path 101 social media training

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Social Media Training for Career Development

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Page 1: Path 101 Social Media Training

Social Media Training for Career Development

Page 2: Path 101 Social Media Training

The Problem

13+ million people out of work

1.5+ million college grads joining the workforce this year

Page 3: Path 101 Social Media Training

Social Media Can Help

Page 4: Path 101 Social Media Training

Technology Giving Students Competitive Edge

► A Strong Network – Connections bring opportunities, guidance, and support

► Industry Knowledge – The bar has never been higher for what students are expected to know and the immediacy of the impact they’re expected to make.

► A Personal Brand that Stands Out – Differentiation is the only way to survive the numbers game of too many applicants for too few opportunities.

Page 5: Path 101 Social Media Training

Employers Using Social Media...Are Students?

Page 6: Path 101 Social Media Training

Assessment► Are your students actively populating a digital presence on LinkedIn, blogs, Twitter, Facebook, etc. with content that is…

► Professional?► Appropriate?► Findable?► Timely?► Impressive?

► Are they finding professionals through online networks and turning them into real life connections?

► Are they using new technologies to track current industry trends and topics to stay on top of their fields of interest?

► Do you have the in-house expertise to teach the use of Web 2.0 tools for career advancement?

Page 7: Path 101 Social Media Training

Social Media Training for Students

► Single or Multi-session/Series Training

► Learn techniques on advancing your career through social media

► Networking► Personal branding► Professionalism► Brining your online success to the real world and vice versa

► Step by step training materials for both students and faculty on Facebook, blogging, LinkedIn, and Twitter

► BONUS: One month of free “featured” resume listing for every student on Path101.com at September launch

Page 8: Path 101 Social Media Training

Speaker Bio

Charlie O’Donnell ►Founder, Path 101 – Innovative career guidance startup

►Teaches “Innovative Entrepreneurship” at Fordham University’s College of Business Administration

►Instructor of Kaufmann Foundation’s FastTrac courses for small business and entrepreneurs

►Alley Insider’s 100 Most Influential People in NY Tech

►Blogger since Feb. ‘04 (nearly 4,000 daily subscribers) – Thisisgoingtobebig.com

►Former Venture Capital & Private Equity Analyst

Top 25k Blog

100+ blogs link here

Page 9: Path 101 Social Media Training

Contact

Interested in bringing Path 101 Social Media Training to your school?

E-mail: [email protected]

Phone: 646-233-2101