ocean park - the journey, the destination, the future
TRANSCRIPT
Ocean Park The Journey; The Destination; The Future
Tom Mehrmann
Chief Executive, Ocean Park
July 15, 2014
“The Journey”
Competition = Opportunities
Shopping Malls
Star Ferry
External Competition = Opportunities
Ocean Park Annual Attendance
3
3.8
2.82.9 3
2.8
1
2
3
4
96 97 98 99 00 01
Attendance (million)
Financial Year ends June 30
Ocean Park Situation
Financial year ended June 30
HK$’m
Ocean Park Situation
Historical Surplus / Deficit before 2001
83.9
-85.1
-33.2
-42.8
-80.5
-100
-80
-60
-40
-20
0
20
40
60
80
100
1996/97 1997/98 1998/99 1999/00 2000/01
Ocean Park Opportunities
Focus on Our Key
Stakeholders
Ocean Park Opportunities
• Differential Product Qualities
Audience Participation
How many of you desire ?
Ocean Park to be a world leader in
providing excellent guest experiences in a theme park environment connecting people with nature.
Audience Participation
Audience Participation
How many of you expect
?
Ocean Park a world leader in providing excellent guest experiences connecting people with nature.
New Vision Statement
Core Values
Core Values
Core Values
Core Values
Core Values
Do Things
Do the
Thing
Leadership Principles
Leadership Principles
Catch people doing the RIGHT thing
Personal Notes to Employees
- Internal / External Customers
Leadership Principles
2004 2013
25 1200
Leadership Principles
Leadership Principles
Seek first to then be
“The Destination”
Success Factors
Success Factors
Ocean Park’s 5 Events
Success Factors
Conservation Efforts
Carbon Management
“Most Recently”
Shark Mystique – June 2014
June 2014
“The Future”
Adventures in Australia
March 2015
MTR
2nd Quarter 2016
TSW Waterpark and
Fisherman’s Wharf Hotel
June 2017
Ocean Hotel
November 2017
Thank You
