satu

rday

Thur

sday

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ensd

ay

Tuse

day

Mon

day

Sund

ay

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3102

I found inspiration from Dr. Seuss on this project and decided to create a calendar that somewhat represented and reflected his work as well as creating a tribute to him.

The ribbon like organization, I found, gave it way to easily follow

the date and decipher the days of the week. I also created a transi-tion between the months because I wanted them to look like they belonged together, yet different in their own unique way.

I also used the color of birth-stones to decide each color of the month to have a semblance of unity

within each month itself, yet differ-ent for its counter parts.

The background as pure white was too empty. To solve this, I placed a distorted pattern behind the ribbons and basic text and ghosted it so that it didn’t overpow-er the main focus.

Michelle N

uñez Senior Portfolio

Calender Practical Designs

Infographic Application

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22

from “If I Ran the Zoo”1950

On Beyond Zebra!1955

“Oh, the things you can find if you don’t stay

behind.”

Pink-Tuffed Small Beast in Night Landscape

1950

“Today you are you, that’s truer than true. There is no one alive youer than

you.”Happy Birthday To You!

1959

from “Dr. Seuss’s ABC: An Amazing Alphabet Book!”

1960

“You ought a be thankful A whole heapling lot

For the people and places You’re lucky you’re not.”

Did I Ever Tell You How Lucky You Are?1973

from “The Sleep Book”1962“The more you read, the

more things you will know. The more that you learn,

the more places you’ll go.”I Can Read With My Eyes Shut!

1978

from “Green Eggs and Ham”1960“Step with care and

great tact, and remem-ber that life’s a great

blancing act.”

Oh! The Places You’ll Go!1990

from “The Cat in the Hat”1957

12

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rday

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23

Michelle N

uñez Senior Portfolio

Practical Designs11x17 Calender Design 11x17 Calender Design

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24

Cul

tura

l Pos

tcar

ds a

nd S

tam

ps

Prac

tical

Des

igns

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25

This assignment we were to pick a culture and create a series of post-cards and stamps. I chose the Chip-pewa culture. All the photos I used in this project were ones I owned.

The first thing I wanted to give these pieces were a leather texture,

for when I think of any North Amer-ican tribes, I think of the leather dresses and shoes.

I used a few pictures from the powwow my mother had gone to and knocked out the background for a few of them. I also included a dream catcher, something that’s seen as tra-ditionally Native American.

Animals typically have signifi-cance within the Native American culture, so I decided to place the bear paw, a clan of the Chippewa tribe

On one postcard, I wanted the foot print in the mud to make it look as if a bear had passed by recently, hoping to give it an kind of authen-tic feel to it.

Michelle N

uñez Senior Portfolio

Cultural Postcards and Stamps Practical Designs

Applying Cultural Studies

Page 28: Nunez Senior Portfolio

26

My

Che

mic

al R

oman

ce a

t the

Con

gres

s Th

eatr

e

Adv

ertis

emen

ts

Page 29: Nunez Senior Portfolio

27

In this assignment, we were to pick a band and create a faux gig poster for them. We chose the venue, the genre, and the date. It simply had to match the band’s style.

I chose My Chemical Romance. This proved to be difficult because the

band had several different concepts the have gone through with each CD they’ve released. I chose to combine these different concepts into one.

The silhouette of the guy holding a gun out against the large combines both their fourth CD and their second, as well as the blood splatters against the background. The grid-like back-

ground represents their CD they’ve not yet released, as the art at the bottom of the poster shows off their first album and their name reads in the font they used for their third CD.

I decided that I wanted to place them at the Congress Theatre in Chicago, so I crated a silhouette of the dome at the top.

Michelle N

uñez Senior Portfolio

My Chemical Romance at the Congress Theatre Advertisem

ents

Combining Identities

Page 30: Nunez Senior Portfolio

28

Joke

r’s

Lett

er P

ortr

aitAdv

ertis

emen

ts

Page 31: Nunez Senior Portfolio

29

This assignment was to show we knew and understood letterforms by having us use them to create a portrait and a quote that matched the character we used.

I choose the joker and created him with the colors purple and gray.

Purple, representing creativity, which I believe the Joker to be, granted his creatively was used for cruelty, he was still creative.

Grey, being a neutral color, I wanted it to look as though it was melting in the background, as the Joker tends to set thing up to see the world fall apart.

Michelle N

uñez Senior Portfolio

Joker’s Letter Portrait Advertisem

ents

Understanding Letterforms

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30

Topi

ary

Glo

be o

n M

useu

m D

rive

Adv

ertis

emen

ts

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31

With this project, we were to find a sculpture in Chicago and create a poster out of it.

I had gone to 31st Beach to find a this topiary globe that marks the turn off into the Museum Campus Drive. It had an old worn look, with the fo-

liage grown over the top and hanging off on all sides.

I knocked out the background of the globe and placed it on a green background to give it a calm, earthy feel, contrasting it’s actual structure, which happens to be metal.

I placed the creator of the globe at the top, following the curve of the

globe, instead of straight text across to emphasis it. In the left right corner is a short blurb of what the structure is.

