online video advertising

4
Online Video Advertising Teaching the Flipped Classroom 17 September 2015

Upload: professional-english-language-teaching

Post on 06-Apr-2017

184 views

Category:

Education


0 download

TRANSCRIPT

Page 1: Online Video Advertising

Online Video Advertising

Teaching the Flipped Classroom17 September 2015

Page 2: Online Video Advertising

The Spontaneous Group

OLee

OSuraya

OAzima

OSuria

O Sharina

Page 3: Online Video Advertising

Online Video AdvertisingSituation:O You are a professional team of a well known

advertising company. Your team just got a new project from the Reckitt Benckiser Household (Canada) Pte Ltd. Your team needs to come out with a short video for an online commercial.

Click on the link below and see what we are up to!!http://instagram.com/flippedclassroom/

Page 4: Online Video Advertising

  Beginning1

Developing2

Qualified3

Exemplary4 Score

Product Information

Includes information from only one section

Includes information from only some sections and not thorough

Includes information from most or all sections, but not thorough

Includes information presented from all sections that gives target audience thorough knowledge of product

 

CreativityNo creativity and no organization of information

Little creativity & organization of information and simple video layout

More creativity & organization of information and nice video layout

Most creative & organization of information is attractive and fantastic video layout

 

HumourNot includes humour and not attractive

Includes humour but does not show much needs to describe product.

Includes humour but needs more to fully describe product.

Includes humour, and fully relevant to describe product.

 

 Catchy Message

  

Not includes any catchy message

Includes little catchy message but does not show much needs to describe product.

Includes good catchy message and show needs to describe product.

Includes excellent catchy message and show needs to describe product very well.

 

Group Work

There was a little collaboration with the project, and some learners did not contribute

The group did not work well together to create the project

Each member of the group did not fully participate, but each member did something

Each member participated and the group worked collaboratively together to research and create the final product