Outline of Presentation

INTRODUCTION OF OUR BUSINESS OVERVIEW OF WATER BASED POLYURETHANE DISPERSIONS ADVANTAGES OF OUR PUDS PRODUCTS OFFERED

INTRODUCTION OF THE TRI PARTY ARRANGEMENT OF MARKETING PUDS B2B

IDEAL CHEMI PLAST PVT. LIMITED, BADLAPUR, MAHARASHTRA V. V. PURANIK K. R. RAO

ALA EXIM PVT. LIMITED, NEW DELHI & HARYANA JATIN AGGARWAL

POWERTEK COATINGS PVT. LIMITED HARYANA DEEP BATRA

PUDS

Powertek Coatings

Ideal Chemi

ALA Exim

THE ESSENCE OF TRI-PARTY MARKETING STRATEGY TO B2B

• IDEAL CHEMI PLAST: SYNTHESIS OF RESIN SYSTEMS

• POWERTEK COATINGS: FORMULATION AND APPLICATION OF CUSTOMIZED PUDS AND COATINGS FOR WOOD INDUSTRY

• ALA EXIM: SPECIALIZES IN B2B MARKETING OF COATING RAW MATERIALS TO THE INDUSTRY.

PUDS

Powertek Coatings

Ideal Chemi

ALA Exim

THE ESSENCE OF TRI-PARTY MARKETING STRATEGY TO B2B

• We have the competence and pre-requisite production capacities for supplying Polyurethane Dispersions for wood coatings in bulk. Our products are approved in multi-national companies and the products are not offered in any B2C segments. That is, we do not have plans of introducing the product line into the retail marketing segments.

• We have a long-term vision in promoting PUDs through robust marketing network of paint manufacturing companies in India and abroad. Kindly send your enquiries for a techno-commercial meeting in this regard.

PUDS

Powertek Coatings

Ideal Chemi

ALA Exim

IDEAL CHEMIPLAST PRIVATE LTD. • IDEAL CHEMIPLAST PVT. LIMITED IS A LEADING PRODUCER AND

EXPORTER OF RESINS.

• THE STRENGTH OF THE COMPANY IS IN SYNTHESIS OF RESINS FOR WOOD COATINGS, AUTOMOTIVE, COIL AND OTHER INDUSTRIES

• PROMINENT CUSTOMERS INCLUDE: PIDILITE, NIPPON, JUBILANT, SADOLIN PAINTS KENYA, ASIAN PPG, E. I. DUPONT, KANSAI NEROLAC, MRF LIMITED, SHEENLAC, HIBUILD COATINGS, WEL COAT DUBAI, SADOLIN OMAN, ETC.

• PRODUCE 800 MT/ MONTH AND EXPORT 50% OF THE PRODUCE TO QUALITY CONSUMERS REGULARLY

• IS RUN BY A TEAM OF TECHNOCRATS HAVING VAST EXPERIENCE IN DEVELOPMENT AND PRODUCTION OF RESIN SYSTEMS.

ALA EXIM PRIVATE LIMITED • ALA EXIM PVT. LIMITED IS A GROUP COMPANY OF 60 YEARS OLD BANSAL TRADING COMPANY AND ANANTRAM

LACHHMANDAS AGGARWAL GROUP THAT ARE QUALITY MARKETERS AND DISTRIBUTORS OF VARIOUS RAW MATERIALS TO A VARIETY OF INDUSTRIES. THEY ARE DISTRIBUTORS FOR THE FOLLOWING COMPANIES:

• IDEAL CHEMI PLAST (P) LTD. (THANE)

• DCW LIMITED (DHRANGANDHRA)

• DCW LIMITED. (SAHUPURAM)

• THE ANDHRA SUGARS LIMITED

• BORAX MORARJI LIMITED

• JOCIL LIMITED (GONTUR)

• THE ANDHRA PETROCHEMICALS LIMITED (VISAKHAPATNAM)

• PROGRESSIVE ELECTROPLATING CHEMICALS PVT. LTD. (MUMBAI)

• HEUBACH COLOUR PVT. LTD. (ANKLESHWAR)

• AKROSS SYNTHETICS (P) LTD (SURAJPUR)

• CARGILL FOODS INDIA LIMITED (PUNE)

• KUMAR ROTOFLEX PVT. LTD. (KANPUR)

• NOTIONAL CHEMICAL & DYES COMPANY (VARANASI)

• TRANSPEK-SILOX INDIA LTD. (BARODA)

• ADI FINECHEM LTD (AHMEDABAD)

• AFCONA ADDITIVES INDIA PVT. LTD.

