occasions pr about occasions established since 1987, occasions, a leading pr and event organization
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Occasions PR & Marketing Ltd. Company Profile
Established since 1987
+ About Occasions
Established since 1987, Occasions, a leading PR and event organization company in Hong Kong,
specializes in the luxury lifestyle market. We are the firm that local movers and shakers turn to
when they want to stand out in the crowd; the group that international brands and companies look
to when they want to make a splash in the region; the guest list that everyone wants to be on.
Occasions has successfully launched, rebuilt and repositioned brands from a variety of sectors and
industries, all born out of the idea that life is meant to be enjoyed. Over the past two decades we
have delivered world-class PR initiatives and events that raise our client’s profile, deliver on their
business objectives and surpass their expectations.
Through our long-standing rapport with media across the Greater China region, as well as our
personal relationships with the “who’s who” in town who appreciate and understand luxurious and
finer things in life, we are able to deliver our clients’ messages through campaigns and events that
make an impact and truly deliver results.
With a team of 30 former journalists, luxury brand executives, corporate communications
professionals and agency veterans led by its Directors, Ms. Pansy Ho, Ms. Yvette Yung and Mr.
Francis Cheng, the sky is the limit at Occasions.
+ About Occasions
Celebrating 25 years as part of the fabric of Hong Kong’s business and social scene, Occasions is proud to have led the way in making events in Hong Kong part of the international calendar of “must-attend” affairs, and the brands we represent part of the upper echelon of “must-have” goods. We will continue this commitment to the region and grow and develop with our clients here.
We are passionate about connecting our clients with the media and their target consumers. We believe each of our clients are unique in their needs and only through the execution of tailor- made professional public relations and promotional campaigns, can allow them to remain compatible in the highly competitive market place these days.
PR is a work in progress, and at Occasions we take that seriously. We want our clients to be recognised year-round, year after year. Our relationship with media and Hong Kong’s elite allow us to manage our client’s image on a regular basis, giving companies the opportunity for exposure and positive publicity to strengthen their image and business.
In depth knowledge on the public relations and communications philosophies, creative mind, innovative approach and efficient communication skills are just some of the public relations and marketing skills of our well-trained and professional account servicing team.
+ Our Strengths
More than two decades of experience
One-stop shop for fully-integrated services
Specialist in luxury lifestyle sector
Extensive and exclusive databases
Excellent media relations
Established track record in wide spectrum of areas
Individualized attention and services
Proactive, innovative and creative
We raise our clients profiles and deliver on their business objectives
Board of Directors
CEO Admin (4)
Admin Manager (1)
Admin Officer (1)
Associate Director Associate Director
+ Occasions PR & Marketing Dedicated and committed to creating quintessentially “Hong Kong” events and galas for international luxury brands and local rising stars, bringing socialites, influential business people and important families together around the celebration of art, fashion, watch & jewelry, beauty, travel, telecommunication, hospitality, the culinary arts, charity, and the development of Hong Kong, Macau and China...
Our Services Occasions has grown immensely over the past 25 years and now handles a wide variety of ultra-lux clients, launching, building and repositioning brands designed for those who enjoy life’s finer experiences. From haute couture fashion to exquisite jewellery, premium cosmetics to high-class automobiles, fine wine to rare antiques, travel to real estate, and restaurants and clubs to worthy charities, Occasions has continuously raised each and every client’s profile to deliver on their individual business objectives.
+ Our Services
Celebrations & ceremonies
Charity & fund raising campaigns
Conventions, exhibitions & seminars
Grand openings & inaugurations
Product launch events
Media Relations Media planning
Press releases & press kits development
Press conferences & press events
Feature story placements
Media monitoring & analysis
Digital Media Marketing
+ Our Services
Consumer PR & Marketing
Research and market intelligence
Charity organisation identification
Database building initiatives
Production Audio visual production
Stage design and production
Editorial & Publications Complete editorial & translation services
Corporate & product brochures
Graphic design & production
Speech & script writing
Our Clients We understand our clients.
With a history of communicating with clients to articulate the right message in words and events, Occasions is about learning your brand, offering advice based on our experience and turning your business into the talk-of-the-town.
+ Our Clients
Fashion & Accessories
+ Our Clients Watch & Jewelry
+ Our Clients Cosmetics, Beauty & Personal Care
+ Our Clients Hospitality, Travel & F&B
+ Our Clients Automobiles
+ Our Clients Retainer Clients
Our Team Led by our Directors, Occasions continues its tradition of excellence, taking its cue from the precedent set over the past two decades.
Our team of professionals is passionate about each and every client’s success. Our PR campaigns, marketing strategies and high profile events are truly one of a kind thanks to the creativity, innovation and combined experience of the Occasions team who work tirelessly behind the scene.
Pansy is instrumental to the creation and growth of Occasions. Pansy is the managing director of Shun Tak Holdings Limited, a leading Hong Kong-based conglomerate operating four core businesses – shipping, property, hospitality and investments. Pansy is also the joint venture partner of MGM Mirage to develop and operate MGM GRAND Macau, a 5-star luxury hotel resort in Macau. In addition, Pansy is the chairman of Macau Tower Convention and Entertainment Centre, a committee member of the Chinese People's Political Consultative Conference of Beijing, member of the executive committee of All-China Federation of Industry and Commerce, executive vice president of Guangdong Chamber of Foreign Investors, founding honorary advisor and board director of The University of Hong Kong Foundation for Educational Development and Research and advisory council member of the Better Hong Kong Foundation.
The contributions and achievements of Pansy have won her global recognition, as she was named one of the “Most Powerful Women in Business in 2006, International” by Fortune Magazine and in 2013 her outstanding business performance even made her the richest woman in Hong Kong, 11th on the Forbes Hong Kong rich list. Such unparallel experiences in the Hong Kong, Macau and China markets, together with her vast association with local charity organisations and local and global connections in the social and business communities are invaluable assets to the development of our group.
Pansy's vast association with local charity organisations becomes the cradle of her success in the events marketing spectrum as