online&mobile media assignment4
DESCRIPTION
TRANSCRIPT
Blog Blog in media industryin media industry
Kanako IshinoKanako Ishinoz3321172z3321172
・media audience is tired of one-way communication
・credibility of massages from traditional mediais decreasing
Introduction
participatory
networked
collaborative
ownership
top-down
Introduction
blog mass media
participatory
networked
collaborative
blog
ownership
top-down
mass media
Introduction ?
Question
Do you think
one-way communication is becoming
less attractive?
public private
underobservation
personalvoiceblog
share
Blogpublic&private
Blogrecordability
all movement & expression
are monitored and stored
by not authorities
but bloggers themselves
one-many many-many
Effect
Question
・Which communication style is appropriate
for news industry?
one-many many-many
providing place
to discuss
attracting
public attention
valuable information is...
Effect
blogmass media
Blogconnectivity
amateur reporter
Blogconnectivity
amateur reporter
amateur reporter
amateur reporter
amateur reporter
given shared
Effectcredible information is...
・Which information do you think is valuable
for you?
given shared
Question
・ democratization・ normalization・ banalization
Blog realized...
Conclusion
Conclusion
■ change the format of valuable information
■ change the format of credible information
news are transformed into conversation
credibility of story reported by citizen is increasing
blog blurs lines
between mediasphere and blogosphere
Thank you