petit dÉj. pme / start-up
TRANSCRIPT
PETIT DEacuteJ PME START-UP
Benedikt Schwartz Senior Consultant Lausanne Office 28 novembre 2014
Note use links on imagestext for corresponding web-sites
Three Mandates by State Secretariat for Economic Affairs - SECO
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 2
Export Promotion Import Promotion Investment Promotion
Facts and Figures - Export Promotion
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 3
HQ Zuumlrich - 15 Country Experts - ExportHelp - Communication - Administration
Branch Office Lausanne
Branch Office Lugano
Contact S-GE Suisse romande
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 4
Switzerland Global Enterprise Lausanne Avenue dOuchy 47 1006 Lausanne Tel 021 545 94 94 Heures drsquoouverture Lundi agrave vendredi 0900-1200 et 1400-1730 infolausannes-gecom Retrouvez-nous sur Google +
Sylvain Jaccard Head of S-GE Suisse Romande amp Enterprise Europe Network Teacutel direct +41 21 545 9490 sjaccards-gecom
Benedikt Schwartz Senior Consultant S-GE Suisse Romande Teacutel direct +41 21 545 9491 bschwartzs-gecom
Nicole Cuche Office Manager ExportHelp speacutecialiste exportation Teacutel direct +41 21 545 9492 ncuches-gecom
Sabina Talovic Program Manager Enterprise Europe Network Teacutel direct +41 21 545 9493 stalovics-gecom
Worldwide Network - Swiss Business Hubs Trade Offices
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 5
1
2
3
4 5
8
7
12
13 17
14
15
16
6
19
10
11
18
9
located at Swiss embassiesconsulates employing local people Other network points with Embassies amp consulates Bilateral chambers of industry and
commerce
Swiss Business Hubs Trade Offices
1 UK London 11 Brazil Satildeo Paulo2 France Paris 12 India Mumbai3 Spain Madrid New Delhi4 Germany Stuttgart Bangalore5 Poland Warsaw 13 China Beijing6 Russia Moscow Guangzhou7 Italy Milan Shanghai8 Austria Vienna 14 Japan Tokyo
Turkey Istanbul Osaka9 GCC Dubai 15 ASEAN Singapore
UAE Abu Dhabi JakartaSaudi Arabia Jeddah Kuala LumpurSaudi Arabia Riyadh HanoiQatar Doha 16 South Africa PretoriaKuwait Kuwait City 17 Korea Seoul
10 USA Chicago 18 Canada TorontoNew York MontrealBoston 19 HongkongAtlantaHoustonLos AngelesMexico Mexiko City
Extended Network of Local Specialized Experts
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 6
httpexpertdirectorys-gecomensearch
Export Promotion - Step by Step
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 7
S-GE Web-Site - Source of Knowledge
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 8
Information on Reports Events for country and industry
Information on Events Country Consulting Missions
Information on TaxFormalities Regulations Tools Analysis
ExportHelp
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 9
Strategy Review
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 10
Global Strategy
Export Topics
Implementation Plan
Implementation Support
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 11
SWISS Pavilions ndash ldquoExhibit under the Swiss Flagrdquo
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 12
Participation at trade fairs all around the world targeted to various industries such as
bull Food bull Construction bull MEM (machines electroncis and
materials) bull Cosmetics bull Mmedbio-tech bull RampD
hellip and Lots More
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 13
Forum for Swiss Foreign Trade and Investment
Missions Delegations
Events Information amp Networking
INTERNATIONAL EXPANSION STRATEGY amp IMPLEMENTATION
First Key Question What amp Where
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 15
Which productservice (features amp pricing) to be sold in Which market (geography amp industry sector) Reasoning internal external Examples for considerations bull Standard products are scalable bull Services require proximity
Unique Selling Proposition
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 16
( )
Macro-Economics
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 17
Geographical choice
Example Macroeconomics for ldquoTiger-Countriesrdquo
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 18
PaysReacutegion
Population (million)
PIPPers ($)
Croissance
Libre-Echange Tarifs
Risques
Particulariteacutes
Chine
1rsquo3541
4rsquo328-
78
Accord precirct pour signature
Proprieacuteteacute intellectuelle
Taille Dynamisme laquoConfuciusraquo
ASEAN
Total 603 (04-240)
60rsquo400- SrsquoPore 1rsquo405- Myan
13 Srsquopore 83 Laos
Singapore Accord L-E En discussion TL VT ML IN
Variable selon pays
Variable selon pays
Hong Kong
71
31rsquo591
18
Accord de Libre-Echange
Peu de risques
Bonne structure drsquoaffaires Porte drsquoentreacutee Chine
Inde
1rsquo2145
1rsquo265-
65
Accord en discussion Tarifs hauts Protectionniste
laquoNe pas avoir le souffleraquo
Admin lourde Tarifs douaniers
Japon
1270
42rsquo820
02
Accord de Libre-Echange
Pouvoir passer barriegraveres culturelles
Marcheacute insulaire
Coreacutee du Sud
485
20rsquo591
20
Accord de Libre-Echange
Evolution technologique
Economie de grandes socieacuteteacutes
ASEAN Association of Southeast Asian Nations (currently 10 member states) Ref WEF_GCR_Report_2011-12
On-Line Tool Macroeconomic Evaluation
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 19
On-Line Tool Trade4Free
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 20
On-Line Tool Customs Tariffs
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 21
Micro-Economics
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 22
Industry sector in a specific country
Example Industry-Specifics
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 23
bull RegulationsCertifications bull Industry norms bull Special taxes (luxury etc) bull Constellation of major players (small dispersed companies large
concentrated corporationshellip) bull Geographic clusters bull Expected customer behavior bull Traditions bull hellip bull hellip
Second Key Question How amp When
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 24
-gt Partner selection -gt Marketing strategy -gt Logistics (delivery storage) -gt resources (finance people prodhellip) -gt Legalities (IP documentshellip) -gt Implementation schedule
On-Line Tool WarmUp2Export
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 25
EXAMPLES S-GE ASSISTANCE
JNJ Canada Horizontal Film Wrapping Machine
27
Business Partner Search (considering limited internal resources) bull Quebec-based network bull Knowledge of food processing and packaging bull Technical know-how in thermo formed packaging bull Service capability bull Parts stock possibly temporary stock of machines
Ultrasound welding (no heat )
South Africa Geosatis Tracking Bracelets
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 28
Swiss Business Hub in South Africa to setup meetings with relevant officials of - National security advisors to ministries - Commissioners of police amp prisons - Director of public prosecution - Ministries of social security national solidarity amp reform institutions
Feedback Now Finnland Competitve Analysis
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 29
Conclusion laquoJust Do Itraquo But Do It Right
Thank You for your attention
Switzerland Global Enterprise Lausanne Avenue dOuchy 47 1006 Lausanne Tel 021 613 35 70 Fax 021 613 35 02 Heures drsquoouverture Lundi agrave vendredi 0900-1200 et 1400-1730 infolausannes-gecom Retrouvez-nous sur Google maps
- Petit Deacutej PME Start-up
- Three Mandates by State Secretariat for Economic Affairs - SECO
- Facts and Figures - Export Promotion
- Contact S-GE Suisse romande
- Worldwide Network - Swiss Business Hubs Trade Offices
- Extended Network of Local Specialized Experts
- Export Promotion - Step by Step
- S-GE Web-Site - Source of Knowledge
- ExportHelp
- Strategy Review
- Implementation Support
- SWISS Pavilions ndash ldquoExhibit under the Swiss Flagrdquo
- hellip and Lots More
- International Expansion Strategy amp Implementation
- First Key Question What amp Where
- Unique Selling Proposition
- Macro-Economics
- Example Macroeconomics for ldquoTiger-Countriesrdquo
- On-Line Tool Macroeconomic Evaluation
- On-Line Tool Trade4Free
- On-Line Tool Customs Tariffs
- Micro-Economics
- Example Industry-Specifics
- Second Key Question How amp When
- On-Line Tool WarmUp2Export
- ExamplesS-GE Assistance
- JNJ Canada Horizontal Film Wrapping Machine
- South Africa Geosatis Tracking Bracelets
- Feedback Now Finnland Competitve Analysis
- Conclusion laquoJust Do Itraquo But Do It Right
- Thank You for your attention
-
Three Mandates by State Secretariat for Economic Affairs - SECO
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 2
Export Promotion Import Promotion Investment Promotion
Facts and Figures - Export Promotion
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 3
HQ Zuumlrich - 15 Country Experts - ExportHelp - Communication - Administration
Branch Office Lausanne
Branch Office Lugano
Contact S-GE Suisse romande
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 4
Switzerland Global Enterprise Lausanne Avenue dOuchy 47 1006 Lausanne Tel 021 545 94 94 Heures drsquoouverture Lundi agrave vendredi 0900-1200 et 1400-1730 infolausannes-gecom Retrouvez-nous sur Google +
Sylvain Jaccard Head of S-GE Suisse Romande amp Enterprise Europe Network Teacutel direct +41 21 545 9490 sjaccards-gecom
Benedikt Schwartz Senior Consultant S-GE Suisse Romande Teacutel direct +41 21 545 9491 bschwartzs-gecom
Nicole Cuche Office Manager ExportHelp speacutecialiste exportation Teacutel direct +41 21 545 9492 ncuches-gecom
Sabina Talovic Program Manager Enterprise Europe Network Teacutel direct +41 21 545 9493 stalovics-gecom
Worldwide Network - Swiss Business Hubs Trade Offices
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 5
1
2
3
4 5
8
7
12
13 17
14
15
16
6
19
10
11
18
9
located at Swiss embassiesconsulates employing local people Other network points with Embassies amp consulates Bilateral chambers of industry and
commerce
Swiss Business Hubs Trade Offices
1 UK London 11 Brazil Satildeo Paulo2 France Paris 12 India Mumbai3 Spain Madrid New Delhi4 Germany Stuttgart Bangalore5 Poland Warsaw 13 China Beijing6 Russia Moscow Guangzhou7 Italy Milan Shanghai8 Austria Vienna 14 Japan Tokyo
Turkey Istanbul Osaka9 GCC Dubai 15 ASEAN Singapore
UAE Abu Dhabi JakartaSaudi Arabia Jeddah Kuala LumpurSaudi Arabia Riyadh HanoiQatar Doha 16 South Africa PretoriaKuwait Kuwait City 17 Korea Seoul
10 USA Chicago 18 Canada TorontoNew York MontrealBoston 19 HongkongAtlantaHoustonLos AngelesMexico Mexiko City
Extended Network of Local Specialized Experts
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 6
httpexpertdirectorys-gecomensearch
Export Promotion - Step by Step
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 7
S-GE Web-Site - Source of Knowledge
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 8
Information on Reports Events for country and industry
Information on Events Country Consulting Missions
Information on TaxFormalities Regulations Tools Analysis
ExportHelp
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 9
Strategy Review
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 10
Global Strategy
Export Topics
Implementation Plan
Implementation Support
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 11
SWISS Pavilions ndash ldquoExhibit under the Swiss Flagrdquo
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 12
Participation at trade fairs all around the world targeted to various industries such as
bull Food bull Construction bull MEM (machines electroncis and
materials) bull Cosmetics bull Mmedbio-tech bull RampD
hellip and Lots More
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 13
Forum for Swiss Foreign Trade and Investment
Missions Delegations
Events Information amp Networking
INTERNATIONAL EXPANSION STRATEGY amp IMPLEMENTATION
First Key Question What amp Where
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 15
Which productservice (features amp pricing) to be sold in Which market (geography amp industry sector) Reasoning internal external Examples for considerations bull Standard products are scalable bull Services require proximity
Unique Selling Proposition
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 16
( )
Macro-Economics
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 17
Geographical choice
Example Macroeconomics for ldquoTiger-Countriesrdquo
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 18
PaysReacutegion
Population (million)
PIPPers ($)
Croissance
Libre-Echange Tarifs
Risques
Particulariteacutes
Chine
1rsquo3541
4rsquo328-
78
Accord precirct pour signature
Proprieacuteteacute intellectuelle
Taille Dynamisme laquoConfuciusraquo
ASEAN
Total 603 (04-240)
60rsquo400- SrsquoPore 1rsquo405- Myan
13 Srsquopore 83 Laos
Singapore Accord L-E En discussion TL VT ML IN
Variable selon pays
Variable selon pays
Hong Kong
71
31rsquo591
18
Accord de Libre-Echange
Peu de risques
Bonne structure drsquoaffaires Porte drsquoentreacutee Chine
Inde
1rsquo2145
1rsquo265-
65
Accord en discussion Tarifs hauts Protectionniste
laquoNe pas avoir le souffleraquo
Admin lourde Tarifs douaniers
Japon
1270
42rsquo820
02
Accord de Libre-Echange
Pouvoir passer barriegraveres culturelles
Marcheacute insulaire
Coreacutee du Sud
485
20rsquo591
20
Accord de Libre-Echange
Evolution technologique
Economie de grandes socieacuteteacutes
ASEAN Association of Southeast Asian Nations (currently 10 member states) Ref WEF_GCR_Report_2011-12
On-Line Tool Macroeconomic Evaluation
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 19
On-Line Tool Trade4Free
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 20
On-Line Tool Customs Tariffs
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 21
Micro-Economics
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 22
Industry sector in a specific country
Example Industry-Specifics
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 23
bull RegulationsCertifications bull Industry norms bull Special taxes (luxury etc) bull Constellation of major players (small dispersed companies large
concentrated corporationshellip) bull Geographic clusters bull Expected customer behavior bull Traditions bull hellip bull hellip
Second Key Question How amp When
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 24
-gt Partner selection -gt Marketing strategy -gt Logistics (delivery storage) -gt resources (finance people prodhellip) -gt Legalities (IP documentshellip) -gt Implementation schedule
On-Line Tool WarmUp2Export
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 25
EXAMPLES S-GE ASSISTANCE
JNJ Canada Horizontal Film Wrapping Machine
27
Business Partner Search (considering limited internal resources) bull Quebec-based network bull Knowledge of food processing and packaging bull Technical know-how in thermo formed packaging bull Service capability bull Parts stock possibly temporary stock of machines
Ultrasound welding (no heat )
South Africa Geosatis Tracking Bracelets
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 28
Swiss Business Hub in South Africa to setup meetings with relevant officials of - National security advisors to ministries - Commissioners of police amp prisons - Director of public prosecution - Ministries of social security national solidarity amp reform institutions
Feedback Now Finnland Competitve Analysis
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 29
Conclusion laquoJust Do Itraquo But Do It Right
Thank You for your attention
Switzerland Global Enterprise Lausanne Avenue dOuchy 47 1006 Lausanne Tel 021 613 35 70 Fax 021 613 35 02 Heures drsquoouverture Lundi agrave vendredi 0900-1200 et 1400-1730 infolausannes-gecom Retrouvez-nous sur Google maps
- Petit Deacutej PME Start-up
- Three Mandates by State Secretariat for Economic Affairs - SECO
- Facts and Figures - Export Promotion
- Contact S-GE Suisse romande
- Worldwide Network - Swiss Business Hubs Trade Offices
- Extended Network of Local Specialized Experts
- Export Promotion - Step by Step
- S-GE Web-Site - Source of Knowledge
- ExportHelp
- Strategy Review
- Implementation Support
- SWISS Pavilions ndash ldquoExhibit under the Swiss Flagrdquo
- hellip and Lots More
- International Expansion Strategy amp Implementation
- First Key Question What amp Where
- Unique Selling Proposition
- Macro-Economics
- Example Macroeconomics for ldquoTiger-Countriesrdquo
- On-Line Tool Macroeconomic Evaluation
- On-Line Tool Trade4Free
- On-Line Tool Customs Tariffs
- Micro-Economics
- Example Industry-Specifics
- Second Key Question How amp When
- On-Line Tool WarmUp2Export
- ExamplesS-GE Assistance
- JNJ Canada Horizontal Film Wrapping Machine
- South Africa Geosatis Tracking Bracelets
- Feedback Now Finnland Competitve Analysis
- Conclusion laquoJust Do Itraquo But Do It Right
- Thank You for your attention
-
Facts and Figures - Export Promotion
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 3
HQ Zuumlrich - 15 Country Experts - ExportHelp - Communication - Administration
Branch Office Lausanne
Branch Office Lugano
Contact S-GE Suisse romande
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 4
Switzerland Global Enterprise Lausanne Avenue dOuchy 47 1006 Lausanne Tel 021 545 94 94 Heures drsquoouverture Lundi agrave vendredi 0900-1200 et 1400-1730 infolausannes-gecom Retrouvez-nous sur Google +
Sylvain Jaccard Head of S-GE Suisse Romande amp Enterprise Europe Network Teacutel direct +41 21 545 9490 sjaccards-gecom
Benedikt Schwartz Senior Consultant S-GE Suisse Romande Teacutel direct +41 21 545 9491 bschwartzs-gecom
Nicole Cuche Office Manager ExportHelp speacutecialiste exportation Teacutel direct +41 21 545 9492 ncuches-gecom
Sabina Talovic Program Manager Enterprise Europe Network Teacutel direct +41 21 545 9493 stalovics-gecom
