passpartout tourism marketing - greece

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Pass Partout – Tourism Marketing ABOUT US: PASS PARTOUT is a full service marketing and P.R. company, specialized in tourism marketing, e-Marketing, destination representation and event management. The members of our team are experienced in tourism consultancy and continuously educated in contemporary promotional strategies.

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Passpartout is a full service marketing and P.R. company in Greece, specialized in tourism marketing and DMC services.

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Page 1: Passpartout tourism marketing - Greece

Pass Partout – Tourism Marketing

ABOUT US: PASS PARTOUT is a full service marketing

and P.R. company, specialized in tourism marketing, e-Marketing, destination representation

and event management. The members of our team are experienced in tourism

consultancy and continuously educated in contemporary promotional strategies.

Page 2: Passpartout tourism marketing - Greece

Pass Partout – Tourism Marketing

ABOUT YOUR MARKETING STRATEGY:Determination of your business needs

Market trends researchCompetition research

Focus on your target groupsMarketing plan development Marketing budget elaboration

Promotional methods and media planning

Page 3: Passpartout tourism marketing - Greece

Pass Partout – Tourism Marketing

ABOUT YOUR e-MARKETING PLAN:Content (articles-photos-videos) creation

Web designCompany presentation in Social Media

(Facebook, Twitter, Youtube, Linkedin, Pinterest)Press releases and news uploading in blogs, forums, e-magazines

Internet press clippingOnline advertisingSEO development

Page 4: Passpartout tourism marketing - Greece

Pass Partout – Tourism Marketing

ABOUT DESTINATION REPRESENTATION

IN GREECE AND CYPRUS:

Brand positioningPress conference and Media events

Familiarization and Press tripsSocial Media networking

e-MarketingTrade show and Fair participation

Sponsorship suggestions

Page 5: Passpartout tourism marketing - Greece

Pass Partout – Tourism Marketing

ABOUT EVENT MANAGEMENT:Planning and organizing festivals, social events and conferences.

Destination selectionBudget elaboration and control

Travel management (hotels, flights, transfers)Pre-post organized tours

Social activities and programsVideo – photo presentation production and audio visual

Event decoration servicesSecretarial and translation servicesMedia and social media promotion

Page 6: Passpartout tourism marketing - Greece

Pass Partout – Tourism Marketing

ABOUT www.pass2greece.gr e-TRAVEL MAGAZINE:Travel articles about culture, sightseeing, activities, food and

history of Greece since 2007.

45.000 – 50.000 visits / year110.000 pages viewed / year

35-40% adds to favorites60 new articles per year

Original articles and photos

Page 7: Passpartout tourism marketing - Greece

Pass Partout – Tourism Marketing

ABOUT www.pass2europe.com e-TRAVEL MAGAZINE:New magazine with articles about the tourism and culture of

Europe. 47 countries

Text, photos, video presentation Real time, weather, maps

Links to the National and Regional Tourist BoardsUseful info, history, travel info

Page 8: Passpartout tourism marketing - Greece

Pass Partout – Tourism Marketing

ABOUT OUR CERTIFICATIONS: PASS PARTOUT is registered in

Greek National Council for Radio and Television (NCRTV), an independent administrative authority that supervises and regulates the

radio/television market.

Our e-travel magazines www.pass2greece.gr and www.pass2europe.com are certified members of:

Hellenic Union of Editors of Periodical Press (HUEPP) European Media Magazine Association (EMMA)

International Federation of the Periodical Press (FIPP)

Page 9: Passpartout tourism marketing - Greece

Pass Partout – Tourism Marketing

CLIENTS WHO TRUST US:Halkidiki Tourism Organization

Halkidiki Hotel AssociationSani Resort

Doucas Tours and TravelDrama Hotel Association

Chamber of SerresPrefecture of KozaniAir Transat airlines

Xinis educational organization

Page 10: Passpartout tourism marketing - Greece

Pass Partout – Tourism Marketing

CONTACT DETAILS:

Pass Partout - MarketingSofia BournatziOwner / Editor

Tel. +30 2310 633404, 632207 Mob. +30 6945 43543065, El. Venizelou Str., 56728 Neapoli - Thessaloniki, Greece

www.pass.com.gr    [email protected]