PROFESOR COORDONATOR:Frumuselu Mihai

STUDENT:Oprea Florin-Adrian

Consumers and advertising

What purpose advertisements and commercials serve?

You see thousands of products for sale in stores. Ads for many of these products appear on TV, in newspaper and magazines, and billboards.

This ads tell you about the product in ways designed to convince you to buy the product.

But do they always tell you everything you need to know to made wise consumer choices?

Advertising and the madia

Media are ways of sending information to people.TV, radio, movies, newspaper, and magazines are media.An ad, or advertisement, that used words and pictures can be found in printed materials and on billboards. A commercial is an ad on the radio or television.

Companies place commercials in TV shows that young people like to watch, put ads in magazines that people like to read. Advertisers hope that you will remember the product and are more likely to want to buy it.

Analyzing ads

Who make the ad?

Companies spend millions of dollars to make ads. They use many tricks to make you want to buy their brands. Famous people are paid to be in ads. Companies think that using famous people will make you notice the ad.

Ads also may use humor. If you think an ad is funny or you like the music in an ad, you might be more likely to remember it and buy it.