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PAGE 1/22CAHRCONFERENCE.ORG
WHERE DECISION MAKERS
GATHER.Sponsor & Exhibitor Prospectus
cahrconference.org
PAGE 2/22CAHRCONFERENCE.ORG
The 2019 California HR Conference is back with new exciting opportunities to help your business grow. Meet even more connections this year in our expanded Expo Hall where exhibitors and sponsors can have more options for visibility and traffic.
LONG BEACH CONVENTION CENTER
August 25-28, 2019
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Before March 31
$2,200After March 31
$2,400
N 10x10 Booth
N One 7” x 28” sign with your company name
N 8’ high draped back wall & 3’ high draped sidewall
N 10’x9’ carpet
N Four booth staff registrations – access to the Expo only
N One onsite conference guide
N Complimentary exhibitor training
N 24-hour security webcast
All Booths Include:
Standard Booth
N A 6-Foot Table
N Two Chairs
N Wastebasket
Booth Package ($200):
Booth Pricing
Before March 31
$2,400After March 31
$2,600
Premium Booth
SOLD OUT
SOLD OUT
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The Perks of Renting a Booth
Your Exhibitor Perks Include:
Each attendee is given a Passport Game Card with a series of company logos from Sponsors and limited Passport Booths. Attendees are sent on a voyage throughout the entire Expo hall to receive stamps from each company on the board. The winner of the passport game receives a monetary prize or luxury item
THE PASSPORT BOOTH
Before March 31
$3,200After March 31
$3,400
Standard Passport
Before March 31
$3,400After March 31
$3,600
Premium Passport
Before March 31
$4,600After March 31
$4,800
10’x20’ Booth
N Exclusive, non-conflicting Expo hours to meet with attendees.
N Networking opportunities, including luncheons, & refreshment breaks.
N Company listing in attendee marketing brochures & conference guide
N Company’s name on conference website & mobile app
N One time use of opt-in attendee list
N Five passes to the Expo for your clients & guests
N Special exhibitor rate for three full conference registrations
N Up to two tickets for luncheons
SOLD OUT
SOLD OUT
SOLD OUT
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CAHR Attendee Demographics
The California HR Conference is the largest conference on the West Coast for human resources and employment law professionals.
23%
Attendee Years Experience
0-4 Years
20%
5-9 Years
17%
10-14 Years
40%
15+ Years
Attendee Job Titles
55%
Review and Recommend
22% Final Decision
Purchasing Roles
CEO/Owner
Vice President/Senior Vice President
Director/Assistant Director
Manager/Supervisor
Coordinator/Administrator
6%
19%
24%
33%
19%
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Company Size
0-49
50-99
100-249
250-499
500-999
18%
9%
15%
19%
10%
CAHR Demographics
29%1000+
Top Industries
Consulting (8%)
Education (6%)
Manufacturing (10%)Healthcare (11%)
Nonprofit (7%)
Warehouse (5%)
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CAHR Attendees Work At....
AARP CaliforniaActivision BlizzardAetnaAmazonAmazon KindleArrowhead ProductsAT&TBarnes & NobleBeyond MeatBlack Angus Steakhouses LLCBuffalo Wild WingsBumble Bee SeafoodsChevronChildren’s Hospital Los AngelesCity of HopeDale CarnegieDel Taco, LLCDermalogica LLCDollar Shave ClubDomino’s PizzaDrybarEl Pollo LocoForever 21Girl Scouts San DiegoGolden State FoodsGoodwillGreat Place to Work
H&R BlockHBOHealth NetHilton AnaheimHilton UniversalHyattHyundaiIn-N-Out BurgerKaiser PermanenteKeck School of Medicine of USCKronos Inc.Land O’LakesLawry’s Restaurants, Inc.LionsgateLouis VuittonLowe’sMAC COSMETICSMerrill LynchNestleNew York LifeNikePanda Restaurant Group, Inc.PBS SoCal/KOCE-TV FoundationPepperdine UniversityQuest DiagnosticsRed BullReputable Attendee Companies
Samsung NEXTSan Diego Zoo GlobalSharp HealthCareSkirball Cultural CenterSony Interactive Entertainment (PlayStation)Southern California EdisonSpaceXspcaLAStanford UniversityStitch FixSunkistThe Cheesecake FactoryThe Clorox CompanyThe Morning Star CompanyThe Salvation ArnyTOMS SHOESUC IrvineUC San DiegoUCLAUniversal Studios HollywoodUniversity of Southern CaliforniaVeggie GrillVictoria’s SecretWalmart StoresWalt Disney Animation StudioXerox
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Testimonials
We have been exhibiting CAHR conference for 5 years straight, each year we keep improving our brand with the members and have meet our ROI expectations each year.
