overview of extension advisory leadership groups strengthening extension advisory leaders cathy m....
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Overview of Extension Advisory Leadership
Groups
Strengthening Extension Advisory Leaders
Cathy M. Sutphin, PhDVirginia Cooperative Extension
Virginia Tech
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Who Makes Up the Group?
At least 10 volunteers and faculty/staff
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Structure
Reflective of the community Include key stakeholders Size determined by work to be done
and talents and skills available Committees
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Membership Committee
Personal Characteristics
Sex Age Race or Ethnic Origin
Location
Access to Community
Sectors
Skill Areas
Current
Extension Involvement
Names
Male
Fe
male
Yo
uth
20-35
36-45
46-65
Over 65
African A
merica
n
Asian
Hispanic
Am
erican Indian
White
Other
Area #1
Area #2
Area #3
Area #4
Bu
siness/Industry
Ed
ucatio
n
Local Go
v't
Hu
ma
n Services
Re
ligious Com
munity
No
n-profit Sector
Media
Other
Re
source De
v.
Co
mm
unity P
lanning
Pu
blic Relations
Program
Ma
nagem
ent
Vo
luntee
r System
s Mgt.
Other
Program
area: AN
R
Program
area: 4-H
Program
Area: F
CS
No
n-users of program
AN
R A
gent
FC
S A
gent
4-H A
gent
Se
cretary
Te
chnician
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Roles and Responsibilities Identify local issues and prioritize Assess current Extension programs and
make decisions Identify opportunities for collaboration Design and implement a plan of action Develop and implement a resource plan Report program results Be an advocate for Extension
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Creating a Shared Mission and Vision
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A Shared Vision Is Not An Idea
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Commitment is Everything
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Shared Vision is Necessary to Provide Focus and Energy
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The Power of a Vision
Personal visions derive their power from an individual's deep caring for the vision. Shared visions derive their power from a common caring.
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The Visioning Process Identifying the desired states. Developing a vision. Identifying general goals/strategies for the
desired states. Developing specific objectives and strategies Identifying resources needed and if absent,
developing a plan for securing them. Communicating the vision, strategies, and
tactics to the rest of the organization and other key stakeholders.
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Identifying the Desired State
What is going well? What is not going well? What would it look like in an ideal
situation?
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Statement
There are not enough young people, in our community, who know about the opportunities available through Extension.
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Rewritten Statement
Community youth are aware of all the opportunities available to them through Extension.
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Visioning …
Without Your Own Vision, All You Can Do Is Sign-Up For Someone
Else’s
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Expand Your Ideas
What would you do differently? Three wishes What idea has not been tried? What are some opportunities?
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Creating the Shared Vision
Describe the desired state and how to get there
Identify barriers and strategies
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Engage Stakeholders
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Conducting an Effective Visioning Session
Recruit a facilitator Location that avoids interruptions Flipcharts
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Idea Generators
Where and why have we been successful?
What has brought respect? What needs or trends do we see? Ideal program Is there a fit?
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Identify General Goals/Strategies
Statements about what is needed to achieve your desired future
List in order of importance If everything on the list happens,
you will achieve what you desire
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Specific Objectives/Strategies Specific Measurable Time related Responsibility
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Identify Resources Needed
Develop plan to secure them if they are not available
People, skills, money, equipment, and time
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Communicate the Vision
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How to Gain Commitment
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Gaining Commitment
You must be convinced yourself Be honest Let the other person make his/her
own decisions
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Gaining Commitment Listen when people want to talk Speak wisely when invited
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Vision Killers
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Toward Reality
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Volunteers and Paid Staff Become Partners
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Summary
Vision is the “What?” Purpose or mission is the “Why?” Values answer “How do we want to
act, consistent with our mission, in order to achieve our vision?”
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References Board, B. (1999). Local Extension leadership
councils. Blacksburg, VA: Virginia Tech, Virginia Cooperative Extension.
Senge, P.M. (1990). The fifth discipline: The art and practice of the learning organization. New York, NY: Doubleday.
Sutphin, C. M. (2001). On volunteerism: Visioning. Blacksburg, VA: Virginia Tech, Virginia Cooperative Extension.
Vineyard, S. (1991). Secrets of motivation. How to get and keep volunteers and paid staff. Downers Grove, IL: Heritage Arts Publishing.