opencms days 2012 - creating an event portal for young adults

More ideas. More solutions. More values. MehrWert Servicegesellschaft mbH – Expert and full service provider for customer loyalty programs and sales support for German Savings Banks

Creating an event portal for young adults

Creating an event portal for young adults Let me introduce myself

Stefan Schmidt

online manager

for all new media applications

MehrWert Servicegesellschaft mbH

Functional project manager in the S-POOL website relaunch

Creating an event portal for young adults facts & figures

MehrWert Servicegesellschaft Joint Venture: Deutscher Sparkassenverlag (50%), Deutsche Assistance Service (50%)

customers &

clients partners

employees &

offices

5 Mio. customers

(account holder,

card holder, ...)

More than 100 clients

(savings banks,

insurance

companies, ...)

210.000

cooperations

with national and

international

companies

73 employees

20 languages

in call centre

headquarters in Düsseldorf. Offices

also in Stuttgart,

Berlin, Hamburg,

Hannover,

München

high

technology

More than 200 different access

lines

Scalable

systems flexible resource

planning

workflow based

operating system

telephone system

with skill based

routing

Creating an event portal for young adults products & solutions

Programs

for employee

motivation

and sales

support

clubs

Value added

services for

credit cards –

from classic to

premium

platinum

cards

Value added

services

for accounts –

Available offline

and online

accounts target

groups

Lifecycle and

„need based“

solutions –

young people

to 55+

Creating an event portal for young adults Who am I?

Kai Schliemann

web developer

comundus GmbH

TPM and frontend developer in the S-POOL project

Creating an event portal for young adults About comundus

• comundus is an Open Source IT service provider in Waiblingen near Stuttgart

• Enterprise portal solutions for the middle class and public institutions with

Document Management

Content Management

Collaboration and Social Media

Enterprise Search

Application Integration

Individual Development (Java/PHP)

Mobile applications

• OpenCms projects since 2003 (version 4.7)

Creating an event portal for young adults What is S-POOL?

As a member of S-POOL young adults are entitled to benefit regularly from the latest action program with special offers for extraordinary events, individual travel, lifestyle issues, discounts and benefits from a wide range of partners.

Target group • Leisure and benefit program including dialogue marketing tools for

currently over 250,000 bank customers in the age group "young adults" (18 - 30 years)

Frequency • Three regionalized and

individualized S-POOL magazines with all benefits and latest information on the offers by S-POOL (January - May - September)

• Monthly e-mail newsletter

Creating an event portal for young adults Product model „S-POOL“

The website www.s-pool.info includes the following topics:

• Event

• Travel

• Home play

• Local cooperation

• Finance

• Lifestyle

• Extra

• Permanent partner benefit

• Service

An average of 16,000 visitors per month

Average of 120,000 clicks per month

http://www.s-pool.info/



Creating an event portal for young adults Time-line S-POOL

S-POOL – a brief history

Mid-90s – the program starts

1998 – the first website is online

2012 – The website was relaunched with OpenCms

Creating an event portal for young adults Reasons for the relaunch

• Individualization for each client (multi-client capability)

• More functionality, more flexibility (i.e. Login)

• New design for enhanced ease of use

Creating an event portal for young adults Functional requirements

• Individualization for clients is flexible

Header (with Logo + Banner) and Footer

Labels and texts by properties-file

• Import of existing content from old CMS

• Easy administration and updating of content by editors

• Simple and quick administration of new clients

Creating an event portal for young adults Why OpenCms?

• Open source license

• Use of OAMP Modules and Extensions possible

• Adaptable to a large scale site

• Manage multiple sites with different CSS and Layout

• Java-based

Creating an event portal for young adults Basic conditions of the project

Narrow time frame for relaunch:

Only 4 months including specification, setup, development and

testing

Creating an event portal for young adults Determine the registration procedure in config-file

Creating an event portal for young adults Defining different layouts down to sub-folders possible via template properties (header, footer)

Creating an event portal for young adults List boxes are edited in detail templates (backend)

Creating an event portal for young adults List boxes are edited in detail templates (frontend)

Creating an event portal for young adults Overview

• Technical user – using an external DBMS for user management

• Advanced link management

Creating an event portal for young adults technical user – using an external DBMS for user management

Preconditions

• Existing database with data of all clients (banks) and customers (end users)

• User data are used and edited outside of OpenCms

External database for user management has to be used


The page structure in the S-POOL project

client (bank)

customer (end user)

packet (account

type)


We

bserv

ice

Creating an event portal for young adults Advanced link management

Page structure – general content and configuration

configuration files

general content

(content repository)


Page structure – clients

clients

(savings banks)


Page structure – client specific content

client (bank)

packet (account type)

client/packet

specific content


Intention

• Fast content delivery for a lot of clients

• Storing content in a general folder

About 400 files

• Using content in all relevant client folders (as siblings)

• Reuse content


What we want

• Showing client related content

• No change of content should be necessary

• Link/image paths in content must be adjusted automatically

Pre-condition

• Similar folder structure for all clients


Example: creating general content and roll-out to several clients

1. Create XML content file in „/content-repo/“ (e.g. „heimspiele“)


Example: creating general content and roll-out to several clients

2. Add content

Link check works as usual!


Example: creating general content and rollout to several clients

3. Create a sibling


Example: creating general content and rollout to several clients

4. publish


How it looks like

individual

image

individual

link

For Questions & Answers,

Feedback:

Stefan Schmidt

Online Manager [email protected]

+49 211/5065-4141

MehrWert Servicegesellschaft mbH

Hansaallee 199

40549 Düsseldorf

Thank you for attending

Kai Schliemann

Senior IT-Consultant [email protected]

+49 7151/94421-10

comundus GmbH

Schüttelgrabenring 3

D-71332 Waiblingen

Creating an event portal for young adults

opencms days 2012 - creating an event portal for young adults

Technology