Worldwide Network - Swiss Business Hubs Trade Offices
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 5
1
2
3
4 5
8
7
12
13 17
14
15
16
6
19
10
11
18
9
located at Swiss embassiesconsulates employing local people Other network points with Embassies amp consulates Bilateral chambers of industry and
commerce
Swiss Business Hubs Trade Offices
1 UK London 11 Brazil Satildeo Paulo2 France Paris 12 India Mumbai3 Spain Madrid New Delhi4 Germany Stuttgart Bangalore5 Poland Warsaw 13 China Beijing6 Russia Moscow Guangzhou7 Italy Milan Shanghai8 Austria Vienna 14 Japan Tokyo
Turkey Istanbul Osaka9 GCC Dubai 15 ASEAN Singapore
UAE Abu Dhabi JakartaSaudi Arabia Jeddah Kuala LumpurSaudi Arabia Riyadh HanoiQatar Doha 16 South Africa PretoriaKuwait Kuwait City 17 Korea Seoul
10 USA Chicago 18 Canada TorontoNew York MontrealBoston 19 HongkongAtlantaHoustonLos AngelesMexico Mexiko City
Extended Network of Local Specialized Experts
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 6
httpexpertdirectorys-gecomensearch
Export Promotion - Step by Step
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 7
S-GE Web-Site - Source of Knowledge
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 8
Information on Reports Events for country and industry
Information on Events Country Consulting Missions
Information on TaxFormalities Regulations Tools Analysis
ExportHelp
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 9
Strategy Review
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 10
Global Strategy
Export Topics
Implementation Plan
Implementation Support
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 11
SWISS Pavilions ndash ldquoExhibit under the Swiss Flagrdquo
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 12
Participation at trade fairs all around the world targeted to various industries such as
bull Food bull Construction bull MEM (machines electroncis and
materials) bull Cosmetics bull Mmedbio-tech bull RampD
hellip and Lots More
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 13
Forum for Swiss Foreign Trade and Investment
Missions Delegations
Events Information amp Networking
INTERNATIONAL EXPANSION STRATEGY amp IMPLEMENTATION
First Key Question What amp Where
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 15
Which productservice (features amp pricing) to be sold in Which market (geography amp industry sector) Reasoning internal external Examples for considerations bull Standard products are scalable bull Services require proximity
Unique Selling Proposition
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 16
( )
Macro-Economics
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 17
Geographical choice
Example Macroeconomics for ldquoTiger-Countriesrdquo
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 18
PaysReacutegion
Population (million)
PIPPers ($)
Croissance
Libre-Echange Tarifs
Risques
Particulariteacutes
Chine
1rsquo3541
4rsquo328-
78
Accord precirct pour signature
Proprieacuteteacute intellectuelle
Taille Dynamisme laquoConfuciusraquo
ASEAN
Total 603 (04-240)
60rsquo400- SrsquoPore 1rsquo405- Myan
13 Srsquopore 83 Laos
Singapore Accord L-E En discussion TL VT ML IN
Variable selon pays
Variable selon pays
Hong Kong
71
31rsquo591
18
Accord de Libre-Echange
Peu de risques
Bonne structure drsquoaffaires Porte drsquoentreacutee Chine
Inde
1rsquo2145
1rsquo265-
65
Accord en discussion Tarifs hauts Protectionniste
laquoNe pas avoir le souffleraquo
Admin lourde Tarifs douaniers
Japon
1270
42rsquo820
02
Accord de Libre-Echange
Pouvoir passer barriegraveres culturelles
Marcheacute insulaire
Coreacutee du Sud
485
20rsquo591
20
Accord de Libre-Echange
Evolution technologique
Economie de grandes socieacuteteacutes
ASEAN Association of Southeast Asian Nations (currently 10 member states) Ref WEF_GCR_Report_2011-12
On-Line Tool Macroeconomic Evaluation
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 19
On-Line Tool Trade4Free
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 20
On-Line Tool Customs Tariffs
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 21
Micro-Economics
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 22
Industry sector in a specific country
Example Industry-Specifics
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 23
bull RegulationsCertifications bull Industry norms bull Special taxes (luxury etc) bull Constellation of major players (small dispersed companies large
concentrated corporationshellip) bull Geographic clusters bull Expected customer behavior bull Traditions bull hellip bull hellip
Second Key Question How amp When
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 24
-gt Partner selection -gt Marketing strategy -gt Logistics (delivery storage) -gt resources (finance people prodhellip) -gt Legalities (IP documentshellip) -gt Implementation schedule
On-Line Tool WarmUp2Export
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 25
EXAMPLES S-GE ASSISTANCE
JNJ Canada Horizontal Film Wrapping Machine
27
Business Partner Search (considering limited internal resources) bull Quebec-based network bull Knowledge of food processing and packaging bull Technical know-how in thermo formed packaging bull Service capability bull Parts stock possibly temporary stock of machines
Ultrasound welding (no heat )
South Africa Geosatis Tracking Bracelets
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 28
Swiss Business Hub in South Africa to setup meetings with relevant officials of - National security advisors to ministries - Commissioners of police amp prisons - Director of public prosecution - Ministries of social security national solidarity amp reform institutions
Feedback Now Finnland Competitve Analysis
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 29
Conclusion laquoJust Do Itraquo But Do It Right
Thank You for your attention
Switzerland Global Enterprise Lausanne Avenue dOuchy 47 1006 Lausanne Tel 021 613 35 70 Fax 021 613 35 02 Heures drsquoouverture Lundi agrave vendredi 0900-1200 et 1400-1730 infolausannes-gecom Retrouvez-nous sur Google maps
- Petit Deacutej PME Start-up
- Three Mandates by State Secretariat for Economic Affairs - SECO
- Facts and Figures - Export Promotion
- Contact S-GE Suisse romande
- Worldwide Network - Swiss Business Hubs Trade Offices
- Extended Network of Local Specialized Experts
- Export Promotion - Step by Step
- S-GE Web-Site - Source of Knowledge
- ExportHelp
- Strategy Review
- Implementation Support
- SWISS Pavilions ndash ldquoExhibit under the Swiss Flagrdquo
- hellip and Lots More
- International Expansion Strategy amp Implementation
- First Key Question What amp Where
- Unique Selling Proposition
- Macro-Economics
- Example Macroeconomics for ldquoTiger-Countriesrdquo
- On-Line Tool Macroeconomic Evaluation
- On-Line Tool Trade4Free
- On-Line Tool Customs Tariffs
- Micro-Economics
- Example Industry-Specifics
- Second Key Question How amp When
- On-Line Tool WarmUp2Export
- ExamplesS-GE Assistance
- JNJ Canada Horizontal Film Wrapping Machine
- South Africa Geosatis Tracking Bracelets
- Feedback Now Finnland Competitve Analysis
- Conclusion laquoJust Do Itraquo But Do It Right
- Thank You for your attention
-
Contact S-GE Suisse romande
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 4
Switzerland Global Enterprise Lausanne Avenue dOuchy 47 1006 Lausanne Tel 021 545 94 94 Heures drsquoouverture Lundi agrave vendredi 0900-1200 et 1400-1730 infolausannes-gecom Retrouvez-nous sur Google +
Sylvain Jaccard Head of S-GE Suisse Romande amp Enterprise Europe Network Teacutel direct +41 21 545 9490 sjaccards-gecom
Benedikt Schwartz Senior Consultant S-GE Suisse Romande Teacutel direct +41 21 545 9491 bschwartzs-gecom
Nicole Cuche Office Manager ExportHelp speacutecialiste exportation Teacutel direct +41 21 545 9492 ncuches-gecom
Sabina Talovic Program Manager Enterprise Europe Network Teacutel direct +41 21 545 9493 stalovics-gecom
Worldwide Network - Swiss Business Hubs Trade Offices
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 5
1
2
3
4 5
8
7
12
13 17
14
15
16
6
19
10
11
18
9
located at Swiss embassiesconsulates employing local people Other network points with Embassies amp consulates Bilateral chambers of industry and
commerce
Swiss Business Hubs Trade Offices
1 UK London 11 Brazil Satildeo Paulo2 France Paris 12 India Mumbai3 Spain Madrid New Delhi4 Germany Stuttgart Bangalore5 Poland Warsaw 13 China Beijing6 Russia Moscow Guangzhou7 Italy Milan Shanghai8 Austria Vienna 14 Japan Tokyo
Turkey Istanbul Osaka9 GCC Dubai 15 ASEAN Singapore
UAE Abu Dhabi JakartaSaudi Arabia Jeddah Kuala LumpurSaudi Arabia Riyadh HanoiQatar Doha 16 South Africa PretoriaKuwait Kuwait City 17 Korea Seoul
10 USA Chicago 18 Canada TorontoNew York MontrealBoston 19 HongkongAtlantaHoustonLos AngelesMexico Mexiko City
Extended Network of Local Specialized Experts
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 6
httpexpertdirectorys-gecomensearch
Export Promotion - Step by Step
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 7
S-GE Web-Site - Source of Knowledge
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 8
Information on Reports Events for country and industry
Information on Events Country Consulting Missions
Information on TaxFormalities Regulations Tools Analysis
ExportHelp
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 9
Strategy Review
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 10
Global Strategy
Export Topics
Implementation Plan
Implementation Support
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 11
SWISS Pavilions ndash ldquoExhibit under the Swiss Flagrdquo
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 12
Participation at trade fairs all around the world targeted to various industries such as
bull Food bull Construction bull MEM (machines electroncis and
materials) bull Cosmetics bull Mmedbio-tech bull RampD
hellip and Lots More
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 13
Forum for Swiss Foreign Trade and Investment
Missions Delegations
Events Information amp Networking
INTERNATIONAL EXPANSION STRATEGY amp IMPLEMENTATION
First Key Question What amp Where
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 15
Which productservice (features amp pricing) to be sold in Which market (geography amp industry sector) Reasoning internal external Examples for considerations bull Standard products are scalable bull Services require proximity
Unique Selling Proposition
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 16
( )
Macro-Economics
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 17
Geographical choice
Example Macroeconomics for ldquoTiger-Countriesrdquo
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 18
PaysReacutegion
Population (million)
PIPPers ($)
Croissance
Libre-Echange Tarifs
Risques
Particulariteacutes
Chine
1rsquo3541
4rsquo328-
78
Accord precirct pour signature
Proprieacuteteacute intellectuelle
Taille Dynamisme laquoConfuciusraquo
ASEAN
Total 603 (04-240)
60rsquo400- SrsquoPore 1rsquo405- Myan
13 Srsquopore 83 Laos
Singapore Accord L-E En discussion TL VT ML IN
Variable selon pays
Variable selon pays
Hong Kong
71
31rsquo591
18
Accord de Libre-Echange
Peu de risques
Bonne structure drsquoaffaires Porte drsquoentreacutee Chine
Inde
1rsquo2145
1rsquo265-
65
Accord en discussion Tarifs hauts Protectionniste
laquoNe pas avoir le souffleraquo
Admin lourde Tarifs douaniers
Japon
1270
42rsquo820
02
Accord de Libre-Echange
Pouvoir passer barriegraveres culturelles
Marcheacute insulaire
Coreacutee du Sud
485
20rsquo591
20
Accord de Libre-Echange
Evolution technologique
Economie de grandes socieacuteteacutes
ASEAN Association of Southeast Asian Nations (currently 10 member states) Ref WEF_GCR_Report_2011-12
On-Line Tool Macroeconomic Evaluation
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 19
On-Line Tool Trade4Free
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 20
On-Line Tool Customs Tariffs
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 21
Micro-Economics
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 22
Industry sector in a specific country
Example Industry-Specifics
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 23
bull RegulationsCertifications bull Industry norms bull Special taxes (luxury etc) bull Constellation of major players (small dispersed companies large
concentrated corporationshellip) bull Geographic clusters bull Expected customer behavior bull Traditions bull hellip bull hellip
Second Key Question How amp When
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 24
-gt Partner selection -gt Marketing strategy -gt Logistics (delivery storage) -gt resources (finance people prodhellip) -gt Legalities (IP documentshellip) -gt Implementation schedule
On-Line Tool WarmUp2Export
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 25
EXAMPLES S-GE ASSISTANCE
JNJ Canada Horizontal Film Wrapping Machine
27
Business Partner Search (considering limited internal resources) bull Quebec-based network bull Knowledge of food processing and packaging bull Technical know-how in thermo formed packaging bull Service capability bull Parts stock possibly temporary stock of machines
Ultrasound welding (no heat )
South Africa Geosatis Tracking Bracelets
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 28
Swiss Business Hub in South Africa to setup meetings with relevant officials of - National security advisors to ministries - Commissioners of police amp prisons - Director of public prosecution - Ministries of social security national solidarity amp reform institutions
Feedback Now Finnland Competitve Analysis
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 29
Conclusion laquoJust Do Itraquo But Do It Right
Thank You for your attention
Switzerland Global Enterprise Lausanne Avenue dOuchy 47 1006 Lausanne Tel 021 613 35 70 Fax 021 613 35 02 Heures drsquoouverture Lundi agrave vendredi 0900-1200 et 1400-1730 infolausannes-gecom Retrouvez-nous sur Google maps
- Petit Deacutej PME Start-up
- Three Mandates by State Secretariat for Economic Affairs - SECO
- Facts and Figures - Export Promotion
- Contact S-GE Suisse romande
- Worldwide Network - Swiss Business Hubs Trade Offices
- Extended Network of Local Specialized Experts
- Export Promotion - Step by Step
- S-GE Web-Site - Source of Knowledge
- ExportHelp
- Strategy Review
- Implementation Support
- SWISS Pavilions ndash ldquoExhibit under the Swiss Flagrdquo
- hellip and Lots More
- International Expansion Strategy amp Implementation
- First Key Question What amp Where
- Unique Selling Proposition
- Macro-Economics
- Example Macroeconomics for ldquoTiger-Countriesrdquo
- On-Line Tool Macroeconomic Evaluation
- On-Line Tool Trade4Free
- On-Line Tool Customs Tariffs
- Micro-Economics
- Example Industry-Specifics
- Second Key Question How amp When
- On-Line Tool WarmUp2Export
- ExamplesS-GE Assistance
- JNJ Canada Horizontal Film Wrapping Machine
- South Africa Geosatis Tracking Bracelets
- Feedback Now Finnland Competitve Analysis
- Conclusion laquoJust Do Itraquo But Do It Right
- Thank You for your attention
-
Worldwide Network - Swiss Business Hubs Trade Offices
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 5
1
2
3
4 5
8
7
12
13 17
14
15
16
6
19
10
11
18
9
located at Swiss embassiesconsulates employing local people Other network points with Embassies amp consulates Bilateral chambers of industry and
commerce
Swiss Business Hubs Trade Offices
1 UK London 11 Brazil Satildeo Paulo2 France Paris 12 India Mumbai3 Spain Madrid New Delhi4 Germany Stuttgart Bangalore5 Poland Warsaw 13 China Beijing6 Russia Moscow Guangzhou7 Italy Milan Shanghai8 Austria Vienna 14 Japan Tokyo
Turkey Istanbul Osaka9 GCC Dubai 15 ASEAN Singapore
UAE Abu Dhabi JakartaSaudi Arabia Jeddah Kuala LumpurSaudi Arabia Riyadh HanoiQatar Doha 16 South Africa PretoriaKuwait Kuwait City 17 Korea Seoul
10 USA Chicago 18 Canada TorontoNew York MontrealBoston 19 HongkongAtlantaHoustonLos AngelesMexico Mexiko City
Extended Network of Local Specialized Experts
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 6
httpexpertdirectorys-gecomensearch
Export Promotion - Step by Step
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 7
S-GE Web-Site - Source of Knowledge
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 8
Information on Reports Events for country and industry
Information on Events Country Consulting Missions
Information on TaxFormalities Regulations Tools Analysis
ExportHelp
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 9
Strategy Review
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 10
Global Strategy
Export Topics
Implementation Plan
Implementation Support
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 11
SWISS Pavilions ndash ldquoExhibit under the Swiss Flagrdquo
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 12
Participation at trade fairs all around the world targeted to various industries such as
bull Food bull Construction bull MEM (machines electroncis and
materials) bull Cosmetics bull Mmedbio-tech bull RampD
hellip and Lots More
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 13
Forum for Swiss Foreign Trade and Investment
Missions Delegations
Events Information amp Networking
INTERNATIONAL EXPANSION STRATEGY amp IMPLEMENTATION
First Key Question What amp Where
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 15
Which productservice (features amp pricing) to be sold in Which market (geography amp industry sector) Reasoning internal external Examples for considerations bull Standard products are scalable bull Services require proximity
Unique Selling Proposition
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 16
( )
Macro-Economics
