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NVIDIA Introduction And TWIMTBP Update

Keita IidaHead of Developer Relations

Asia-Pacific

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©2004 NVIDIA Corporation. All rights reserved.

NVIDIA “Perfect Kitchen Art” - AGENDA

10:00 NVIDIA Introduction & Update10:15 Evolution of Graphics - NV1x/2x/3x/4x11:00 Mermaids & Pirates: Secrets from the

NVIDIA Demo Team11:45 Lunch12:30 Practical Performance Analysis14:00 Break14:15 Next Generation Special Effects Showcase15:45 Break16:30 Cinematic Effects II: The Revenge18:00 Question & Answer Session18:30 END




NVIDIA Today

$2B technology company

2000 employees

Over $1B in R&D in last 3 years

More than 600 patents & filings in graphics, digital media, networking




NVIDIA Brands

Mobile WorkstationDesktop

Networking & Storage

Digital MediaSoftware

Handheld




Leadership and Innovation

300 millionth processor shipped!

#1 Desktop GPU: 58%

#1 DX9 GPU: 69%

#1 Mobile Performance GPU: 80%

#1 Professional Workstation GPU: 73%

#1 Media Center GPU: 90%




Shader Model 3.0 Leadership

Top To Bottom DX9.0c

GeForce 6800 Ultra $499GeForce 6800 GT $399GeForce 6800 $299GeForce 6600 GT $199GeForce 6600 $149Future

Also - SLI!




NVIDIA Is the #1 Graphics Card in China !

Standalone Graphics Card MarketshareNVIDIA = 73.1%

Others = 26.9%

Distribution/Channel Standalone Graphics Card Marketshare

NVIDIA = 73.6%

Others = 26.4%

OEM Standalone Graphics Card MarketshareNVIDIA = 72.3%

Others = 27.7%

Source: IDC China, April 2004, (Exclude International PC Brands)




NVIDIA is #1 Choice in Internet Cafes

More than 70% of the internet cafes uses NVIDIA Graphics

(information from IDG, NikoResearch)




Top Publishers And Developers Love TWIMTBP!

Stunning graphicsHigh frame rates100% reliability on NVIDIA GPU’s




Asian Game Companies Love Us Too!




The Top Games Are Optimized On NVIDIA

Lineage II - NCsoft

Everquest II - Sony Online Entertainment

Lord of the Rings: Battle for Middle Earth - EA

Doom III - id Software / Activision

Stalker - GSC Games / THQ

Far Cry - Ubisoft




Why Join The TWIMTBP Program?

Technical Collaboration with NVIDIA experts

Early access to NVIDIA graphics boards

Early access to NVIDIA’s drivers and tools

Market Reach - NVIDIA has #1 market share

Increased Visibility - NVIDIA marketing power

Consumer ConfidenceLet gamers know your software is compatible with their hardware




Product Development & Test SupportFor Stability, Performance & Quality!

NVIDIA Can Provide Help With:

Optimizing code to increase performance

Writing pixel shaders and vertex programs

Creating special effects to enhance a game’s appeal

Extensive QA (test) on NVIDIA drivers & NVIDIA GPU’s

Bug fixing assistance




Shader Assistance By NVIDIA

NVIDIA CONFIDENTIAL

DirectX™ 8

Basic Lighting and shadows, providing more detail to trees, bridge,and dock, as well as depth to overall scene.

Vertex programs provide subtle grass movement

Basic shadows, but no reflections

Simulated

NVIDIA CONFIDENTIAL

DX9

DirectX™ 9

Complex shadowing and reflectionsin long pixel processing programs

Proper reflections of surfacesand objects above and belowwaterline.

Metal shader brings outmore detail in bridge structure

DirectX 8 Scene DirectX 9 Scene




Let’s Work Together!




Want More Info?

Want To Join?

Contact:

Keita [email protected]

http://developer.nvidia.com


mailto:[email protected]

http://developer.nvidia.com


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