Owned by Carl Wilkinson

Owned by Carl Wilkinson IV

NATURE OF BUSINESS

Ownership and Licenses

It is a start-up business at a freestanding building

The ownership is a S-cooperation

Limited liability

Will need a Federal Firearms License Business license Retail License

Fee for License : $200

Good for 3 years

APPLICATION FOR A PENNSYLVANIA LICENSE TO SELL FIREARMS

http://www.atf.gov/forms/download/atf-f-5310-12.pdf

Hours

Monday-Friday: 9 a.m. to 8 p.m.

Saturday: 9 a.m. to 5 p.m.

Sunday: Closed

Holidays: Closed

Compete with competitors

Business Description

Retail and Service store

sell firearms and restore old or broken Firearms

Allow test firing of firearms

Business Mission

Sell Firearms , Accessories, Ammunition

Restore old firearms

Educate people about firearms

What we sell Rifles Shotguns Pistols Air soft Guns Paintball guns Crossbows Accessories Restoration services Range to test fire weapons Hunting and fishing Licenses Co2 filling station

Consultants needed

•Lawyer

•Accountant

•Insurance agent

https://www.showcase.com/property/5439-Babcock-Boulevard/Pittsburgh/Pennsylvania/69742

$16/SF for each Year

$16* 2,700 SF = $43,200 for the whole year

$3,600 per month

Term:1-20 yrs

Visibility to main road.

Layout

Of the

store

Organization Plan

Why I will be successful

Bachelor Degree in Business

Knowledgeable about firearms

hunter and gun collector

There is a demand for guns and restoration services

Employees needed

Sales representatives # needed: 2 Sell firearms and accessories Keep store clean and organized Help customers on Firing Range

Restoration worker # needed: 1 Fix broken Firearms Restore older Firearms Give advice on how to maintain Firearms

Job Specification FormCompany: Gunsmoke Rate of Pay: $7.25-$8.25Job title: Sales Rep.Supervisor: Carl Wilkinson (owner)

QualificationsEducation: Hunters Safety course, high school diploma, Firearms Safety CourseExperience: Hunter (not required), previous job in sales (not required)Skills: Know how to work some firearms, SalesmanshipTraining Provided: Will teach: How to sell firearms, Teach about Firearms in Stock, Range safety through courses and shadowing

Job ResponsibilitiesMain Job: Sell Firearms and accessoriesOther Duties: •Keep store clean and organized• Help customers on Firing Range •Bore-sight firearms

Number of Work Hours per Week:Minimum: 30 Hours Maximum: 40 Hours

Work Schedule•Mon- Fri: 5-7 Hours per week 9 a.m. to 8 p.m.•Sat: 9 a.m. to 5 p.m.•Sun: ClosedWeekly: 30-40 Hours per week

Monthly Wages

Sales Reps (2): $7.25/hr $1,700/ Month For Both : $3,400

Restoration Worker: $25/hr $2,500/ Month

Total Monthly Wages: $4,200

Hiring Process

Local Ranges, Colleges, High Schools

Review Applications

Interview Potential employees

Background/Drug test

Hire

Marketing

Pricing Strategy

Cost Plus Pricing

Makes price reasonable

still gives a profit

Security of higher prices

Potential Customers

Age: 25-40Gender: Male

Socio-economic: Middle to Upper class

Ethnic: WhiteAllegheny county

How will people see My business

Good quality Items=higher prices

more knowledge on products then competitors

Friendly workers

Competitors Dunham's- Firearms, Accessories, Ammunition No Firing Range, decent quality

Dicks- Firearms, Accessories, Ammunition No Firing Range, Higher prices

Wal-Mart- Air soft and Paintball guns, and supplies

Low Quality, No range

Online Retail Stores- Firearms, accessories

Cant Test, don’t know until you get it, shipping

Grand Opening

Flyers passed out to local Schools, shooting ranges

Uncover Billboard

Giveaway of 1 Rifle and 1 shotgun (Raffle)

Local Radio station (Y108)

Come visit us at:5439-Babcock Boulevard, Babcock Square or call: 412-587-48671

Billboard

Now opening!GunSmoke: Shop, Range Restoration

We offer• Quality Firearms and accessories•A private range• Co2 Filling station•Hunting and Fishing Licenses•Restoration services•And much more

• Call us at• 412-587-GUNS(4867)

• Or visit us at• 5439-Babcock Boulevard,

Babcock Square0

FINANCIAL PLAN

Source For Markup

http://www.atf.gov/forms/firearms/

http://www.defensivecarry.com/forum/defensive-carry-guns/13595-what-mark-up-guns.html

Gunsmoke

Equipment List

Note: List any Equipment needed for start-up

Required Equipment for Start Up Amount Total Resource

Technology

Computer(s) $ 500.00 dell.com

Printer(s) $ 120.00 best buy

Phone(s) $ 120.00 best buy

Web Page $ 200.00 websitehomework.com

Cash Register(s) $ 360.00 http://www.crdw.com

Total Technology Cost $ 1,300.00

Equipment

Tools for restoration $ 4,000.00 Brownells.com

Cleaning Tools $ 300.00 Brownells.com

bore sighter $ 250.00 Brownells.com

   

