online ticketing software faqs - q5
DESCRIPTION
May I change pricing and event configuration at any time on my own website? This is the ability for you to be able to change your event, your inventory and your price points anytime, anywhere you want or you deem fit, during your sales cycle. It's about the real-time control you have over your business decisions. Say you have an event; a rock concert. It's doing well ... really well. So, you've decided that you want to increase both the amount and the price of top price tickets that you have. If you had to take the event off line to do that, all of your customers will be bouncing off the system during the down time. So is there another way? Some systems have the ability to make changes “in-stream”. This means that you can edit any part of the inventory, pricing, event times or locations without disrupting the sales currently taking place. You may be surprised by how many systems do not allow this. Some won't even let you choose your own pricing in the first place. A new trend in sports events is to analyze the real-time incoming sales data and make adjustments to the ticket pricing and inventory as the market dictates. The ticketing system you choose should support this real-time pricing strategy that is just beginning to trend in all ticket events from theatre productions to major music tours. TICKETsage not only supports this trend but we embrace it! We provide you with a variety of analytical tools for your website so that you can make the best and most informed decisions to maximize your revenue. http://www.youtube.com/watch?v=ilaTBgFHZioTRANSCRIPT