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 17
Geographical choice
Example Macroeconomics for ldquoTiger-Countriesrdquo
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 18
PaysReacutegion
Population (million)
PIPPers ($)
Croissance
Libre-Echange Tarifs
Risques
Particulariteacutes
Chine
1rsquo3541
4rsquo328-
78
Accord precirct pour signature
Proprieacuteteacute intellectuelle
Taille Dynamisme laquoConfuciusraquo
ASEAN
Total 603 (04-240)
60rsquo400- SrsquoPore 1rsquo405- Myan
13 Srsquopore 83 Laos
Singapore Accord L-E En discussion TL VT ML IN
Variable selon pays
Variable selon pays
Hong Kong
71
31rsquo591
18
Accord de Libre-Echange
Peu de risques
Bonne structure drsquoaffaires Porte drsquoentreacutee Chine
Inde
1rsquo2145
1rsquo265-
65
Accord en discussion Tarifs hauts Protectionniste
laquoNe pas avoir le souffleraquo
Admin lourde Tarifs douaniers
Japon
1270
42rsquo820
02
Accord de Libre-Echange
Pouvoir passer barriegraveres culturelles
Marcheacute insulaire
Coreacutee du Sud
485
20rsquo591
20
Accord de Libre-Echange
Evolution technologique
Economie de grandes socieacuteteacutes
ASEAN Association of Southeast Asian Nations (currently 10 member states) Ref WEF_GCR_Report_2011-12
On-Line Tool Macroeconomic Evaluation
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 19
On-Line Tool Trade4Free
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 20
On-Line Tool Customs Tariffs
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 21
Micro-Economics
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 22
Industry sector in a specific country
Example Industry-Specifics
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 23
bull RegulationsCertifications bull Industry norms bull Special taxes (luxury etc) bull Constellation of major players (small dispersed companies large
concentrated corporationshellip) bull Geographic clusters bull Expected customer behavior bull Traditions bull hellip bull hellip
Second Key Question How amp When
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 24
-gt Partner selection -gt Marketing strategy -gt Logistics (delivery storage) -gt resources (finance people prodhellip) -gt Legalities (IP documentshellip) -gt Implementation schedule
On-Line Tool WarmUp2Export
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 25
EXAMPLES S-GE ASSISTANCE
JNJ Canada Horizontal Film Wrapping Machine
27
Business Partner Search (considering limited internal resources) bull Quebec-based network bull Knowledge of food processing and packaging bull Technical know-how in thermo formed packaging bull Service capability bull Parts stock possibly temporary stock of machines
Ultrasound welding (no heat )
South Africa Geosatis Tracking Bracelets
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 28
Swiss Business Hub in South Africa to setup meetings with relevant officials of - National security advisors to ministries - Commissioners of police amp prisons - Director of public prosecution - Ministries of social security national solidarity amp reform institutions
Feedback Now Finnland Competitve Analysis
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 29
Conclusion laquoJust Do Itraquo But Do It Right
Thank You for your attention
Switzerland Global Enterprise Lausanne Avenue dOuchy 47 1006 Lausanne Tel 021 613 35 70 Fax 021 613 35 02 Heures drsquoouverture Lundi agrave vendredi 0900-1200 et 1400-1730 infolausannes-gecom Retrouvez-nous sur Google maps
- Petit Deacutej PME Start-up
- Three Mandates by State Secretariat for Economic Affairs - SECO
- Facts and Figures - Export Promotion
- Contact S-GE Suisse romande
- Worldwide Network - Swiss Business Hubs Trade Offices
- Extended Network of Local Specialized Experts
- Export Promotion - Step by Step
- S-GE Web-Site - Source of Knowledge
- ExportHelp
- Strategy Review
- Implementation Support
- SWISS Pavilions ndash ldquoExhibit under the Swiss Flagrdquo
- hellip and Lots More
- International Expansion Strategy amp Implementation
- First Key Question What amp Where
- Unique Selling Proposition
- Macro-Economics
- Example Macroeconomics for ldquoTiger-Countriesrdquo
- On-Line Tool Macroeconomic Evaluation
- On-Line Tool Trade4Free
- On-Line Tool Customs Tariffs
- Micro-Economics
- Example Industry-Specifics
- Second Key Question How amp When
- On-Line Tool WarmUp2Export
- ExamplesS-GE Assistance
- JNJ Canada Horizontal Film Wrapping Machine
- South Africa Geosatis Tracking Bracelets
- Feedback Now Finnland Competitve Analysis
- Conclusion laquoJust Do Itraquo But Do It Right
- Thank You for your attention
-
Extended Network of Local Specialized Experts
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 6
httpexpertdirectorys-gecomensearch
Export Promotion - Step by Step
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 7
S-GE Web-Site - Source of Knowledge
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 8
Information on Reports Events for country and industry
Information on Events Country Consulting Missions
Information on TaxFormalities Regulations Tools Analysis
ExportHelp
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 9
Strategy Review
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 10
Global Strategy
Export Topics
Implementation Plan
Implementation Support
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 11
SWISS Pavilions ndash ldquoExhibit under the Swiss Flagrdquo
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 12
Participation at trade fairs all around the world targeted to various industries such as
bull Food bull Construction bull MEM (machines electroncis and
materials) bull Cosmetics bull Mmedbio-tech bull RampD
hellip and Lots More
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 13
Forum for Swiss Foreign Trade and Investment
Missions Delegations
Events Information amp Networking
INTERNATIONAL EXPANSION STRATEGY amp IMPLEMENTATION
First Key Question What amp Where
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 15
Which productservice (features amp pricing) to be sold in Which market (geography amp industry sector) Reasoning internal external Examples for considerations bull Standard products are scalable bull Services require proximity
Unique Selling Proposition
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 16
( )
Macro-Economics
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 17
Geographical choice
Example Macroeconomics for ldquoTiger-Countriesrdquo
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 18
PaysReacutegion
Population (million)
PIPPers ($)
Croissance
Libre-Echange Tarifs
Risques
Particulariteacutes
Chine
1rsquo3541
4rsquo328-
78
Accord precirct pour signature
Proprieacuteteacute intellectuelle
Taille Dynamisme laquoConfuciusraquo
ASEAN
Total 603 (04-240)
60rsquo400- SrsquoPore 1rsquo405- Myan
13 Srsquopore 83 Laos
Singapore Accord L-E En discussion TL VT ML IN
Variable selon pays
Variable selon pays
Hong Kong
71
31rsquo591
18
Accord de Libre-Echange
Peu de risques
Bonne structure drsquoaffaires Porte drsquoentreacutee Chine
Inde
1rsquo2145
1rsquo265-
65
Accord en discussion Tarifs hauts Protectionniste
laquoNe pas avoir le souffleraquo
Admin lourde Tarifs douaniers
Japon
1270
42rsquo820
02
Accord de Libre-Echange
Pouvoir passer barriegraveres culturelles
Marcheacute insulaire
Coreacutee du Sud
485
20rsquo591
20
Accord de Libre-Echange
Evolution technologique
Economie de grandes socieacuteteacutes
ASEAN Association of Southeast Asian Nations (currently 10 member states) Ref WEF_GCR_Report_2011-12
On-Line Tool Macroeconomic Evaluation
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 19
On-Line Tool Trade4Free
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 20
On-Line Tool Customs Tariffs
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 21
Micro-Economics
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 22
Industry sector in a specific country
Example Industry-Specifics
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 23
bull RegulationsCertifications bull Industry norms bull Special taxes (luxury etc) bull Constellation of major players (small dispersed companies large
concentrated corporationshellip) bull Geographic clusters bull Expected customer behavior bull Traditions bull hellip bull hellip
Second Key Question How amp When
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 24
-gt Partner selection -gt Marketing strategy -gt Logistics (delivery storage) -gt resources (finance people prodhellip) -gt Legalities (IP documentshellip) -gt Implementation schedule
On-Line Tool WarmUp2Export
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 25
EXAMPLES S-GE ASSISTANCE
JNJ Canada Horizontal Film Wrapping Machine
27
Business Partner Search (considering limited internal resources) bull Quebec-based network bull Knowledge of food processing and packaging bull Technical know-how in thermo formed packaging bull Service capability bull Parts stock possibly temporary stock of machines
Ultrasound welding (no heat )
South Africa Geosatis Tracking Bracelets
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 28
Swiss Business Hub in South Africa to setup meetings with relevant officials of - National security advisors to ministries - Commissioners of police amp prisons - Director of public prosecution - Ministries of social security national solidarity amp reform institutions
Feedback Now Finnland Competitve Analysis
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 29
Conclusion laquoJust Do Itraquo But Do It Right
Thank You for your attention
Switzerland Global Enterprise Lausanne Avenue dOuchy 47 1006 Lausanne Tel 021 613 35 70 Fax 021 613 35 02 Heures drsquoouverture Lundi agrave vendredi 0900-1200 et 1400-1730 infolausannes-gecom Retrouvez-nous sur Google maps
- Petit Deacutej PME Start-up
- Three Mandates by State Secretariat for Economic Affairs - SECO
- Facts and Figures - Export Promotion
- Contact S-GE Suisse romande
- Worldwide Network - Swiss Business Hubs Trade Offices
- Extended Network of Local Specialized Experts
- Export Promotion - Step by Step
- S-GE Web-Site - Source of Knowledge
- ExportHelp
- Strategy Review
- Implementation Support
- SWISS Pavilions ndash ldquoExhibit under the Swiss Flagrdquo
- hellip and Lots More
- International Expansion Strategy amp Implementation
- First Key Question What amp Where
- Unique Selling Proposition
- Macro-Economics
- Example Macroeconomics for ldquoTiger-Countriesrdquo
- On-Line Tool Macroeconomic Evaluation
- On-Line Tool Trade4Free
- On-Line Tool Customs Tariffs
- Micro-Economics
- Example Industry-Specifics
- Second Key Question How amp When
- On-Line Tool WarmUp2Export
- ExamplesS-GE Assistance
- JNJ Canada Horizontal Film Wrapping Machine
- South Africa Geosatis Tracking Bracelets
- Feedback Now Finnland Competitve Analysis
- Conclusion laquoJust Do Itraquo But Do It Right
- Thank You for your attention
-
Export Promotion - Step by Step
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 7
S-GE Web-Site - Source of Knowledge
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 8
Information on Reports Events for country and industry
Information on Events Country Consulting Missions
Information on TaxFormalities Regulations Tools Analysis
ExportHelp
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 9
Strategy Review
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 10
Global Strategy
Export Topics
Implementation Plan
Implementation Support
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 11
SWISS Pavilions ndash ldquoExhibit under the Swiss Flagrdquo
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 12
Participation at trade fairs all around the world targeted to various industries such as
bull Food bull Construction bull MEM (machines electroncis and
materials) bull Cosmetics bull Mmedbio-tech bull RampD
hellip and Lots More
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 13
Forum for Swiss Foreign Trade and Investment
Missions Delegations
Events Information amp Networking
INTERNATIONAL EXPANSION STRATEGY amp IMPLEMENTATION
First Key Question What amp Where
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 15
Which productservice (features amp pricing) to be sold in Which market (geography amp industry sector) Reasoning internal external Examples for considerations bull Standard products are scalable bull Services require proximity
Unique Selling Proposition
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 16
( )
Macro-Economics
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 17
Geographical choice
Example Macroeconomics for ldquoTiger-Countriesrdquo
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 18
PaysReacutegion
Population (million)
PIPPers ($)
Croissance
Libre-Echange Tarifs
Risques
Particulariteacutes
Chine
1rsquo3541
4rsquo328-
78
Accord precirct pour signature
Proprieacuteteacute intellectuelle
Taille Dynamisme laquoConfuciusraquo
ASEAN
Total 603 (04-240)
60rsquo400- SrsquoPore 1rsquo405- Myan
13 Srsquopore 83 Laos
Singapore Accord L-E En discussion TL VT ML IN
Variable selon pays
Variable selon pays
Hong Kong
71
31rsquo591
18
Accord de Libre-Echange
Peu de risques
Bonne structure drsquoaffaires Porte drsquoentreacutee Chine
Inde
1rsquo2145
1rsquo265-
65
Accord en discussion Tarifs hauts Protectionniste
laquoNe pas avoir le souffleraquo
Admin lourde Tarifs douaniers
Japon
1270
42rsquo820
02
Accord de Libre-Echange
Pouvoir passer barriegraveres culturelles
Marcheacute insulaire
Coreacutee du Sud
485
20rsquo591
20
Accord de Libre-Echange
Evolution technologique
Economie de grandes socieacuteteacutes
ASEAN Association of Southeast Asian Nations (currently 10 member states) Ref WEF_GCR_Report_2011-12
On-Line Tool Macroeconomic Evaluation
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 19
On-Line Tool Trade4Free
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 20
On-Line Tool Customs Tariffs
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 21
Micro-Economics
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 22
Industry sector in a specific country
Example Industry-Specifics
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 23
bull RegulationsCertifications bull Industry norms bull Special taxes (luxury etc) bull Constellation of major players (small dispersed companies large
concentrated corporationshellip) bull Geographic clusters bull Expected customer behavior bull Traditions bull hellip bull hellip
Second Key Question How amp When
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 24
-gt Partner selection -gt Marketing strategy -gt Logistics (delivery storage) -gt resources (finance people prodhellip) -gt Legalities (IP documentshellip) -gt Implementation schedule
On-Line Tool WarmUp2Export
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 25
EXAMPLES S-GE ASSISTANCE
JNJ Canada Horizontal Film Wrapping Machine
27
Business Partner Search (considering limited internal resources) bull Quebec-based network bull Knowledge of food processing and packaging bull Technical know-how in thermo formed packaging bull Service capability bull Parts stock possibly temporary stock of machines
Ultrasound welding (no heat )
South Africa Geosatis Tracking Bracelets
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 28
Swiss Business Hub in South Africa to setup meetings with relevant officials of - National security advisors to ministries - Commissioners of police amp prisons - Director of public prosecution - Ministries of social security national solidarity amp reform institutions
Feedback Now Finnland Competitve Analysis
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 29
Conclusion laquoJust Do Itraquo But Do It Right
Thank You for your attention
Switzerland Global Enterprise Lausanne Avenue dOuchy 47 1006 Lausanne Tel 021 613 35 70 Fax 021 613 35 02 Heures drsquoouverture Lundi agrave vendredi 0900-1200 et 1400-1730 infolausannes-gecom Retrouvez-nous sur Google maps
- Petit Deacutej PME Start-up
- Three Mandates by State Secretariat for Economic Affairs - SECO
- Facts and Figures - Export Promotion
- Contact S-GE Suisse romande
- Worldwide Network - Swiss Business Hubs Trade Offices
- Extended Network of Local Specialized Experts
- Export Promotion - Step by Step
- S-GE Web-Site - Source of Knowledge
- ExportHelp
- Strategy Review
- Implementation Support
- SWISS Pavilions ndash ldquoExhibit under the Swiss Flagrdquo
- hellip and Lots More
- International Expansion Strategy amp Implementation
- First Key Question What amp Where
- Unique Selling Proposition
- Macro-Economics
- Example Macroeconomics for ldquoTiger-Countriesrdquo
- On-Line Tool Macroeconomic Evaluation
- On-Line Tool Trade4Free
- On-Line Tool Customs Tariffs
- Micro-Economics
- Example Industry-Specifics
- Second Key Question How amp When
- On-Line Tool WarmUp2Export
- ExamplesS-GE Assistance
- JNJ Canada Horizontal Film Wrapping Machine
- South Africa Geosatis Tracking Bracelets
- Feedback Now Finnland Competitve Analysis
- Conclusion laquoJust Do Itraquo But Do It Right
- Thank You for your attention
-
S-GE Web-Site - Source of Knowledge
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 8
Information on Reports Events for country and industry
Information on Events Country Consulting Missions
Information on TaxFormalities Regulations Tools Analysis
ExportHelp
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 9
Strategy Review
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 10
Global Strategy
Export Topics
Implementation Plan
Implementation Support
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 11
SWISS Pavilions ndash ldquoExhibit under the Swiss Flagrdquo
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 12
Participation at trade fairs all around the world targeted to various industries such as
