pine-sol cleaners · cleaning up the competition pine-sol® multi-surface cleaner not only cleans...
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THE COMPLETE CLEAN HEAVY DUTY CLEANING
Powerful deep-cleaning delivered
Cuts Through Tough Dirt & Grime Quickly
Pine-Sol® Multi-Surface Cleaner removes dirt, soap scum, grease,
rust and hard water stains from nonporous surfaces.
Disinfects As It Cleans1
Pine-Sol® Multi-Surface Cleaner is an EPA-registered broad-
spectrum disinfectant that kills illness-causing germs such as
salmonella and staph.
Eliminates Odors
Pine-Sol® Cleaners don’t just mask odors, they wipe out odor-
causing bacteria on floors, countertops, tile, sinks and garbage
cans.
High Brand Awareness
Pine-Sol® concentrates boast 97% brand awareness among
business owners and 86% brand awareness among Hispanics2.
Clorox Commercial Solutions®
Pine-Sol® Cleaners
1. Of all Pine-Sol® products depicted, only Pine-Sol® Multi-Surface Cleaner is a registered disinfectant. 2. IPSOS Brand Equity Tracker 2009
Use as directed on hard, nonporous surfaces.
Powerfully Cleans Intense Stains
Pine-Sol® Multi-Surface Cleaner penetrates and
breaks down the toughest soils with a scent that
conveys clean to your guests, employees and
customers. It cleans, disinfects, deodorizes and
eliminates unpleasant odors on the most difficult
stains, including:
Grease Hard Water
Rust Soap Scum
Cleaning Up the Competition
Pine-Sol® Multi-Surface Cleaner
not only cleans better than
other leading dilutables, it’s also
an EPA-registered disinfectant
that kills illness-causing germs
and bacteria that can invade
your facility.
Science of Clean
If a strong alkaline floor cleaner is used on greasy floors,
the surface can become slippery through a process
called saponification. On greasy commerical kitchen
floors, consider using a floor cleaner that is free of
strong alkali, like Pine-Sol® Multi-Surface Cleaner.
Soap Scum on Porcelain Enamel Tile
Enamel tile soiled with soap scum
Ajax Pine All Purpose Cleaner
Pine-Sol® Multi-Surface Cleaner
BEFORE AFTER
Great on Greasy FloorsWhat is saponification? Saponification
literally means “soap making”. It is the name
given to the chemical reaction that occurs when
a vegetable oil or animal fat is mixed with a
strong alkali (sodium or potassium hydroxide).
Use as directed on hard, nonporous surfaces.
The Dilutable Brand of Choice
Since 1929, Pine-Sol® Multi-Surface Cleaner has helped keep millions
of businesses, schools and homes clean and disinfected. As one of
the most versatile and trusted cleaning products available today, the
iconic scent of Pine-Sol® is recognized as “a real clean.”
One Product, Many Uses …
Pine-Sol® Multi-Surface Cleaner is incredibly versatile
• For use on: plastic, wood*, fiberglass, chrome, stainless steel and so much more
• Can be used in the laundry: Rub in full strength on grease spots and heavily soiled areas before washing
• Floors • Counters • Sinks • Stoves & Range Hoods
• Showers & Tubs • Tiles • Toilets & Urinals • Floors
• Garbage Cans • Garages & Basements • Tools • Pet Areas
KITCHENS BATHROOMS TOUGH JOBS
=
Economics of Clean
3. IPSOS Brand Equity Tracker 2009 *Not recommended for use on unfinished, unsealed, unpainted, waxed, oiled or worn flooring.
• America’s No. 1 dilutable cleaner
• Highest loyalty among consumer dilutable brands3
One 144-ounce bottle of Pine-Sol® Brand Cleaner makes 18 (4-gallon) buckets
18
© 2010 Clorox Professional Products Company, 1221 Broadway, Oakland, CA 94612
www.cloroxprofessional.comNI-18303
Clorox Commercial Solutions®
Pine-Sol® Multi-Surface Cleaner
Clorox Commercial Solutions®
Pine-Sol® Orange Energy® All Purpose Cleaner
Clorox Commercial Solutions®
Pine-Sol® Lemon Fresh All Purpose Cleaner
Clorox Commercial Solutions®
Pine-Sol® Lavender Clean® All Purpose Cleaner
Case UPC: 35418 3/144 oz.Unit UPC: 54189
Case UPC: 41773 6/60 oz. Unit UPC: 17730
Case UPC: 41772 3/144 oz.Unit UPC: 41772
Case UPC: 35419 3/144 oz.Unit UPC: 35419
Case UPC: 97301 3/144 oz.Unit UPC: 97301
The Product Line