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Why Google+ Local Can Grow Your Local Business Google+ Local Overview

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Page 1: Orange County SEO Services Google +

Why Google+ Local Can Grow Your Local Business

Google+ Local

Overview

Page 2: Orange County SEO Services Google +

Table of Contents

Dilemmas & Overcoming Barriers

What is Google+ Local

Google+ Local Benefits & Facts

How We Can Help

1

2

3

4

Page 3: Orange County SEO Services Google +

About Me

Steve Mayer(949)689-0857

Professional Local Marketing Services

Specializing in Powerful Online Strategies That Get Results!

(949)689-0857

www.yourwebsite.com

Page 4: Orange County SEO Services Google +

Business Dilemmas

Page 5: Orange County SEO Services Google +

Traditional Marketing Costs

Are Some of the Expensive Traditional Marketing Methods

Losing Their Effectiveness?Yellow Page Books

Newspaper AdsTV CommercialsRadio Ads

Page 6: Orange County SEO Services Google +

Your Competitors

Are Your Competitors Taking Your Fair Share

of the Market?

More Local AttentionMore Repeat BusinessBetter Marketing

Page 7: Orange County SEO Services Google +

Technology

Are You Having Trouble Implementing New-Age

Marketing Strategies that Can Help Grow Your

Business?

Online MarketingMobile MarketingSocial Marketing… and MORE

Page 8: Orange County SEO Services Google +

Overcoming Barriers

There IS Hope: Put your business in front of your

target audience

Spend your marketing dollars where they can yield the best returns

Utilize the power of online marketing to stay connected to your local market

Page 9: Orange County SEO Services Google +

Overcoming Barriers

One Way to Accomplish This is by Claiming & Optimizing Your Google+ Local Listing!

Page 10: Orange County SEO Services Google +

What is Google+ Local?

Google+ Local is a business-related platform that focuses specifically on companies and their locations…

It is a keyword-based business directory that pulls up businesses that local consumers may be looking for…

It’s a critical piece of local search engine optimization process.

Page 11: Orange County SEO Services Google +

What Does it Involve?

Optimize Your Profile

Claim & Complete Your

Profile 100%

Add Company

Details

Ask Customers for Reviews

Monitor Reviews

Add Great Content

Page 12: Orange County SEO Services Google +

How Does it Work?

1. An online user types their location AND a keyword for something they’re looking for into the Google search engine (a product, service or company name)

2. Google+ Local results will come up – listing many different businesses that fit the description

3. It shows a map detailing location, hours of operation, phone numbers, addresses, links to their websites, and more

It’s the NEW Yellow Pages!

Page 13: Orange County SEO Services Google +

Benefits of Google+ Local

Page 14: Orange County SEO Services Google +

Benefits of Google+ Local

Draws in local consumers who are searching for your type of product or service

When a search has local intent, the Google+ Local results usually appear at the top of the page

Strengthens your brand by having your company logo, photos, videos, and social interaction etc.

Gives you a way to present potential customers with special offers, coupons, and promotions

Page 15: Orange County SEO Services Google +

Local Search Facts

97% of Consumers Search for LOCAL Products, Services or Businesses Online

20% of All Computer Searches are LOCAL

95% of All Mobile Searches are LOCAL

Most of Them Take Some Type of Action by Visiting or Contacting Businesses

Page 16: Orange County SEO Services Google +

Local Search Facts

Many Consumers Never make it Past the First Page of Search Engine Results

72% of Consumers Said They Trust Online Reviews as Much as Personal Recommendations

Page 17: Orange County SEO Services Google +

Insert a Picture of Their Incomplete Google+ Listing

and/or How Low it Ranks

Here’s a Snapshot of Your Google+ Listing

Page 18: Orange County SEO Services Google +

Here are the 3 Main Problems:

Your company’s listing is unclaimed and incomplete

Your company’s listing is buried on page 6 or higher with relevant local keyword terms

You have 2 reviews – one good and one negative, which could hurt credibility

Potential Profit Leaks

Page 19: Orange County SEO Services Google +

Insert a Picture of Their Competitors’ “Better” Google+ Local Listings and/or Rankings

Here are Your Competitors Listings

Page 20: Orange County SEO Services Google +

Here Why Theirs is More Profitable:

Consumers will see their listing before they see yours due to higher rankings

They have all of the pertinent information that consumers would be looking for during a search

They have several positive customer reviews that will grab more attention than your listing

Competitor Analysis

Page 21: Orange County SEO Services Google +

Consequences

Pitfalls of Not Using Google+ Local:

You miss out on an opportunity to generate new local leads

You miss out on an opportunity to gain more online exposure for your brand

You let your competitors out-do you in terms of trust and credibility

Page 22: Orange County SEO Services Google +

What Next?

Who?

What?

How?

When?

Where?

Help!

Create a plan to claim and complete your Google+ Local profile

Incorporate conversion-boosting features such as videos, photos, images, special discount offers, etc.

Make sure your listing is well-optimized to show up higher in the search results

It’s TIME TO Really Go Local!

Page 23: Orange County SEO Services Google +

How We Can Help

Help You Claim and Optimize Your Google+ Local Listing

Analyze Your Competition

Help You Generate More Reviews from Your Customers

Provide Ongoing Maintenance and Support of Your Google+ Local Listing

Page 24: Orange County SEO Services Google +

Our Special Offer

For a LIMITED-TIME, we can setup your Google+ Local listing for just $197

(normally: $397)

On-going Maintenance for just $97/month(normally: $197/month)

Offer Ends on (put end date here)

Page 25: Orange County SEO Services Google +

Client Testimonials

You Are The Best..Jim B.

I’ll be back Fred H.

Can’t Wait to visit Again Sam E.

Page 26: Orange County SEO Services Google +

All of Our Service Offerings

Page 27: Orange County SEO Services Google +

Questions & Answers

Page 28: Orange County SEO Services Google +

Thank You For Viewing Our Thank You For Viewing Our Google+ Local Presentation!Google+ Local Presentation!

Steve Mayer

949-689-0857

[email protected]

http://orangecountyseoservices2014.blogspot.com/

www.facebook.com/yourcompany