o6 business overview 2016 slideshare
TRANSCRIPT
PROBLEMPROBLEM
660,000 manipulate devices while driving at any given daylight moment
7 in 10 handle smart phones while commuting
Would you like to free your eyes?
PROBLEM
Lets you listen to and remotely interact with any app with no visual attention.
Far more accurate, responsive, and natural interface for Browsing than Conversational Interfaces such as Siri, Google Now, or Cortana can ever be.
Saves lives on the road and adds 50 productive minutes to your day*
PRODUCT O6
* Average American commutes 50 minutes in a day
O6 is a platform that turns the stuff you love to read in apps such as Emails, Twitter, Facebook, News, into interactive audio playlists, accessible through any remote interface you can imagine.
Channel Content Actions
Emails (e.g. Gmail, Newsletters)Social (e.g. Twitter, Facebook, LinkedIn)Messages (e.g. SMS/Texts, Messenger) Printed News (e.g. CNN, NPR)PodcastsTalk Radio (e.g., FM, NPR One)Blogs (e.g Medium, Tumblr)Phone (Make calls, Smart response)Music (e.g. Spotify, Apple Music)Saved Articles (e.g. Pocket, Instapaper)Work (Slack, Yammer) LBS (e.g. Yelp, GasBuddy)Browser…
INTERACTIVE CHANNELS
BUSINESS MODEL
Fingertips Lab Confidential
$19ea Accessories
$99
Free Download- One voice, One account per channel (e..g 1 gmail only), Limited Actions$1.99/mo - Subscription (Free for Device Buyers):- Unlimited accounts per channel- Cloud-based HiFi Voices and choice of over 40 Voices - Premium & Unlimited Actions- Link Fetching - Parses any weblink to audio- More…
CONSUMER GO-TO-MARKET
Test launch 1-month Pre Orders $160k (iOS only) - Shipment in Feb 2017International Demand: 50%
Predicted International Sales
OEM GO-TO-MARKET
• Pre-orders from three largest Auto OEMs.• Strategic Partnership with Fiat Group for after-market and Infotainment• Investment from SAIC, $100Billion+ Chinese Auto OEM to assist growth in China.
• Ongoing development project formalization with one of the largest Automotive Infotainment OS providers for a premium German car.
MARKET
100 million
Lone Drivers US Total Available Market$10 Billion US $5 Billion International
130 million
Daily Commuters US Total Available Market$13 Billion US $6 Billion International
Connected Cars Total Available Market22 Million Units Annual Global
CURRENT STATUS
Fingertips Lab Confidential
• Looks-like works-like Pre-production prototypes ready• iOS app ready for Beta launch in August • Test Launch Pre Orders (iOS only) of O6 device of over $160k• Pre Orders and pilots with leading Car OEMs and Suppliers• Raised $800k from Angels and VC• Contract Manufacturer Selected
ROADMAP
JuneiOS
Crowdfundinglaunch
Fingertips Lab Confidential
Raising $1.2 million in Seed• Launch of O6 apps and in-vehicle integration with leading Car OEMs• For min $1 million in Revenue by April 2017 and shipment in Feb 2017• Primary spend in Marketing, iOS/Android mobile app launch, and
Manufacturing NRE/Tooling for shipment in Feb 2017
July Aug Sept Oct Nov Dec Jan Feb MariOS Beta
PublicLaunch
iOSAppstoreLaunch
AndroidCrowdfunding
launch
Production Unitsfor Public Test
Media Push
Startof
Production
FirstShipment
of 5000 units
Total$1 millionRevenue
AndroidAppstoreLaunch
PK Mishra, CEOMarketing, EE/FirmwareMBA@Umich, CS/EE @UPenn,10-years in Automotive
Dr. Ben Park, CTOME, BusinessME PhD@Stanford, CTO/Founder @Fluid Medical (Acquired by Philips)
MANAGEMENT TEAM
Alex Woolf, Co FounderiOS, Computer ScientistCS@UmichLaunched apps in various startups - Speakeasy,Couchsurfing, Klamr.
Fingertips Lab Confidential