- Jay (Amtec)
Our team really enjoyed the opportunity to sponsor an event, help promote conference attendance and conference events on LinkedIn. It gave us more exposure to prospects and allowed us the creativity to stand out and differentiate ourselves and our brand.
- Anonymous
We enjoyed getting the chance to meet face-to-face with a high volume of conference attendees, make connections with possible future partners and learn more about the communities we serve.
- Linne (Center for Nonprofit Management)
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As always I felt incredibly valued as a sponsor. Brian and the whole team are excellent and really do a
tremendous job. Candidly, the success of the event is so well done that it shifts the ROI back onto us.
- Toby (Montage Insurance Solutions)
One of the smoothest exhibiting experienced we have had. An incredible team and an excellent production.
We cannot wait for 2019!
- Candie (Payroll Link)
Cal HR Conference provides us with a great opportunity to showcase to potential HR professionals as well as to energize our
relationship with valuable past associates.
- Jay (Club PIHRA)
Lead up communication was fantastic. Brian and Kristyl are
great!
- Anonymous
Testimonials
CAHRCONFERENCE.ORG PAGE 10/22
Partner vs Sponsor
N 3-Year Sponsorship Commitment
N Locked in Rates and Terms for the 2019, 2020, and 2021 CAHR Conferences.
N No more than a 10% increase in rate for each subsequent year over the prior year.
Conference Partner:
N 1-Year Commitment
N Locked in Rates and Terms for only the 2019 CAHR Conference.
N Option to renew up to 30 days after the conference end with no more than a 20% increase in rate for each subsequent year over the prior year.
Conference Sponsor:
Sponsorship Benefits Chart
TYPES OF RECOGNITIONDIAMOND $20,000
EMERALD $15,000+
SAPPHIRE $10,000+
RUBY $7,500+
OPAL $6,500+
Complimentary Booth Space 10x20 10x10 10x10 10x10 10x10
20% Discount on additional booth space
Recognition in conference marketing & communications (deadlines and content guidelines apply)
Complimentary Expo passes for guests 25 20 15 10 5
Primary Booth Staff Registrations 5 4 3 2 2
Passport Booth Add on for
$750Add on for
$750
Sponsor Logo on General Session Screens
Complimentary Full conference registrations (New Attendee Only - Did not attend CAHR2018) 2 1 1
Complimentary Ad in Conference Guide Full Page Half Page
Complimentary push notifications in conference app (deadlines and content guidelines apply) 2 1
One-piece insert in conference bag
Pre- & Post opt-in conference attendee list (post conference list only available to sponsors)
Complimentary room & tax for two nights at conference headquarter hotel
Option to renew up to 30 days after the conference
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Sponsorship Opportunities
DIAMOND SPONSORSHIP
TM Title Sponsor $25,000 SOLD
Get noticed by every attendee by being the title sponsor of the 2019 California HR Conference. Your logo not only will be included in a prominent location in digital and marketing materials, but you also have the opportunity to speak for up to five minutes during opening remarks for the general session.
EMERALD SPONSORSHIPS
Attendee Bags $17,500Attendees will be carrying your logo with them everywhere! From their hotel room to their favorite local restaurant and of course all over the Long Beach Convention Center. Additionally, our sustainable bag selections make them useful to attendees for daily use even after the conference! This sponsorship also includes one bag insert of approved collateral or promotional item.
Badge/Lanyards $17,500 SOLD
Attendees and presenters will be wearing your logo around their necks. Your company’s logo will be printed on the lanyards and the badge itself. This sponsorship also includes one approved collateral or promotional item to be put in the registration bags.
