packaging innovations 2011-2012 tm europe’s …€¦ · packaging innovations 2011-2012...
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In Spirit Design are exhibitors and speakers at PACKAGING INNOVATIONS Barcelona. They won a PENTAWARDS Gold Award 2010 at EXPO Shanghai 2010 with this Pascual Seleccion design.
The Isklar bottle had a huge and immediate impact on the shrinking UK mineral water market, for which it won a DBA Design Effectiveness Award. Exhibited by Blue Marlin.
Fantastic bright colours and an innovative modular display are key to communicating Keune’s great range of compact care, styling and hair finishing products in high-end salons.
A great example of range branding: Packaging design focusing on the differentiation in Actibel sponges.
INNOVATE with PASSION
The runaway success of PACKAGING INNOVATIONS took everyone – including the show organisers, easyFairs – by surprise. At the time, it seemed a gamble. Now it seems obvious.
Which is the case with any great idea.
At the time, packaging exhibitions were dominated by technology. But the value packaging delivers is in design. Products would be nothing without packaging. Packaging gets your product noticed.
Many would argue that the greatest advert for the product is the packaging.
PACKAGING INNOVATIONS is now an international event taking place every year in Europe’s “brand capitals”.
Its ethos is simple: innovate with passion.
PACKAGING INNOVATIONS is the event for people whose job is to seduce consumers with the next great idea in packaging.
Inspiration comes in many forms! This unique egg box was born out of a partnership between a sustainable egg farmer and an animal rights group. They needed a rugged, natural look plus a design with “wow” factor ... and found the solution in Enkev’s Cocoform (coconut fibre bonded with natural latex).
The focus at PI is innovation and design, making it precisely the event that marketers and brand managers need
Robert Monaghan Managing Partner, Air Innovation
easyFairs® PACKAGING INNOVATIONS is a platform for accessible and constructive dialogue between everyone involved in packaging
Victor Mirabet Managing Partner, Coleman CBX
Front cover: beer bottle packaging design by Identica
Who visits PACKAGING INNOVATIONS?
The short answer is any professional who is passionate about creativity in packaging. That includes brand managers and marketers, experts in point of sale and retail display, packaging technologists, CPG company owners and CEOs, creative directors and of course, packaging and retail designers.
The long answer is ... a very long list of representatives of the world’s greatest brands, together with quite a few rising stars.
They visit because the show gives them great value for their time. They discover great ideas, identify new suppliers, and hear about the latest trends in packaging – giving them inspiration for their next brand refresh or product launch.
No other show presents so much value in such a concentrated form!
Nice mix between design and brand agencies and structural packaging, nice intimate venue.Mark Bosworth, Product Innovations Manager, Renshawnapier Ltd
The show is about literally thinking outside the box and discovering what else is out there. We have growth ambitions so we must always be thinking, ‘how can we add value to our existing assortment of suppliers?’Karen Graley, Reprographics & Packaging Manager, Waitrose
A show that is oriented around face-to-face contactJuan José Establier, CEO, Ratioform
THE VISITORS
This is the show where you can discover trends and innovations in packaging, a key element of our marketing mix.Desire Romero, Engineering and
Packaging Department, Nestlé
This is one of the best shows I have ever been to.Chris Sidoli, Buyer, Jeyes
The goods and services displayed at the show went beyond our expectations in terms of design and innovation.Pep Figueras Moreno, Purchase Department, Procter & Gamble
It’s the only show I’m going to this year.
