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SPONSORSHIP The Verona Area Chamber of Commerce Proposes a Planned Partnership for Your Business

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Page 1: SPONSORSHIPveronawi.com/uploads/editor/files/Sponsorship Package11_19_2019(1).pdfBrand Visibility Targeted Marketing Consumer Perception Lead Generation Sales Goals Community Goodwill

SPONSORSHIP

The Verona Area Chamber of CommerceProposes a Planned Partnership for Your Business

Page 2: SPONSORSHIPveronawi.com/uploads/editor/files/Sponsorship Package11_19_2019(1).pdfBrand Visibility Targeted Marketing Consumer Perception Lead Generation Sales Goals Community Goodwill

BENEFITS ofSPONSORSHIP

Brand Visibility TargetedMarketing

ConsumerPerception

Lead Generation

Sales Goals

Community Goodwill

Content StrategyAudienceInsights

Business Relationships

ROI

There are all kinds of great reasons to become

a sponsor for Chamber and Community Events!

Here in Verona, ourresidents support you when you support the community at large!

• 79% of our Membership are small businesses with five full-time employees or less• 73% of all businesses in Verona are members of the Chamber• Majority of business owners in Verona are also residents of Verona• The largest single category in the Verona Area Chamber of Commerce is Construction and

Contractors at 17%

• Community-minded• Family Oriented• Well-educated• Healthy/athletic• Employed with well-paying jobs• Supportive of charitable efforts

• Love to have fun• Attend events that welcome and cater to

their children• Tech saavy• Trendy

VERONA RESIDENTS

VERONA BUSINESSES

AUDIENCE

Page 3: SPONSORSHIPveronawi.com/uploads/editor/files/Sponsorship Package11_19_2019(1).pdfBrand Visibility Targeted Marketing Consumer Perception Lead Generation Sales Goals Community Goodwill

BY THE NUMBERSParticipation and support of Chambers of Commerce have proven results for your business. Here in Verona, we strive to keep our members at the forefront of our community’s attention through family friendly community events.

• The Chamber is made up of over 300 local businesses and charitable organizations.

• The Verona Area Chamber of Commerce organizes over 25 Annual Community Events

• Our events draw between 100 - 10,000 visitors

• The Chamber organizes over 50 Member events

• If a company shows that it’s highly involved in its local chamber, consumers are 12 percent more likely to think that its products stack up better against its competition.

• If a consumer knows a small business is a member of its local chamber, the business enjoys a 44 percent increase in its consumer favorability rating, a 51 percent increase in consumer awareness, a 57 percent increase in its local reputation and a 63 percent increase in the likelihood that consumers will patronize the business in the future. (The TJB American Business Magazine)

Page 4: SPONSORSHIPveronawi.com/uploads/editor/files/Sponsorship Package11_19_2019(1).pdfBrand Visibility Targeted Marketing Consumer Perception Lead Generation Sales Goals Community Goodwill

DigitalVeronaWI.com

• President’s Club – Home Page Logo and Side Column on numerous pages

• Medium Rectangle – Home Page• Additional Advertising on Business’s

Directory Page

VeronaHometownDays.com• Home Page Placement w/ Link• Side Column Placement w/ Link• Sponsors Page Placement w/ Link• Sponsorship Options Page Year Round w/

Link

VisitVeronaWI.com

Weekly Update/E-Blasts• Advertisement at the bottom• Advertisement at the top under header• Recognition in Event articles

Social Media• Facebook• Instagram• Twitter• LinkedIn

PrintQuarter Page Flyers

• Listed or Logo

Full Page Flyers• Listed or Logo

Tabloid Posters• Listed or Logo, integrated in design

Banners• Listed or Logo, depending on sponsorship level

MiscellaneousGolf Dinner

Golf Lunch

Golf Drinks

Golf Carts

Tables at Hometown Days

10 x 10 tent placement• Hometown Days• Fall Fest• Music on Main• Concerts in the Park• Spring Festival

Trailer placement

Naming Rights• Spin the Wheel Tent• Beer Tent at Hometown Days• Beer Tent at Fall Fest• Chamber Building features• Event Parking

ADD’L Donation Opportunities• Spin the Wheel• Annual Dinner Raffle• New Teacher Bags• #ShopVerona Raffle Giveaway