Monday Keynote - Daniel H. Pink $17,500 SOLD
Here’s your chance to welcome your future clients during the opening ceremony by being the exclusive sponsor of the opening general session. You will also receive preshow promotion, up to three minutes to address attendees, logo on screens and signage, and the ability to distribute approved collateral or promotional items in function space.
Tuesday Keynote - Linda A. Hill $17,500SOLD
Here’s your chance to welcome your future clients by being the exclusive sponsor of the Tuesday general session. You will also receive preshow promotion, up to three minutes to address attendees, logo on screens and signage, and the ability to distribute approved collateral or promotional items in function space.
Tuesday Night Event $17,500 SOLD
This year we are providing attendees with a unique concert experience. Sponsors will have their logo placement on all marketing for their purchased event, brief speaking time and additional benefits.
Over
2,800Attendees
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SAPPHIRE SPONSORSHIPS
Wednesday Keynote - Speaker TBD $12,500Leave a lasting impression on attendees by sponsoring the Closing Keynote. Includes exclusive sponsorship logo on screens and signage, the opportunity to address all attendees for up to three minutes, and the ability to distribute approved collateral or promotional item in function space.
TMMobile App $12,500 SOLD
Get your company noticed every time someone opens the conference’s mobile app. In 2018, the app was downloaded by 1,481 unique devices. Sponsorship includes in-app logo placement, custom splash screen and banner.
Track - California Employment Law $12,500Keep your company brand at the forefront of HR education in each of the concurrent sessions of this track. Includes company logo on session signage and the opportunity to facilitate the introduction of each session of your track.
SHRMStore Bookstore & Book Signing $10,00 SOLD
Whether browsing books or meeting one of our featured keynote speakers/authors, attendees will know you’re the company that helped make it possible. Sponsorship includes logo placement on bookstore signage and webpage and a registration bag insert of approved collateral or promotional item.
Sunday Night Comedy Show $10,000 SOLD
Connect with attendees on the first night of conference by hosting the Sunday Night Comedy show with comedian Al Madrigal.
Conference Wi-Fi $10,000 SOLD
Help give attendees free Wi-Fi access. They’ll appreciate you for providing it and remember your name as the password. Your sponsorship includes onsite signage featuring your company’s logo, a custom splash screen, and custom password selection.
Sponsorship Opportunities (Continued)
51%Of companies have international operations
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HR Executive Track $10,000 SOLD
Provide premium drops (pen, padfolio, branded nice product). Branding in the space, recognition at quarterly lunch/dinner executive events (1st quarter La Jolla, 2nd Quarter LA, 3rd Quarter San Jose - partially underwritten by company), donate upscale branded items for these quarterly events. Sponsor CHRO can be invited to these events.
Charging Stations $10,000 SOLD
Every time attendees, speakers, and exhibitors stop to charge up their devices, they’ll be greeted with your company’s logo at the charging station.
Island Booth Sponsorship $10,000Increase your presence and visibility by sponsoring a 20’x20’ island booth. Standard booth carpet will be provided. Island booth design packages will be available through our general services contractor.
Grand Prize $10,000Give away the grand prize and be the last voice attendees will hear at the end of the conference. Sponsorship includes your company’s logo on signage, a hyperlink on prize webpage and logo on screens. You can even present the prize and address the attendees for three minutes after the final general session on Wednesday.
Sponsorship Opportunities (Continued)
$1
00
+
$5
0-9
9
$2
5-4
9
$1
0-2
4
<$
10
Millions
Company Revenue
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RUBY SPONSORSHIPS
Monday Luncheon $8,500 SOLD
High-quality buffet lunches are served to all registered attendees and qualifying exhibitors. In addition to the sponsor’s logo prominently displayed on signage, benefits include distribution of collateral materials on dining tables.
Tuesday Luncheon $8,500 SOLD
High quality buffet lunches are served to all registered attendees and qualifying exhibitors. In addition to the sponsor’s logo prominently displayed on signage, benefits include distribution of collateral materials on dining tables.
