Paying Attention

Book store/Chain store/Outlet/Gift shop/Dairy/Fruit shop

By: Faye

1-A Book store

• Name: Fangsuo(方所 )• Location: In a high-class mall

(mainly the Luxury stores)• Books: foreign languages editions/ high prices• Style: elegant

A glass wall

• Some words written on it :”I wish to go back the age of reading poetry.”

→Opportunity:The aim of a brilliant message is to rise up the resonance of customers. The less relevant about money, the better.

The area of children reading

A little house hanging in the airA ladder drawn on the wall .↓Opportunity : How to build a room for children?↓A cross between 2D &3D.↓based on the uncompleted development of the children’s ability to identify the 2D and 3D.

2-Personal Shop

The top 3 of customers to buy are :cosmetics, toiletries, emergency goods.

Price is the most important factor for customer to choose goods.But if the things are the customers need right now, they don’t care about the price, such as the umbrella.(But they will prefer to buy the umbrella sold along the street.)

3-Outlet of clothing

The Clerk hid the mirrors.

→It shortens the time of a customer to choose clothes. In such circumstance, customers will buy some clothes which may not really suitable for them.

People will get irrational in blind condition.

4-Gift Shop

The light.→The light is warm yellow. Some areas use spotlight.

The pattern.→Rent out the boxes to different people ,let them sell the things in the boxes.

5-DairyLocation: Near A universtiy

A tree in the shop.Why there is a tree?↓The tree couldn’t be cut.↓So, It was decorated.↓But it seems not effective, a little ugly↓The point is:

The tree is uncomfortable.

6- Fruit ShopLocation: Near a university

many fruits are stacked outside the shop instead of keeping in the shop.

Some kinds of fruits are still put in the shop, which in fact are not fresh.↓Why don’t they throw them away?↓Coz their rooms are enough for the fresh fruitsThey don’t have the cost of keeping

A little accidentIF Camera doesn’t have enough room…

Just take out your phone.