• CARDOLITE INDIA LTD. (CHINA, US, MANGALORE)

• PLASTIBLENDS INDIA LIMITED (MUMBAI)

POWERTEK COATINGS PVT. LTD. • POWERTEK COATINGS IS A PROGRESSIVE COMPANY RUN BY

HANDS-ON ENTREPRENEURS PRODUCING QUALITY PAINTS AND COATINGS FOR THE WOOD, AUTOMOTIVE AND INDUSTRIAL SEGMENTS.

• THEY HAVE EXCELLENT INFRASTRUCTURE, SYSTEMS AND QUALITY CHECKS TO PRODUCE HIGH END WATER BASED POLYURETHANES.

• THEY SPECIALIZE IN RESEARCH AND DEVELOPMENT AND TAKE PRIDE IN CUSTOMIZING COATINGS TO MEET CUSTOMERS’ NEEDS.

ADVANTAGES OF OUR PUDS • 1. SELF CROSSLINKING

• EXCELLENT STAIN RESISTANCE

• SUPERIOR ADHESION TO WIDE VARIETY OF SUBSTRATES

• 2. CYCLOALIPHATIC POLYURETHANE

• GOOD WEATHER ABILITY

• GOOD GLOSS RETENTION

• 3. SINGLE PACK

• PACKING COST IS REDUCED

• PLASTIC CANS CAN BE USED

ADVANTAGES OF OUR PUDS • 4. WATER BASED

• LOW VOC

• LOW ODOR

• LOW TEMPERATURE DRYING

• FREE FROM INSTABILITY IN COST OF SOLVENTS

• FAST GROWING AND POPULAR SEGMENT

• 5. MADE IN INDIA

• LOW COST ALTERNATIVE TO IMPORTS

• NO TRANSPORTATION/IMPORT DUTIES ON WATER

• STABILITY IN PRICES DUE TO LESS EFFECT OF CURRENCY FLUCTUATIONS

• LESS STOCKS AND FASTER DELIVERIES

PUDS OFFERED

PUDS OFFERED

Ready to Use Products • Finished Ready to Use Wood Coatings PUDs • (Products for Glass, Metal and Leather Coatings are available too)

• Keeping in view the high cost of additives and specialized raw materials for manufacturing wood coating PUDs, we are offering Finished Water based Single Pack Polyurethane Dispersions that are ready to use to the B2B Customers. These are available both for interior and exterior as per the requirement and application.

• Due to our expertise in manufacturing the complete chain on PUDs in India, we offer better products with respect to gloss, hardness and drying than alternative imported PUDs. Our PUDs are cheaper than imported products and the manufacturer gets technical backing from our team.

• It is noteworthy that most of the imported products claiming to be PUDs are in fact are acrylic emulsions. Emulsion contains surfactants whereas PUDs do not contain surfactants. Hence, the water sensitivity of emulsions is higher than dispersions.

• Products offered

• AE-3601 Sanding Sealer/ Semi Gloss Top Coat PDF

• AE-3602 Top Coat Gloss PDF

• AE-3603 Top Coat Matt (From Gloss Levels 5 to 30) PDF

• We are equipped to supply finished White and Pigmented Base Paints as well.

THANKS FOR GIVING US THIS OPPORTUNITY FOR INTRODUCING OUR PRODUCTS TO YOU.

WE THANK YOU FOR YOUR PATIENT LISTENING.

All information here is given in good faith but without warranty or guarantee of any kind whatsoever, whether implied or expressed. Freedom from patent rights must not be assumed. This presentation does not form part of the

conditions of sale, is of a general nature and should not be used as the basis of a specification or performance.

REVISION AUGUST 2013 1.1 FOR PRODUCT DETAILS CONTACT JATIN AGGARWAL, ALA EXIM P. LTD. +919810011947