Registration Area $7,500 SOLD
Sponsoring the registration area provides great visibility as attendees check in to get their badge or visit the information desk. Sponsor provides staff to help attendees during the registration process.
Monday Refreshment Breaks $7,500Every time an attendee looks for a coffee or a tasty snack in the exhibit hall, they’ll see your company logo. Sponsor may distribute approved collateral or promotional item in the break area.
Tuesday Refreshment Breaks $7,500Every time an attendee looks for a coffee or a tasty snack in the exhibit hall, they’ll see your company logo. Sponsor may distribute approved collateral or promotional item in the break area.
AM Coffee & Tea $7,500People love their coffee! Be the one who helps the attendees get their day started with free coffee and tea options. Sponsor logo will be placed on signage and sponsor may provide branded cups or sleeves.
Track - HR Compliance $7,500Keep your company brand at the forefront of HR education in each of the concurrent sessions of this track. Includes company logo on session signage and the opportunity to facilitate the introduction of each session of your track.
Track - Business & HR Strategy $7,500 SOLD
Keep your company brand at the forefront of HR education in each of the concurrent sessions of this track. Includes company logo on session signage and the opportunity to facilitate the introduction of each session of your track.
Sponsorship Opportunities (Continued)
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Track - Talent Management $7,500 SOLD
Keep your company brand at the forefront of HR education in each of the concurrent sessions of this track. Includes company logo on session signage and the opportunity to facilitate the introduction of each session of your track.
Track - Global HR $7,500Keep your company brand at the forefront of HR education in each of the concurrent sessions of this track. Includes company logo on session signage and the opportunity to facilitate the introduction of each session of your track.
Track - Professional Development $7,500 SOLD
Keep your company brand at the forefront of HR education in each of the concurrent sessions of this track. Includes company logo on session signage and the opportunity to facilitate the introduction of each session of your track.
Track - Total Rewards $7,500 SOLD
Keep your company brand at the forefront of HR education in each of the concurrent sessions of this track. Includes company logo on session signage and the opportunity to facilitate the introduction of each session of your track.
Conference On Demand $7,500Continue your company marketing well after CAHR19 by sponsoring Conference On-Demand. Our online learning platform allows attendees and those who couldn’t attend to view all the recorded sessions from conference. This product will be marketed leading up to, during and after the conference. On-Demand Sponsor will have logo and advertisement placement within the On-Demand portal.
Expo Passport Game $7,500 SOLD
Each attendee is given a Passport Game Card with a series of company logos from Sponsors and limited Passport Booths. Attendees are sent on a voyage throughout the entire Expo Hall to receive stamps from each company on the board. The winner of the passport game receives a monetary prize or luxury item.
Hotel Room Key Cards $7,500 SOLD
Display your brand with constant exposure as attendees access their hotel rooms. Branded key cards will be created and distributed to attendees at all three conference hotels.
Sponsorship Opportunities (Continued)
75%Are involved
in purchase
decisions.
PAGE 17/22CAHRCONFERENCE.ORG
Gift Sponsor $7,500Show the volunteers and/or speakers how much you appreciate them. Sponsorship includes a gift for each volunteer and the distribution of collateral or promotional item with the gift.
HR Young Professionals’ Reception $7,500Get direct access to the young professionals attending the conference by sponsoring the YP Reception. This is the best social for fun, networking and catching the attention of ambitious young professionals. Sponsor logo and collateral will be displayed in event space.
OPAL SPONSORSHIPS
Monday Mega Session $6,500 SOLD
Mega Sessions are highlighted presentations on the general session stage presented by high level speakers and draw a large audience. Sponsor will have logo on screens, verbal recognition and the option to have collateral distributed in session space.
Tuesday Mega Session $6,500 SOLD
Mega Sessions are highlighted presentations on the general session stage presented by high level speakers and draw a large audience. Sponsor will have logo on screens, verbal recognition and the option to have collateral distributed in session space.
Wednesday Mega Session $6,500Mega Sessions are highlighted presentations on the general session stage presented by high level speakers and draw a large audience. Sponsor will have logo on screens, verbal recognition and the option to have collateral distributed in session space.