bull Food bull Construction bull MEM (machines electroncis and
materials) bull Cosmetics bull Mmedbio-tech bull RampD
hellip and Lots More
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 13
Forum for Swiss Foreign Trade and Investment
Missions Delegations
Events Information amp Networking
INTERNATIONAL EXPANSION STRATEGY amp IMPLEMENTATION
First Key Question What amp Where
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 15
Which productservice (features amp pricing) to be sold in Which market (geography amp industry sector) Reasoning internal external Examples for considerations bull Standard products are scalable bull Services require proximity
Unique Selling Proposition
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 16
( )
Macro-Economics
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 17
Geographical choice
Example Macroeconomics for ldquoTiger-Countriesrdquo
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 18
PaysReacutegion
Population (million)
PIPPers ($)
Croissance
Libre-Echange Tarifs
Risques
Particulariteacutes
Chine
1rsquo3541
4rsquo328-
78
Accord precirct pour signature
Proprieacuteteacute intellectuelle
Taille Dynamisme laquoConfuciusraquo
ASEAN
Total 603 (04-240)
60rsquo400- SrsquoPore 1rsquo405- Myan
13 Srsquopore 83 Laos
Singapore Accord L-E En discussion TL VT ML IN
Variable selon pays
Variable selon pays
Hong Kong
71
31rsquo591
18
Accord de Libre-Echange
Peu de risques
Bonne structure drsquoaffaires Porte drsquoentreacutee Chine
Inde
1rsquo2145
1rsquo265-
65
Accord en discussion Tarifs hauts Protectionniste
laquoNe pas avoir le souffleraquo
Admin lourde Tarifs douaniers
Japon
1270
42rsquo820
02
Accord de Libre-Echange
Pouvoir passer barriegraveres culturelles
Marcheacute insulaire
Coreacutee du Sud
485
20rsquo591
20
Accord de Libre-Echange
Evolution technologique
Economie de grandes socieacuteteacutes
ASEAN Association of Southeast Asian Nations (currently 10 member states) Ref WEF_GCR_Report_2011-12
On-Line Tool Macroeconomic Evaluation
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 19
On-Line Tool Trade4Free
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 20
On-Line Tool Customs Tariffs
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 21
Micro-Economics
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 22
Industry sector in a specific country
Example Industry-Specifics
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 23
bull RegulationsCertifications bull Industry norms bull Special taxes (luxury etc) bull Constellation of major players (small dispersed companies large
concentrated corporationshellip) bull Geographic clusters bull Expected customer behavior bull Traditions bull hellip bull hellip
Second Key Question How amp When
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 24
-gt Partner selection -gt Marketing strategy -gt Logistics (delivery storage) -gt resources (finance people prodhellip) -gt Legalities (IP documentshellip) -gt Implementation schedule
On-Line Tool WarmUp2Export
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 25
EXAMPLES S-GE ASSISTANCE
JNJ Canada Horizontal Film Wrapping Machine
27
Business Partner Search (considering limited internal resources) bull Quebec-based network bull Knowledge of food processing and packaging bull Technical know-how in thermo formed packaging bull Service capability bull Parts stock possibly temporary stock of machines
Ultrasound welding (no heat )
South Africa Geosatis Tracking Bracelets
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 28
Swiss Business Hub in South Africa to setup meetings with relevant officials of - National security advisors to ministries - Commissioners of police amp prisons - Director of public prosecution - Ministries of social security national solidarity amp reform institutions
Feedback Now Finnland Competitve Analysis
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 29
Conclusion laquoJust Do Itraquo But Do It Right
Thank You for your attention
Switzerland Global Enterprise Lausanne Avenue dOuchy 47 1006 Lausanne Tel 021 613 35 70 Fax 021 613 35 02 Heures drsquoouverture Lundi agrave vendredi 0900-1200 et 1400-1730 infolausannes-gecom Retrouvez-nous sur Google maps
- Petit Deacutej PME Start-up
- Three Mandates by State Secretariat for Economic Affairs - SECO
- Facts and Figures - Export Promotion
- Contact S-GE Suisse romande
- Worldwide Network - Swiss Business Hubs Trade Offices
- Extended Network of Local Specialized Experts
- Export Promotion - Step by Step
- S-GE Web-Site - Source of Knowledge
- ExportHelp
- Strategy Review
- Implementation Support
- SWISS Pavilions ndash ldquoExhibit under the Swiss Flagrdquo
- hellip and Lots More
- International Expansion Strategy amp Implementation
- First Key Question What amp Where
- Unique Selling Proposition
- Macro-Economics
- Example Macroeconomics for ldquoTiger-Countriesrdquo
- On-Line Tool Macroeconomic Evaluation
- On-Line Tool Trade4Free
- On-Line Tool Customs Tariffs
- Micro-Economics
- Example Industry-Specifics
- Second Key Question How amp When
- On-Line Tool WarmUp2Export
- ExamplesS-GE Assistance
- JNJ Canada Horizontal Film Wrapping Machine
- South Africa Geosatis Tracking Bracelets
- Feedback Now Finnland Competitve Analysis
- Conclusion laquoJust Do Itraquo But Do It Right
- Thank You for your attention
-
ExportHelp
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 9
Strategy Review
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 10
Global Strategy
Export Topics
Implementation Plan
Implementation Support
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 11
SWISS Pavilions ndash ldquoExhibit under the Swiss Flagrdquo
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 12
Participation at trade fairs all around the world targeted to various industries such as
bull Food bull Construction bull MEM (machines electroncis and
materials) bull Cosmetics bull Mmedbio-tech bull RampD
hellip and Lots More
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 13
Forum for Swiss Foreign Trade and Investment
Missions Delegations
Events Information amp Networking
INTERNATIONAL EXPANSION STRATEGY amp IMPLEMENTATION
First Key Question What amp Where
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 15
Which productservice (features amp pricing) to be sold in Which market (geography amp industry sector) Reasoning internal external Examples for considerations bull Standard products are scalable bull Services require proximity
Unique Selling Proposition
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 16
( )
Macro-Economics
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 17
Geographical choice
Example Macroeconomics for ldquoTiger-Countriesrdquo
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 18
PaysReacutegion
Population (million)
PIPPers ($)
Croissance
Libre-Echange Tarifs
Risques
Particulariteacutes
Chine
1rsquo3541
4rsquo328-
78
Accord precirct pour signature
Proprieacuteteacute intellectuelle
Taille Dynamisme laquoConfuciusraquo
ASEAN
Total 603 (04-240)
60rsquo400- SrsquoPore 1rsquo405- Myan
13 Srsquopore 83 Laos
Singapore Accord L-E En discussion TL VT ML IN
Variable selon pays
Variable selon pays
Hong Kong
71
31rsquo591
18
Accord de Libre-Echange
Peu de risques
Bonne structure drsquoaffaires Porte drsquoentreacutee Chine
Inde
1rsquo2145
1rsquo265-
65
Accord en discussion Tarifs hauts Protectionniste
laquoNe pas avoir le souffleraquo
Admin lourde Tarifs douaniers
Japon
1270
42rsquo820
02
Accord de Libre-Echange
Pouvoir passer barriegraveres culturelles
Marcheacute insulaire
Coreacutee du Sud
485
20rsquo591
20
Accord de Libre-Echange
Evolution technologique
Economie de grandes socieacuteteacutes
ASEAN Association of Southeast Asian Nations (currently 10 member states) Ref WEF_GCR_Report_2011-12
On-Line Tool Macroeconomic Evaluation
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 19
On-Line Tool Trade4Free
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 20
On-Line Tool Customs Tariffs
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 21
Micro-Economics
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 22
Industry sector in a specific country
Example Industry-Specifics
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 23
bull RegulationsCertifications bull Industry norms bull Special taxes (luxury etc) bull Constellation of major players (small dispersed companies large
concentrated corporationshellip) bull Geographic clusters bull Expected customer behavior bull Traditions bull hellip bull hellip
Second Key Question How amp When
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 24
-gt Partner selection -gt Marketing strategy -gt Logistics (delivery storage) -gt resources (finance people prodhellip) -gt Legalities (IP documentshellip) -gt Implementation schedule
On-Line Tool WarmUp2Export
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 25
EXAMPLES S-GE ASSISTANCE
JNJ Canada Horizontal Film Wrapping Machine
27
Business Partner Search (considering limited internal resources) bull Quebec-based network bull Knowledge of food processing and packaging bull Technical know-how in thermo formed packaging bull Service capability bull Parts stock possibly temporary stock of machines
Ultrasound welding (no heat )
South Africa Geosatis Tracking Bracelets
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 28
Swiss Business Hub in South Africa to setup meetings with relevant officials of - National security advisors to ministries - Commissioners of police amp prisons - Director of public prosecution - Ministries of social security national solidarity amp reform institutions
Feedback Now Finnland Competitve Analysis
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 29
Conclusion laquoJust Do Itraquo But Do It Right
Thank You for your attention
Switzerland Global Enterprise Lausanne Avenue dOuchy 47 1006 Lausanne Tel 021 613 35 70 Fax 021 613 35 02 Heures drsquoouverture Lundi agrave vendredi 0900-1200 et 1400-1730 infolausannes-gecom Retrouvez-nous sur Google maps
- Petit Deacutej PME Start-up
- Three Mandates by State Secretariat for Economic Affairs - SECO
- Facts and Figures - Export Promotion
- Contact S-GE Suisse romande
- Worldwide Network - Swiss Business Hubs Trade Offices
- Extended Network of Local Specialized Experts
- Export Promotion - Step by Step
- S-GE Web-Site - Source of Knowledge
- ExportHelp
- Strategy Review
- Implementation Support
- SWISS Pavilions ndash ldquoExhibit under the Swiss Flagrdquo
- hellip and Lots More
- International Expansion Strategy amp Implementation
- First Key Question What amp Where
- Unique Selling Proposition
- Macro-Economics
- Example Macroeconomics for ldquoTiger-Countriesrdquo
- On-Line Tool Macroeconomic Evaluation
- On-Line Tool Trade4Free
- On-Line Tool Customs Tariffs
- Micro-Economics
- Example Industry-Specifics
- Second Key Question How amp When
- On-Line Tool WarmUp2Export
- ExamplesS-GE Assistance
- JNJ Canada Horizontal Film Wrapping Machine
- South Africa Geosatis Tracking Bracelets
- Feedback Now Finnland Competitve Analysis
- Conclusion laquoJust Do Itraquo But Do It Right
- Thank You for your attention
-
Strategy Review
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 10
Global Strategy
Export Topics
Implementation Plan
Implementation Support
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 11
SWISS Pavilions ndash ldquoExhibit under the Swiss Flagrdquo
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 12
Participation at trade fairs all around the world targeted to various industries such as
bull Food bull Construction bull MEM (machines electroncis and
materials) bull Cosmetics bull Mmedbio-tech bull RampD
hellip and Lots More
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 13
Forum for Swiss Foreign Trade and Investment
Missions Delegations
Events Information amp Networking
INTERNATIONAL EXPANSION STRATEGY amp IMPLEMENTATION
First Key Question What amp Where
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 15
Which productservice (features amp pricing) to be sold in Which market (geography amp industry sector) Reasoning internal external Examples for considerations bull Standard products are scalable bull Services require proximity
Unique Selling Proposition
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 16
( )
Macro-Economics
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 17
Geographical choice
Example Macroeconomics for ldquoTiger-Countriesrdquo
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 18
PaysReacutegion
Population (million)
PIPPers ($)
Croissance
Libre-Echange Tarifs
Risques
Particulariteacutes
Chine
1rsquo3541
4rsquo328-
78
Accord precirct pour signature
Proprieacuteteacute intellectuelle
Taille Dynamisme laquoConfuciusraquo
ASEAN
Total 603 (04-240)
60rsquo400- SrsquoPore 1rsquo405- Myan
13 Srsquopore 83 Laos
Singapore Accord L-E En discussion TL VT ML IN
Variable selon pays
Variable selon pays
Hong Kong
71
31rsquo591
18
Accord de Libre-Echange
Peu de risques
Bonne structure drsquoaffaires Porte drsquoentreacutee Chine
Inde
1rsquo2145
1rsquo265-
65
Accord en discussion Tarifs hauts Protectionniste
laquoNe pas avoir le souffleraquo
Admin lourde Tarifs douaniers
Japon
1270
42rsquo820
02
Accord de Libre-Echange
Pouvoir passer barriegraveres culturelles
Marcheacute insulaire
Coreacutee du Sud
485
20rsquo591
20
Accord de Libre-Echange
Evolution technologique
Economie de grandes socieacuteteacutes
ASEAN Association of Southeast Asian Nations (currently 10 member states) Ref WEF_GCR_Report_2011-12
On-Line Tool Macroeconomic Evaluation
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 19
On-Line Tool Trade4Free
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 20
On-Line Tool Customs Tariffs
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 21
Micro-Economics
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 22
Industry sector in a specific country
Example Industry-Specifics
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 23
bull RegulationsCertifications bull Industry norms bull Special taxes (luxury etc) bull Constellation of major players (small dispersed companies large
concentrated corporationshellip) bull Geographic clusters bull Expected customer behavior bull Traditions bull hellip bull hellip
Second Key Question How amp When
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 24
-gt Partner selection -gt Marketing strategy -gt Logistics (delivery storage) -gt resources (finance people prodhellip) -gt Legalities (IP documentshellip) -gt Implementation schedule
On-Line Tool WarmUp2Export
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 25
EXAMPLES S-GE ASSISTANCE
JNJ Canada Horizontal Film Wrapping Machine
27
Business Partner Search (considering limited internal resources) bull Quebec-based network bull Knowledge of food processing and packaging bull Technical know-how in thermo formed packaging bull Service capability bull Parts stock possibly temporary stock of machines
Ultrasound welding (no heat )
South Africa Geosatis Tracking Bracelets
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 28
Swiss Business Hub in South Africa to setup meetings with relevant officials of - National security advisors to ministries - Commissioners of police amp prisons - Director of public prosecution - Ministries of social security national solidarity amp reform institutions
Feedback Now Finnland Competitve Analysis
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 29
Conclusion laquoJust Do Itraquo But Do It Right
Thank You for your attention
Switzerland Global Enterprise Lausanne Avenue dOuchy 47 1006 Lausanne Tel 021 613 35 70 Fax 021 613 35 02 Heures drsquoouverture Lundi agrave vendredi 0900-1200 et 1400-1730 infolausannes-gecom Retrouvez-nous sur Google maps
- Petit Deacutej PME Start-up
- Three Mandates by State Secretariat for Economic Affairs - SECO
- Facts and Figures - Export Promotion
- Contact S-GE Suisse romande
- Worldwide Network - Swiss Business Hubs Trade Offices
- Extended Network of Local Specialized Experts
- Export Promotion - Step by Step
- S-GE Web-Site - Source of Knowledge
- ExportHelp
- Strategy Review
- Implementation Support
- SWISS Pavilions ndash ldquoExhibit under the Swiss Flagrdquo
- hellip and Lots More
- International Expansion Strategy amp Implementation
- First Key Question What amp Where
- Unique Selling Proposition
- Macro-Economics
- Example Macroeconomics for ldquoTiger-Countriesrdquo
- On-Line Tool Macroeconomic Evaluation
- On-Line Tool Trade4Free
- On-Line Tool Customs Tariffs
- Micro-Economics
- Example Industry-Specifics
- Second Key Question How amp When
- On-Line Tool WarmUp2Export
- ExamplesS-GE Assistance
- JNJ Canada Horizontal Film Wrapping Machine
- South Africa Geosatis Tracking Bracelets
- Feedback Now Finnland Competitve Analysis
- Conclusion laquoJust Do Itraquo But Do It Right
- Thank You for your attention
-
Implementation Support
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 11
SWISS Pavilions ndash ldquoExhibit under the Swiss Flagrdquo
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 12
Participation at trade fairs all around the world targeted to various industries such as
bull Food bull Construction bull MEM (machines electroncis and
materials) bull Cosmetics bull Mmedbio-tech bull RampD
hellip and Lots More
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 13
Forum for Swiss Foreign Trade and Investment
Missions Delegations
Events Information amp Networking
INTERNATIONAL EXPANSION STRATEGY amp IMPLEMENTATION
First Key Question What amp Where
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 15
