personalized instructor’s guide– tw repair by shanna...
TRANSCRIPT
Personalized Instructor’s Guide– TW REPAIR
by Shanna Nowling-Brannon
Assembly Directions: (this pages does not go in the instructor’s guide– it is an instruction page ONLY!)
1. Print out all the pages. You will have to cut info boxes to apply into Instructors Guide.
2. The page number that is on the pages that print off is the page that you will apply them to the instructors
guide. Example: the First page you print will not have a #, it says front cover, you will apply it to the front
cover of the instructors guide. The next page says back cover, apply to the back cover (on the outside) of in-
structors guide. Then next page says inside front cover, it will go on the BACK of the front page of guide.
Then next page says (3) this will be applied to page coordinating with number (3) and so on.
3. On the Last 2 Pages of this document, you will see full pages of pictures that are referenced in this guide.
They are GREAT Reference Tools. They are also included in the Instructors Guide to show at your party. If
you desire you could print these 2 pages (12-13) in color and have laminated or put in a Sheet Protector to
pass around at the Party during the time you talk about them. No worries– they are also included in the
instructors guide if you forget them at home.
I recommend you print on full sheet adhesive labels or print on reg. paper and paste to Instructors Guide.
These words will take up the entire page of Instructors Guide. (The NEW Instructors Guides come Bound
and will be a better option for long term use.)
If you can Read, Flip and Squirt, you will have My Personal Skin Care Class MASTERED!!! Using the In-
structors Guide has MANY Advantages like staying on track, not forgetting things and it also will help YOU
sell your position because others will think, “I can read, so there is no reason why I couldn’t do this”!
The More PARTIES you hold, the better you will become at it!! Be sure to read over and familiarize yourself
with these words before using it live and also don’t hesitate to make these words your own!
HAPPY SELLING!!!
Front Cover
Before Class Starts– -Be sure you have talked to the Hostess about who is coming
today that may be interested in MK– and ask your Hostess-
“what about you?”
-As guests arrive, have them fill out their profile cards and
get your hostess to pamper them to Satin Hands. (except hand cream)
-Find Foundation Color and put in each guests tray.
(Tray is numbered– put below products in coordinating tray)
1-TW Repair Cleanser
2-TW Repair Lifting Serum
3-TW Repair Day Cream w/Spf 30
4-TW Repair Eye Renewal Cream
5-Foundation Primer
6-Liquid Foundation (if applicable)
7-Lip Gloss (Fancy Nancy great color for all)
8-Empty
-Cotton Ball with Cheek Color on it (Shy Blush for Ivory/Beige or Bold
Berry for Bronze skin) -LARGE space on right– Mineral Powder Foundation or you
can put in a small “muffin” paper
-1/2 MK Facial Cleansing Cloth
- Spray Bottle with water
Notes:
-If you are using Liquid foundation you will want to set it with a loose
powder, I use a light coat of Mineral Powder Foundation, if you are just
using Mineral Powder Foundation no other powder is needed.
-I have facial bags premade before the class and each includes: Quart
Zip Lock bag with Viva Paper Towel, 2 Cotton Balls, 2 Q-Tips, Beauty
Book, Profile Card and Sales Ticket. (I don’t use Beauty Book for Repair Class)
-1/2 Facial Cleansing Cloth are the ones that we sell in Book, not the
Viva Paper Towel or disposable Clothes on Sect. 2. (inside front cover)
CLASS STARTS
-Welcome
-I want to thank Hostess for being my FRIEND and she’s
going to get lot’s of FREE Stuff tonight!! This gift is for
having me over and sharing me with your friends, which is
the greatest compliment you could ever give me. (Give her
small wrapped gift– purse size hand cream) (If this is her
Check Up Appointment and she received Advance Glamour-
Romance her New Look)
How do your hands feel?
This will give you an idea of how your face is going to feel.
Today I am looking for 3 things
1-Woman who want to be my friend and look Fabulous
2-Woman who like to have Fun & get FREE Stuff (raise hand)
3-Woman who are looking for FINANCIAL FREEDOM &
More Flexibility (raise hand)
Now, here’s why you are going to LOVE having me as our
Personal Beauty Consultant.
100% Satisfaction Guarantee (It doesn't cost me to make you happy)
Personal Service (I keep all your preferences on file)
FREE Gifts w/Purchase
VIP Invitations to special events
Free Shipping and Delivery
LOOK BOOK subscription + FREE Samples
24/7 Convenience of ordering from my Personal Website
I have your products ON HAND for immediate delivery!
