part one an overview of business ethics · business ethics became an acknowledged field of study...

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© 2015 Cengage Learning. All rights reserved. May not be copied, scanned, or duplicated, in whole or in part, except for use as permitted in a license distributed with a certain product or service or otherwise on a password-protected website for classroom use. 1 Part One An Overview of Business Ethics Chapter 1 The Importance of Business Ethics

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Page 1: Part One An Overview of Business Ethics · Business ethics became an acknowledged field of study and firms established ethics committees Ethics centers provided publications, courses,

© 2015 Cengage Learning. All rights reserved. May not be copied, scanned, or duplicated, in whole or in part, except for use as permitted in a license distributed with a certain product or service or otherwise on a password-protected website for classroom use. 1

Part OneAn Overview of Business Ethics

Chapter 1The Importance of

Business Ethics

Page 2: Part One An Overview of Business Ethics · Business ethics became an acknowledged field of study and firms established ethics committees Ethics centers provided publications, courses,

Business Ethics

Ethics is a part of decision making at all levels of work and management

As important as functional areas of business

Questions whether practices are acceptable

There are no universally accepted approaches for resolving issues

© 2015 Cengage Learning. All rights reserved. May not be copied, scanned, or duplicated, in whole or in part, except for use as permitted in a license distributed with a certain product or service or otherwise on a password-protected website for classroom use. 2

Page 3: Part One An Overview of Business Ethics · Business ethics became an acknowledged field of study and firms established ethics committees Ethics centers provided publications, courses,

Business Ethics Defined

Comprises organizational principles, values, and norms that may originate from individuals, organizational statements, or from the legal system that primarily guide individual and group behavior in business

Ethical decisions occur when accepted rules no

longer serve and decision makers must weigh

values and reach a judgment

Values and judgments play a critical role when

we make ethical decisions

© 2015 Cengage Learning. All rights reserved. May not be copied, scanned, or duplicated, in whole or in part, except for use as permitted in a license distributed with a certain product or service or otherwise on a password-protected website for classroom use. 3

Page 4: Part One An Overview of Business Ethics · Business ethics became an acknowledged field of study and firms established ethics committees Ethics centers provided publications, courses,

Business Ethics Defined

Morals: Refer to a person’s personal

philosophies about what is right or wrong

Morals are personal and singular

Principles: Specific and pervasive boundaries

for behavior that should not be violated

Human rights, freedom of speech and justice

Values: Enduring beliefs and ideals that are

socially enforced

Teamwork, trust and integrity

© 2015 Cengage Learning. All rights reserved. May not be copied, scanned, or duplicated, in whole or in part, except for use as permitted in a license distributed with a certain product or service or otherwise on a password-protected website for classroom use. 4

Page 5: Part One An Overview of Business Ethics · Business ethics became an acknowledged field of study and firms established ethics committees Ethics centers provided publications, courses,

A Crisis in Business Ethics

Nearly half of employees observe at least one form of misconduct in the workplace

After the financial crisis, business decisions and activities have come under scrutiny

The financial sector has not fully regained stakeholder trust

© 2015 Cengage Learning. All rights reserved. May not be copied, scanned, or duplicated, in whole or in part, except for use as permitted in a license distributed with a certain product or service or otherwise on a password-protected website for classroom use. 5

Page 6: Part One An Overview of Business Ethics · Business ethics became an acknowledged field of study and firms established ethics committees Ethics centers provided publications, courses,

Global Trust in Industry Sectors

© 2015 Cengage Learning. All rights reserved. May not be copied, scanned, or duplicated, in whole or in part, except for use as permitted in a license distributed with a certain product or service or otherwise on a password-protected website for classroom use. 6

Source: Edelman Global Deck: 2013 Trust Barometer, http://www.edelman.com/trust-downloads/global-results-2/ (accessed January 30, 2013).

Page 7: Part One An Overview of Business Ethics · Business ethics became an acknowledged field of study and firms established ethics committees Ethics centers provided publications, courses,

Observed Misconduct In The Workplace

Misuse of company resources

Abusive behavior

Harassment

Accounting fraud

Conflicts of interest

Defective products

Bribery

Employee theft

© 2015 Cengage Learning. All rights reserved. May not be copied, scanned, or duplicated, in whole or in part, except for use as permitted in a license distributed with a certain product or service or otherwise on a password-protected website for classroom use. 7

Page 8: Part One An Overview of Business Ethics · Business ethics became an acknowledged field of study and firms established ethics committees Ethics centers provided publications, courses,

Reasons for Studying Business Ethics Having good individual morals is not

enough to stop ethical misconduct

Ethics training helps provide collective agreement in diverse organizations

Business ethics decisions can be complicated

Helps to identify ethical issues when they arise and recognize the approaches available to resolve them

© 2015 Cengage Learning. All rights reserved. May not be copied, scanned, or duplicated, in whole or in part, except for use as permitted in a license distributed with a certain product or service or otherwise on a password-protected website for classroom use. 8