Which productservice (features amp pricing) to be sold in Which market (geography amp industry sector) Reasoning internal external Examples for considerations bull Standard products are scalable bull Services require proximity
Unique Selling Proposition
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 16
( )
Macro-Economics
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 17
Geographical choice
Example Macroeconomics for ldquoTiger-Countriesrdquo
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 18
PaysReacutegion
Population (million)
PIPPers ($)
Croissance
Libre-Echange Tarifs
Risques
Particulariteacutes
Chine
1rsquo3541
4rsquo328-
78
Accord precirct pour signature
Proprieacuteteacute intellectuelle
Taille Dynamisme laquoConfuciusraquo
ASEAN
Total 603 (04-240)
60rsquo400- SrsquoPore 1rsquo405- Myan
13 Srsquopore 83 Laos
Singapore Accord L-E En discussion TL VT ML IN
Variable selon pays
Variable selon pays
Hong Kong
71
31rsquo591
18
Accord de Libre-Echange
Peu de risques
Bonne structure drsquoaffaires Porte drsquoentreacutee Chine
Inde
1rsquo2145
1rsquo265-
65
Accord en discussion Tarifs hauts Protectionniste
laquoNe pas avoir le souffleraquo
Admin lourde Tarifs douaniers
Japon
1270
42rsquo820
02
Accord de Libre-Echange
Pouvoir passer barriegraveres culturelles
Marcheacute insulaire
Coreacutee du Sud
485
20rsquo591
20
Accord de Libre-Echange
Evolution technologique
Economie de grandes socieacuteteacutes
ASEAN Association of Southeast Asian Nations (currently 10 member states) Ref WEF_GCR_Report_2011-12
On-Line Tool Macroeconomic Evaluation
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 19
On-Line Tool Trade4Free
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 20
On-Line Tool Customs Tariffs
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 21
Micro-Economics
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 22
Industry sector in a specific country
Example Industry-Specifics
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 23
bull RegulationsCertifications bull Industry norms bull Special taxes (luxury etc) bull Constellation of major players (small dispersed companies large
concentrated corporationshellip) bull Geographic clusters bull Expected customer behavior bull Traditions bull hellip bull hellip
Second Key Question How amp When
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 24
-gt Partner selection -gt Marketing strategy -gt Logistics (delivery storage) -gt resources (finance people prodhellip) -gt Legalities (IP documentshellip) -gt Implementation schedule
On-Line Tool WarmUp2Export
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 25
EXAMPLES S-GE ASSISTANCE
JNJ Canada Horizontal Film Wrapping Machine
27
Business Partner Search (considering limited internal resources) bull Quebec-based network bull Knowledge of food processing and packaging bull Technical know-how in thermo formed packaging bull Service capability bull Parts stock possibly temporary stock of machines
Ultrasound welding (no heat )
South Africa Geosatis Tracking Bracelets
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 28
Swiss Business Hub in South Africa to setup meetings with relevant officials of - National security advisors to ministries - Commissioners of police amp prisons - Director of public prosecution - Ministries of social security national solidarity amp reform institutions
Feedback Now Finnland Competitve Analysis
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 29
Conclusion laquoJust Do Itraquo But Do It Right
Thank You for your attention
Switzerland Global Enterprise Lausanne Avenue dOuchy 47 1006 Lausanne Tel 021 613 35 70 Fax 021 613 35 02 Heures drsquoouverture Lundi agrave vendredi 0900-1200 et 1400-1730 infolausannes-gecom Retrouvez-nous sur Google maps
- Petit Deacutej PME Start-up
- Three Mandates by State Secretariat for Economic Affairs - SECO
- Facts and Figures - Export Promotion
- Contact S-GE Suisse romande
- Worldwide Network - Swiss Business Hubs Trade Offices
- Extended Network of Local Specialized Experts
- Export Promotion - Step by Step
- S-GE Web-Site - Source of Knowledge
- ExportHelp
- Strategy Review
- Implementation Support
- SWISS Pavilions ndash ldquoExhibit under the Swiss Flagrdquo
- hellip and Lots More
- International Expansion Strategy amp Implementation
- First Key Question What amp Where
- Unique Selling Proposition
- Macro-Economics
- Example Macroeconomics for ldquoTiger-Countriesrdquo
- On-Line Tool Macroeconomic Evaluation
- On-Line Tool Trade4Free
- On-Line Tool Customs Tariffs
- Micro-Economics
- Example Industry-Specifics
- Second Key Question How amp When
- On-Line Tool WarmUp2Export
- ExamplesS-GE Assistance
- JNJ Canada Horizontal Film Wrapping Machine
- South Africa Geosatis Tracking Bracelets
- Feedback Now Finnland Competitve Analysis
- Conclusion laquoJust Do Itraquo But Do It Right
- Thank You for your attention
-
SWISS Pavilions ndash ldquoExhibit under the Swiss Flagrdquo
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 12
Participation at trade fairs all around the world targeted to various industries such as
bull Food bull Construction bull MEM (machines electroncis and
materials) bull Cosmetics bull Mmedbio-tech bull RampD
hellip and Lots More
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 13
Forum for Swiss Foreign Trade and Investment
Missions Delegations
Events Information amp Networking
INTERNATIONAL EXPANSION STRATEGY amp IMPLEMENTATION
First Key Question What amp Where
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 15
Which productservice (features amp pricing) to be sold in Which market (geography amp industry sector) Reasoning internal external Examples for considerations bull Standard products are scalable bull Services require proximity
Unique Selling Proposition
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 16
( )
Macro-Economics
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 17
Geographical choice
Example Macroeconomics for ldquoTiger-Countriesrdquo
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 18
PaysReacutegion
Population (million)
PIPPers ($)
Croissance
Libre-Echange Tarifs
Risques
Particulariteacutes
Chine
1rsquo3541
4rsquo328-
78
Accord precirct pour signature
Proprieacuteteacute intellectuelle
Taille Dynamisme laquoConfuciusraquo
ASEAN
Total 603 (04-240)
60rsquo400- SrsquoPore 1rsquo405- Myan
13 Srsquopore 83 Laos
Singapore Accord L-E En discussion TL VT ML IN
Variable selon pays
Variable selon pays
Hong Kong
71
31rsquo591
18
Accord de Libre-Echange
Peu de risques
Bonne structure drsquoaffaires Porte drsquoentreacutee Chine
Inde
1rsquo2145
1rsquo265-
65
Accord en discussion Tarifs hauts Protectionniste
laquoNe pas avoir le souffleraquo
Admin lourde Tarifs douaniers
Japon
1270
42rsquo820
02
Accord de Libre-Echange
Pouvoir passer barriegraveres culturelles
Marcheacute insulaire
Coreacutee du Sud
485
20rsquo591
20
Accord de Libre-Echange
Evolution technologique
Economie de grandes socieacuteteacutes
ASEAN Association of Southeast Asian Nations (currently 10 member states) Ref WEF_GCR_Report_2011-12
On-Line Tool Macroeconomic Evaluation
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 19
On-Line Tool Trade4Free
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 20
On-Line Tool Customs Tariffs
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 21
Micro-Economics
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 22
Industry sector in a specific country
Example Industry-Specifics
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 23
bull RegulationsCertifications bull Industry norms bull Special taxes (luxury etc) bull Constellation of major players (small dispersed companies large
concentrated corporationshellip) bull Geographic clusters bull Expected customer behavior bull Traditions bull hellip bull hellip
Second Key Question How amp When
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 24
-gt Partner selection -gt Marketing strategy -gt Logistics (delivery storage) -gt resources (finance people prodhellip) -gt Legalities (IP documentshellip) -gt Implementation schedule
On-Line Tool WarmUp2Export
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 25
EXAMPLES S-GE ASSISTANCE
JNJ Canada Horizontal Film Wrapping Machine
27
Business Partner Search (considering limited internal resources) bull Quebec-based network bull Knowledge of food processing and packaging bull Technical know-how in thermo formed packaging bull Service capability bull Parts stock possibly temporary stock of machines
Ultrasound welding (no heat )
South Africa Geosatis Tracking Bracelets
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 28
Swiss Business Hub in South Africa to setup meetings with relevant officials of - National security advisors to ministries - Commissioners of police amp prisons - Director of public prosecution - Ministries of social security national solidarity amp reform institutions
Feedback Now Finnland Competitve Analysis
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 29
Conclusion laquoJust Do Itraquo But Do It Right
Thank You for your attention
Switzerland Global Enterprise Lausanne Avenue dOuchy 47 1006 Lausanne Tel 021 613 35 70 Fax 021 613 35 02 Heures drsquoouverture Lundi agrave vendredi 0900-1200 et 1400-1730 infolausannes-gecom Retrouvez-nous sur Google maps
- Petit Deacutej PME Start-up
- Three Mandates by State Secretariat for Economic Affairs - SECO
- Facts and Figures - Export Promotion
- Contact S-GE Suisse romande
- Worldwide Network - Swiss Business Hubs Trade Offices
- Extended Network of Local Specialized Experts
- Export Promotion - Step by Step
- S-GE Web-Site - Source of Knowledge
- ExportHelp
- Strategy Review
- Implementation Support
- SWISS Pavilions ndash ldquoExhibit under the Swiss Flagrdquo
- hellip and Lots More
- International Expansion Strategy amp Implementation
- First Key Question What amp Where
- Unique Selling Proposition
- Macro-Economics
- Example Macroeconomics for ldquoTiger-Countriesrdquo
- On-Line Tool Macroeconomic Evaluation
- On-Line Tool Trade4Free
- On-Line Tool Customs Tariffs
- Micro-Economics
- Example Industry-Specifics
- Second Key Question How amp When
- On-Line Tool WarmUp2Export
- ExamplesS-GE Assistance
- JNJ Canada Horizontal Film Wrapping Machine
- South Africa Geosatis Tracking Bracelets
- Feedback Now Finnland Competitve Analysis
- Conclusion laquoJust Do Itraquo But Do It Right
- Thank You for your attention
-
hellip and Lots More
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 13
Forum for Swiss Foreign Trade and Investment
Missions Delegations
Events Information amp Networking
INTERNATIONAL EXPANSION STRATEGY amp IMPLEMENTATION
First Key Question What amp Where
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 15
Which productservice (features amp pricing) to be sold in Which market (geography amp industry sector) Reasoning internal external Examples for considerations bull Standard products are scalable bull Services require proximity
Unique Selling Proposition
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 16
( )
Macro-Economics
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 17
Geographical choice
Example Macroeconomics for ldquoTiger-Countriesrdquo
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 18
PaysReacutegion
Population (million)
PIPPers ($)
Croissance
Libre-Echange Tarifs
Risques
Particulariteacutes
Chine
1rsquo3541
4rsquo328-
78
Accord precirct pour signature
Proprieacuteteacute intellectuelle
Taille Dynamisme laquoConfuciusraquo
ASEAN
Total 603 (04-240)
60rsquo400- SrsquoPore 1rsquo405- Myan
13 Srsquopore 83 Laos
Singapore Accord L-E En discussion TL VT ML IN
Variable selon pays
Variable selon pays
Hong Kong
71
31rsquo591
18
Accord de Libre-Echange
Peu de risques
Bonne structure drsquoaffaires Porte drsquoentreacutee Chine
Inde
1rsquo2145
1rsquo265-
65
Accord en discussion Tarifs hauts Protectionniste
laquoNe pas avoir le souffleraquo
Admin lourde Tarifs douaniers
Japon
1270
42rsquo820
02
Accord de Libre-Echange
Pouvoir passer barriegraveres culturelles
Marcheacute insulaire
Coreacutee du Sud
485
20rsquo591
20
Accord de Libre-Echange
Evolution technologique
Economie de grandes socieacuteteacutes
ASEAN Association of Southeast Asian Nations (currently 10 member states) Ref WEF_GCR_Report_2011-12
On-Line Tool Macroeconomic Evaluation
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 19
On-Line Tool Trade4Free
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 20
On-Line Tool Customs Tariffs
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 21
Micro-Economics
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 22
Industry sector in a specific country
Example Industry-Specifics
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 23
bull RegulationsCertifications bull Industry norms bull Special taxes (luxury etc) bull Constellation of major players (small dispersed companies large
concentrated corporationshellip) bull Geographic clusters bull Expected customer behavior bull Traditions bull hellip bull hellip
Second Key Question How amp When
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 24
-gt Partner selection -gt Marketing strategy -gt Logistics (delivery storage) -gt resources (finance people prodhellip) -gt Legalities (IP documentshellip) -gt Implementation schedule
On-Line Tool WarmUp2Export
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 25
EXAMPLES S-GE ASSISTANCE
JNJ Canada Horizontal Film Wrapping Machine
27
Business Partner Search (considering limited internal resources) bull Quebec-based network bull Knowledge of food processing and packaging bull Technical know-how in thermo formed packaging bull Service capability bull Parts stock possibly temporary stock of machines
Ultrasound welding (no heat )
South Africa Geosatis Tracking Bracelets
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 28
Swiss Business Hub in South Africa to setup meetings with relevant officials of - National security advisors to ministries - Commissioners of police amp prisons - Director of public prosecution - Ministries of social security national solidarity amp reform institutions
Feedback Now Finnland Competitve Analysis
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 29
Conclusion laquoJust Do Itraquo But Do It Right
Thank You for your attention
Switzerland Global Enterprise Lausanne Avenue dOuchy 47 1006 Lausanne Tel 021 613 35 70 Fax 021 613 35 02 Heures drsquoouverture Lundi agrave vendredi 0900-1200 et 1400-1730 infolausannes-gecom Retrouvez-nous sur Google maps
- Petit Deacutej PME Start-up
- Three Mandates by State Secretariat for Economic Affairs - SECO
- Facts and Figures - Export Promotion
- Contact S-GE Suisse romande
- Worldwide Network - Swiss Business Hubs Trade Offices
- Extended Network of Local Specialized Experts
- Export Promotion - Step by Step
- S-GE Web-Site - Source of Knowledge
- ExportHelp
- Strategy Review
- Implementation Support
- SWISS Pavilions ndash ldquoExhibit under the Swiss Flagrdquo
- hellip and Lots More
- International Expansion Strategy amp Implementation
- First Key Question What amp Where
- Unique Selling Proposition
- Macro-Economics
- Example Macroeconomics for ldquoTiger-Countriesrdquo
- On-Line Tool Macroeconomic Evaluation
- On-Line Tool Trade4Free
- On-Line Tool Customs Tariffs
- Micro-Economics
- Example Industry-Specifics
- Second Key Question How amp When
- On-Line Tool WarmUp2Export
- ExamplesS-GE Assistance
- JNJ Canada Horizontal Film Wrapping Machine
- South Africa Geosatis Tracking Bracelets
- Feedback Now Finnland Competitve Analysis
- Conclusion laquoJust Do Itraquo But Do It Right
- Thank You for your attention
-
INTERNATIONAL EXPANSION STRATEGY amp IMPLEMENTATION
First Key Question What amp Where
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 15
Which productservice (features amp pricing) to be sold in Which market (geography amp industry sector) Reasoning internal external Examples for considerations bull Standard products are scalable bull Services require proximity
Unique Selling Proposition
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 16
( )
Macro-Economics
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 17
Geographical choice
Example Macroeconomics for ldquoTiger-Countriesrdquo
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 18
PaysReacutegion
Population (million)
PIPPers ($)
Croissance
Libre-Echange Tarifs
Risques
Particulariteacutes
Chine
1rsquo3541
4rsquo328-
78
Accord precirct pour signature
Proprieacuteteacute intellectuelle
Taille Dynamisme laquoConfuciusraquo
ASEAN
Total 603 (04-240)
60rsquo400- SrsquoPore 1rsquo405- Myan
13 Srsquopore 83 Laos
Singapore Accord L-E En discussion TL VT ML IN
Variable selon pays
Variable selon pays
Hong Kong
71
31rsquo591
18
Accord de Libre-Echange
Peu de risques
Bonne structure drsquoaffaires Porte drsquoentreacutee Chine
Inde
1rsquo2145
1rsquo265-
65
Accord en discussion Tarifs hauts Protectionniste
laquoNe pas avoir le souffleraquo
Admin lourde Tarifs douaniers
Japon
1270
42rsquo820
02
Accord de Libre-Echange
Pouvoir passer barriegraveres culturelles
Marcheacute insulaire
Coreacutee du Sud
485
20rsquo591
20
Accord de Libre-Echange
Evolution technologique
Economie de grandes socieacuteteacutes
ASEAN Association of Southeast Asian Nations (currently 10 member states) Ref WEF_GCR_Report_2011-12
On-Line Tool Macroeconomic Evaluation
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 19
On-Line Tool Trade4Free
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 20
On-Line Tool Customs Tariffs
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 21
Micro-Economics
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 22
Industry sector in a specific country
Example Industry-Specifics
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 23