(3)
Today we are going to be pampered with our High End Prod-
uct line called Timewise Repair. It is designed for more ma-
ture or damaged skin and it works! It received the Good
Housekeeping Seal of approval before it ever hit the market
for sale. (Good Housekeeping Seal is given by an outside company that
stands behind and gurantees the products will work and will even replace it if
you are not satisfied.) Timewise Repair will turn back time and
lift away the years. You be pampered with the Timewise
Repair Skin Care and receive some Basic Glamour. The eyes
you came with will be the eyes that you leave with.
We will schedule your CHECK UP APPOINTMENT so we
can check the progress and formulation of your skin care and
also customize your eyes, lips and look at any special needs/
concerns that you may have.
At each appointment, there is someone who would benefit
from a MK Business– if you have more month than you have
money or need a Plan “B” in place, this could be for you. It
may surprise you that I grew up on a Farm in South Alabama
– rode horses and four wheelers and loved to deer hunt, so
me starting a Mary Kay Business was not on the top of my
list of things to do “when I grew up” God had other plans and
aren’t they always better!! If you would like more infor-
mation, let me know when we get together individually at the
end.
Let’s get started!
I’m going to give you some instructions to put on and take
off a few steps and then I’ll go back and tell you what we
did… is that ok? (4)
Dampen Facial Cleansing Cloth (suds up a little) Wipe off Left Side of
Face ONLY. This is just cleaning the surface with no anti-aging bene-
fits. Dampen Viva Paper Towel and wipe off Left Side. (these are great
for the gym)
ALL NEXT STEPS on RIGHT SIDE OF FACE ONLY!!!!
Repair Foaming Cleanser–(#1 spot in tray) add water to finger tips– it will lath-
er, apply to Right side of face & wipe off w/wet wash cloth (viva paper towel) Repair Lifting Serum–(#2 spot in tray) apply to right side.(Love!)
Repair Day Cream– (#3 spot in tray) apply to right side of face.
Repair Eye Cream- (#4 spot in tray) apply to right side of face.
[use ring finger– b/c weakest finger]
Let’s talk about what you did-
TW Repair does the work of 15 other Mary Kay Products
combined. It volumizes, tightens, firms, reduces pore size
and lifts sagging and aging skin. [show each product as you talk about it]
Repair Foaming Cleanser– It maintains moisture balance,
renews skin radiance, cleanses deep like a mask, tightens like
a toner and has bleaching power to keep sun spots and age
spots away, while leaving skin feeling supple and pampered. (you only need an amount the size of pearl and add water to make it
foam) (use morning and night)
Repair Lifting Serum– immediately firms, lifts and adds
volume and moisture. Promotes skin resilience. Softens the
look of lines and wrinkles along with crepiness in the neck
area by filling in fine lines and wrinkles. (you only need 1
pump for face and 1 pump for neck/throat area) (use morning and night)
Repair Day Cream with Spf 30– protects against future
damage, helps even skin tone and minimizes skin reaction to
external irritants, while fading away the tales of time. (5)
Day Cream is a deep hydrating moisturizer that helps reduce
skin glycation, a process that can intensify skin aging. The
Spf of 30 is very important b/c sun can damage your skin
even we don’t think it can– like when driving. Use this prod-
uct ONLY in the morning…(Show pic of truck driver)
In the evening you will use the Night Treat-
ment with Retinol. It has a hyaluronic acid booster
and plant stem cells with the strongest form of vitamin A ret-
iniods available without a prescription. Fights the appear-
ance of deep lines and wrinkles and restores skin tone. Helps
accelerate cell turnover to reveal radiant looking skin. Keep
your skin looking younger!
Repair Eye Renewal targets deep lines, wrinkle and
sagging skin, combines a drink of water, and firms. The
unique applicator tip makes this product work even more
effectively that you experienced it today. We use a similar
metal in the end of tube that Boxers use in matches to imme-
diately reduce puffiness to allow the fight to go on. You will
apply a small amount to eye area then turn it over and mas-
sage the eye area with the applicator. It provides
instant relief to tired eyes, will de-puff and pro-
vides a cooling sensation that immediately revives.
