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How Universities are using Web 2.0 to promote their libraries Peter Godwin University of Bedfordshire 6 December 2007 http://www.flickr.com/photo_zoom.gne? id=458631663&size=m

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Presentation given at Online Exhibition, Olympia, Dec.2007

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How Universities are using Web 2.0 to promote their libraries

Peter GodwinUniversity of Bedfordshire

6 December 2007

http://www.flickr.com/photo_zoom.gne?id=458631663&size=m

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Web 2.0 and our opportunity

We can engage the Net generation, meeting them where they are, so that we are seen as relevant and part of their experience

Web 2.0 is interactive and we can make our sites and materials more visual and active

http://flickr.com/photos/mosmanlibrary/458591460

img 9411

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Always On : meet Gen Y debaird

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Their learning styles

Visual learnersHave low boredom threshold for just

memorisingLike interactive, customised learningActive learners, prefer hands-onHypertext thinkers, rather than linear

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Web generation : 4 types

Digital pioneers : the adventurers

Creative producers : building websites, posting movies, photos and music to share

Everyday communicators : making their lives easier using texting and msn

Information gatherers : Google and wikipedia addicts

DEMOS report 2007

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ECAR 2007

Just about 100% have cell phones

98.4% own a computer

69.3% of 8-19 year olds use social networks daily

(ECAR study of undergraduate students and information technology, 2007)

http://flickr.com/photos/mosmanlibrary/458574213/

img 9378

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JISC 2007

Aged 15-18 Surprisingly they valued personal face to face teaching as

backbone of their learning Felt that if all learning was computer-mediated it would lessen

value of their education 95% used social networking and of these 65% used it regularly 62% used wikis, blogs or online networks 12% only regularly use podcasts 44% maintain web site or blog regularly 76% have never or very rarely taken part in Second Life

(JISC report on student expectations of ICT and libraries of prospective students)

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So what do we do?

Digital natives and digital immigrantsAdapt our techniques – avoid long sets

of instructions to start with, emphasise experimentation

Hold LAN parties after hours in librariesFacilitate, be guide on the side,

especially in ICTEncourage peer-to-peer

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Enter Web 2.0

RSS feeds Wikis

Blogs Mashups Podcasting Tagging Vodcasting flickr del.icio.us MySpace YouTube Instant messaging

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McMaster University, Hamilton, Ontario

BlogsWikisGamesSecond Life

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Podcasts : Curtin University of Technology, Australia

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Blogs : University College, Dublin

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Blogs : University College, Dublin

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Butler University Indianapolis

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Vodcasts: University of Aberdeen Library

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Nursing podcasts at Fullerton Library California State University Fullerton

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Wikis : Ohio University Biz Wiki

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New approaches - YouTube

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L-Team from Williams College Library, Williamstown Massachusetts

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Information and circulation Cal State Long Beach

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Library Channel at Arizona State University Libraries

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More than just booksArizona State University Libraries

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Facebook access to Penn State

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Facebook access to Durham University

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Image: 'We do not know what lies ahead...' www.flickr.com/photos/43132185@N00/80271449

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Image: 'Looking for trouble'

www.flickr.com/photos/35034353164@N01/56034986

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Image: 'temple of knowledge'

www.flickr.com/photos/76187282@N00/317873371

Flickr Ecole Normale Superieure, Lyon

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Facebook LibGuides

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Image: 'The Items I carry' www.flickr.com/photos/30815420@N00/1497697549

                                    

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Facebook LibAds

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Image: '1442 Lightning-2' www.flickr.com/photos/88583398@N00/1

218754772

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LibraryLoft at Imaginon

http:www.myspace.

com/libraryloft

On MySpace Blog IM facility

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Rules in the Loft

Encouraging the digital natives

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Hennepin County

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Danbury Library

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LibraryThing at Delany Library

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Reaching your users with Web 2.0

We need to begin with ourselves to embrace the new technologies

We should never be afraid to experiment : this technology can be disruptive

We can begin to learn from the trendsetters

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But what kind of library will she expect?

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