bull RegulationsCertifications bull Industry norms bull Special taxes (luxury etc) bull Constellation of major players (small dispersed companies large
concentrated corporationshellip) bull Geographic clusters bull Expected customer behavior bull Traditions bull hellip bull hellip
Second Key Question How amp When
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 24
-gt Partner selection -gt Marketing strategy -gt Logistics (delivery storage) -gt resources (finance people prodhellip) -gt Legalities (IP documentshellip) -gt Implementation schedule
On-Line Tool WarmUp2Export
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 25
EXAMPLES S-GE ASSISTANCE
JNJ Canada Horizontal Film Wrapping Machine
27
Business Partner Search (considering limited internal resources) bull Quebec-based network bull Knowledge of food processing and packaging bull Technical know-how in thermo formed packaging bull Service capability bull Parts stock possibly temporary stock of machines
Ultrasound welding (no heat )
South Africa Geosatis Tracking Bracelets
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 28
Swiss Business Hub in South Africa to setup meetings with relevant officials of - National security advisors to ministries - Commissioners of police amp prisons - Director of public prosecution - Ministries of social security national solidarity amp reform institutions
Feedback Now Finnland Competitve Analysis
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 29
Conclusion laquoJust Do Itraquo But Do It Right
Thank You for your attention
Switzerland Global Enterprise Lausanne Avenue dOuchy 47 1006 Lausanne Tel 021 613 35 70 Fax 021 613 35 02 Heures drsquoouverture Lundi agrave vendredi 0900-1200 et 1400-1730 infolausannes-gecom Retrouvez-nous sur Google maps
- Petit Deacutej PME Start-up
- Three Mandates by State Secretariat for Economic Affairs - SECO
- Facts and Figures - Export Promotion
- Contact S-GE Suisse romande
- Worldwide Network - Swiss Business Hubs Trade Offices
- Extended Network of Local Specialized Experts
- Export Promotion - Step by Step
- S-GE Web-Site - Source of Knowledge
- ExportHelp
- Strategy Review
- Implementation Support
- SWISS Pavilions ndash ldquoExhibit under the Swiss Flagrdquo
- hellip and Lots More
- International Expansion Strategy amp Implementation
- First Key Question What amp Where
- Unique Selling Proposition
- Macro-Economics
- Example Macroeconomics for ldquoTiger-Countriesrdquo
- On-Line Tool Macroeconomic Evaluation
- On-Line Tool Trade4Free
- On-Line Tool Customs Tariffs
- Micro-Economics
- Example Industry-Specifics
- Second Key Question How amp When
- On-Line Tool WarmUp2Export
- ExamplesS-GE Assistance
- JNJ Canada Horizontal Film Wrapping Machine
- South Africa Geosatis Tracking Bracelets
- Feedback Now Finnland Competitve Analysis
- Conclusion laquoJust Do Itraquo But Do It Right
- Thank You for your attention
-
First Key Question What amp Where
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 15
Which productservice (features amp pricing) to be sold in Which market (geography amp industry sector) Reasoning internal external Examples for considerations bull Standard products are scalable bull Services require proximity
Unique Selling Proposition
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 16
( )
Macro-Economics
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 17
Geographical choice
Example Macroeconomics for ldquoTiger-Countriesrdquo
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 18
PaysReacutegion
Population (million)
PIPPers ($)
Croissance
Libre-Echange Tarifs
Risques
Particulariteacutes
Chine
1rsquo3541
4rsquo328-
78
Accord precirct pour signature
Proprieacuteteacute intellectuelle
Taille Dynamisme laquoConfuciusraquo
ASEAN
Total 603 (04-240)
60rsquo400- SrsquoPore 1rsquo405- Myan
13 Srsquopore 83 Laos
Singapore Accord L-E En discussion TL VT ML IN
Variable selon pays
Variable selon pays
Hong Kong
71
31rsquo591
18
Accord de Libre-Echange
Peu de risques
Bonne structure drsquoaffaires Porte drsquoentreacutee Chine
Inde
1rsquo2145
1rsquo265-
65
Accord en discussion Tarifs hauts Protectionniste
laquoNe pas avoir le souffleraquo
Admin lourde Tarifs douaniers
Japon
1270
42rsquo820
02
Accord de Libre-Echange
Pouvoir passer barriegraveres culturelles
Marcheacute insulaire
Coreacutee du Sud
485
20rsquo591
20
Accord de Libre-Echange
Evolution technologique
Economie de grandes socieacuteteacutes
ASEAN Association of Southeast Asian Nations (currently 10 member states) Ref WEF_GCR_Report_2011-12
On-Line Tool Macroeconomic Evaluation
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 19
On-Line Tool Trade4Free
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 20
On-Line Tool Customs Tariffs
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 21
Micro-Economics
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 22
Industry sector in a specific country
Example Industry-Specifics
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 23
bull RegulationsCertifications bull Industry norms bull Special taxes (luxury etc) bull Constellation of major players (small dispersed companies large
concentrated corporationshellip) bull Geographic clusters bull Expected customer behavior bull Traditions bull hellip bull hellip
Second Key Question How amp When
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 24
-gt Partner selection -gt Marketing strategy -gt Logistics (delivery storage) -gt resources (finance people prodhellip) -gt Legalities (IP documentshellip) -gt Implementation schedule
On-Line Tool WarmUp2Export
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 25
EXAMPLES S-GE ASSISTANCE
JNJ Canada Horizontal Film Wrapping Machine
27
Business Partner Search (considering limited internal resources) bull Quebec-based network bull Knowledge of food processing and packaging bull Technical know-how in thermo formed packaging bull Service capability bull Parts stock possibly temporary stock of machines
Ultrasound welding (no heat )
South Africa Geosatis Tracking Bracelets
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 28
Swiss Business Hub in South Africa to setup meetings with relevant officials of - National security advisors to ministries - Commissioners of police amp prisons - Director of public prosecution - Ministries of social security national solidarity amp reform institutions
Feedback Now Finnland Competitve Analysis
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 29
Conclusion laquoJust Do Itraquo But Do It Right
Thank You for your attention
Switzerland Global Enterprise Lausanne Avenue dOuchy 47 1006 Lausanne Tel 021 613 35 70 Fax 021 613 35 02 Heures drsquoouverture Lundi agrave vendredi 0900-1200 et 1400-1730 infolausannes-gecom Retrouvez-nous sur Google maps
- Petit Deacutej PME Start-up
- Three Mandates by State Secretariat for Economic Affairs - SECO
- Facts and Figures - Export Promotion
- Contact S-GE Suisse romande
- Worldwide Network - Swiss Business Hubs Trade Offices
- Extended Network of Local Specialized Experts
- Export Promotion - Step by Step
- S-GE Web-Site - Source of Knowledge
- ExportHelp
- Strategy Review
- Implementation Support
- SWISS Pavilions ndash ldquoExhibit under the Swiss Flagrdquo
- hellip and Lots More
- International Expansion Strategy amp Implementation
- First Key Question What amp Where
- Unique Selling Proposition
- Macro-Economics
- Example Macroeconomics for ldquoTiger-Countriesrdquo
- On-Line Tool Macroeconomic Evaluation
- On-Line Tool Trade4Free
- On-Line Tool Customs Tariffs
- Micro-Economics
- Example Industry-Specifics
- Second Key Question How amp When
- On-Line Tool WarmUp2Export
- ExamplesS-GE Assistance
- JNJ Canada Horizontal Film Wrapping Machine
- South Africa Geosatis Tracking Bracelets
- Feedback Now Finnland Competitve Analysis
- Conclusion laquoJust Do Itraquo But Do It Right
- Thank You for your attention
-
Unique Selling Proposition
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 16
( )
Macro-Economics
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 17
Geographical choice
Example Macroeconomics for ldquoTiger-Countriesrdquo
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 18
PaysReacutegion
Population (million)
PIPPers ($)
Croissance
Libre-Echange Tarifs
Risques
Particulariteacutes
Chine
1rsquo3541
4rsquo328-
78
Accord precirct pour signature
Proprieacuteteacute intellectuelle
Taille Dynamisme laquoConfuciusraquo
ASEAN
Total 603 (04-240)
60rsquo400- SrsquoPore 1rsquo405- Myan
13 Srsquopore 83 Laos
Singapore Accord L-E En discussion TL VT ML IN
Variable selon pays
Variable selon pays
Hong Kong
71
31rsquo591
18
Accord de Libre-Echange
Peu de risques
Bonne structure drsquoaffaires Porte drsquoentreacutee Chine
Inde
1rsquo2145
1rsquo265-
65
Accord en discussion Tarifs hauts Protectionniste
laquoNe pas avoir le souffleraquo
Admin lourde Tarifs douaniers
Japon
1270
42rsquo820
02
Accord de Libre-Echange
Pouvoir passer barriegraveres culturelles
Marcheacute insulaire
Coreacutee du Sud
485
20rsquo591
20
Accord de Libre-Echange
Evolution technologique
Economie de grandes socieacuteteacutes
ASEAN Association of Southeast Asian Nations (currently 10 member states) Ref WEF_GCR_Report_2011-12
On-Line Tool Macroeconomic Evaluation
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 19
On-Line Tool Trade4Free
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 20
On-Line Tool Customs Tariffs
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 21
Micro-Economics
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 22
Industry sector in a specific country
Example Industry-Specifics
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 23
bull RegulationsCertifications bull Industry norms bull Special taxes (luxury etc) bull Constellation of major players (small dispersed companies large
concentrated corporationshellip) bull Geographic clusters bull Expected customer behavior bull Traditions bull hellip bull hellip
Second Key Question How amp When
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 24
-gt Partner selection -gt Marketing strategy -gt Logistics (delivery storage) -gt resources (finance people prodhellip) -gt Legalities (IP documentshellip) -gt Implementation schedule
On-Line Tool WarmUp2Export
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 25
EXAMPLES S-GE ASSISTANCE
JNJ Canada Horizontal Film Wrapping Machine
27
Business Partner Search (considering limited internal resources) bull Quebec-based network bull Knowledge of food processing and packaging bull Technical know-how in thermo formed packaging bull Service capability bull Parts stock possibly temporary stock of machines
Ultrasound welding (no heat )
South Africa Geosatis Tracking Bracelets
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 28
Swiss Business Hub in South Africa to setup meetings with relevant officials of - National security advisors to ministries - Commissioners of police amp prisons - Director of public prosecution - Ministries of social security national solidarity amp reform institutions
Feedback Now Finnland Competitve Analysis
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 29
Conclusion laquoJust Do Itraquo But Do It Right
Thank You for your attention
Switzerland Global Enterprise Lausanne Avenue dOuchy 47 1006 Lausanne Tel 021 613 35 70 Fax 021 613 35 02 Heures drsquoouverture Lundi agrave vendredi 0900-1200 et 1400-1730 infolausannes-gecom Retrouvez-nous sur Google maps
- Petit Deacutej PME Start-up
- Three Mandates by State Secretariat for Economic Affairs - SECO
- Facts and Figures - Export Promotion
- Contact S-GE Suisse romande
- Worldwide Network - Swiss Business Hubs Trade Offices
- Extended Network of Local Specialized Experts
- Export Promotion - Step by Step
- S-GE Web-Site - Source of Knowledge
- ExportHelp
- Strategy Review
- Implementation Support
- SWISS Pavilions ndash ldquoExhibit under the Swiss Flagrdquo
- hellip and Lots More
- International Expansion Strategy amp Implementation
- First Key Question What amp Where
- Unique Selling Proposition
- Macro-Economics
- Example Macroeconomics for ldquoTiger-Countriesrdquo
- On-Line Tool Macroeconomic Evaluation
- On-Line Tool Trade4Free
- On-Line Tool Customs Tariffs
- Micro-Economics
- Example Industry-Specifics
- Second Key Question How amp When
- On-Line Tool WarmUp2Export
- ExamplesS-GE Assistance
- JNJ Canada Horizontal Film Wrapping Machine
- South Africa Geosatis Tracking Bracelets
- Feedback Now Finnland Competitve Analysis
- Conclusion laquoJust Do Itraquo But Do It Right
- Thank You for your attention
-
Macro-Economics
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 17
Geographical choice
Example Macroeconomics for ldquoTiger-Countriesrdquo
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 18
PaysReacutegion
Population (million)
PIPPers ($)
Croissance
Libre-Echange Tarifs
Risques
Particulariteacutes
Chine
1rsquo3541
4rsquo328-
78
Accord precirct pour signature
Proprieacuteteacute intellectuelle
Taille Dynamisme laquoConfuciusraquo
ASEAN
Total 603 (04-240)
60rsquo400- SrsquoPore 1rsquo405- Myan
13 Srsquopore 83 Laos
Singapore Accord L-E En discussion TL VT ML IN
Variable selon pays
Variable selon pays
Hong Kong
71
31rsquo591
18
Accord de Libre-Echange
Peu de risques
Bonne structure drsquoaffaires Porte drsquoentreacutee Chine
Inde
1rsquo2145
1rsquo265-
65
Accord en discussion Tarifs hauts Protectionniste
laquoNe pas avoir le souffleraquo
Admin lourde Tarifs douaniers
Japon
1270
42rsquo820
02
Accord de Libre-Echange
Pouvoir passer barriegraveres culturelles
Marcheacute insulaire
Coreacutee du Sud
485
20rsquo591
20
Accord de Libre-Echange
Evolution technologique
Economie de grandes socieacuteteacutes
ASEAN Association of Southeast Asian Nations (currently 10 member states) Ref WEF_GCR_Report_2011-12
On-Line Tool Macroeconomic Evaluation
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 19
On-Line Tool Trade4Free
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 20
On-Line Tool Customs Tariffs
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 21
Micro-Economics
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 22
Industry sector in a specific country
Example Industry-Specifics
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 23
bull RegulationsCertifications bull Industry norms bull Special taxes (luxury etc) bull Constellation of major players (small dispersed companies large
concentrated corporationshellip) bull Geographic clusters bull Expected customer behavior bull Traditions bull hellip bull hellip
Second Key Question How amp When
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 24
-gt Partner selection -gt Marketing strategy -gt Logistics (delivery storage) -gt resources (finance people prodhellip) -gt Legalities (IP documentshellip) -gt Implementation schedule
On-Line Tool WarmUp2Export
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 25
EXAMPLES S-GE ASSISTANCE
JNJ Canada Horizontal Film Wrapping Machine
27
Business Partner Search (considering limited internal resources) bull Quebec-based network bull Knowledge of food processing and packaging bull Technical know-how in thermo formed packaging bull Service capability bull Parts stock possibly temporary stock of machines
Ultrasound welding (no heat )
South Africa Geosatis Tracking Bracelets
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 28
Swiss Business Hub in South Africa to setup meetings with relevant officials of - National security advisors to ministries - Commissioners of police amp prisons - Director of public prosecution - Ministries of social security national solidarity amp reform institutions
Feedback Now Finnland Competitve Analysis
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 29
Conclusion laquoJust Do Itraquo But Do It Right
Thank You for your attention
Switzerland Global Enterprise Lausanne Avenue dOuchy 47 1006 Lausanne Tel 021 613 35 70 Fax 021 613 35 02 Heures drsquoouverture Lundi agrave vendredi 0900-1200 et 1400-1730 infolausannes-gecom Retrouvez-nous sur Google maps
- Petit Deacutej PME Start-up
- Three Mandates by State Secretariat for Economic Affairs - SECO
- Facts and Figures - Export Promotion
- Contact S-GE Suisse romande
- Worldwide Network - Swiss Business Hubs Trade Offices
- Extended Network of Local Specialized Experts
- Export Promotion - Step by Step
- S-GE Web-Site - Source of Knowledge
- ExportHelp
- Strategy Review
- Implementation Support
- SWISS Pavilions ndash ldquoExhibit under the Swiss Flagrdquo
- hellip and Lots More
- International Expansion Strategy amp Implementation
- First Key Question What amp Where
- Unique Selling Proposition
- Macro-Economics
- Example Macroeconomics for ldquoTiger-Countriesrdquo
- On-Line Tool Macroeconomic Evaluation
- On-Line Tool Trade4Free
- On-Line Tool Customs Tariffs
- Micro-Economics
- Example Industry-Specifics
- Second Key Question How amp When
- On-Line Tool WarmUp2Export
- ExamplesS-GE Assistance
- JNJ Canada Horizontal Film Wrapping Machine
- South Africa Geosatis Tracking Bracelets
- Feedback Now Finnland Competitve Analysis
- Conclusion laquoJust Do Itraquo But Do It Right
- Thank You for your attention
-
Example Macroeconomics for ldquoTiger-Countriesrdquo
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 18
PaysReacutegion
Population (million)
PIPPers ($)
Croissance
Libre-Echange Tarifs
Risques
Particulariteacutes
Chine
1rsquo3541
4rsquo328-
78
Accord precirct pour signature
Proprieacuteteacute intellectuelle
Taille Dynamisme laquoConfuciusraquo
ASEAN
Total 603 (04-240)
60rsquo400- SrsquoPore 1rsquo405- Myan
13 Srsquopore 83 Laos
Singapore Accord L-E En discussion TL VT ML IN
Variable selon pays
Variable selon pays
Hong Kong
71
31rsquo591
18
Accord de Libre-Echange
Peu de risques
