EMERGING LEADERS

Personal Branding, Applications and CVs

Samantha Rodgers, Ian Clayton and Matt Baron

Today’s session

• Reflecting on last session

• The application process

• What is coming next

Leadership

Capability

Framework:

L1.2 Displays a sense of

efficacy and personal

identity

L2.8 Communicates with

Influence

Getting your DREAM job...

This session will explore:

Personal Branding and your digital presence

Narratives about the application process

Tips on structuring an effective application

Tips on designing a CV with impact

Practical application:

• Creating your personal statement/ mission statement

• Designing a CV that draws attention

• Cultivating a digital presence

Personal Branding

What is your personal brand?

What do you stand for as an educator?

What do you want recruiters to know about you?

How have you been cultivating your ‘brand’?

Start thinking of yourself as a brand

Personal brand statement:

What I Do…

How I Do It

Why I Do It…

BE

AUTHENTIC

TO WHO YOU

ARE

Taking your brand online

Audit your online presence:

When you look online what

do you see?

→ Google your name

Build a strong online

presence and be purposeful

with what you share.

Key tips on digital presence

• What needs ‘clean up’, what needs revisiting?

• Be a part of a conversation

• Personal blogs

• Begin with the end in mind

• Stay relevant

Personal

websites and

blogs