YourselfManage Your Online Reputation

Deshawna Colvin

What’s Your Perspective?

Answer Questions Illegal to ask in interview◦ Marital Status, Sexual Orientation, Social Habits

Identify Professional Associations How networked are you in your field?

◦ What pages have you liked? ◦ Are the pages associated with professional

organizations?

Easy Background Check

Establish yourself online to create a clear and positive image of you◦ Be positive and tasteful◦ Write your own history

Constantly monitor the web◦ Google Yourself◦ Check Facebook tags◦ LinkedIn Connections

If you see a problem, deal with it quickly◦ Ask others not to tag you (change your privacy)◦ It never goes away unless you address it- and even

then it is not guaranteed

3 Key Tips

Third Party companies◦ Popular games and quizzes give third parties access

to your profile (Farmville, “WithFriends”, Bejeweled) Downfall to “making it more personal”

◦ Open Graph is a way to share information in your profile with third parties

Your security is only as good as your friend’s security

Redesign resets privacy settings 40% of all Facebook profiles are fake

◦ Do you know all 500 of your friends personally?

How Private is Facebook

Big Five: How Would You Rate? Companies Use Rubric When Hiring

Build your brand. Buy your name as a website. Even if you are not old enough to have an on-line presence yet, buy it so they're secure and create a blog to customize your content.

Customize Facebook settings. Photos get you in trouble the most. You want to customize it so if you're not tagged in photos, you don't have to worry about inappropriate images showing up on your profile page.

Monitor search engine photos. You can type in your name in search engines and click on images to show you what images are associated with your name out on the internet.

Make sure you're uploading new paragraphs with your name in it.◦ Mario Armstrong's wedding or Mario Armstrong's graduation. That way the

images that you want to appear, will. Set up Google alerts for your name. You'll receive an e-mail any

time your name appears on the web.

What You Can Do

Golden Rule. ◦ You don't determine your reputation, it's

determined by the people you interact with ◦ To others be fair, transparent, and honest

Watch The Watchers. Monitor what others are saying about you and your company.

Remember

Linked In- professional social network

Twitter- online social networking service for 140 character blogs or updates

Instagram- photo sharing social network service

SOAR- employer website

Facebook Page- public social network

◦ Users can “Like” page

Facebook Profile- personal social network

◦ Friend Request

Myspace- online social media site

Tumblr- online social network to share photos, music, links, videos, quotes, text

Google Sites- personal online portfolio

Salary- public state information

Know the Sites

ZabaSearch- address, phone number Spokeo- maps location Honestly.com- used to build, manage, and

research professional reputation

Sites gather publicly accessible information and bring it together into a profile about you.

Sites Just to Find People

Where Are You Now?