Page 9: Part One An Overview of Business Ethics · Business ethics became an acknowledged field of study and firms established ethics committees Ethics centers provided publications, courses,

© 2015 Cengage Learning. All rights reserved. May not be copied, scanned, or duplicated, in whole or in part, except for use as permitted in a license distributed with a certain product or service or otherwise on a password-protected website for classroom use. 9

Timeline of Ethical and Socially Responsible Concerns

Source: Adapted from “Business Ethics Timeline,” Ethics Resource Center , http://www.ethics.org/resource/business-ethics-timeline (accessed June 13, 2013). Copyright © 2006, Ethics Resource Center (ERC). Used with permission of the ERC, 1747 Pennsylvania Ave. N.W., Suite 400, Washington, DC, 2006, www.ethics.org.

1960s 1970s 1980s 1990s 2000s

Environmental issues

Employee militancy

Bribes and illegalcontractingpractices

Sweatshops and unsafe working conditions in third-world countries

Cybercrime

Civil rights issues Human rightsissues

Influence peddling

Rising corporateliability for personaldamages (cigarette companies)

Financialmisconduct

Increasedemployee-employertension

Covering uprather thancorrecting issues

Deceptive advertising

Financial mismanagementand fraud

Global issues,Chinese product safety

Changingwork ethic

Disadvantagedconsumers

Financial fraud (savings and loan scandal)

Organizational ethical misconduct

Sustainability

Rising drug use Transparencyissues

Intellectualproperty theft

Page 10: Part One An Overview of Business Ethics · Business ethics became an acknowledged field of study and firms established ethics committees Ethics centers provided publications, courses,

Before 1960: Ethics in BusinessTheological discussions of ethics

emerged Catholic social ethics were concerned with

morality in business, workers’ rights, and living wages

The Protestant work ethic encouraged individuals to be frugal, work hard and attain success in the capitalistic system

These traditions provided a foundation for the future field of business ethics

© 2015 Cengage Learning. All rights reserved. May not be copied, scanned, or duplicated, in whole or in part, except for use as permitted in a license distributed with a certain product or service or otherwise on a password-protected website for classroom use. 10

Page 11: Part One An Overview of Business Ethics · Business ethics became an acknowledged field of study and firms established ethics committees Ethics centers provided publications, courses,

1960s: The Rise of Social Issues in Business

Social consciousness emerged

Increased anti-business sentiment

JFK’s Consumer Bill of Rights— a new era of consumerism

Right to safety, to be informed, to choose, and to be heard

Consumer protection groups fought for legislation changes

Ralph Nader

© 2015 Cengage Learning. All rights reserved. May not be copied, scanned, or duplicated, in whole or in part, except for use as permitted in a license distributed with a certain product or service or otherwise on a password-protected website for classroom use. 11

Page 12: Part One An Overview of Business Ethics · Business ethics became an acknowledged field of study and firms established ethics committees Ethics centers provided publications, courses,

1970s: Business Ethics as an Emerging Field Corporate social responsibility - an organization’s

obligation to maximize positive impact and minimize negative impact on stakeholders

Philosophers increased their involvement

Businesses concerned with public image

Conferences held and centers developed

Issues: Bribery Deceptive advertising Price collusion Product safety Environment

© 2015 Cengage Learning. All rights reserved. May not be copied, scanned, or duplicated, in whole or in part, except for use as permitted in a license distributed with a certain product or service or otherwise on a password-protected website for classroom use. 12

Page 13: Part One An Overview of Business Ethics · Business ethics became an acknowledged field of study and firms established ethics committees Ethics centers provided publications, courses,

1980s: Consolidation

Business ethics became an acknowledged field of study and firms established ethics committees

Ethics centers provided publications, courses, conferences, and seminars

Defense Industry Initiative on Business Ethics and Conduct (DII) Foundation for the Federal Sentencing Guidelines for

Organizations to come in the 1990’s

President Reagan introduced self-regulation that changed the rules of business

© 2015 Cengage Learning. All rights reserved. May not be copied, scanned, or duplicated, in whole or in part, except for use as permitted in a license distributed with a certain product or service or otherwise on a password-protected website for classroom use. 13

Page 14: Part One An Overview of Business Ethics · Business ethics became an acknowledged field of study and firms established ethics committees Ethics centers provided publications, courses,

1990s: Institutionalization of Business Ethics

Continued support for self-regulation and free trade

Health-related issues more regulated

The Federal Sentencing Guidelines for Organizations (FSGO) in 1991

Set tone for compliance

Preventative actions against misconduct

A company could avoid/minimize potential penalties

© 2015 Cengage Learning. All rights reserved. May not be copied, scanned, or duplicated, in whole or in part, except for use as permitted in a license distributed with a certain product or service or otherwise on a password-protected website for classroom use. 14

