opencloud ims webrtc workshop adaptive signaling bridging the network divide

Bridging the Network

Divide

Mark Windle, Head of Marketing

Agenda

Introducing Adaptive Signalling

Adaptive Signalling for

– Service Migration to IMS

– WebRTC

Summary

2 © Copyright OpenCloud Ltd 2014

3

Signalling

Change is expensive & slow

Functionality

within elements

Interactions

between elements

+

The behaviour

of the network

Being more competitive means

finding more competitive ways to make changes

Adaptive Signalling

Solutions Open Solution Development

Change is less expensive

and faster

4

i Network Services

Voice, Messaging, Video, Data,

Consumer, Enterprise, M2M,

Roaming, Prepaid

Network Capabilities Charging, Authentication,

Home-Routing, mPayments

Network Information Subscriber Profile, Service

Provisioning, Location, Device,

Status

Adaptive

Signalling

Solutions

Service Interactions

Charging Offload

Prepay-enabled

Enterprise

Services

New Network

Capabilities

SMS Home

Routing

Fraud Prevention

Alternative

Roaming Provider

Outbound API

Exposure

OneAPI

3rd-Party

Development

Internal Network

Exposure

M2M

Enterprise

Services

Generic Service

innovation

Interworking &

Protocol

Conversion

EOL Workarounds

Harmonised

Service-Layer

HLR-HSS

Synchronisation

Internet

Connectivity

Social Network

Integration

WebRTC

Rhino: Solving Network Evolution Challenges

Signalling

Adaptive

Signalling

Adaptive Signalling White Paper


www.opencloud.com/resources/whitepapers/

Agenda




– WebRTC

Summary


Service Migration to IMS


Existing Service

SCP

Legacy IMS

?

Service Migration to IMS – Duplicate?


Existing Service

SCP AS

Legacy IMS

Duplicate

Duplicate Costs

Maintenance

Space/Power

Change Requests

EOL Issues

Maintenance

Change Requests

Replacement (eventually)


Existing Service

SCP

Legacy

Service Migration to IMS – Re-use?

IM-SSF

Adaptive Signalling

IMS


Existing Service

IMS

SCP AS

Service Migration to IMS – Re-use then Replace?

R-IM-SSF

Adaptive Signalling

Replace

Legacy


Existing Service

SCP AS

Service Migration to IMS – Adaptive Signalling

Adaptive

Signalling

Interworking &

Protocol

Conversion

EOL

Workarounds

IM-SSF

R-IM-SSF

HLR-HSS

Synchronisation

Service

Interactions

Service Broker

SCIM

Charging

Offload

Prepay-enabled

Enterprise

Services

Entire Subscriber Base

One Service Portfolio

Eg. VoLTE

Legacy IMS

Agenda




– WebRTC

Summary



Adaptive Signalling for WebRTC

Adaptive

Signalling

Legacy IMS WebRTC

WebRTC Signalling

Gateway


Adaptive Signalling for WebRTC

Adaptive

Signalling

Legacy IMS

WebRTC Signalling

Gateway(s)

? ?

WebRTC

Productised Solution Framework Carrier-grade – Virtualisable – Scalable – Software-based

Openly Extendable for

Other Protocols

Open Application Server Developer support

Documentation

Dev. Tools

Test Tools

Support

PLUS

Network Elements

Network Signalling

+ + +

Multiple Adaptive Signalling Applications

Competitive Change requires Open Products

Productised

Common Protocols

Telecom Application

Developers In-House

SI’s and Partners

3rd Party Community

15

Agenda




– WebRTC

Summary


Consumer Choice – Change is Constant


Ag

gre

ga

ted

users

Something for everyone

Commodity

Services / features

The “Core”

Revenue

Indiv

idua

ls

Differentiation

The “Long tail”

Market Share

Personalisation

Adaptive

Signalling

Enabling Competitive Service Innovation

18

Individuals

Multi-

Device Feature

Phone

Fixed

Phone

Laptop Tablet Smart

Phone

Smart TV Games

Console

Internet Others Multi-

Access

Legacy Circuit

Switched

Next-Gen IP Packet

Switched

Connected

Machines

Service

Interactions

Network

Capabilities

Outbound

API Exposure

Service

Innovation

Enablers

Exposed

Network

Assets

Internet

Connectivity &

Web Services

Open Service

Development

Service

Compositions

Legacy

Services

Next-Gen

Services

Extensible

“Off the shelf”

Services

3rd Party

Network Apps

3rd Party

External Apps

Social Groups

Multi-

Role

Families

Organisations

Converged Service Layer

Summary

It’s inevitable

It’s accelerating

It’s vital

19

Change

Open, adaptive signalling solutions

Change the network to make the network easier to change

Service Migration to IMS, WebRTC and more

simply more competitive

www.opencloud.com

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opencloud ims webrtc workshop adaptive signaling bridging the network divide

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