(use morning and night) TW Repair does more in fewer
steps. (Show before/after pics) Now lets look at your face and
see if we can visually see a difference after one application.
Lift your mirror off your tray and tell me if you see a differ-
ence from the left side (we used only cleansing clothe) and
the right side (we used TW Repair) Most will notice a differ-
ence in the cheek area– right side will be more lifted! (6)
(7)
Foundation Primer-–(#5 spot in tray) [apply to right
side only!] Foundation Primer is like the Glue that
will hold your foundation in place, fill in pores
to give you a more flawless look. It is clear and can
be worn with or without foundation. (why without– if
you are going to gym and just want pores filled in and a more
flawless look with out foundation)
(OPTIONAL– Microdermabrasion)
Microdermabrasion- One of the most popular NON-SURGICAL cosmetic treat-
ments on the market today. This would be the only additional
supplement that you might want to consider to go along with
Timewise Repair. To get a deep exfoliation you could use
this 1-2 times per week along with your TW Repair.
Pick your “roughest elbow”. Apply the Refine Step (first
step of Micro D– I squirt into their fingers). It will be sandy
feeling. It is exfoliating the top 2-3 layers of the skin off.
(wipe off with cloth). (Apply Step 2– squirt into fingers) Re-
plenish- It replenishes vitamins and minerals we just stripped
out. Micro. D is NOT Skin Care. It’s the quick fix. It erases
fine lines off and they grow back in 2-3 days. How the skin
grows back is determined by the Skin Care Products that you
are using daily. (point at TW Repair Set) So compare your
2 elbows and tell me what you feel? (Treated Elbow
should be much softer) (8)
At your CHECK UP APPOINTMENT– you will learn more
about Advanced Glamour tips, tricks and techniques.
Let’s Recap-
Timewise Repair is a quick and simple 4 step system.
Morning:
-Cleanser
-Lifting Serum
-Day Cream
-Eye Cream
Evening:
-Cleanser
-Lifting Serum
-Night Treatment
-Eye Cream
Please note there we offer other products for different age
groups. Velocity for Teens who may have acne prone skin,
Botanticals for someone who want to maintain her current
beauty (has not antiaging benefits), our regular Timewise
products (not Repair) for those who are just looking to pre-
vent wrinkling and of course the Timewise REPAIR for re-
pairing damaged skin and reversing the years off.
Reminder that Timewise Repair does the job of 15 other
Mary Kay Products combined with HUGE Results! (9)
Now I’ll tell you a little bit about myself and why I LOVE
what I do: I’ve been building my business for _____ and
when Mary Kay found me I was ______. I decided to be-
come a Consultant because ________. What I love most
about my business is _____________.
You know , Mary Kay says that at every class there is a
future Beauty Consultant waiting to be discovered. Maybe
you’re the one looking for FINANCIAL FREEDOM or
FLEXIBILITY.
Here are some reasons most women start a Mary Kay busi-
ness of their own. (MRS CAB)
M-oney: Get these cutting edge products at 1/2 price, we
make 50% proft from sales and you can make some extra
money each month or six figures per year… it’s up to you!
R-ecognition: Star Consultant Prizes and even Diamonds are
available… as a NEW Consultant you will start earning priz-
es immediately! You can attend Seminar in Dallas where
you’re treated like a movie star! (tell them about a prize you have
earned or working toward)
S-elf-Confidence: Voted one of the TOP companies for
women to work for and we have the opportunity to make a
difference in the lives of others.
C-ars: Anyone can earn one of these Trophy on Wheels!
They give you a new car every other year and also pay for the
tag and most of the insurance– could YOU get exited about
NO Car Payment/Insurance– what would you do with extra
income? (10)
A-dvancement: You can advance at your own pace and have
someone to mentor you ever step of the way! In addition to
our 50% profit in Sales, we are also eligible for Bonuses and
Team Building Commissions! (tell them about your career goal and
how they can help!)
B-e your own boss: Work from your own home, live by the
company’s value system of Faith First, Family Second and
Career Third. Have the flexibility to work this into YOUR
schedule and family life.
Just a few other things to mention:
No Quota
No Territory
Huge Tax Benefits for owning an in home business
Self Growth and Improvement
Best Girlfriends in the WORLD!