Page 15: Part One An Overview of Business Ethics · Business ethics became an acknowledged field of study and firms established ethics committees Ethics centers provided publications, courses,

21st Century of Business Ethics

Continued corporate non-compliance Increased public/political demand for improved

ethical standards Sarbanes-Oxley Act (2002)

Increased accounting regulations

FSGO reforms Requires governing authorities to be informed of business

ethics programs

Dodd-Frank Wall Street Reform and Consumer Protection Act (2010) Aimed at making the financial industry more

transparent/responsible

© 2015 Cengage Learning. All rights reserved. May not be copied, scanned, or duplicated, in whole or in part, except for use as permitted in a license distributed with a certain product or service or otherwise on a password-protected website for classroom use. 15

Page 16: Part One An Overview of Business Ethics · Business ethics became an acknowledged field of study and firms established ethics committees Ethics centers provided publications, courses,

Organizational Ethical Culture

Ethical culture: acceptable behavior as defined by the company and industry

Creates shared values and support for ethical decisions – driven by top management

Goal: Minimize need for enforced compliance

Maximize utilization of principles/ethical reasoning in difficult or new situations

© 2015 Cengage Learning. All rights reserved. May not be copied, scanned, or duplicated, in whole or in part, except for use as permitted in a license distributed with a certain product or service or otherwise on a password-protected website for classroom use. 16

Page 17: Part One An Overview of Business Ethics · Business ethics became an acknowledged field of study and firms established ethics committees Ethics centers provided publications, courses,

Global Ethical Culture

Collaborative efforts to establish goals and set minimum levels of ethical behavior European Union

NAFTA

MERCOSUR

WTO

Companies can demonstrate their commitment to social responsibility through adopting international standards like the United Nations Global Compact

© 2015 Cengage Learning. All rights reserved. May not be copied, scanned, or duplicated, in whole or in part, except for use as permitted in a license distributed with a certain product or service or otherwise on a password-protected website for classroom use. 17

Page 18: Part One An Overview of Business Ethics · Business ethics became an acknowledged field of study and firms established ethics committees Ethics centers provided publications, courses,

© 2015 Cengage Learning. All rights reserved. May not be copied, scanned, or duplicated, in whole or in part, except for use as permitted in a license distributed with a certain product or service or otherwise on a password-protected website for classroom use. 18

Role of Organizational Ethics in Performance

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Page 19: Part One An Overview of Business Ethics · Business ethics became an acknowledged field of study and firms established ethics committees Ethics centers provided publications, courses,

Ethics Contributes to Employee Commitment

Commitment comes from employees who are invested in the organization and willing to make personal sacrifices for the organization

The more company dedication to ethics, the greater the employee dedication

Concerns include a safe work environment, competitive salaries and benefits packages, and fulfillment of contractual obligations

© 2015 Cengage Learning. All rights reserved. May not be copied, scanned, or duplicated, in whole or in part, except for use as permitted in a license distributed with a certain product or service or otherwise on a password-protected website for classroom use. 19

Page 20: Part One An Overview of Business Ethics · Business ethics became an acknowledged field of study and firms established ethics committees Ethics centers provided publications, courses,

Ethics Contributes to Investor Loyalty

Investors are increasingly interested in a company’s reputation and recognize how:

ethical culture provides a foundation for efficiency, productivity, and profitability

negative publicity, lawsuits, and fines threaten a company’s long-term viability

Gaining investors’ trust and confidence is vital to sustaining financial stability

© 2015 Cengage Learning. All rights reserved. May not be copied, scanned, or duplicated, in whole or in part, except for use as permitted in a license distributed with a certain product or service or otherwise on a password-protected website for classroom use. 20

Page 21: Part One An Overview of Business Ethics · Business ethics became an acknowledged field of study and firms established ethics committees Ethics centers provided publications, courses,

Ethics Contributes to Customer Satisfaction Customer satisfaction is an important factor

in a successful business strategy Companies seen to be socially responsible

increase customer trust and satisfaction

Trust is essential for long-term customer relationships

A strong organizational ethical climate places customers’ interests first

Ethical conduct toward customers builds a strong competitive position shown to positively affect performance and innovation

© 2015 Cengage Learning. All rights reserved. May not be copied, scanned, or duplicated, in whole or in part, except for use as permitted in a license distributed with a certain product or service or otherwise on a password-protected website for classroom use. 21

Page 22: Part One An Overview of Business Ethics · Business ethics became an acknowledged field of study and firms established ethics committees Ethics centers provided publications, courses,

Ethics Contributes to Profits

Companies need profits in order to meet their responsibilities

Corporate concern for ethical conduct is being integrated with strategic planning

Maximizing profitability

Ethics has moved from being a compliance standard to becoming an integral part of achieving a competitive advantage

© 2015 Cengage Learning. All rights reserved. May not be copied, scanned, or duplicated, in whole or in part, except for use as permitted in a license distributed with a certain product or service or otherwise on a password-protected website for classroom use. 22