online video advertising
TRANSCRIPT
Online Video Advertising
Teaching the Flipped Classroom17 September 2015
The Spontaneous Group
OLee
OSuraya
OAzima
OSuria
O Sharina
Online Video AdvertisingSituation:O You are a professional team of a well known
advertising company. Your team just got a new project from the Reckitt Benckiser Household (Canada) Pte Ltd. Your team needs to come out with a short video for an online commercial.
Click on the link below and see what we are up to!!http://instagram.com/flippedclassroom/
Beginning1
Developing2
Qualified3
Exemplary4 Score
Product Information
Includes information from only one section
Includes information from only some sections and not thorough
Includes information from most or all sections, but not thorough
Includes information presented from all sections that gives target audience thorough knowledge of product
CreativityNo creativity and no organization of information
Little creativity & organization of information and simple video layout
More creativity & organization of information and nice video layout
Most creative & organization of information is attractive and fantastic video layout
HumourNot includes humour and not attractive
Includes humour but does not show much needs to describe product.
Includes humour but needs more to fully describe product.
Includes humour, and fully relevant to describe product.
Catchy Message
Not includes any catchy message
Includes little catchy message but does not show much needs to describe product.
Includes good catchy message and show needs to describe product.
Includes excellent catchy message and show needs to describe product very well.
Group Work
There was a little collaboration with the project, and some learners did not contribute
The group did not work well together to create the project
Each member of the group did not fully participate, but each member did something
Each member participated and the group worked collaboratively together to research and create the final product