Shane Monkman, Buying Manager, ASDA
ABBOT HEALTHCARE – ACEITES BORGES – ALLIED BAKERIES
ALLIANCE BOOTS – ARBORA & AUSONIA – ASIA FOODS – ASDA
AVON COSMETICS – BACARDI – BOSCH – BOSTIK – BRITISH
AMERICAN TOBACCO – BRITVIC – BUXTON SPA BAKERY
CADBURY – CAVA – CHUPA CHUPS – CODORNIU – COCA COLA
CO-OPERATIVE FOOD – CORONATION – COVENTRY CHEMICALS
CREATIVE SERVICES – DAIRY CREST – DANONE – DEBENHAMS
DENTAID – DR OETKER – DYSON – ELEMIS – EUROPHARMA
CONCEPTS – FORTNUM & MASON – FINDUS – FREIXENET
GEORGE – GEMINI HEALTHCARE – GLAXOSMITHKLINE
GREENCORE – SANDWICHES – GREEN ISLE FOODS
HALFORDS – HARIBO ESPAÑA – HJ HEINZ – HAMPSHIRE
COSMETICS – HARRODS – HEINEKEN – HENKEL – HOTEL
CHOCOLAT – IMPERIAL TOBACCO – INDITEX – INNOCENT
DRINKS – INOCXROM – JANE – JEYES – JOHN LEWIS – JOHNSON
& JOHNSON – KERRY INGREDIENTS – KIMBERLEY-CLARK
KINNERTON CONFECTIONERY – KODAK – LABORATORIOS
LACER – MARKS & SPENCER – MARS CHOCOLATE – MCCAIN
FOODS – MOLTON BROWN – MORRISONS – MRW – NESTLE
NEXT RETAIL – NORTHERN FOODS – NUTREXPA – OPTICA
PANRICO – PEPE JEANS – PEPSICO – PERNOD RICARD – PHILIP
MORRIS – POUNDLAND – PREMIER FOODS – PROCTER
& GAMBLE – RACHELS ORGANIC – RECKITT BENCKISER
REPSOL – ROBERTO VERINO DIFUSION – SAINSBURY
SANOFI-AVENTIS – SARA LEE – SELFRIDGES – SERCOTEL
HOTELS – SOFT DRINKS INTERNATIONAL – SWEETS R US
TESCO – TETLEY – THE BODY SHOP – THE BOOTS COMPANY
THE SILVER SPOON COMPANY – SUNNY DELIGHT
SUPERMERCADOS AHORRAMAS TELEPIZZA – THORNTONS
TOSHIBA – TRIO HEALTHCARE – TWININGS – UNITED BISCUITS
WAITROSE – WARBURTONS – WRIGLEY – ZUMEX
Visitors include:
Who exhibits at PACKAGING INNOVATIONS?
The answer is in the name. We have a demanding and critical audience, so if you don’t have a product or solution with the ‘‘wow’’ factor, or one that is truly innovative, you shouldn’t really be there.
The easyFairs brand, what it stands for and its focus on packaging innovations is now well established… the show is recognised and attended by senior brand marketers and product developers. The quality of visitors is fantastic.Rowan Tinn, Innovations Development Manager, Clifford Packaging
We’ve been coming to PACKAGING INNOVATIONS since it started. We get a good quality of visitors covering all disciplines: not just purchasing but also brand marketers and design agencies. The people who help to drive more business.
Tim Oakley, National Account Manager, Smurfit Kappa
THE EXHIBITORS
easyFairs attracts visitors genuinely looking for innovative ways to package products, not just those searching for cost savings. This is the only show at which we exhibit. Glenn Tyers, Managing Director Ashfield Extrusion Ltd
The exhibitors I have spoken to – and they are many – are all delighted.Keith Barnes, ChairmanThe Packaging Society
We found this event to be busy and upbeat. We have made contacts with many new blue-chip organisations. Well worth attending.Denise Wilcox, Granby Marketing Services
In a nutshell: participating in PACKAGING INNOVATIONS put us in the right place at the right time
Arkadiusz Piotrowski
CYGNUS
A E Adams (Henfield) Ltd – Acti Pack – Active S.L. – ADP – ADS
Graphics Ltd – Afex PLV S.L. – Aimia Foods – Alcan Packaging Tubes
Europe – Alfa Beta Roto – Allstat Limited – Amphorea Packaging
Ltd – APlast Aptar UK – Arapack S.L. Arexim – Arkadian Flexible
Armasan Vakum Ambalaj ltd sti – Arme - Art i Servei S.L. – ArtBox
Sp. z o.o. – Artenius PET Packaging UK – Artesania Cervera S.L.