Bonne structure drsquoaffaires Porte drsquoentreacutee Chine
Inde
1rsquo2145
1rsquo265-
65
Accord en discussion Tarifs hauts Protectionniste
laquoNe pas avoir le souffleraquo
Admin lourde Tarifs douaniers
Japon
1270
42rsquo820
02
Accord de Libre-Echange
Pouvoir passer barriegraveres culturelles
Marcheacute insulaire
Coreacutee du Sud
485
20rsquo591
20
Accord de Libre-Echange
Evolution technologique
Economie de grandes socieacuteteacutes
ASEAN Association of Southeast Asian Nations (currently 10 member states) Ref WEF_GCR_Report_2011-12
On-Line Tool Macroeconomic Evaluation
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 19
On-Line Tool Trade4Free
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 20
On-Line Tool Customs Tariffs
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 21
Micro-Economics
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 22
Industry sector in a specific country
Example Industry-Specifics
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 23
bull RegulationsCertifications bull Industry norms bull Special taxes (luxury etc) bull Constellation of major players (small dispersed companies large
concentrated corporationshellip) bull Geographic clusters bull Expected customer behavior bull Traditions bull hellip bull hellip
Second Key Question How amp When
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 24
-gt Partner selection -gt Marketing strategy -gt Logistics (delivery storage) -gt resources (finance people prodhellip) -gt Legalities (IP documentshellip) -gt Implementation schedule
On-Line Tool WarmUp2Export
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 25
EXAMPLES S-GE ASSISTANCE
JNJ Canada Horizontal Film Wrapping Machine
27
Business Partner Search (considering limited internal resources) bull Quebec-based network bull Knowledge of food processing and packaging bull Technical know-how in thermo formed packaging bull Service capability bull Parts stock possibly temporary stock of machines
Ultrasound welding (no heat )
South Africa Geosatis Tracking Bracelets
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 28
Swiss Business Hub in South Africa to setup meetings with relevant officials of - National security advisors to ministries - Commissioners of police amp prisons - Director of public prosecution - Ministries of social security national solidarity amp reform institutions
Feedback Now Finnland Competitve Analysis
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 29
Conclusion laquoJust Do Itraquo But Do It Right
Thank You for your attention
Switzerland Global Enterprise Lausanne Avenue dOuchy 47 1006 Lausanne Tel 021 613 35 70 Fax 021 613 35 02 Heures drsquoouverture Lundi agrave vendredi 0900-1200 et 1400-1730 infolausannes-gecom Retrouvez-nous sur Google maps
- Petit Deacutej PME Start-up
- Three Mandates by State Secretariat for Economic Affairs - SECO
- Facts and Figures - Export Promotion
- Contact S-GE Suisse romande
- Worldwide Network - Swiss Business Hubs Trade Offices
- Extended Network of Local Specialized Experts
- Export Promotion - Step by Step
- S-GE Web-Site - Source of Knowledge
- ExportHelp
- Strategy Review
- Implementation Support
- SWISS Pavilions ndash ldquoExhibit under the Swiss Flagrdquo
- hellip and Lots More
- International Expansion Strategy amp Implementation
- First Key Question What amp Where
- Unique Selling Proposition
- Macro-Economics
- Example Macroeconomics for ldquoTiger-Countriesrdquo
- On-Line Tool Macroeconomic Evaluation
- On-Line Tool Trade4Free
- On-Line Tool Customs Tariffs
- Micro-Economics
- Example Industry-Specifics
- Second Key Question How amp When
- On-Line Tool WarmUp2Export
- ExamplesS-GE Assistance
- JNJ Canada Horizontal Film Wrapping Machine
- South Africa Geosatis Tracking Bracelets
- Feedback Now Finnland Competitve Analysis
- Conclusion laquoJust Do Itraquo But Do It Right
- Thank You for your attention
-
On-Line Tool Macroeconomic Evaluation
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 19
On-Line Tool Trade4Free
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 20
On-Line Tool Customs Tariffs
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 21
Micro-Economics
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 22
Industry sector in a specific country
Example Industry-Specifics
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 23
bull RegulationsCertifications bull Industry norms bull Special taxes (luxury etc) bull Constellation of major players (small dispersed companies large
concentrated corporationshellip) bull Geographic clusters bull Expected customer behavior bull Traditions bull hellip bull hellip
Second Key Question How amp When
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 24
-gt Partner selection -gt Marketing strategy -gt Logistics (delivery storage) -gt resources (finance people prodhellip) -gt Legalities (IP documentshellip) -gt Implementation schedule
On-Line Tool WarmUp2Export
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 25
EXAMPLES S-GE ASSISTANCE
JNJ Canada Horizontal Film Wrapping Machine
27
Business Partner Search (considering limited internal resources) bull Quebec-based network bull Knowledge of food processing and packaging bull Technical know-how in thermo formed packaging bull Service capability bull Parts stock possibly temporary stock of machines
Ultrasound welding (no heat )
South Africa Geosatis Tracking Bracelets
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 28
Swiss Business Hub in South Africa to setup meetings with relevant officials of - National security advisors to ministries - Commissioners of police amp prisons - Director of public prosecution - Ministries of social security national solidarity amp reform institutions
Feedback Now Finnland Competitve Analysis
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 29
Conclusion laquoJust Do Itraquo But Do It Right
Thank You for your attention
Switzerland Global Enterprise Lausanne Avenue dOuchy 47 1006 Lausanne Tel 021 613 35 70 Fax 021 613 35 02 Heures drsquoouverture Lundi agrave vendredi 0900-1200 et 1400-1730 infolausannes-gecom Retrouvez-nous sur Google maps
- Petit Deacutej PME Start-up
- Three Mandates by State Secretariat for Economic Affairs - SECO
- Facts and Figures - Export Promotion
- Contact S-GE Suisse romande
- Worldwide Network - Swiss Business Hubs Trade Offices
- Extended Network of Local Specialized Experts
- Export Promotion - Step by Step
- S-GE Web-Site - Source of Knowledge
- ExportHelp
- Strategy Review
- Implementation Support
- SWISS Pavilions ndash ldquoExhibit under the Swiss Flagrdquo
- hellip and Lots More
- International Expansion Strategy amp Implementation
- First Key Question What amp Where
- Unique Selling Proposition
- Macro-Economics
- Example Macroeconomics for ldquoTiger-Countriesrdquo
- On-Line Tool Macroeconomic Evaluation
- On-Line Tool Trade4Free
- On-Line Tool Customs Tariffs
- Micro-Economics
- Example Industry-Specifics
- Second Key Question How amp When
- On-Line Tool WarmUp2Export
- ExamplesS-GE Assistance
- JNJ Canada Horizontal Film Wrapping Machine
- South Africa Geosatis Tracking Bracelets
- Feedback Now Finnland Competitve Analysis
- Conclusion laquoJust Do Itraquo But Do It Right
- Thank You for your attention
-
On-Line Tool Trade4Free
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 20
On-Line Tool Customs Tariffs
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 21
Micro-Economics
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 22
Industry sector in a specific country
Example Industry-Specifics
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 23
bull RegulationsCertifications bull Industry norms bull Special taxes (luxury etc) bull Constellation of major players (small dispersed companies large
concentrated corporationshellip) bull Geographic clusters bull Expected customer behavior bull Traditions bull hellip bull hellip
Second Key Question How amp When
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 24
-gt Partner selection -gt Marketing strategy -gt Logistics (delivery storage) -gt resources (finance people prodhellip) -gt Legalities (IP documentshellip) -gt Implementation schedule
On-Line Tool WarmUp2Export
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 25
EXAMPLES S-GE ASSISTANCE
JNJ Canada Horizontal Film Wrapping Machine
27
Business Partner Search (considering limited internal resources) bull Quebec-based network bull Knowledge of food processing and packaging bull Technical know-how in thermo formed packaging bull Service capability bull Parts stock possibly temporary stock of machines
Ultrasound welding (no heat )
South Africa Geosatis Tracking Bracelets
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 28
Swiss Business Hub in South Africa to setup meetings with relevant officials of - National security advisors to ministries - Commissioners of police amp prisons - Director of public prosecution - Ministries of social security national solidarity amp reform institutions
Feedback Now Finnland Competitve Analysis
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 29
Conclusion laquoJust Do Itraquo But Do It Right
Thank You for your attention
Switzerland Global Enterprise Lausanne Avenue dOuchy 47 1006 Lausanne Tel 021 613 35 70 Fax 021 613 35 02 Heures drsquoouverture Lundi agrave vendredi 0900-1200 et 1400-1730 infolausannes-gecom Retrouvez-nous sur Google maps
- Petit Deacutej PME Start-up
- Three Mandates by State Secretariat for Economic Affairs - SECO
- Facts and Figures - Export Promotion
- Contact S-GE Suisse romande
- Worldwide Network - Swiss Business Hubs Trade Offices
- Extended Network of Local Specialized Experts
- Export Promotion - Step by Step
- S-GE Web-Site - Source of Knowledge
- ExportHelp
- Strategy Review
- Implementation Support
- SWISS Pavilions ndash ldquoExhibit under the Swiss Flagrdquo
- hellip and Lots More
- International Expansion Strategy amp Implementation
- First Key Question What amp Where
- Unique Selling Proposition
- Macro-Economics
- Example Macroeconomics for ldquoTiger-Countriesrdquo
- On-Line Tool Macroeconomic Evaluation
- On-Line Tool Trade4Free
- On-Line Tool Customs Tariffs
- Micro-Economics
- Example Industry-Specifics
- Second Key Question How amp When
- On-Line Tool WarmUp2Export
- ExamplesS-GE Assistance
- JNJ Canada Horizontal Film Wrapping Machine
- South Africa Geosatis Tracking Bracelets
- Feedback Now Finnland Competitve Analysis
- Conclusion laquoJust Do Itraquo But Do It Right
- Thank You for your attention
-
On-Line Tool Customs Tariffs
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 21
Micro-Economics
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 22
Industry sector in a specific country
Example Industry-Specifics
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 23
bull RegulationsCertifications bull Industry norms bull Special taxes (luxury etc) bull Constellation of major players (small dispersed companies large
concentrated corporationshellip) bull Geographic clusters bull Expected customer behavior bull Traditions bull hellip bull hellip
Second Key Question How amp When
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 24
-gt Partner selection -gt Marketing strategy -gt Logistics (delivery storage) -gt resources (finance people prodhellip) -gt Legalities (IP documentshellip) -gt Implementation schedule
On-Line Tool WarmUp2Export
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 25
EXAMPLES S-GE ASSISTANCE
JNJ Canada Horizontal Film Wrapping Machine
27
Business Partner Search (considering limited internal resources) bull Quebec-based network bull Knowledge of food processing and packaging bull Technical know-how in thermo formed packaging bull Service capability bull Parts stock possibly temporary stock of machines
Ultrasound welding (no heat )
South Africa Geosatis Tracking Bracelets
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 28
Swiss Business Hub in South Africa to setup meetings with relevant officials of - National security advisors to ministries - Commissioners of police amp prisons - Director of public prosecution - Ministries of social security national solidarity amp reform institutions
Feedback Now Finnland Competitve Analysis
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 29
Conclusion laquoJust Do Itraquo But Do It Right
Thank You for your attention
Switzerland Global Enterprise Lausanne Avenue dOuchy 47 1006 Lausanne Tel 021 613 35 70 Fax 021 613 35 02 Heures drsquoouverture Lundi agrave vendredi 0900-1200 et 1400-1730 infolausannes-gecom Retrouvez-nous sur Google maps
- Petit Deacutej PME Start-up
- Three Mandates by State Secretariat for Economic Affairs - SECO
- Facts and Figures - Export Promotion
- Contact S-GE Suisse romande
- Worldwide Network - Swiss Business Hubs Trade Offices
- Extended Network of Local Specialized Experts
- Export Promotion - Step by Step
- S-GE Web-Site - Source of Knowledge
- ExportHelp
- Strategy Review
- Implementation Support
- SWISS Pavilions ndash ldquoExhibit under the Swiss Flagrdquo
- hellip and Lots More
- International Expansion Strategy amp Implementation
- First Key Question What amp Where
- Unique Selling Proposition
- Macro-Economics
- Example Macroeconomics for ldquoTiger-Countriesrdquo
- On-Line Tool Macroeconomic Evaluation
- On-Line Tool Trade4Free
- On-Line Tool Customs Tariffs
- Micro-Economics
- Example Industry-Specifics
- Second Key Question How amp When
- On-Line Tool WarmUp2Export
- ExamplesS-GE Assistance
- JNJ Canada Horizontal Film Wrapping Machine
- South Africa Geosatis Tracking Bracelets
- Feedback Now Finnland Competitve Analysis
- Conclusion laquoJust Do Itraquo But Do It Right
- Thank You for your attention
-
Micro-Economics
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 22
Industry sector in a specific country
Example Industry-Specifics
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 23
bull RegulationsCertifications bull Industry norms bull Special taxes (luxury etc) bull Constellation of major players (small dispersed companies large
concentrated corporationshellip) bull Geographic clusters bull Expected customer behavior bull Traditions bull hellip bull hellip
Second Key Question How amp When
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 24
-gt Partner selection -gt Marketing strategy -gt Logistics (delivery storage) -gt resources (finance people prodhellip) -gt Legalities (IP documentshellip) -gt Implementation schedule
On-Line Tool WarmUp2Export
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 25
EXAMPLES S-GE ASSISTANCE
JNJ Canada Horizontal Film Wrapping Machine
27
Business Partner Search (considering limited internal resources) bull Quebec-based network bull Knowledge of food processing and packaging bull Technical know-how in thermo formed packaging bull Service capability bull Parts stock possibly temporary stock of machines
Ultrasound welding (no heat )
South Africa Geosatis Tracking Bracelets
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 28
Swiss Business Hub in South Africa to setup meetings with relevant officials of - National security advisors to ministries - Commissioners of police amp prisons - Director of public prosecution - Ministries of social security national solidarity amp reform institutions
Feedback Now Finnland Competitve Analysis
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 29
Conclusion laquoJust Do Itraquo But Do It Right
Thank You for your attention
Switzerland Global Enterprise Lausanne Avenue dOuchy 47 1006 Lausanne Tel 021 613 35 70 Fax 021 613 35 02 Heures drsquoouverture Lundi agrave vendredi 0900-1200 et 1400-1730 infolausannes-gecom Retrouvez-nous sur Google maps
- Petit Deacutej PME Start-up
- Three Mandates by State Secretariat for Economic Affairs - SECO
- Facts and Figures - Export Promotion
- Contact S-GE Suisse romande
- Worldwide Network - Swiss Business Hubs Trade Offices
- Extended Network of Local Specialized Experts
- Export Promotion - Step by Step
- S-GE Web-Site - Source of Knowledge
- ExportHelp
- Strategy Review
- Implementation Support
- SWISS Pavilions ndash ldquoExhibit under the Swiss Flagrdquo
- hellip and Lots More
- International Expansion Strategy amp Implementation
- First Key Question What amp Where
- Unique Selling Proposition
- Macro-Economics
- Example Macroeconomics for ldquoTiger-Countriesrdquo
- On-Line Tool Macroeconomic Evaluation
- On-Line Tool Trade4Free
- On-Line Tool Customs Tariffs
- Micro-Economics
- Example Industry-Specifics
- Second Key Question How amp When
- On-Line Tool WarmUp2Export
- ExamplesS-GE Assistance
- JNJ Canada Horizontal Film Wrapping Machine
- South Africa Geosatis Tracking Bracelets
- Feedback Now Finnland Competitve Analysis
- Conclusion laquoJust Do Itraquo But Do It Right
- Thank You for your attention
-
Example Industry-Specifics
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 23
bull RegulationsCertifications bull Industry norms bull Special taxes (luxury etc) bull Constellation of major players (small dispersed companies large
concentrated corporationshellip) bull Geographic clusters bull Expected customer behavior bull Traditions bull hellip bull hellip
Second Key Question How amp When
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 24
-gt Partner selection -gt Marketing strategy -gt Logistics (delivery storage) -gt resources (finance people prodhellip) -gt Legalities (IP documentshellip) -gt Implementation schedule
On-Line Tool WarmUp2Export
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 25
EXAMPLES S-GE ASSISTANCE
JNJ Canada Horizontal Film Wrapping Machine
27
Business Partner Search (considering limited internal resources) bull Quebec-based network bull Knowledge of food processing and packaging bull Technical know-how in thermo formed packaging bull Service capability bull Parts stock possibly temporary stock of machines