Recession Proof- (3 industries never affected by economy
– alcohol, tobacco and cosmetics)
Local Training Provided
I have found there are 2 kinds of people in the world:
those who live life according to their circumstances and those
who make things happen. If you are needing a change in
your life or your financial situation, please be sure you get
some additional information from me at our individual con-
sultation.
(11)
On the top right corner of your profile card, I want you to
write your interest level of owning your own MK Business
on a scale of 1-3.
1- Sign me up– I can’t believe it’s just $100 decision and you
will receive $410 in products with your Business Kit.
2– This sounds REALLY interesting, but I have a few ques-
tions, I would like to take some information with me and may
chat further with you.
3– I’m really happy just being your customer.
Time for Foundation– Our Goal is to help every woman find
the foundation shade and formula that is perfect for her! To-
day we will be using _____________.(either mpf or liq and mpf)
At your Check Up Appointment we will evaluate to see if a
different formula is better for you.
(OPTION 1) Mineral Powder Foundation-
Mineral Foundation can be layered- it will build in coverage
but not in weight. The secret of the application is in the
BRUSH- it allows it to go on smoother and more evenly. (you can use Brush or Cotton Ball to Demo with- if you are using cot-
ton ball, make sure you tell them that it nothing like the brush and it
will apply, faster and more evenly with the mineral powder foundation
brush)
(12)
HOW TO APPLY MINERAL POWDER: (Show them how to use by
demonstrating and talking them thru it) Open the container, tap a
small amount into lid, swirl brush around in a circle, tap bot-
tom of brush on the table or palm of you hand to dispense the
powder down into the bristles of the brush– this way it isn’t
wasted and get all over your clothes. (If they are using cot-
ton balls– make sure they don’t over load the cotton ball.)
(OPTION 2) Liquid Foundation-
Our Liquid Foundation comes in 2 formulas– MATTE Wear
and LUMINOUS Wear. Matte Wear is oil controlling and
Luminous Wear is more moisturizing. Today everyone is us-
ing Matte Wear. If you prefer Luminous Wear, I will make
note of that on your profile card.
This foundation can be applied with a sponge or a Liquid
Foundation Brush. Today we will be using sponges. You
will not want to over apply foundation in one spot so remem-
ber a little goes along way. These liquid foundations have
anti-aging benefits with colloagen-building peptides and Vit-
amin E and antioxidants that help protect skin against envi-
ronmental stressers. (Have them apply)
Any time you use a liquid foundation you need to set it with a
loose powder. Today we are going to set ours with a thin lay-
er of mineral powder foundation. This can be used to set
foundation like we are using it OR you can use it alone as a
foundation. If you chose to wear it as a foundation by itself
you could apply additional layers for more coverage. (go to
top of this page and walk them thru How to Apply Mineral Powder) (13)
How does it feel?
Did you notice a difference in how the foundation went on
your Right Side vs. Left Side (right side has Repair AND
Foundation Primer)
At your Check Up Appointment when we do your Advanced
Glamour, I will use the information that you provided me
with on your profile card like your eye shape, lip size, skin
tone...so be sure that you filled all that information out. I
will teach you how to apply your advanced glamour accord-
ing to your face shape and facial features.
Let’s play a game- anyone up for a prize?
We don’t go door to door and we are always looking for other
women to pamper- so take your cell phones out. I would like
to meet your friends that are 18 or older, that don’t have a
MK beauty consultant or they use quality skin care now and
might offer me their valued opinion.
On the back of the profile card there are 5 lines for names-
keep writing past those when you run out of space b/c most
people usually give me 15-20 names. Whoever has the
MOST Names will get a Prize- You ONLY have 60 seconds!
READY SET GO!
(Coach them through this time… say WOW– Cindy have 5
names already, who do you know at your kids school, church,
if something really awesome happened to you, who would
you call)
(Announce the Winner!- give her wrapped hand cream sampler) (14)
Time for quick glamour- everyone should have a lip
gloss in your tray, go ahead and apply it with your
finger tip. At your Check Up Appointment we will
customize your colors.
Take the cotton ball next to your trey, blow off some
of the excess Cheek Color and apply it.
When we meet again for your Check Up Appoint-
ment- I will also teach you some application tech-
niques with your cheek color.
