personal banking for a social cause
TRANSCRIPT
Reimagining personal banking
Money penny
SolutionMoney penny is not just a mobile App but more of a trusted personal advisor who speaks, lives, moves, gives, socializes and learns along to not only transform the customer’s life butpotentially every other person, will make this planet a better place.
ProblemAs the contemporary disruptions are serving mankind better than ever, the re imagined banking platforms must also provideways to energize humanity and extend that generous digital hand to uplift and serve the lives of the unfortunate.
Finds personal finance management tricky as it involves multiple physical and digital world touchpoints
Anu Khanna
Tech savy professional
Is part of an NGO for animal welfare
Likes to spend time with family and friends
Heals the world in her capacity (eco-friendly, reacting to social causes whenever possible)
About Anu..
Mobile has been her close companion
Marketing professional at Pramati Married 31 years old
Persona
Some insights
Key motivators
Concern for the society
Social standing
Better life for her kids
Pain points
Tracking donations
Trusted volunteering options
Finding like minded people
Wireframes
Visual design
Start using money penny with an easy log in.
For every transaction, you can round offto the nearest dollar.
This amount is added to your care fund.
Select your areas of interest from the catogories shown.
Trending causes are listed.Using the care fund, donations can be made.Volunteering option is also provided.
Tranfer money from your care fund to the selected foundation.
Visual design
Visual design
Get rewarded instantly for your contribution.
Progress through several set levelsand earn virtual and physical rewards.
Share your efforts with family and friends on social networking sites.
Money penny