1. Agenda D escr i pt i on Tar get audi ence Locat i on and Sal es C ost Anal ysi s SW T-Anal ysi s O Local C pet i t i on om

2. Description The personalized diaries consist of a notebook with self-taken photography as a cover. The photography will consist of nature. 3. Agenda D escr i pt i on Tar get audi ence Locat i on and Sal es C ost Anal ysi s SW T-Anal ysi s O Local C pet i t i on om 4. Target Audience These diaries are targeted to be used by teenagers from thirteen to eighteen years old. 5. Agenda D escr i pt i on Tar get audi ence Locat i on and Sal es C ost Anal ysi s SW T-Anal ysi s O Local C pet i t i on om 6. Location and Sales We came up with the idea so as to create a webpage and sell them online. 7. Agenda D escr i pt i on Tar get audi ence Locat i on and Sal es C ost Anal ysi s SW T-Anal ysi s O Local C pet i t i on om 8. Cost Analysis Variable costs : diary 3c/page and 35c/cover. It is estimated that the diary will consist of 40 pages, with each diary amounting to 1.55. Each diary will be sold at 2 making a profit of 0.45c on each sold. 9. Agenda D escr i pt i on Tar get audi ence Locat i on and Sal es C ost Anal ysi s SW T-Anal ysi s O Local C pet i t i on om 10. SWOT-Analysis StrengthsWeaknesses-Product is Useful-No experienceSWOT-Analysis Opportunities -Product isnt commonThreats -Photography has to be perfect quality 11. Agenda D escr i pt i on Tar get audi ence Locat i on and Sal es C ost Anal ysi s SW T-Anal ysi s O C pet i t i on om 12. Competitor : Pukka Pad Large variety of diaries. Excellent quality. Renown amongst lost of people. 13. This is our idea ! Thank you for your support. We hope that you liked our idea