Ashfield Extrusion Ltd – ATS Tanner S.A. – Avery Dennison – Barcelo
Atom España S.A. – Basel UK Ltd – BCP Fluted Packaging Limited
Beardow Adams – Beatson Clark Plc – Beaubury Precision Moulds
Ltd – Benson Box Ltd – Billerud Iberica S.L. – Blisters Ltd Bottlemate
GmbH – Box Center A. I R.SIEJ S.j. – Braythorn Ltd – British Glass
Manufacturers – Bunyespo S.L. – Burgopak Ltd – CAB España
Caerphilly Blenders – Cannon Packing & Logistics – Cart Service
Centro Stampa – Cartobol S.A. – Cartonajes Font – Cartonplex S.A.
Casadevall Packaging – Catalent Pharma Solutions – CCL Label Ltd
CD Paper Products S.A. – Cellac UK Ltd – CEPAC – Chadwicks of
Bury – Charpak Ltd – Chesapeake Branded Packaging – Cimtek S.L.
Clarke Rubicon Ltd – Clifford Packaging Ltd – Clime S.A. – Clinical
Print Finishers – Clondalkin UK Labels – CM Packaging B.V. – Coda
Plastics Ltd – Coffee Service Sp. zo.o. – Coleman International Sp. z o.o.
Collcap Packaging Limited – Colormark Comercial Flexico S.A.
Comex Sp. z o.o. Complete Core – Concept To Consumer Europe Ltd
Conde Vera S.L. – Continental Bottle Co Ltd – Contrapak – Control
Pack Coruñesa de Etiquetas S.L. – Coster Aerosols Ltd – Creative
Packaging Ltd – Cube Plastics Curtis Plc – DAFO-Plastics Sp. z o.o.
Dales Pharmaceuticals – Deltaform Ltd – Demoustier Manutencao
e Conserva Çaoervacao Lda. – Denny Bros Ltd – Depicton Ltd
Design Cognition – Boyers City – Design Futures – Design Plus
Packaging Ltd – Diseños NT – DK Packing & Casemaking Ltd
Domino Amjet Iberica S.A. – Dongguan City Jingli Can Co Ltd.
... and many, many more.
Exhibitors include:
Along with the exhibition, every edition of PACKAGING INNOVATIONS includes an exciting programme of content.
The BIG Packaging Debate enables visitors to question opinion leaders on top trends and burning issues in packaging.
The Brand Summit is our packaging and design thought leadership forum.
In The Lion’s Lair, designers can pitch their ideas to a panel (judges have included senior decision makers from Cadbury, Reckitt Benckiser, Tesco and Waitrose and the editor of Packaging News).
The Packaging Surgery offers expert advice on how to make packaging more effective.
In the Student Design Challenge up-and-coming talents compete to create the best packaging idea.
THE PROGRAMME
Kevin Vyse, Vice Chairman of The Packaging Society, chaired our first BIG Packaging Debate at the London Business Design Centre in October 2010.
I found the Ecopack learnShops very interesting. The show is a must-attend because you find the latest in packaging here.Enric PretelR&D Supervisor, Cadbury Spain
I came to see innovation, blue sky ideas and to understand current trends. I got some great ideas to take away, particularly on sustainability.Alberto BuogoInnovative Healthcare Packaging Associate, Reckitt Benckiser
Attending PACKAGING INNOVATIONS learnShops gives you a complete update of what’s going on in packaging and brand design.Pepe TorquemadaCEO, La Cía. Branding & Packaging
If you are in packaging supply you really can’t afford to miss PACKAGING INNOVATIONS.Josh Brooks Editor, Packaging News and regular panellist at The Lion’s Lair
Every edition of PACKAGING INNOVATIONS includes a complete programme of independent seminars, which we call learnShops.TM They have rapidly developed into a forum for presenting new approaches to branded packaging and innovations in retail design, supported by an impressive cast of speakers.
The PACKAGING INNOVATIONS Speaker Academy includes top opinion leaders and practitioners in brand management, packaging design and consumer behaviour. Its unique value proposition is knowledge transfer and creativity sharing across Europe, made possible by our multi-venue portfolio.
