physical activity on bromley mylife
TRANSCRIPT
Physical Activityon Bromley MyLife
__6 June 2016
Michael WattsProduct Owner: Bromley
MyLife
What I’m going to talk about
1// What the current pages look likea) the actual lookb) the journey to find them c) the structure
2// What our research has told us
3// What have we missed? a) we need your help
4// What we think the new pages might be like
1// What the current pages look like
The current pages //1
The current pages //2
My thoughts
1// We need to make them better
2// We need to make the pages ‘more modern’
3// We need to reorder some of the choices
4// We need to shorten the length of some of the pages
So, we have beenworking on
redesigning the whole ‘keeping healthy’
section
The ‘keeping healthy’ section
Timeframe
Discovery- Research- Review - Learn
Alpha- Build - Test- Learn
Beta- Publish - Test- Learn
Live- Publish- Review - Learn
April 2016
June 2016
July 2016
September 2016
2// What our
research has told us
The current exercise page
2,267 people have viewed the Exercise page 3,010 times
Views are on an upward trend
What we have learnt //1
We need to re-present the information
– by age, by type, by user
What we have learnt //2
We need to change our wording
– it’s not how the ‘real world’ talks
or what people ‘Google’
What we have learnt //3
We need to make better use of media & widgets
– people expect a better experience
What we have learnt //4
We need to help create new ‘social norms’
– stopping people thinkingphysical activity is not for them
What we have learnt //5
We need to join ourinformation together
– people think about healthy living,
exercise & weight management together
What we have learnt //6
We need to make better use of national promotions – people recognise & trust national initiatives – like Change4Life & One You
What we have learnt //7
We need to promote local services & support
– people want information about local services that can help
them
3// What have we
missed?
That was what we’ve learnt
– what can you teach us?
4// What we think the new pages might be like
?
Thank you for your help – please send ALL your thoughts,
ideas & comments to us---
Michael Watts, Product Owner: Bromley MyLife, June 2016-- [email protected] --
http://bromley.mylifeportal.co.uk