pg&e automated demand response program: idsm lessons learned "pg&e" refers to...
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PG&E Automated Demand Response Program: IDSM Lessons Learned
"PG&E" refers to Pacific Gas and Electric Company, a subsidiary of PG&E Corporation. ©2013 Pacific Gas and Electric Company. All rights reserved. These offerings are funded by California utility customers and administered by PG&E under the auspices of the California Public Utilities Commission.
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• Overview of PG&E ADR Program• Unique aspects of program design• Example: Integrating energy efficiency and
Auto-DR• Lessons learned
IDSM Lessons Learned
Agenda
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• Technical ServicesOn-site audits
• Auto-DR Technology Incentive$ / kW
• Customer Application Assistance
PG&E ADR Program
Program Overview
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Thermostats
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1st Payment: 60% provided once equipment is installed
PG&E ADR Program
Performance based incentive structure
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2nd Payment: up to 40% based on customer meeting performance goal
2nd Payment
1st Payment
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PG&E ADR Program
Incentive Caps by Demand Response Program
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DR Program Incentive Budget
Peak Day Pricing (PDP) ~$4.8 million
Aggregator Managed Portfolio (AMP)
~$3 million
Demand Bidding Program (DBP)
$2 million
Capacity Bidding Program (CBP)
~$1.5 million
IDSM Projects: Can enroll in PDP, DBP or CBP
~ $4.1 million
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• Food packing manufacturing plant• Initially interested in Auto-DR only• ADR Program didn’t have funding left in DR
program customer was interested in
• IDSM funding motivated customer to also pursue energy efficiency
IDSM Project Example
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Auto-DR | Energy Efficiency
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• Customer enrolled in PG&E energy efficiency incentive program focused on customers market segment
• Customer received free audit• Able to leverage energy efficiency technical
services and incentives
IDSM Project Example
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Auto-DR | Energy Efficiency
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• Energy efficiency measures would reduce the customers kW baseline• Reduce ADR incentive so
that it no longer covered 100% of the project cost
• Reduce customer utility bill year round
• Auto-DR incentive can help make energy efficiency project cost effective
IDSM Project Example
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Base
line Load shed
during DR event
Auto-DR vs. Energy Efficiency
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• Energy efficiency measures would reduce the customers kW baseline• Reduce ADR incentive so
that it no longer covered 100% of the project cost
• Reduce customer utility bill year round
• Auto-DR incentive can help make energy efficiency project cost effective
IDSM Project Example
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Base
line
NEW
Base
line (
aft
er
EE)
Load shed during DR Event
Auto-DR vs. Energy Efficiency
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IDSM Project Example
Multiple Different Stakeholders
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Customer• Save Money
Energy Efficiency Program• Install all energy efficiency measures
ADR Program• Complete Auto-DR Project
Auto-DR Vendor• Receive highest incentive to cover
project cost
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1. Facilitate communication
2. Work with stakeholders to align motivations with customer’s goals
3. Remind stakeholders of EE and ADR synergies
4. Provide technical support
IDSM Lessons Learned
Customer Champion
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•Align motivations
•Incentivize EE program for ADR projects developed
Within current program design
•Remove ‘silo’ approach
•One IDSM Program
•Energy efficiency and Auto-DR incentives
Brand new
program design
IDSM Lessons Learned
Program Design
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Presenter
Fred Yoo
ADR Program Manager
Pacific Gas & Electric
415-973-0741
www.pge-adr.com
Customer Champion
Christine Riker
ADR Program Implementer
Energy Solutions
510-550-8513
Thank You
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