Water Stations $6,500Everyone drinks water, so being the exclusive sponsor of the water stations in the entire conference area is the perfect way to make sure every single attendee see’s your company name and logo. Sponsor may also provide branded disposable water cups.
Hotel Room Drop-Off $6,500Deliver a welcome gift to the attendees’ rooms. Includes one approved collateral or promotional item to be distributed to all hotel rooms in the three main hotels for the CAHR19 room block.
Volunteer Attire $6,500 SOLD
Sponsor logo will be placed on sleeve of all volunteer shirts and seen throughout the conference.
Sponsorship Opportunities (Continued)
CAHRCONFERENCE.ORG PAGE 18/22
Exhibitor Lounge $6,500Sponsoring this lounge puts you in front of all the exhibitors and your competition. Sponsor’s logo will be displayed on hanging sign designating the exhibitor lounge area. Sponsor may distribute approved collateral or promotion item in Exhibitor Lounge area.
Health & Wellness $6,500 SOLD
Your company name will greet attendees every morning before sessions begin during the wellness activities. The sponsor can provide instructors and equipment for the activities or invest in sponsorship to be highlighted as the sponsor of the instructor lead activities.
Track - Nonprofit Track $6,500 SOLD
Keep your company brand at the forefront of HR education in each of the concurrent sessions of this track. Includes company logo on session signage and the opportunity to facilitate the introduction of each session of your track.
Sponsorship Opportunities (Continued)
Headshot Truck $6,500The Headshot Truck is the world’s first fully equipped mobile photography studio. The headshots are complimentary for Attendees with multiple sponsor branding options available.
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ADD-ON SPONSORSHIPS (DOES NOT INCLUDE EXHIBIT BOOTH)
PIHRA Annual Meeting $2,500Sponsoring the PIHRA Annual Meeting puts you in front of the HR leaders of our 17 Chapters across Southern California. The sponsor will have an opportunity to speak for up to two minutes to the audience and distribute collateral.
Solution Stages $5,000The CAHR Solutions Stages provide 15 minute presentations in the Expo Hall throughout the day. Brand one of the three Solutions Stages with your logo and sponsorship recognition.
Speaker/Media Lounge $5,000Place your company brand and materials in front of experience presenters by sponsoring the Speaker/Media Lounge.
Volunteer Lounge $5,000Our volunteers are the dedicated professionals and HR community members everyone wants on their team. Sponsor the Volunteer Lounge and exclusive access to the people that help make PIHRA successful. Sponsor’s logo will be displayed on signs designating the lounge area. Sponsor may distribute approved collateral or promotion item in Volunteer Lounge area.
PIHRA Foundation Silent Auction $3,500PIHRA Foundation’s auction might be silent but the fact you’re sponsoring it will speak volumes. Attendees will frequently see your company’s logo on the onsite signage. Your logo will also be featured on the auction’s website and marketing materials placed in the registration bags.
PIHRA Member Reception $2,500Our opening social event specifically for new members and attendees of the conference was a huge hit last year. Sponsor logo included in the marketing of the event and onsite signage. Sponsor may provide promotional item or collateral for event space.
PIHRA President’s & Partners Reception $2,500Gain brand recognition to PIHRA Volunteer Leaders and CAHR partners by sponsoring this event. In addition to logo placement and collateral distribution, you will have the opportunity to welcome the guests for up to two minutes.
Sponsorship Opportunities (Continued)
CAHRCONFERENCE.ORG PAGE 20/22
Conference Guide Advertising $2,500Put your message in front of your audience with a full-page ad in the official California HR Conference guide/magazine.
Attendee Bag Insert $1,500 SOLD OUT
A simple way to leave a piece of your company with every attendee.
Experience (4 Available) $1,000CAHR19 will be providing unique experiences for conference attendees prior to the start of the event. Experience details TBA.
Beverage Sponsors $1,000We are seeking well known beverage brands to provide refreshments and/or spirits for attendee events.
Sponsorship Opportunities (Continued)
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Thank You To Our 2018 Sponsors
TM
Thank you to our 2018 sponsors for your generous support and partnership.