Give each guests Hand Cream (last step of Satin Hands)
(15)
(Table Close)
I offer a special at your first time appointment- (Roll Up Bag-pulling all products from bag as you tell about them)
Pocket #1-
TW Repair Set- Foaming Cleanser
Lifting Serum
Day Cream with Spf 30
Night Treatment w/Retinol
Eye Renewal Cream
Pocket #2-
MicroDermabrasion Set- (2 steps)
Pocket #3-
Mineral Foundation,
Foundation Brush
Lash Love Mascara (Fans the lashes out) Oil Free Eye Makeup Remover- (great for sensitive eyes
Lip Gloss and contacts)
Lip Liner
Lip Stick
Pocket #4-
Satin Hands Set (used earlier)
Satin Lip Set (rolls dead skin off your lips- it feels GREAT!)
All of these items come in this Bag that is so awesome b/c of
the Hook. You can hang it on the door and you won’t have all
the clutter on your counter. AND- if your sweetheart surprises
you and says you have 5 minutes to get in the truck for a sur-
prise weekend, all you have to do is grab your bag and some
panties and you can figure the rest out later… (laugh) (16)
If you purchased all items individually it has a Value of 475
and today we offer it for only 365. That’s a Dollar a Day-
aren’t you worth that! (don’t say 475 dollars or 365 dollars) (Closet Close)
Everyone Close Your Eyes- go into your closet and find
your favorite outfit.
The one that makes you feel so good when you wear it-
When is the last time you wore it?
Is it seasonal or can you wear it all the time?
Don’t forget those earrings and shoes that you ONLY wear
with that outfit and the purse…now add up the cost of all that
together and remember how great you feel when you have it
on… open your eyes.
How much did the entire outfit cost? How many times in the
last year have you worn it?
These are products that you can wear EVERY SINGLE
DAY!!! And not only will you feel good when you have
them on, but it will also be preserving YOU for the Future!!
This is a one time investment (pointing at the Roll Up Bag)
these products will not all run out at the same time. Your
Cleanser is going to last 4-5 months, Moisturizer 5-6 months
Eye Cream 7 Months. So from now on you will piece it
back together as you run out of them.
There are some other options for you today-
(17)
If you are wanting to start with the Timewise Repair Set– it
is also on Special for YOU today! It is normally
235, but at your appointment today you get it for
ONLY 199. (don’t say dollars)
I do take CASH, CHECK, MASTERCARD, VISA, DIS-
COVER and I have a “Husband Doesn’t Know Plan” that’s
where you pay a little cash, a little on a credit card and a little
on a check that way he REALLY doesn’t know how much
you have spent… (laugh!)
I’m going to get with each individual person now to make
sure that I have written down each formula and color that you
used today and also book your Check Up Appointment. So
who’s in a hurry and needs to go first?
(if no one volunteers, pick the most excited person there)
Everyone else will turn to the Back Side of your Profile Card
and fill out #7,8 and 9.
(Hand an empty bag to someone at the table and tell her to
put all her trash in the bag and wipe mirror off with microfi-
ber cloth.)
(Also instruct them as one person returns from their individu-
al time with me, the next person will bring her book, profile
card and pen.)
Individual Close-
(18)
Individual Close- (AWAY from the Table/Group)
Pull each guest to a separate area from table one at a time Ask: *Did you have fun/learn something
*What would you like to take home with you tonight?
LISTEN AND WRITE!!! (don’t interrupt)
(if she truly wants skin care and can’t do the Repair set, you might suggest her
getting started on the Miracle Set for now instead– it’s half the price.
TW 3 in 1 Cleanser, TW Moist, Day&Night Solution for Only $90)
Up Sale/Make Suggestions & Remind from profile
items she marked
Make Wish List of other items she would like to have—on
back of profile card
Finish Sales Ticket and Take her payment
Book Her for Check Up Appointment– get date/time
Turn Check Up into a Party–
_____, I just remembered if you are willing to have some of
these ladies you listed on your profile card to join you, I
would be in a position to offer you some products on your
“wish list” at a discount or possibly FREE. Do you like Free?
(After turning Check Up Appt from a Facial to a Party)
Give her a Hostess Packet and go through it with her to make
sure she understands how to earn the MOST FREE!!!! (this
is part of step one of the Coaching Sheet– Initial Coaching)
Look at her interest level for starting a MK Biz—(answer any
questions that she may have and say) Is there any reason
why you wouldn't want to get your business started today?
(If not ready) Give her a recruiting packet/schedule a time to
follow up! (19)
NSD Linda
Toupin only
used Repair
for 90 days
of this time!