pixhug for charities

Sponsor donates the money

to the charity when the

campaign has been completed

The campaign and sponsor are

promoted with every photo

Every like they receive for that

photo becomes $0.10 for the

supported campaign

Charities create campaigns

to promote their cause and

raise money. Their sponsors

pledge a donation amount

Users choose campaigns they

love and post photos to

support them

Pixhug is a social change platform that unites people with causes and the companies that support them. On Pixhug charities create campaigns, people share photos and companies donate money – together they change the world.

Bringing social value to social media

They say a picture is worth a thousand words… But what if it could be worth much more? What if your pictures had the power to change the world? With Pixhug, they do.

Now your photos are bringing clean drinking water to villages for the first time, providing aid and shelter to refugees, working to cure disease, or helping your local community center keep the lights on. We’re not just raising awareness; we’re raising money and becoming someone’s hero. So while it used to be true that a picture is worth a thousand words, at Pixhug we believe there’s no limit to how much a picture can be worth.

Why Pixhug

Pixhug was created to elevate awareness of charitable causes, support philanthropy, and make giving easier and more transparent than ever before. By harnessing the power of social media and photo sharing, Pixhug brings charities and sponsors together through a unique and fun experience.

Never before has it been this easy for everyone to make a difference. Billions of photos are shared and ‘liked’ every day — together we can turn all those ‘likes’ into donations, and very quickly make a difference in the big picture!

Copyright © 2016 Pixhug

Pixhug post

Users post photos in support of campaigns. Charity’s name and logo are promoted with every post.

Pixhug App What the content looks like on our App.


Pixhug post on Facebook

Every photo posted on Pixhug is shared to Facebook. Here’s what the post looks like:


Successful campaign

When the campaign has reached the required number of

likes, the sponsor donates the pledged amount to their

charity.

$1 raised = 10 people reached

1,000,000 social engagements (‘Likes’ on Pixhug and Facebook)

No fee for charities - you always receive 100% of the donation

Mass awareness (reaching users across several social media platforms)

Your logo appears on every single user-generated post

Free marketing platform

Awareness for your cause and brand

Grow your online social community

Enhance donor loyalty

Access to new donors

Detailed KPI dashboard

*based on a $100,000 donation


Pixhug is always free for charities - they receive 100% of the sponsor’s donation, directly transferred

by the sponsor to the charity. That way we ensure that tax receipts are directly issued to the donor.

Get the overview of your entire account or select a specific campaign to view its statistics.

You will see the following information:

Your account: number of campaigns, number of users supporting your campaigns with photos, number of photos posted in support of your campaigns, number of profile and campaign views, total money raised, number of likes, average likes per photo, average number of campaigns a user supports.

Likes over time: a chart showing the total number of likes/dollars received per day over a period of a month.

User demographics: Gender of users who engaged with your campaigns and where the likes are coming from. The following data will be added soon: Users’ age, language and location.

See the list of all your Pixhug campaigns in one place and check their progress and status.

“Pending” - the campaign is still a draft and needs to be completed and sent for approval before it’s published.

“In review” - you sent your campaign for approval and we’re in the process of reviewing it. After you’ve submitted your campaign for approval you have the option to edit the campaign details only until the sponsor has been assigned by Pixhug and sent the campaign for approval.

“Active” - your campaign has been approved and published. You are able to view statistics for each campaign separately or go to your “Dashboard” to see an overview of all engagements.

Change and update your public and private profile information.

Change your password or email address of the person managing the Pixhug account at your organization.


Go to Pixhug and sign up for an account by

clicking “Sign up” in the top right corner.

Fill out the form so that we can get to know you

and create your profile page.

The “Public information” will be your public Pixhug

profile

The “Private information” will only be seen by the

Pixhug staff and used to manage our partnership.

This information is also used to make sure you are a

real, registered charity.

You don’t have to fill out all the information at once,

you can simply click “Save changes” on the right, and

come back to it any time.

When you’ve completed the form the progress bar

on the right will turn blue, click “Save Changes” and

you’ll be able to go to Step 3!


https://www.pixhug.com

Click “Campaigns” on the left and then click “Create

your first campaign”

Fill out information about your campaign.

You can click “Save changes” on the right at any time

and come back to building the campaign later. You

can also click “Preview” to see what your campaign

looks like so far.

When you’ve completed the campaign the progress

list on the right will show checkmarks, and you’ll be

able to click “Submit for review.” Make sure to click

“Save changes” and then click “Preview” to make sure

you’re satisfied with how it looks before you submit.

You will be notified when your campaign has been approved and is ready to be published.

You’re all set up and ready to

start raising money!

1. Charity assigns a sponsor and submits a campaign for approval.

2. Pixhug sends contracts to the charity and sponsor to sign.

3. Sponsor receives a notification email, reviews the campaign and clicks “Approve.”

4. Pixhug reviews and approves the campaign.

5. Campaigns goes live!


pixhug for charities

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