Page 5: SPONSORSHIPveronawi.com/uploads/editor/files/Sponsorship Package11_19_2019(1).pdfBrand Visibility Targeted Marketing Consumer Perception Lead Generation Sales Goals Community Goodwill

Listed on Verona Hometown Days.com • • • •

Listed on Posters • • • •

Link to your website on VeronaHometownDays.com • • • •

Promoted on Social Media • • • •

Logo linked to website on VeronaHometownDays.com • • •

Logo included on posters • • •

Feather Banner placement on festival entrance • • •

10x10 tent on grounds • • •

Prominant recognition on social media • •

Prominant recognition on posters • •

Prominant recognition on Website • •

Naming Rights for Hometown Days Stage (1) •

Naming Rights for Fireworks (1) •

Naming Rights for Beer Tent (1) •

Access to VIP section in Beer Tent •PLA

TINUM

$500

0

GOLD$2

500

SILVER

$150

0

BRONZE$2

50SPONSOR BENEFITS

JUNE 5 - JUNE 7, 2020

SPIN THE WHEEL HOMETOWN HUSTLE 5K/10KPlatinum $1000Includes one day naming rights to the Spin the Wheel Tent.Gold $500 Logo included on signage and advertisingSilver $250 Listed on signage and advertisingDonor Donate a prize to Spin the Wheel. (Cash for prizes accepted). Donors listed on signage and advertising, and credited for their donation in the tent.

Platinum Sponsorship $2,000This includes your logo on the race t-shirt, all promotional materials, social media, websites and verbal recognition at the race and after party. Exclusive includes 8 race entries.

Gold, Silver, or Bronze Sponsorships $250 - $1,000 Includes 4 race entries for $1,000 / 2 entries for $500 / 1 entry for $250 plus marketing benefits.

Verona Hometown Days is a three-day festival that includes Wenzel Amazement’s Carnival, the Hometown Hustle Twilight 5K/10K Race, a food court, a beer tent

with popular bands like Cherry Pie and Madison County, a popular prize-winning spin-the-wheel game, a kids’

tent, a petting zoo, pony rides & more.

Page 6: SPONSORSHIPveronawi.com/uploads/editor/files/Sponsorship Package11_19_2019(1).pdfBrand Visibility Targeted Marketing Consumer Perception Lead Generation Sales Goals Community Goodwill

Listed on Posters • • • • • • •

Listed on Event Link at VeronaWI.com • • • • • • •Link to your website on Event • • • • • • •Promoted on Social Media • • • • • • •Listed on promotional piece in Goody Bags • • • • • • •Verbally recognized at event • • • • • • •24”x24” Sign on a hole •10x10 Tent on a hole •Prominant recognition on Social Media • • • • •Prominant recognition on Posters • • • • •Prominant recognition on Website • • • • •Naming Rights for Golf Carts •Naming Rights for 19th Hole Dinner •Naming Rights for Box Lunch (1 per sponsor) •Naming Rights for Drink Tickets (1 per sponsor) •Naming Rights for Goodie Bags •

SPONSOR BENEFITS 19th

Hole

$200

0

Lunc

h$1

500

Golf C

arts

$140

0Bev

erag

es$1

400

Goodie

Bag

s$5

00Ten

t Spo

nsor

$250

Hole S

pons

or$7

5

SUMMER 2020

Raffle Prize donations and/or Goodie Bag Donations You will be listed on the Golf Outing Signage (Name), listed on the promotional piece in the goodie bag, on the website, social media, eblasts, weekly review and any other promotional pieces relating to the Golf Outing. Donations include but are not limited to sleeves of golf balls, golf towels, tees, water bottles, koozies, sunscreen, bottles of water/Gatorade, cooling towels, granola bars, sunglasses, sunscreen, bug repellant, coupons for free items.

Our members love this golf outing! We offer lunch, dinner, beverages, goodie bags,

games on each holes, raffles -- all while playing a friendly round of golf.

