11 PIECES OF ADVICE TO GARDEN–FRESHTEDX-ORGANIZERS

B Y C A R Y N H A R T C U R A T O R

@ T E D X D E L F T

C A R @ T E D X D E L F T . N L

ADVICE 1: BE CLEAR• You might think some things go without

saying

• But to others they might not.

• There should be no room for vagueness; esp in groups with cultural diversity

ADVICE 2: PICK THE BEST DAY• Make sure you plan your event on a good day:

no other events around “your” day

• Make sure you have nothing planned the day after

• Give yourself at least 90 days before the date

ADVICE 3 : BE CLEAR TO SPEAKERS• About TED-rules

• About when to tweet and when to go public

• About the difference between TED & TEDx

• Herd them

ADVICE 4: COACH YOUR SPEAKERS• Even speakers who give talks on a daily

basis

• Get good coaches

• Preferably two on two

ADVICE 5: BUILD A TEAM• Be honest about the things you’re not so good at

• Be a community

• Have clear job descriptions

• Project managers are important

ADVICE 6: “THE DRESS DRESS REHEARSAL”• Ask your speakers to show what they will be presenting 2 weeks

before the day of the event:

• Some of them might get a wake up call, some might feel reassuredEither way: there’s still time to fix it

ADVICE 7: THE PRICE OF TICKETS / CURATING AUDIENCE• Lots of different opinions on this topic

• Decide what your ideas are on this

• Invite special groups

ADVICE 8: SHORT AND SIMPLE• Make sure the talks are short:

18 mins should not be the goal

• Better have a few speakers than a marathon

ADVICE 9: VALIDATE THE NEED• Ask yourself: Are you taking this on because you want to

put on a conference, or because you know there’s an actual need to be met?

• Ask yourself: is your target audience your target audience?

• If there is a need: build a community. Also with other TEDx

ADVICE 10: LET PEOPLE BREATHE • Your audience needs time to let all those new ideas sink

in

• Give lots of breaks

• Give them good food and nice drinks

• Do not try to squeeze every little bit of value into every second

ADVICE 11: CHOOSE YOUR THEME WISELY• Make it nice and simple

• Not too specific, but also not too vague

• Decide, or at least talk with your team about this

ADVICE : SHRUG• Respect the way someone else handles things. Just

shrug and smile.

• And, as Caitlin Morran said: "You have to give up on the idea of being fabulous. My kind of base position on existence is that you just have to admit you’re a bit of a twat."

• So, you will be a twat and that's OK. Just shrug

11 PIECES OF ADVICE TO GARDEN–FRESHTEDX-ORGANIZERS

B Y C A R Y N H A R T C U R A T O R

@ T E D X D E L F T

C A R @ T E D X D E L F T . N L

EXAMPLES:1. Opening: http://youtu.be/DbjZpbElQWo2. Bekommeren:

https://youtu.be/HhBBt08p73w?list=PLsRNoUx8w3rOcY3NWnDQLRWWY0Mi4uKsl

3. Beeld: https://youtu.be/UyyjU8fzEYU?t=2m23s