Peggy Klingel MBA, CPA, CPCU, ARe

Glenview, Illinois 60026 608-512-8830 PeggyKlingel@gmail.com

https://www.linkedin.com/in/PeggyKlingel www.twitter.com/PeggyKlingel

SALES AND BUSINESS DEVELOPMENT LEADER

New Market Development…Strategic Partnership Development…Revenue Generation

Top-Performing Sales Champion, Alliance Leader and Revenue Generator with an enviable track record marketing products, applications and technologies across diverse industries. Articulate communicator with superb analytical skills and strong qualifications in strategic planning, competitive positioning and strategic account development. Successful In the conceptualization and execution of business plans and programs that expand market share and enhance profit margins. Extensive experience in change management, startup and turnaround operations.

KEY SIGNATURE STRENGTHS

P&L, Budgeting & Reporting • Strategic Business Planning • Sales & Marketing Strategy Management & Staff Development • B2B Sales Management • Product & Market Positioning

Business Modeling & Financial Analysis • Strategic Account Development & Management Startup & Turnaround Leadership • Client Relationship Management • Partnership Strategy

PROFESSIONAL EXPERIENCE

ELAGY, Chicago, Illinois 2016 - Present Developing sales and market strategy for this insurance technology and services startup. AWARDSPRING, Chicago, Illinois 2014 – 2015 Software provider of SaaS solutions for scholarship management for higher education Vice President, Sales Challenged by this startup software development company to build a sales and marketing infra-structure from inception to support the launch of a new SaaS scholarship management platform. Assumed P&L and executive leadership for sales and marketing strategy, lead generation, sales force recruitment, training programs, sales and marketing collateral, sales compensation programs and incentive planning.

Championed and deployed a new sales infrastructure and built an aggressive sales team that successfully introduced a new product and sales model.

Identified new business opportunities and developed strategy to penetrate new market segment.

AMERICAN FAMILY INSURANCE, Madison, Wisconsin 2009 – 2014 Fortune 500 multi-line insurance company with 9 subsidiaries…$6.74 billion in revenue Senior Strategy Alliance Manager Handpicked to provide strategic vision and direction for the unprofitable brokerage operation. Accepted leadership for partnership strategy, relationship management and team development. Collaborated with product managers to identify market trends, business drivers and opportunities.

Structured new alliances & reinsurance that generated annual premiums of $20+ million.

Assumed leadership for the company’s largest alliance market segment with annual revenues of $92 million.

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PROFESSIONAL EXPERIENCE (Continued)

Authored and executed business plan to withdraw from major medical market, and identified/secured new partnership resulting in a multimillion dollar customer policy transition.

Relocated to Chicago and consulted business development team on the development of an accelerated business plan and financial model for commercial lines business.

NATIONAL BUSINESS SERVICES ALLIANCE, Chicago, Illinois 2007 – 2009 Software development provider of SaaS workforce development programs Vice President, Business Development Retained to cultivate and secure partnerships with nonprofit organizations, and to secure funding to support the development of online skills training and job search software. Assumed leadership for business plan development, business modeling, partnership development and negotiations. Accepted expanded role for the recruitment/training of 5 relationship managers.

Negotiated agreement with Educational Testing Services (ETS) and received their endorsement for product marketing.

Skillfully negotiated agreements with Louisiana State University, Sacramento State and Northern Illinois University to support a $10 million education program.

Developed and presented new venture business plan to private equity firms to secure $1 million in funding for new program.

GES/EXHIBITGROUP, Roselle, Illinois 2003 – 2007 Industry Leader in World Class Exhibit Design, Production & Program Management Director, Strategic Accounts Selected by senior management to lead the turnaround of a $50 million sales operation experiencing 5 straight years of declining revenues. Accepted management leadership for a strategic account sales team of 16, an indirect account management team of 55, all global expansion initiatives, marketing and sales strategy, competitive market analysis, team training and development, key account development and retention.

Evaluated sales team, introduced an aggressive sales training program and realigned sales force to capitalize on core competencies.

Revamped and instituted a new sales incentive program to drive revenue growth.

Negotiated and secured over $40 million in annual, multiyear contracts.

Assumed business consultant role within IT, accounting and customer service.

Reduced billing cycle by 50%, led an ERP system conversion and introduced a customer satisfaction program to measure performance.

SECTOR, INC., Chicago, Illinois 2001 – 2003 Reseller of telecommunications systems exclusively to NYSE Brokerage Firms Regional Sales Director Challenged to transition organization from a voice and data provider to a fully integrated IT software solutions provider. Assumed full P&L responsibility for both Chicago and San Francisco sales organizations, all strategic sales and market planning, staff training and development, new business development, contract negotiations, competitive market analysis and reporting.

Partnered in developing multiyear managed services agreements with major brokerage companies and built the largest managed service pipeline in the company’s history.

Successfully recouped $15+ million in sales revenue after the “911” network failure.

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EARLIER EXPERIENCE

Director Business Development / Regional Sales Director

ATREUS SYSTEMS / ALTITUDE SOFTWARE, Chicago, Illinois

Assumed full P&L and leadership for business plan development, sales and marketing strategy, staff recruitment, sales and product training, new business development, sales presentations, product delivery and problem resolution for these software startups entering North American market.

Sales Manager, Service Manager, Key Account Executive & Accounting Manager

IBM/SIEMENS CORPORATION, Rolling Meadows, Illinois

Reignited business development division to surpass all sales goals. Earned numerous leadership awards and recognized as one of the Top Sales Managers in the Company.

Led turnaround of service division in 6 months, delivering 140% over plan.

Ranked No. 1 Key Account Executive in application sales volume 3 consecutive years.

Introduced standardized costing and reporting processes that reduced overtime by 50%.

EDUCATION, LICENSES & CONTINUING PROFESSIONAL DEVELOPMENT

MBA, Management, Northern Illinois University, De Kalb, Illinois BS, Accounting, Marquette University, Milwaukee, Wisconsin

Certified Public Accountant • Associate in Reinsurance (ARe) Chartered Property Casualty Underwriter (CPCU)

Creating & Managing Strategic Alliances, Kellogg Executive Program Executive Management & Leadership Training Programs

Multiple Sales Programs Including: Miller Heiman, Critical Path Strategies & Holden Power Based Selling