Page 7: SPONSORSHIPveronawi.com/uploads/editor/files/Sponsorship Package11_19_2019(1).pdfBrand Visibility Targeted Marketing Consumer Perception Lead Generation Sales Goals Community Goodwill

Listed on Veronawi.com • • • •

Listed on Posters • • • •

Link to your website on Veronawi.com • • •

Promoted on Social Media • • •

Logo linked to website on Veronawi.com • • •

Logo included on posters • • •

Recognition on Social Media and Posters • •

Prominant recognition on social media •

Prominant recognition on posters •

Prominant recognition on Website •

10x10 tent on grounds •

Listed on Veronawi.com • • • •

Listed on Posters • • • •

Link to your website on Veronawi.com • • •

Promoted on Social Media • • •

Logo linked to website on Veronawi.com • • •

Logo included on posters • • •

Recognition on Social Media and Posters • •

Prominant recognition on social media •

Prominant recognition on posters •

Prominant recognition on Website •

10x10 tent on grounds •

FALL FEST

EGG-STRAVAGANZASPRING FESTIVAL

SEPTEMBER 26

APRIL 11, 2020

EVEN

T$7

50

EVEN

T$7

50

FEATURED

$500

FEATURED

$500

GENER

AL$2

50

GENER

AL$2

50

GAMES

&

CRAFTS

$0 -

$100

GAMES

&

CRAFTS

$0 -

$100

A fun-filled family event that celebrates the spring with an egg hunt (over 800 children participated last year), a pancake breakfast with the bunny, a bouncy house, Haven’s Petting Zoo, face-painting, flower planting, field day games, crafts & more!

Fall Fest is all about celebrating autumn with several outdoor themes and activities to include: a hay ride, train ride, games and crafts in a kids’ tent, food trucks, magicians, face painting, balloon twisting, bonfires, an outdoor movie & more!

Page 8: SPONSORSHIPveronawi.com/uploads/editor/files/Sponsorship Package11_19_2019(1).pdfBrand Visibility Targeted Marketing Consumer Perception Lead Generation Sales Goals Community Goodwill

Presence at event to meet community • • • •

Link to your website on Veronawi.com • • •

Promoted on Social Media • • •

Logo linked to website on Veronawi.com • • •

Listed on Veronawi.com • • •

Listed on Signage •

Naming Rights for Reindeer (1) •

DECEMBER

Chamber Mega Mixer (May) – $500 Lead sponsor or $250 shared The Chamber Mega Mixer invites Chamber members from all over Dane County to attend a special networking event at Wisconsin Brewing Co. Recognition at the event and on all printed materials, eblasts and website.

Music on Main/Concerts in the Park - $250 - $500Concert series at Hometown Junction Park and Harriet Park. $500 or $250. Recognition at the event and on all printed materials, eblasts and website. $500 level includes name/logo on signs; $250 name in listing.

Chamberfest (Fall) - $50 - $100A free Backyard Cook-out for Verona Chamber Members and their families as a “Thank You” for their support. Sponsors sponsor or donate an item, such as silverware, soda, buns, etc.

Non-Event Based SponsorshipsWebsite (year-round) – Placing an ad on the home page of either of our two websites (www.veronawi.com and www.visitveronawi.com) is

• $900 - join “The President’s Club.” We will place your business logo and link to your website in that category on the home page for the full year. This is a revolving logo.

• $1500 – full year for rectangle ad: 350px by 250px

• $750 – half year for rectangle ad: 350px by 250px• $375 – quarter year (seasonal) for rectangle ad:

350px by 250pxAdvertising may also be placed on the Chamber’s membership directory page for $750/year.

E-News – Members may sponsor the Weekly Update• $750 per year (estimated 46 issues annually)• $400 for 6 months (estimated 23 issues)

Sponsorship for Weekly Update includes a logo and web link.

Reindeer Live

GOLD$1

000

SILVER

$500

BRONZE$2

50

MORE SPONSORSHIP OPTIONSGAM

ES &

CRAFTS

$0 -

$100

The live reindeer are extremely popular! Children line up outside to take their picture with the reindeer or head straight up to pens to see them up close. Inside, there’s live music, crafts, snacks & more.

Page 9: SPONSORSHIPveronawi.com/uploads/editor/files/Sponsorship Package11_19_2019(1).pdfBrand Visibility Targeted Marketing Consumer Perception Lead Generation Sales Goals Community Goodwill

LE JORDANEXECUTIVE DIRECTOR

[email protected]