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  • 8/18/2019 Pembelajaran keusahawanan perniagaan

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    UNIVERSITI MALAYSIA SABAHFUNDAMENTALS OF ENTREPRENEURIAL ACCULTURATION (UW00302)

    COURSE DESCRIPTION This course provides students with the entrepreneurship knowledge, comprising method of recognizing self potential in implementing entrepreneurial activities, as well as the exposureto the basic management skills required for operating a business enterprise.

    LEARNING OUTCOMESUpon completion of this course, students are able to:

    a) Understand the basic knowledge in entrepreneurship.b) enerate viable business idea with team members.c) !repare a feasible business proposal with team members.d) "emonstrate the various skills of managing a stall or organising an event with

    team members.

    COURSE MATERIALTam, Yi Li ! A"#$i #, C%i#&, T' ! M i, C%a !, M'i Li ! D a a, B i*a+#,

    B a # -'.# "a Ma /'., T $a (20 1) Asas Keusahawanan , #"i/i # 2,

    4'a$a L'm5'.6 P# #.7i- M'$-im#"ia8S ".i A.i9 , I/mai$ A78 Wa%a7 : ;a.i"a Ham7a$i (20 3), F' "am# -a$ *

    E -.#5.# #'./%i5, S%a% A$am6 OH m#

    ASSESSMENTITEM ASSESSMENT TAS4 LENGTH WEIGHTING

    2 9ritten test 2 hour *;*roup assignment

    (business proposal)2;< * !ages =*

    = !racticum pro$ect (7xpo) 2> da s *

    ;*? !racticum !resentation ; minutes *; !articipation@consultatio

    nse>learning,

    consultation2*

    T -a$ 00?

    IMPORTANT NOTES 2. &ll the test and assignments@report@presentation are + m5'$/ . for all the students,

    otherwise ou will get an A EB (fail) at the end of the course.. &ll the assignments and report must be submitted before deadline. 6ubmission deadlines

    will be strictl enforced. &ssessment items must be received b the due date and time.7xtensions will onl be granted on medical or compassionate grounds and will not begranted because of work or other commitments.

    =. &ttendance percentage must achieve 2** (must submit an oCcial letter and %D to beexcused).

    1

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    18 I- i/ + m5'$/ . * . a$$ /-'"# -/ - /'7mi- -%# $i # + './# (P40@) *##"7a+ 7 # 28

    CONTENT SUMMARY

    WEE4 UNITS NOTE > ASSIGNMENTMODULE 6 ENCOURAGING THEENTREPRENEURSHIP CULTURE

    UNIT : DE3D7!T &3""7F78E!%73T EG73T07!0737U065'! (7>87&03'3 )

    8 Girst week initial brieHng >6%&0T U%6 (passworduw**=* )

    28 3otiHcation of due date for submitting assignments> blecturer

    38 3otiHcation of the date of written test> # 318 Vi"# Wa-+%i ! A//i! m# -6 Ti-$#6 S#$* E +a+ ,

    T 5i+ , A+-i i- 2, i O5# $#a. i ! N (U5$ a"'. + mm# -/ i S+% $ ! ) "'# 0 801820 8

    8 A /. P#./ a$ E -.#5.# #'.ia$ C m5#-# +i#/A//#//m# - (Tam, et al 8, 20 1) A/a/4#'/a%a&a a , 5!82 )

    2 UNIT 2 : D07&T'F'TI &3" '33EF&T'E3'3 73T07!0737U065'! (7>87&03'3 )

    UNIT 3 : /U6'3766 E!!E0TU3'TI (7>87&03'3 )

    8 A /. 'i T 5i+ 3, A+-i i- : T 5i+ 1, A+-i i-, i O5# $#a. i ! , "'# 0 801820 8

    28 Ca/# /-'" A//i! m# -6 T#/+ H m#5$'/ Vi.-'a$S'7&a S- .# i S '-% 4 .#a (Li : '#/-i / i

    -%# Sma.-2UMS>S+% $ ! 8 U5$ a" '. a /./i S+% $ ! ) "'# 0 801820 8

    3 UNIT 1 : G7&6'/'8'TI &3&8I6'6 1DE%!7T'TE06 &3&8I6'6

    MODULE 26 BUSINESS PROPOSAL

    UNIT : /U6'3766 !0E!E6&8U'"78'37

    8 G. '5 "i/+'//i * . B'/i #// O55 .-' i- !# #.a-# 2 . m .# i"#a/ * . 7'/i #// "'.i !#87&03'3 )

    8 A /. 'i , T 5i+ , i O5# $#a. i ! N28 A//i! m# -6 Ca/# S-'" 8 S#--i ! U5 A

    S'++#//*'$ 7'/i #// (5!8233) (W.i-# " & '.

    a /./ i S+% $ ! ) "'# 2 801820 8UNIT 36 PERSONAL FINANCE

    0eference book: D78'# 9&3 @%E37I67367, !#

    2. Da-#$i # * . /'7mi//i * 7'/i #// 5. 5 /a$ .# # - ma a!#m# - 5. 5 /a$6 18005m , 22>01>20(FRIDAY) 8

    . /usiness proposal or event proposal to be submitted tolecturer in hard cop and soft cop (D").

    0 MODULE 36 ENTREPRENEURSHIPPRACTICUM

    9ill be decentralized b respectiveschools. 6tudents are required tochoose 2 from forms of assignmentbelow:>

    2. The practice of selling directl

    . 7vent %anagement, e.g. 6eminar,Gorum, "ialog, etc

    2. 9eek L classroom guide for expo preparationW## 0 EVENT DAY (E PO AP4)6 03800 80 820 J T# -a-i # "a-#

    . !racticum report submission dateline: three (=) da safter our 7xpo da (!lease refer to 6mart U%6 for moreinformation), submit to respective lecturer (hard cop

    and soft cop ).

