organization and technology interventions to improve safe and eco driving 1 organization and...
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Organization and technology interventionsto improve Safe and Eco driving
1
Organization and technology interventions
to improve safe and eco driving
P. D. Davis & I. S. Poonaji
Organization and technology interventionsto improve Safe and Eco driving
2
ContentsContents Page
Nestle Global Safety Overview
3
Nestle USA Private Fleet
4
Cultural & Risk Mgmt – The Human Element
5
Technology & KPI’s, Driver Impact
6- 9
Using Technology to change driver behaviour
10-11
Poland Telematics Project
12-13
Conclusion 14
Q & A Session
Organization and technology interventionsto improve Safe and Eco driving
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Nestle Global Safety Over-view
• Goal: To Become Industry Leader in Workplace Safety & Health
• Global Safe Driving Program & Committee
• Creating Shared Value– Responsible Behaviour– Safe Driving– Efficient Use Of Fuel– Care for the Environment
• Global Benchmarking Platform & Forum
• Global Emphasis -Technology & Metrics
• Safety KPI Alignment• Best Practice Sharing
Related to injury & vehicle collision prevention
• Risk Assessment Priority
Organization and technology interventionsto improve Safe and Eco driving
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McDonough, Ga.
Allentown, Pa.
Dekalb, Ill.
Streetsboro, Oh.
Mira Loma,– Calif.
27
•15 million US miles •48 thousand loads •1.7 billion pounds •Company & Owner Oprs•317mi Average length of Haul
Nestlé USA Private Fleet Network
Organization and technology interventionsto improve Safe and Eco driving
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Safety Culture & Risk Mgmt. – “The Human Element”
• Strong Localized Networks– Safety, Health & Environment
Functions• Priority Focus & Balance – “Sky can be
the Limit”– Safety, Family, General Public,
Consumers, Risk Mgmt, Business & Regulatory Requirements, Environmental Impacts
– Maximize Potential• Country Specific Programs• Defensive & Eco Driver training to
maximize performance• Internal Audits – Corporate Safety,
Logistics & Zurich– Developing Self Audit program
• Individual “Risk Indexing”• Progress & Successes Monitored &
“Published”• Multi-Faceted & layered Recognition
Programs• Pro-Active Culture of Risk Identification &
Prevention• Best In Class & Industry Culture
Organization and technology interventionsto improve Safe and Eco driving
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Technology, KPI’s & Driver Behavioural Impacts & Results• Multi-Layered Support Network
– World Head Quarters
– Corporate & Logistics Safety - USA
– Private Fleet Field Operations
– Driver Level
• Regulatory Compliance Embedded• Virtual Risk Safety Training
– ECO Driving Module – Jan 09
• Technology, Data Metric’s Mgmt can/does Impact Performance & Driving Behaviour
• Equipment Specifications– Aero-Dynamics & Ergonomics Focus
– Smart way Blue Print
• Driver is Key Element to Success• Safety, Fuel Efficiency &
Environmental Impact Performance & Metrics
Organization and technology interventionsto improve Safe and Eco driving
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Fleet Safety & Efficiency Performance
5.60
5.80
6.00
6.20
6.40
6.60
6.80
7.00
7.20
2006 2007 20084%
9%
14%
19%
24%
29%
2006 2007 2008
0.00
0.50
1.00
1.50
2.00
2.50
3.00
2005 2006 2007 20080.00
0.50
1.00
1.50
2.00
2.50
3.00
3.50
2005 2006 2007 2008
MPG Trend Engine Idle % Trend
OSHAAccident Frequency
Organization and technology interventionsto improve Safe and Eco driving
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Nestle USA Private Fleet MPG Trend 2008
6.40
6.50
6.60
6.70
6.80
6.90
7.00
7.10
7.20
7.30
7.40
1/11/81/151/221/292/52/122/192/263/43/113/183/254/14/84/154/224/295/65/135/205/276/36/106/176/247/17/87/157/227/298/58/128/198/269/29/99/169/239/3010/710/1410/2110/2811/411/1111/1811/2512/212/912/1612/2312/30
08 Fleet YTD 08 Average 07 Average
Organization and technology interventionsto improve Safe and Eco driving
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32% 31%
39%
17%
0%
5%
10%
15%
20%
25%
30%
35%
40%
45%
2005 2006 2007 2008
Nestle USA Private Fleet Driver Turnover Rate
Trucking Industry Standard 2008 Turnover Rate: 124%
Organization and technology interventionsto improve Safe and Eco driving
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Using Technology to change driver behavior
• Primary Safety - avoiding the incident
• Poor Driving Behaviour has an impact, an important economical part
• Intervention: significant change in driver behaviour that clearly implies safer driving
• Use of innovative solutions - Telematics
Organization and technology interventionsto improve Safe and Eco driving
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Changing behaviour
• 3 step process
1. Turning an unconscious, risky habit into a conscious, self-directed, risky behaviour.
2. Changing a conscious, self-directed, risky behaviour into a conscious, safe, self-directed behaviour.
3. Changing a conscious, safe, self-directed behaviour into an unconscious safe habit
Organization and technology interventionsto improve Safe and Eco driving
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Poland Telematic Project Aims
• The project aimed to examine whether new technological advances in Telematics are actually able to change driver behaviour for improving driving safety and environment KPI’s.
Organization and technology interventionsto improve Safe and Eco driving
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Poland Telematic – some key results
May 08; 21.8 l per 100 KM
Sept 08: 18.8l per 100 KM
- 14%
FUEL ECONOMY L/100KM SWEET SPOT DISTANCE (%)
May 08; Average 39,1%
Sept 08: Average 87,9%
+ 125%
HARSH BREAKING
May 08; Average 5
Sept 08: Average 2
- 60%
Organization and technology interventionsto improve Safe and Eco driving
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Conclusion
Facts• Reduction in fuel costs• Reduction in emissions• Safer and more intelligent
driving • Operational efficiency• Recognise need for constant
monitoring + sustained training• Behaviour Change
Assumptions• Lower vehicle servicing costs• Longer vehicle-life expectancy• Improved overall driving
standards• Improved vehicle security• Reduction in risk of accidents /
insurance claims