   

Total Equi;pment Cost $ 4,550.00

Furniture & Fixtures

Glass Display Case (5) $ 2,000.00 storesupply.com

Display case locks (5) $ 15.00 storesupply.com

Floor Display Shelves (12) $ 2,400.00 storesupply.com

Floor Display Aisle Unit (6) $ 1,800.00 storesupply.com

   

Total Furniture Cost $ 6,215.00

Other Assets

   

   

 

   

   

Total Cost of Other Assets $ -

 

TOTAL COST OF EQUIPMENT $ 12,065.00

COST OF INVENTORYFirst Month: $31,200

Second Month: $32,136

Third Month: $33,100.08

Fourth Month: $34,093.08

Fifth Month: $35,115.87

Sixth Month: $36,169.35

Gunsmoke

Start Up Costs

Note: Required Start-up Funds for New Business

Required Start-Up Funds Amount Totals

Fixed Assets

Technology $ 1,300.00

Equipment $ 4,550.00

Furniture and Fixtures $ 6,215.00

Other Fixed Assets $ -

Total Fixed Assets $ 12,065.00

Start-up Costs (one-time)

Legal and Accounting Fees $ 1,000.00

Licenses $ 1,300.00

Rent Deposit $ 3,600.00

Utility Deposit $ 700.00

Other one-time costs $ -

Total Start-up One-time Costs $ 6,600.00

TOTAL START-UP COSTS $ 18,665.00

Note: Copy from Income Statement

Operating Expenses One-Month

Cost of Goods Sold $ 31,200.00

Owner's Yearly Salary $ 4,583.00

Wage Expense $ 5,900.00

Rent Expense $ 3,600.00

Advertising Expense $ 960.00

Supplies Expense $ 200.00

Utilities Expense $ 700.00

Cell phone & Internet $ 100.00

Insurance Expense $ 300.00

Total Operating Capital $ 47,543.00

Six-Month Operating Expenses + One-time Costs $ 285,258.00

Total Start-up Funds Required $303,923.00

**Start-up Funds + Six-Month Operating Expenses

Gunsmoke

Income Statement

For Month Ended

June July August September October November

Revenue from Sales $ 48,000.00 $ 49,440.00 $ 50,923.20 $ 52,450.90 $ 54,024.42 $ 55,645.16

Avg. Customers/Day 10

Avg. Purchase Price $ 200.00

Days open per month 24

Cost of Goods from Sales $ 31,200.00 $ 32,136.00 $ 33,100.08 $ 34,093.08 $ 35,115.87 $ 36,169.35

Avg. Industry Markup 35%

Gross Profit $ 16,800.00 $ 17,304.00 $ 17,823.12 $ 18,357.81 $ 18,908.55 $ 19,475.80

Operating Expenses:

Owner's Yearly Salary $ 55,000.00 $ 4,583.33 $ 4,583.33 $ 4,583.33 $ 4,583.33 $ 4,583.33 $ 4,583.33

Wage Expense $ 5,900.00 $ 5,900.00 $ 5,900.00 $ 5,900.00 $ 5,900.00 $ 5,900.00

Rent Expense $ 3,600.00 $ 3,600.00 $ 3,600.00 $ 3,600.00 $ 3,600.00 $ 3,600.00

Advertising Expense $ 960.00 $ 988.80 $ 1,018.46 $ 1,049.02 $ 1,080.49 $ 1,112.90

Supplies Expense $ 200.00 $ 200.00 $ 200.00 $ 200.00 $ 200.00 $ 200.00

Utilities Expense $ 700.00 $ 700.00 $ 700.00 $ 700.00 $ 700.00 $ 700.00

Cell phone & Internet $ 100.00 $ 100.00 $ 100.00 $ 100.00 $ 100.00 $ 100.00

Insurance Expense $ 300.00 $ 300.00 $ 300.00 $ 300.00 $ 300.00 $ 300.00

Loan Payment $ 1,842.00 $ 1,842.00 $ 1,842.00 $ 1,842.00 $ 1,842.00 $ 1,842.00

Total Operating Expense $ 18,185.33 $ 18,185.33 $ 18,185.33 $ 18,185.33 $ 18,185.33 $ 18,185.33

Net Income $ (1,385.33) $ (881.33) $ (362.21) $ 172.48 $ 723.21 $ 1,290.47

NET INCOME FOR FIRST 6 MONTHS

Month 1: $ (1,385.33)

Month 2: $ (881.33)

Month 3: $ (362.21)

Month 4: $172.48

Month 5: $ 723.21

Month 6: $1,290.47

LOAN INFORMATIONLoan Amount: $303,923

Loan Term: 20 years at 4% interest

Monthly Loan Cost: $1,842