facebook

Pageson

Doug Pierce

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Why have a Facebook Page?

It all comes down to

How to Create a Facebook Page

1 Go to

2 Do not create a Community Page

No Yes

3

Community pages will be taken over by Facebook and turned into a wiki-style page after 15,000 fans

Fill in Your Facebook Page

in the tab

and

Add engaging copy and where you can be found

Post!

but don’t overwhelm.

Advanced Facebook Page Tips

Embed a Hyperlink

1

2

After entering the URL, Facebook will automatically embed a snippet of the page. You can then remove the URL from the description.

Advanced Facebook Page Tips

Geotarget Posts

1

2

Advanced Facebook Page Tips

Embed a YouTube Video

1

2

Do not clickInstead, copy the URL

After entering the YouTube URL, Facebook will automatically embed the video. You can then remove the URL from the description.

Advanced Facebook Page Tips

Touch up your Profile PictureGood Not Good

Advanced Facebook Page Tips

Grab your Vanity URL

2 Go to

1 Get 25 fans

3 Choose carefully – you only get one shot

4 Update all your letterhead and signatures

Working with Static FBML

Add Static FBML to your Page

1

2

<->

3 Go to your Page, and click

Then click

Working with Static FBML

Add Static FBML to your Page

4

5

<->

6

and make sure it’s

Find then

What can you do with Static FBML?

Facebook Social Plugins

Cross-link, cross-link, cross-link!

Facebook Social Plugins

Comments Social Plugin & FBML

Questions & Answers