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Page 1: ON H-D DEALER EXCHANGE AND NPA LIVE AUCTIONS

INTEREST FREE COMMERCIAL FINANCING ON ALL HDFS UNITS PURCHASED AT AUCTION

HDFS MOTORCYCLESON H-D DEALER EXCHANGE AND NPA LIVE AUCTIONS

NOV1ST2016Between November 1, 2016 and March 31, 2017 Harley-Davidson Financial Services (HDFS) is offering H-D® Authorized dealers INTEREST FREE COMMERCIAL FINANCING for all HDFS units purchased at auction from the date of purchase through April 30, 2017. Dealerships must utilize their pre-owned commercial line with Harley-Davidson Credit Corporation (HDCC) for these purchased units to qualify for this promotion -- no special forms or enrollment is required.

Page 2: ON H-D DEALER EXCHANGE AND NPA LIVE AUCTIONS

Interest Free Commercial Financing - Available on all HDFS Units Purchased

at Auction

HIGHLIGHTS

Interest-free commercial financing through April 30, 2017 available for all HDFS units*

purchased at auction between November 1, 2016 and March 31, 2017

One of a series of programs to boost dealership competitive position including carryover

programs announced last week

H-D® dealers must utilize their used commercial line with Harley-Davidson Credit Corp. for

these purchases

KEY DATES

November 1, 2016 – March 31, 2017: Promo purchase period

November 1, 2016 – April 30, 2017: Interest free commercial financing period

March 31, 2017: Deadline to add bikes purchased during the promo period to your used

commercial line with HDCC

CONTACT

Your HDFS Commercial Account Manager

October 17, 2016

Dear Dealer:

Between November 1, 2016 and March 31, 2017, Harley-Davidson Financial Services is offering

Harley-Davidson® dealers interest free commercial financing through April 30, 2017 for all

HDFS units* purchased at auction.

This program is one of a series from Harley-Davidson to boost the competitive position of

Harley-Davidson dealers in the current dynamic marketplace including the programs aimed at

carryover inventory announced last week. This interest-free financing program supports used

motorcycle values which is a benefit for our customers, dealers and the motor company. It also

secures the position of Harley-Davidson dealers as the go-to destination for high-quality used

H-D motorcycles.

The promotion is a great opportunity for your dealership to strategically fill gaps in your

inventory during the winter months at reasonable prices with no out-of-pocket interest expenses

through April 30, 2017.

In order to qualify for the interest-free commercial financing, units purchased during the

promotion period must be added to your Harley-Davidson Credit Corp. (HDCC) used

commercial line no later than March 31, 2017**. Dealerships must utilize their pre-owned

commercial line with HDCC for these purchased units to qualify for this promotion – no special

forms or enrollment is required. If your dealership is not currently set up with a used commercial

line, contact your HDFS Commercial Account Manager at 866-499-HDFS, option 5. In most

instances, you can be set up with a used commercial line very quickly.

Refer to the monthly HDFS auction flyers, which are posted on H-Dnet, for details and

registration information for each sale.

Page 3: ON H-D DEALER EXCHANGE AND NPA LIVE AUCTIONS

Please contact your HDFS Commercial Account Manager if you have any questions about this

promotion.

Sincerely,

Al Ely

Vice President, Commercial Business

*Offer subject to the terms of the Customer Financing Agreement between dealer and HDCC

and must meet the HDCC Pre-Owned Commercial Program Guidelines. Dealer must be in good

standing. Each unit must be purchased at an HDCC approved auction.

** Interest free period commences on date unit is added to the line of credit, if unit is not added

on date of purchase.

For: Dealer Operator, General Manager, Owner, All F&I Roles, All Vehicle Sales Roles

Sent to: Region 1 - North East, Region 2 - Central, Region 3 - North Plains, Region 4 - West,

Region 22 - South East, Region 23 - South Plains, Region 11 - Hawaii