Speakers include:
Peter Clauter, Merck - Tim Corwin, Webb deVlam
Pere Durán, Escuela Massana Centro de Arte y Diseño
Tadeusz Czarniecki, Art&Craft Brand Solutions
Nicolas Eilken & Silke Bochat, Lothar Böhm GmbH - Richard
Herridge, Packology - Ian Jones, Research Director, Eyetracker
Alastair Kingsland, Design Director, PDD - Roland ten Klooster,
University of Twente - Victor Mirabet, Coleman BCX Group
Volker Muche & Morten Kauke, Pac Project - Simon Oxley,
Innocent - Jonathan Sands, Elmwood Design Ltd
Mark Shayler, Envirowise - Richard Seymour, Seymour
Powell Terry Smith, DS Smith Packaging - Kevin Vyse, KVB
Consultants - Wacław Wasiak, Polska Izba Opakowa
Supporting organisations:
ADP - British Contract Manufacturers and Packers
Association - Cadbury - CEE Packaging - Envirowise - Heinz
ITENE - Packaging News - The Packaging Society - The
Packaging Federation - Independent Print Industries Association
Smurfit - Tesco Tetra Pak - Waitrose - Wrap - Xerox
THE SPEAKER ACADEMY
PACKAGING INNOVATIONS NEAR YOU
THE 2011-2012 SHOW PORTFOLIO
AMSTERDAM 30 November -1 December 2011
Our latest edition of PACKAGING INNOVATIONS takes place in Amsterdam, the business capital of the Netherlands. The metropolitan area, including nearby Amstelveen, is one of Europe’s top five locations for international brands.
BIRMINGHAM NEC 29 February-1 March 2012
The NEC is where it all started, back in 2005. Since then PI has established itself as the ideas-led packaging event that brand managers and marketers turn to for inspiration. It’s co-located with Europe’s first exhibition focusing on environmentally responsible packaging, ECOPACK.
BARCELONA 7-8 March 2012
Barcelona is the creative and commercial hub not only for Spain, but also for the entire western Mediterranean. In 2010 we launched the co-located LABELLING INNOVATIONS, southern Europe’s only trade show focused on product labelling.
WARSAW 14-15 March 2012
Poland is one of Europe’s fastest growing economies, with thriving creative and retail sectors. easyFairs launched PACKAGING INNOVATIONS Warsaw in 2008.
FRANKFURT23-24 May 2012
PACKAGING INNOVATIONS arrives in Europe’s largest consumer market! Frankfurt is Germany’s most accessible city and is home to countless advertising and branding agencies, as well as leading brands. Frankfurt Messe is well known as host to the world’s largest consumer goods show, Ambiente, and the Frankfurt Book Fair.
LONDON 4-5 October 2012
London is, of course, one of the world’s brand capitals. The London edition of PACKAGING INNOVATIONS opened to great acclaim from the UK and international design community in 2010.
PACKAGING INNOVATIONS takes place in Europe’s most creative cities: if yours is not yet on the list, it could be soon!
BIRMINGHAM BARCELONA WARSAW
LONDON AMSTERDAM FRANKFURT
MEDIA & PARTNERS
PACKAGING INNOVATIONS’ partners in the branded packaging ecosystem include some of the leading packaging, design and CPG media titles, together with the key professional associations.
If you are anything in this industry, then you have to be here
Tim BishopDCS Manufacturing
feedpack
Media Associations
EASYFAIRS GROUPTel: +32 (0)2 740 10 70 Fax: +32 (0)2 740 10 75
Your Representative in the UKNick BattamsTel: +44 (0)20 8843 8802 Fax: +44 (0)20 8892 1929 [email protected]
Your Representative in ItalyNick BattamsTel (Italy): +39 02 4550 8529Tel (UK): +44 (0)20 8843 8802Fax: +44 (0)20 8892 1929 [email protected]
Your Representative in SpainTeresa SobrinoTel: +34 (0) 91 559 1037 +34 (0) 91 151 6792Fax: +34 (0) 91 542 1922 [email protected]
Your Representative in PolandKatarzyna BanachTel: +48 (12) 651 95 24Fax: +48 (12) 651 95 [email protected]
Your Representative in GermanyDaniel GrewingTel: +49 (0) 89 127 165 166Fax: +49 (0) 89 127 165 111 [email protected]
Your Representative in the NetherlandsBas van GentTel: +31 (0)162 408 999Fax: +31 (0)162 467 [email protected]
About easyFairs®
easyFairs is the world’s leading organiser of time & cost-effective trade shows and is part of the Artexis Group.For more information visit us at www.easyFairs.com
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