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PROPOSAL Plan Bee Project to Empower 20 Women in Chitral

Creating an Enabling Environment for Women’s Social and

Economic Empowerment Khyber Pakhtunkhwa (KPK), Pakistan

Submitted by:

October 12, 2016

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Table of Contents Acronyms...................................................................................................................................... 3

Project Summary .......................................................................................................................... 4

Introduction of Hashoo Foundation .............................................................................................. 5

Project Introduction ...................................................................................................................... 6

Project Rationale .......................................................................................................................... 6

Hashoo Foundation’s Experience ................................................................................................ 7

Target Beneficiaries ................................................................................................................... 10

Logical Framework ..................................................................................................................... 15

Implementation Plan ................................................................................................................... 16

Monitoring and Evaluation Strategy ........................................................................................... 14

Post Project Management .......................................................................................................... 14

Budget ........................................................................................................................................ 17

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Acronyms

ATM Activity Tracking Matrix

BPRM Bureau of Population, Refugees, and Migration

CBO Community Based Organization

CO Community Organization

CKU Center for Kultur and Udvikling

DPECHOP The Disaster Preparedness ECHO Programme

DFID Department for International Development

HF Hashoo Foundation

HF USA Hashoo Foundation USA

IGA Income Generating Activities

LSO Local Support Organization

LFA Logical Framework Analysis

MIS Management Information System

MEDA Mennonite Economic Development Associates

NGO Non-Governmental Organization

PCP Pakistan Centre for Philanthropy

PSDF Punjab Skills Development Fund

PPAF Pakistan Poverty Alleviation Fund

ROTA Reach Out to Asia

UN United Nations

UNDP The United Nations Development Programme

UNHCR United Nations High Commissioner for Refugees

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Project Summary

Project Name Plan Bee Project to Empower 20 Women in Chitral Creating an enabling environment for women’s social and economic empowerment

Name of Organization in Pakistan Address Phone Fax E-mail

Hashoo Foundation House# 2, Street# 35, Sector# F-7/1, Islamabad, Pakistan +92-51-2609182-5 +92-51-2609188 info@hahoofoundation.org

Main Contact Title E-mail

Ayesha Khan Country Director ayeshakhan@hashoofoundation.org

Primary Field Contact Title: E-mail

Amir Hussain Director Programs amirhussain@hashoofoundation.org

Secondary Field Contact Title

Moinuddin Khan Program Officer – Documentation and Donor Liaison moinuddinkhan@hashoofoundation.org

Name of Organization in US Address Phone Fax Number E-mail

Hashoo Foundation USA 9575 Katy Freeway Suite 490. Houston, TX 77024 +713-483-4990 +713-759-0787 info@hahoofoundationusa.org

Main Contact Title E-mail

Cristal Montañéz Baylor Executive Director cristalmontanez@hashoofoundationusa.org

Project Location Union Council Lotkoh Garam Chashma Tehsil and District Chitral

Project Objective To contribute to women’s social and economic empowerment through their increased capacity and participation in Income Generation Activities (IGAs)

Target Population Direct Beneficiaries: 20 Women Indirect Beneficiaries: 140 (Men, Women & Children)

Estimated Duration One year (1) April 2017 – March 2018

Required Fund $12,000

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Introduction of Hashoo Foundation Hashoo Foundation (HF) is a progressive and dynamic nonprofit organization, leading the way in human development and poverty alleviation by implementing viable economic development, educational and capacity building programs in Pakistan since 1988.

HF envisages an ethical, equitable, inclusive and progressive society in which people live with dignity and have power over their own lives.

The mission of HF is to enable and empower communities to be independent by facilitating equitable access to opportunities. HF draws on the values of equity, inclusivity, transparency, innovation, integrity, respect and fulfillment. These values make the foundation of HF guiding principles, which, in turn, contribute to setting standards for all organizational operations.

HF was registered in 1988 under the Trust Act 1882, and certified by Pakistan Centre for Philanthropy (PCP). HF currently works primarily in Pakistan, although the Foundation does also have governance structures across the globe. HF USA is registered under section 501(c) (3) of the Internal Revenue Service (IRS) code tax identification number 20-0748173.

Hashoo Foundation USA works locally to raise awareness, and build partnerships with other non-profit and professional organizations, private sector and concerned individuals to raise funds to help support the Hashoo Foundation's economic development, human capital development and social protection programs and projects in Pakistan.

HF has a core office in Islamabad Capital Territory (ICT), and Regional Offices in Rawalpindi (Punjab), Lahore (Punjab), Chitral (Khyber Pakhtunkhwa), and Gilgit Baltistan (GB). HF employs over 250 staff and is governed by a 12-member Board of Trustees. HF also has an effective network of Community Based Organizations (CBOs), and strong working relationships with provincial and district level administration, and other organizations.

