pitching & basic sales for designers

13
Training 1 Stakeholder Understanding Pitching your business Sales tips & tricks Alexis Safarikas – 23/03/2012

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How to pitch your idea in front of different stakeholders : clients, friends, sponsors, ... Some tips & tricks over sales and prospection. Training made for "Do It Urself" Creative Factory

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Page 1: Pitching & basic sales for designers

Training 1

Stakeholder UnderstandingPitching your business

Sales tips & tricks

Alexis Safarikas – 23/03/2012

Page 2: Pitching & basic sales for designers

StakeholderUnderstanding

Who are your Stakeholders ? ClientsStudents

Fools

What are their needs ?

How do you fulfil these needs ? Simple question : What do you do ?

Page 3: Pitching & basic sales for designers

NicheThyself*

* Guy Kawasaki, How to Start Up, 2004

Ability to provide a Unique

Product/Service

Value to Customer of the Product/Service

Stupid Companies

Dotcom Companies

Price Competition

X

Page 4: Pitching & basic sales for designers

Focus and be Innovative

What’s matter ? The Client

perspective

Page 5: Pitching & basic sales for designers
Page 6: Pitching & basic sales for designers

Pitching Your Business

You will have 1 minute

30 seconds And then...

Page 7: Pitching & basic sales for designers

Pitching Your Business

“You are a Salesman (or Saleswoman). No matter what designation you have, or which industry you belong to or what qualifications you possess. If you are working with others, if your customer pays your bill or if you strive

to live a better life, you are a salesman.

You are selling at each moment of your life. It’s either a crazy idea or a just a sober change that you want. You need to know how to pitch it. Pitching is

the first impression of a sales cycle and, let me not sound clichéd in saying, your first impression is the last impression.”*

* www.workawesome.com

Page 8: Pitching & basic sales for designers

Pitching =

4 steps

Page 9: Pitching & basic sales for designers

By Failing to Prepare

You are preparing to Fail*

* Benjamin Franklin

Page 10: Pitching & basic sales for designers
Page 11: Pitching & basic sales for designers

GRAB THE ATTENTION !

Page 12: Pitching & basic sales for designers

TRY

TryTRY

TryTRY

Try

TRYTry

Page 13: Pitching & basic sales for designers

SalesTips & Tricks