Ultrasound welding (no heat )
South Africa Geosatis Tracking Bracelets
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 28
Swiss Business Hub in South Africa to setup meetings with relevant officials of - National security advisors to ministries - Commissioners of police amp prisons - Director of public prosecution - Ministries of social security national solidarity amp reform institutions
Feedback Now Finnland Competitve Analysis
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 29
Conclusion laquoJust Do Itraquo But Do It Right
Thank You for your attention
Switzerland Global Enterprise Lausanne Avenue dOuchy 47 1006 Lausanne Tel 021 613 35 70 Fax 021 613 35 02 Heures drsquoouverture Lundi agrave vendredi 0900-1200 et 1400-1730 infolausannes-gecom Retrouvez-nous sur Google maps
- Petit Deacutej PME Start-up
- Three Mandates by State Secretariat for Economic Affairs - SECO
- Facts and Figures - Export Promotion
- Contact S-GE Suisse romande
- Worldwide Network - Swiss Business Hubs Trade Offices
- Extended Network of Local Specialized Experts
- Export Promotion - Step by Step
- S-GE Web-Site - Source of Knowledge
- ExportHelp
- Strategy Review
- Implementation Support
- SWISS Pavilions ndash ldquoExhibit under the Swiss Flagrdquo
- hellip and Lots More
- International Expansion Strategy amp Implementation
- First Key Question What amp Where
- Unique Selling Proposition
- Macro-Economics
- Example Macroeconomics for ldquoTiger-Countriesrdquo
- On-Line Tool Macroeconomic Evaluation
- On-Line Tool Trade4Free
- On-Line Tool Customs Tariffs
- Micro-Economics
- Example Industry-Specifics
- Second Key Question How amp When
- On-Line Tool WarmUp2Export
- ExamplesS-GE Assistance
- JNJ Canada Horizontal Film Wrapping Machine
- South Africa Geosatis Tracking Bracelets
- Feedback Now Finnland Competitve Analysis
- Conclusion laquoJust Do Itraquo But Do It Right
- Thank You for your attention
-
Second Key Question How amp When
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 24
-gt Partner selection -gt Marketing strategy -gt Logistics (delivery storage) -gt resources (finance people prodhellip) -gt Legalities (IP documentshellip) -gt Implementation schedule
On-Line Tool WarmUp2Export
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 25
EXAMPLES S-GE ASSISTANCE
JNJ Canada Horizontal Film Wrapping Machine
27
Business Partner Search (considering limited internal resources) bull Quebec-based network bull Knowledge of food processing and packaging bull Technical know-how in thermo formed packaging bull Service capability bull Parts stock possibly temporary stock of machines
Ultrasound welding (no heat )
South Africa Geosatis Tracking Bracelets
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 28
Swiss Business Hub in South Africa to setup meetings with relevant officials of - National security advisors to ministries - Commissioners of police amp prisons - Director of public prosecution - Ministries of social security national solidarity amp reform institutions
Feedback Now Finnland Competitve Analysis
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 29
Conclusion laquoJust Do Itraquo But Do It Right
Thank You for your attention
Switzerland Global Enterprise Lausanne Avenue dOuchy 47 1006 Lausanne Tel 021 613 35 70 Fax 021 613 35 02 Heures drsquoouverture Lundi agrave vendredi 0900-1200 et 1400-1730 infolausannes-gecom Retrouvez-nous sur Google maps
- Petit Deacutej PME Start-up
- Three Mandates by State Secretariat for Economic Affairs - SECO
- Facts and Figures - Export Promotion
- Contact S-GE Suisse romande
- Worldwide Network - Swiss Business Hubs Trade Offices
- Extended Network of Local Specialized Experts
- Export Promotion - Step by Step
- S-GE Web-Site - Source of Knowledge
- ExportHelp
- Strategy Review
- Implementation Support
- SWISS Pavilions ndash ldquoExhibit under the Swiss Flagrdquo
- hellip and Lots More
- International Expansion Strategy amp Implementation
- First Key Question What amp Where
- Unique Selling Proposition
- Macro-Economics
- Example Macroeconomics for ldquoTiger-Countriesrdquo
- On-Line Tool Macroeconomic Evaluation
- On-Line Tool Trade4Free
- On-Line Tool Customs Tariffs
- Micro-Economics
- Example Industry-Specifics
- Second Key Question How amp When
- On-Line Tool WarmUp2Export
- ExamplesS-GE Assistance
- JNJ Canada Horizontal Film Wrapping Machine
- South Africa Geosatis Tracking Bracelets
- Feedback Now Finnland Competitve Analysis
- Conclusion laquoJust Do Itraquo But Do It Right
- Thank You for your attention
-
On-Line Tool WarmUp2Export
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 25
EXAMPLES S-GE ASSISTANCE
JNJ Canada Horizontal Film Wrapping Machine
27
Business Partner Search (considering limited internal resources) bull Quebec-based network bull Knowledge of food processing and packaging bull Technical know-how in thermo formed packaging bull Service capability bull Parts stock possibly temporary stock of machines
Ultrasound welding (no heat )
South Africa Geosatis Tracking Bracelets
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 28
Swiss Business Hub in South Africa to setup meetings with relevant officials of - National security advisors to ministries - Commissioners of police amp prisons - Director of public prosecution - Ministries of social security national solidarity amp reform institutions
Feedback Now Finnland Competitve Analysis
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 29
Conclusion laquoJust Do Itraquo But Do It Right
Thank You for your attention
Switzerland Global Enterprise Lausanne Avenue dOuchy 47 1006 Lausanne Tel 021 613 35 70 Fax 021 613 35 02 Heures drsquoouverture Lundi agrave vendredi 0900-1200 et 1400-1730 infolausannes-gecom Retrouvez-nous sur Google maps
- Petit Deacutej PME Start-up
- Three Mandates by State Secretariat for Economic Affairs - SECO
- Facts and Figures - Export Promotion
- Contact S-GE Suisse romande
- Worldwide Network - Swiss Business Hubs Trade Offices
- Extended Network of Local Specialized Experts
- Export Promotion - Step by Step
- S-GE Web-Site - Source of Knowledge
- ExportHelp
- Strategy Review
- Implementation Support
- SWISS Pavilions ndash ldquoExhibit under the Swiss Flagrdquo
- hellip and Lots More
- International Expansion Strategy amp Implementation
- First Key Question What amp Where
- Unique Selling Proposition
- Macro-Economics
- Example Macroeconomics for ldquoTiger-Countriesrdquo
- On-Line Tool Macroeconomic Evaluation
- On-Line Tool Trade4Free
- On-Line Tool Customs Tariffs
- Micro-Economics
- Example Industry-Specifics
- Second Key Question How amp When
- On-Line Tool WarmUp2Export
- ExamplesS-GE Assistance
- JNJ Canada Horizontal Film Wrapping Machine
- South Africa Geosatis Tracking Bracelets
- Feedback Now Finnland Competitve Analysis
- Conclusion laquoJust Do Itraquo But Do It Right
- Thank You for your attention
-
EXAMPLES S-GE ASSISTANCE
JNJ Canada Horizontal Film Wrapping Machine
27
Business Partner Search (considering limited internal resources) bull Quebec-based network bull Knowledge of food processing and packaging bull Technical know-how in thermo formed packaging bull Service capability bull Parts stock possibly temporary stock of machines
Ultrasound welding (no heat )
South Africa Geosatis Tracking Bracelets
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 28
Swiss Business Hub in South Africa to setup meetings with relevant officials of - National security advisors to ministries - Commissioners of police amp prisons - Director of public prosecution - Ministries of social security national solidarity amp reform institutions
Feedback Now Finnland Competitve Analysis
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 29
Conclusion laquoJust Do Itraquo But Do It Right
Thank You for your attention
Switzerland Global Enterprise Lausanne Avenue dOuchy 47 1006 Lausanne Tel 021 613 35 70 Fax 021 613 35 02 Heures drsquoouverture Lundi agrave vendredi 0900-1200 et 1400-1730 infolausannes-gecom Retrouvez-nous sur Google maps
- Petit Deacutej PME Start-up
- Three Mandates by State Secretariat for Economic Affairs - SECO
- Facts and Figures - Export Promotion
- Contact S-GE Suisse romande
- Worldwide Network - Swiss Business Hubs Trade Offices
- Extended Network of Local Specialized Experts
- Export Promotion - Step by Step
- S-GE Web-Site - Source of Knowledge
- ExportHelp
- Strategy Review
- Implementation Support
- SWISS Pavilions ndash ldquoExhibit under the Swiss Flagrdquo
- hellip and Lots More
- International Expansion Strategy amp Implementation
- First Key Question What amp Where
- Unique Selling Proposition
- Macro-Economics
- Example Macroeconomics for ldquoTiger-Countriesrdquo
- On-Line Tool Macroeconomic Evaluation
- On-Line Tool Trade4Free
- On-Line Tool Customs Tariffs
- Micro-Economics
- Example Industry-Specifics
- Second Key Question How amp When
- On-Line Tool WarmUp2Export
- ExamplesS-GE Assistance
- JNJ Canada Horizontal Film Wrapping Machine
- South Africa Geosatis Tracking Bracelets
- Feedback Now Finnland Competitve Analysis
- Conclusion laquoJust Do Itraquo But Do It Right
- Thank You for your attention
-
JNJ Canada Horizontal Film Wrapping Machine
27
Business Partner Search (considering limited internal resources) bull Quebec-based network bull Knowledge of food processing and packaging bull Technical know-how in thermo formed packaging bull Service capability bull Parts stock possibly temporary stock of machines
Ultrasound welding (no heat )
South Africa Geosatis Tracking Bracelets
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 28
Swiss Business Hub in South Africa to setup meetings with relevant officials of - National security advisors to ministries - Commissioners of police amp prisons - Director of public prosecution - Ministries of social security national solidarity amp reform institutions
Feedback Now Finnland Competitve Analysis
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 29
Conclusion laquoJust Do Itraquo But Do It Right
Thank You for your attention
Switzerland Global Enterprise Lausanne Avenue dOuchy 47 1006 Lausanne Tel 021 613 35 70 Fax 021 613 35 02 Heures drsquoouverture Lundi agrave vendredi 0900-1200 et 1400-1730 infolausannes-gecom Retrouvez-nous sur Google maps
- Petit Deacutej PME Start-up
- Three Mandates by State Secretariat for Economic Affairs - SECO
- Facts and Figures - Export Promotion
- Contact S-GE Suisse romande
- Worldwide Network - Swiss Business Hubs Trade Offices
- Extended Network of Local Specialized Experts
- Export Promotion - Step by Step
- S-GE Web-Site - Source of Knowledge
- ExportHelp
- Strategy Review
- Implementation Support
- SWISS Pavilions ndash ldquoExhibit under the Swiss Flagrdquo
- hellip and Lots More
- International Expansion Strategy amp Implementation
- First Key Question What amp Where
- Unique Selling Proposition
- Macro-Economics
- Example Macroeconomics for ldquoTiger-Countriesrdquo
- On-Line Tool Macroeconomic Evaluation
- On-Line Tool Trade4Free
- On-Line Tool Customs Tariffs
- Micro-Economics
- Example Industry-Specifics
- Second Key Question How amp When
- On-Line Tool WarmUp2Export
- ExamplesS-GE Assistance
- JNJ Canada Horizontal Film Wrapping Machine
- South Africa Geosatis Tracking Bracelets
- Feedback Now Finnland Competitve Analysis
- Conclusion laquoJust Do Itraquo But Do It Right
- Thank You for your attention
-
South Africa Geosatis Tracking Bracelets
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 28
Swiss Business Hub in South Africa to setup meetings with relevant officials of - National security advisors to ministries - Commissioners of police amp prisons - Director of public prosecution - Ministries of social security national solidarity amp reform institutions
Feedback Now Finnland Competitve Analysis
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 29
Conclusion laquoJust Do Itraquo But Do It Right
Thank You for your attention
Switzerland Global Enterprise Lausanne Avenue dOuchy 47 1006 Lausanne Tel 021 613 35 70 Fax 021 613 35 02 Heures drsquoouverture Lundi agrave vendredi 0900-1200 et 1400-1730 infolausannes-gecom Retrouvez-nous sur Google maps
- Petit Deacutej PME Start-up
- Three Mandates by State Secretariat for Economic Affairs - SECO
- Facts and Figures - Export Promotion
- Contact S-GE Suisse romande
- Worldwide Network - Swiss Business Hubs Trade Offices
- Extended Network of Local Specialized Experts
- Export Promotion - Step by Step
- S-GE Web-Site - Source of Knowledge
- ExportHelp
- Strategy Review
- Implementation Support
- SWISS Pavilions ndash ldquoExhibit under the Swiss Flagrdquo
- hellip and Lots More
- International Expansion Strategy amp Implementation
- First Key Question What amp Where
- Unique Selling Proposition
- Macro-Economics
- Example Macroeconomics for ldquoTiger-Countriesrdquo
- On-Line Tool Macroeconomic Evaluation
- On-Line Tool Trade4Free
- On-Line Tool Customs Tariffs
- Micro-Economics
- Example Industry-Specifics
- Second Key Question How amp When
- On-Line Tool WarmUp2Export
- ExamplesS-GE Assistance
- JNJ Canada Horizontal Film Wrapping Machine
- South Africa Geosatis Tracking Bracelets
- Feedback Now Finnland Competitve Analysis
- Conclusion laquoJust Do Itraquo But Do It Right
- Thank You for your attention
-
Feedback Now Finnland Competitve Analysis
Corporate Design PowerPoint | 02122014 | copy SWITZERLAND GLOBAL ENTERPRISE 29
Conclusion laquoJust Do Itraquo But Do It Right
Thank You for your attention
Switzerland Global Enterprise Lausanne Avenue dOuchy 47 1006 Lausanne Tel 021 613 35 70 Fax 021 613 35 02 Heures drsquoouverture Lundi agrave vendredi 0900-1200 et 1400-1730 infolausannes-gecom Retrouvez-nous sur Google maps
- Petit Deacutej PME Start-up
- Three Mandates by State Secretariat for Economic Affairs - SECO
- Facts and Figures - Export Promotion
- Contact S-GE Suisse romande
- Worldwide Network - Swiss Business Hubs Trade Offices
- Extended Network of Local Specialized Experts
- Export Promotion - Step by Step
- S-GE Web-Site - Source of Knowledge
- ExportHelp
- Strategy Review
- Implementation Support
- SWISS Pavilions ndash ldquoExhibit under the Swiss Flagrdquo
- hellip and Lots More
- International Expansion Strategy amp Implementation
- First Key Question What amp Where
- Unique Selling Proposition
- Macro-Economics
- Example Macroeconomics for ldquoTiger-Countriesrdquo
- On-Line Tool Macroeconomic Evaluation
- On-Line Tool Trade4Free
- On-Line Tool Customs Tariffs
- Micro-Economics
- Example Industry-Specifics
- Second Key Question How amp When
- On-Line Tool WarmUp2Export
- ExamplesS-GE Assistance
- JNJ Canada Horizontal Film Wrapping Machine
- South Africa Geosatis Tracking Bracelets
- Feedback Now Finnland Competitve Analysis
- Conclusion laquoJust Do Itraquo But Do It Right
- Thank You for your attention
-
Conclusion laquoJust Do Itraquo But Do It Right
Thank You for your attention
Switzerland Global Enterprise Lausanne Avenue dOuchy 47 1006 Lausanne Tel 021 613 35 70 Fax 021 613 35 02 Heures drsquoouverture Lundi agrave vendredi 0900-1200 et 1400-1730 infolausannes-gecom Retrouvez-nous sur Google maps
- Petit Deacutej PME Start-up
- Three Mandates by State Secretariat for Economic Affairs - SECO
- Facts and Figures - Export Promotion
- Contact S-GE Suisse romande
- Worldwide Network - Swiss Business Hubs Trade Offices
- Extended Network of Local Specialized Experts
- Export Promotion - Step by Step
- S-GE Web-Site - Source of Knowledge
- ExportHelp
- Strategy Review
- Implementation Support
- SWISS Pavilions ndash ldquoExhibit under the Swiss Flagrdquo
- hellip and Lots More
- International Expansion Strategy amp Implementation
- First Key Question What amp Where
- Unique Selling Proposition
- Macro-Economics
- Example Macroeconomics for ldquoTiger-Countriesrdquo
- On-Line Tool Macroeconomic Evaluation
- On-Line Tool Trade4Free
- On-Line Tool Customs Tariffs
- Micro-Economics
- Example Industry-Specifics
- Second Key Question How amp When
- On-Line Tool WarmUp2Export
- ExamplesS-GE Assistance
- JNJ Canada Horizontal Film Wrapping Machine
- South Africa Geosatis Tracking Bracelets
- Feedback Now Finnland Competitve Analysis
- Conclusion laquoJust Do Itraquo But Do It Right
- Thank You for your attention
-
Thank You for your attention
Switzerland Global Enterprise Lausanne Avenue dOuchy 47 1006 Lausanne Tel 021 613 35 70 Fax 021 613 35 02 Heures drsquoouverture Lundi agrave vendredi 0900-1200 et 1400-1730 infolausannes-gecom Retrouvez-nous sur Google maps
- Petit Deacutej PME Start-up
- Three Mandates by State Secretariat for Economic Affairs - SECO
- Facts and Figures - Export Promotion
- Contact S-GE Suisse romande
- Worldwide Network - Swiss Business Hubs Trade Offices
- Extended Network of Local Specialized Experts
- Export Promotion - Step by Step
- S-GE Web-Site - Source of Knowledge
- ExportHelp
- Strategy Review
- Implementation Support
- SWISS Pavilions ndash ldquoExhibit under the Swiss Flagrdquo
- hellip and Lots More
- International Expansion Strategy amp Implementation
- First Key Question What amp Where
- Unique Selling Proposition
- Macro-Economics
- Example Macroeconomics for ldquoTiger-Countriesrdquo
- On-Line Tool Macroeconomic Evaluation
- On-Line Tool Trade4Free
- On-Line Tool Customs Tariffs
- Micro-Economics
- Example Industry-Specifics
- Second Key Question How amp When
- On-Line Tool WarmUp2Export
- ExamplesS-GE Assistance
- JNJ Canada Horizontal Film Wrapping Machine
- South Africa Geosatis Tracking Bracelets
- Feedback Now Finnland Competitve Analysis
- Conclusion laquoJust Do Itraquo But Do It Right
- Thank You for your attention
-