HF partners with International and National NGOs and UN agencies; such as UNDP, UNHCR, UN-HABITATE, UNICEF, USAID, US State Department BPRM, MEDA, ROTA, HOPE’87, HelpAge International, Sightsavers International, SGAFP Austrian Development Corporation, VSO, Al-Mehmood Foundation, Rotary Books, World Vision International, Plan International, GIZ, British Asian Trust, DIPECHO, CKU, Chapelwood Foundation, FATA DA, DFID Funded PSDF, World Bank Funded PPAF, and ASP- AID. HF has also been working in close collaboration with education and research institutions like Livestock and Dairy Development Department, University of Peshawar, Baha-ud-Din Zakriya University Multan and Islamia University Bahawalpur.

When viewed from the lens of HF’s core competencies, the development needs of the country were distilled into following three thematic program pillars:

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• Economic Development • Human Capital Development • Social Protection

There are strong inter-linkages between these pillars. HF also sees an improved, more responsive governance as an overarching goal for the programs in many ways, which ultimately contributes to women’s and youth’s socio-economic empowerment. Keeping in perspective the growing urban factor, HF also aims for programming in urban contexts and creating integrated models.

Project Introduction Honey is a consumable product, and it is also used extensively in making Ayurvedic medicines. Many health-conscious people consume it regularly. It is also used in making certain health food preparations. Pure natural honey is a profitable activity, and has the potential to provide a stable income to families in the rural areas. Natural honey is demand year around. Certain crops planted in such projects can yield honey for the beekeeper as well as benefit from the pollination activities of the bees. Therefore, the beekeeping complements well with other agricultural and rural development projects.

There are many locations in the Northern part of Pakistan where honey bee farming can be produced through very simple mechanisms. One of them is to keep movable wooden frames with boxes. For this purpose, boxes are placed at such locations where the floral conditions are ideal for honey production and the boxes are then spread with honey spice to attract more and more honey bees. These bees leave fresh honey sucked from flowers in the cells of the honey-comb provided in the boxes. When these cells are full of honey, they are hermetically sealed by capping with wax. Then, the honey is extracted from these cells. Freshly extracted honey is warm and easy to bottle. It is essential to undergo proper training for extraction and bottling. Honey bee farming is a profitable business activity that can promote the local economy.

Project Rationale Chitral is a region in Pakistan with great resources and potential, but remains highly neglected in terms of poor socio-economic indicators. This region has been affected by several disasters in the last 20 years. Women's social interaction and participation in the local economy have been affected by these recurring disasters.

Due to the conservative culture and traditional customs of these communities, women face unequal access to basic rights and opportunities, which leads to lack of confidence and participation in decision making.

HF’s Plan Bee will provide an opportunity for the women and girls of Chitral to gain the needed training in honey bee farming to enable them to earn a decent livelihood to

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support themselves and their families. Thus, creating an enabling environment for their social economic empowerment.

Hashoo Foundation’s Experience Women empowerment is the key driver of change in any society, and it is precisely why HF is putting so much emphasis on equitable access to quality trainings for women, particularly for those living in rural poverty where sustaining a decent living is difficult. HF’s Women Empowering through Honey Bee Farming ‘Plan Bee’ program was initiated in 2007. HF trained and provided beehives and production kits to the targeted beneficiaries enabling them to start up a small-scale business in the remote areas of Gilgit-Baltistan, Mansehra, Chitral and AJK. To complete the value chain, the Foundation links them to local and national markets to maximize their profit. This is then invested, in their children’s health and education; and, back into their businesses for scaling-up and expansion.

HF has successfully trained over 1,116 women in honey bee farming and organized them in 36 Honey Business Groups. Some of these groups have developed their own honey brands and market, thus operating as separate business entities. The rest of the honey is purchased and processed by HF, and packaged under its own brand known as ‘Mountain Honey’, which is marketed and distributed to selected outlets across Pakistan, catering mostly to five star hotels.

HF’s involvement in strengthening the entire value chain cycle from production to distribution has allowed women beekeepers and their families to enjoy a lifestyle that they could not afford before. The program has served as a sustainable social-business model which uses a multi-sector approach and encourages women to become independent.

Accumulative details of other relevant projects are given below:

Project Description Duration/ Timelines

Location(s) Budget (US $)

Center for Kultur & Udvikling (CKU) funded ‘Harnessing Indigenous Cultures for Economic Empowerment of Artisans and Sectarian Harmony’, a cultural focused intervention currently being implemented for 878 direct beneficiaries (460 women and 418 men), whereas the total number of indirect beneficiaries are 27,024.

Jul 2015 - Dec 2016

Gilgit-Baltistan & Chitral

PKR 20,511,444

‘Replication of Micro Enterprise Model of Honey Bee Farming in Chitral.’ The project trained 20 women in honey bee farming and VCD. 60 beehives and 20

Jan – Dec 2016

Chitral USD 7,007

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production kits were distributed among the farmers. The project is funded by Chapelwood Foundation and PISA Students USA.