Michelle N

uñez Senior Portfolio

Topiary Globe on Museum Campus Drive Advertisem

ents

Presenting Urban Culture

Page 34: Nunez Senior Portfolio

32

Flye

rs: J

eopa

rdy,

Wom

en’s

Wee

k

Adv

ertis

emen

ts

Page 35: Nunez Senior Portfolio

33

These two projects were sepa-rate flyers that I’ve done for the sorority, Zeta Sigma Chi voluntarily. The first one was for a Jeopardy game the Z Chis wanted to host for Black History Month.

With the short notice, I put to-gether a simple flyer that displayed

a simple background that looked as though it were a jeopardy board with a silhouette form of George Wash-ington Carver in the right corner.

The second flyer that is shown here is one for “Women’s Week.” I was asked to include all the informa-tion for their week long events.

I surrounded a girl who looked to be in a relaxed, comfortable position,

with both the title of the event and the plans of the week. I wanted the time, place, and a brief description of each day’s activity to be clear.

I did this by setting up silhou-ette that represent the activity under each day to both attract attention and lead the viewer’s eyes down in a line.

Michelle N

uñez Senior Portfolio

Flyers: Jeopardy, Women’s Week Advertisem

ents

Understanding the Client

Page 36: Nunez Senior Portfolio

34

T-Sh

irt D

esig

nApp

arel

Des

ign

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This design was created to look both simple and complex at the same time. It is created from simple shapes and has colors as though something is rising from within.

The wings spread across the shirt, wrapping around the shoulder

to the back, as it stretches across the top of the chest.

At first I had the design in the center of the shirt, but it looked to ordinary and plain. I found it to be more interesting and eye catch-ing off centered, crawling along the sleeve, as if it were about to fly right off the shirt.

It feels free and wild as it spreads its wings wide. M

ichelle Nuñez Senior Portfolio

T-Shirt Design Apparel D

esign

Crossed Flight

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36

Shir

t Des

ignA

ppar

el D

esig

n

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This shirt was created to look out of the ordinary and to be multidi-mensional. There are layers to people, making them complex beings. Using geometric shapes, and multiple blends, this shirt shows off how they work together to make for a complex design.

Michelle N

uñez Senior Portfolio

Shirt Design Apparel D

esign

3D-Boxes

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38

Ther

mos

App

arel

Des

ign

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39

Puckering a circle and blotting a star is what created this design. By creating one abnormal shame and repeating it creates an pop-corn effect that stretches and wraps around the media at hand. In this case a thermos.

Michelle N

uñez Senior Portfolio

Thermos Apparel D

esign

Popcorn

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40

App

arel

Des

ign

Tote

Bag

Des

ign

Page 43: Nunez Senior Portfolio

41

This has the same principle as the popcorn design, taking an abnormal shape and repeating it. Because of the curves of the form, it gives it a water and organic feel.

The closeness of the curves makes it look as though it were

waves, even giving it a kind of smooth greek look, as it twirls in op-posite directions repetitively.

Michelle N

uñez Senior Portfolio

Apparel D

esignTote Bag Design

Water

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App

arel

Des

ign

Swea

ter

Des

ign

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43

I wanted this to have a more feminine feel as it is flowers that repeats itself. In this one, the sizes differ, creating contrast. This is done by having one shape dominate one side of the design. This is balanced bu using smaller forms of the same

shape on the opposite side.

Michelle N

uñez Senior Portfolio

Apparel D

esignSweater Design

Flowers

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Mis

cella

neou

sZ

ine

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We were asked to create a Zine using images six images we drew ourselves and two photos. This was to show how well we knew how to use a vector art program as well as our ability to transfer graphite into digital media.

Michelle N

uñez Senior Portfolio

Miscellaneous

Zine

Applying Skills to Different Mediums

Page 48: Nunez Senior Portfolio

46

Mis

cella

neou

sO

pen

Wou

nds

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This project didn’t have so much to do with the image in it, but the way the images and the text ap-peared. We were to choose a song or poem and set it to a specified gird.

We were allowed to use images from the internet due to the fact

it was for educational purposes. I used an image of myself, and a few I found from a free images site that best represented the song.

Most of the images include red, as I did with a pull out of one of the lines of the song, in the centered grid. The one blue image was to create con-trast against the red of the images.

I wanted to create interest within the grid, so I used both large and small images, and arranged the text so that it didn’t look as though it were one large paragraph or article.

Instead, I pulled one line out, so that it showed more importance, and aligned some text so that it fell and rose as it does with the song itself.

Michelle N

uñez Senior Portfolio

Miscellaneous

Open Wounds

Understanding a Grid Layout

Page 50: Nunez Senior Portfolio

Printed and produced by Issuu.comDesigned by Michelle NuñezCopyright © 2013.

Page 51: Nunez Senior Portfolio

Digital Portfolio

Michelle Nuñ[email protected]

Page 52: Nunez Senior Portfolio

Copyright © 2013 by Michelle Nuñez