    2

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    1 MODULE 16 PRESENTATION :EVALUATION

    2. !resentation of report using !ower!oint, time and venueof presentation to be arranged b respective supervisoror lecturer.

    3 WRITTEN TEST

    ) W.i--# T#/- (W## 3-%)> %ultiple choice questions that cover all material presented in lectures and the text, up to week2=.

    2) G. '5 A//i! m# - (7'/i #// 5. 5 /a$>& . i ! 5a5#. * . # # - ma a!#m# -)> This is a group assignment to develop critical thinking and entrepreneurial skills.

    > 0equirements of group assignment:

    M %embers of a group are limited to -# -$ # ( 0 2) 5#./ / onl .

    M 7ach group can +% /# # ( ) of the following topics as their practicum pro$ect:Dhoice 2 N KT%# 5.a+-i+# * "i.#+- /#$$i ! . (The group has to prepare 7'/i #//

    5. 5 /a$ .) Dhoice N KE # - ma a!#m# - (The group has to prepare & . i ! 5a5#. for # # -

    ma a!#m# - .)

    M Iou are adviced to refer to at least 9 # ( ) references, including $ournal, articles,magazines or online $ournal. !lease include our references in our report.

    M 3umber of pages: 20 5a!#/ (#

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    C% i+# 2 E # - Ma a!#m# -N 8 E a$'a-i C.i-#.ia2. !otential of uniqueness and feasibilit for the idea of the program

    activit. 0ational achievement and ob$ective of the program activit

    =. The eQectiveness and relevanc of the planning of management?. The eQectiveness and relevanc of the marketing plan

    ;. The eQectiveness and relevanc of the operation planK. Gorecasted budget+. Rualit of the contents and the presentation of the report

    T -a$

    3) P.a+-i+'m P. =#+-

    M The practicum pro$ect of each group should be conducted according to the topic of theirbusiness proposal or working paper.

    M 7ver group need to make an appointment with their supervisor to discuss about theirpracticum activit . 6tudents are encouraged - "i/+'// &i-% -%#i. $#+-'.#. regardingthe practicum activit as well as the presentation.

    M !lease refer to the +%#+ $i/- * # -.#5.# #'./%i5 5.a+-i+'m 5. =#+- as follows toprepare the practicum pro$ect:

    NO

    ACTIVITIES THINGS TO DO

    2 THE PRACTICEOF DIRECTSELLING

    2. "iscussion on the t pe of product@services that will becarried out

    . "eciding the business entities that needed to set up.=. !lanning the task and responsibilities of each groupmember.

    ?. !lanning on the suppliers@ capital and an other resourcesneeded.;. !lanning of administration@ operation@ marketing@ Hnancial@risk management.K. !repare and submit the business proposal.+. !repare to conduct direct selling ( ou ma start ourbusiness before the 7xpo, eg. Take ordering, sale door todoor, promotion etc.)

    . !ractise direct selling on 7xpo da .L. !repare and submit the practicum activit report.2*. !repare the practicum activit presentation.22. !resentation

    EVENTMANAGEMENTe.g. seminar,forum, dialogsession, publiclecture, sports,etc.Sit is encouragedto carr outprogram thatrelated toentrepreneurship

    2. "iscussion on t pe of event that will be carried out. The event must related to entrepreneurship.

    . "eciding on date of conducting the event.=. !lanning time and venue for the event.?. !lanning on the responsibilities of team members.;. !lanning on the implementation methods@ strategies ofthe activit .K. !repare the working paper for event activit .+. Donduct the event.

    . !repare and submit the practicum activit report.L. !repare the practicum activit presentation.2*. !resentation.

    M Ea+% -#am m#m7#. m'/- 5a.-i+i5a-# i a$$ -%# a+-i i-i#/, #8!8 m##-i ! &i-% -%#$#+-'.#., !. '5 "i/+'//i , + -.i7'-i i &.i-i ! a 7'/i #// 5. 5 /a$ a ".#5 .-, 5.#5a.i ! a " .' i ! -%# 5.a+-i+'m a+-i i-i#/8

    4

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    M 7ach group is required to organize a practicum activit for # - -& "a ( 2% './) .

    M ASSESSMENT CRITERIA OF E PO AP46NO8

    EVALUATION CRITERIA BREA4DOWN FOR EVALUATIONCRITERIA

    2. PRESENTATION STYLE OF THE

    STALL

    &ttractiveness

    Dlarit of message being promotedRualit and Dreativit

    . IMPLEMENTATION> BUSINESSSTRATEGY

    %anagementEperation%arketing

    =. GROUP COOPERATION Dommitment and enthusiasm of teammembers

    ?. OTHERS 6upporting documentation7Qort

    1) P.a+-i+'m R#5 .- : P.#/# -a-i

    M 6ubmission dateline for the PRACTICUM REPORT assignment: -%.## (3) "a / a*-#.'. E

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    CONTENT AND DISCUSSIONS6 ob$ective.'mplementation and eQectiveness ofbusiness strateg (proposed) in achievingthe ob$ective of the practicum pro$ect.!roblem>solving skills and techniquesapplied in the practicum pro$ect.8essons@experience gathered from theimplementation of the practicum activit .Ginancial 0eport

    =. GROUP COOPERATION Dommitment 1 cooperation in group?. TIME MANAGEMENT Time speciHcit;. : A SESSION &ble to handle questions and provide good

    argument during R1& session.

    6