‘Plan Bee’ Women Empowerment through Honey Bee Farming was implemented in District Ghizer. The project trained 20 women in honey bee farming and VCD. 60 beehives and 20 production kits were distributed among the farmers. The project was supported by Chapelwood Foundation USA.

Mar - Dec 2015

Ghizer

USD 8,500

‘Plan Bee’ Women Empowerment through Honey Bee Farming in Skardu’. The project trained 20 women in honey bee farming and VCD. 60 beehives and 20 production kits were distributed among the farmers. The project was supported by Chapelwood Foundation USA.

Jan – Dec 2013

Skardu (Village Gamba)

USD 11,257

‘Plan Bee’ Party Honey Business Group to set up a small enterprise on bee keeping for rural women in Skardu. The project trained 12 women in honey bee farming and VCD. 60 beehives and production kits were distributed among the farmers. The project was supported by Klein Forest High School’s PISA (Pakistan and India Student Association) in USA.

Jan – Dec 2013

Skardu (Village Rundu)

USD 14,587

‘Improving Micro-Enterprises in Dairy’ was successfully implemented by Hashoo Foundation (HF) in partnership with Mennonite Economic Development Associates (MEDA) under the USAID Entrepreneurs Project. The project increased the income by at least 50% of 8,000 micro-entrepreneurs (at least 80% of whom are women) in the dairy sector. This was achieved through improving milk production capacity, using better livestock management techniques, establishment of links to product and service input suppliers, and by assisting

July 2011 -Mar 2014

District Bahawalpur, Punjab, Pakistan

USD 1,196,908

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in the creation of an efficient value chain for the marketing of dairy products. The dairy development and value chain project was implemented in 218 villages of 39 union councils in selected Tehsils of district Bahawalpur, Southern Punjab.

‘Agribusiness Project’ for the formation of farmer’s enterprise groups was jointly funded by USAID and Agri Support Fund (ASF to address the priority problems and constraints impeding the development of agriculture sector in Pakistan. Interventions under the project focused on improving and strengthening off-farm and on-farm activities by enhancing competitiveness of enterprises to explore and exploit their potential in both domestic and international markets. Keeping in view the diversity and spread of agriculture production in Pakistan, and with a view to ensure effective implementation, a sub-sector cluster approach was adopted by the project, whereby areas with the greatest potential for value addition, employment creation and outreach were prioritized and targeted. Under the agreement, HF supported 80 Farmer Enterprise Groups (FEGs) in horticulture sector in District Mansehra.

Nov 2012 - Dec 2014

District Mansehra-KPK

USD 175,000

‘Community Empowerment through Livelihood Development (CELD)’ project was funded by British Asian Trust (BAT) Austrian Development Agency (ADC). CELD focused on dairy development initiatives that enhanced prospect of income generation for communities in disaster prone regions i.e. Southern Punjab. The intervention surrounding Dairy development and value chain markedly increased the income level of the locals and imparted them substantial skills in effectively managing diary. A total of 1,210 dairy farmers were benefitted through this project.

Jul 2012 - Jun 2014

Southern Punjab-District Layyah

USD 200,000

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‘Plan Bee Restoring and Improving Livelihoods of Flood Affected Women Beekeepers’ was funded by United States Agency for International Development (USAID)-SGAFP. 18 honey bee faming VCD training and formation of 18 women business groups were created.

Jan 2012 -Sep 2013

Gilgit-Baltistan & Chitral (GBC)

USD 250,000

‘Extended Dairy Development Project’ was funded by Church World Service Pakistan/ Afghanistan and EED helped establish sustainable markets and distribution networks for milk and dairy products. The project 1,630 female dairy producers were trained and their income level increased by 30%.

July 2010-June 2012

District Mansehra-KPK

PKR 71.5 Million

‘Creating Livelihoods through Early Childhood Development in Gilgit-Baltistan,’ an Early Childhood Development project supported by Deutsche Gesellschaft Fur International Zusammenarbit (GIZ) in Ghizer, Hunza Nagar, Gilgit, Astore and Skardu. 240 young unemployed female graduated. 4,000 community members were sensitized through awareness and motivational sessions. under the project.

Dec 2013 -Apr 2015

Gilgit-Baltistan (5 districts) Ghizer, Hunza Nagar, Gilgit, Astore & Skardu

EURO 162,500

Project Objective To ccontribute to women’s social and economic empowerment through honey bee farming training to increased their capacity and participation in Income Generation Activities (IGAs) to provide for themselves and their families, and enroll their children in school.

Target Beneficiaries Direct Beneficiaries: 20 women

Indirect Beneficiaries: 140 (men, women & children) family members will benefit from this project.

Implementation Methodology HF will carry out the following activities to implement the proposed project effectively and efficiently:

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Conduct a Baseline and Post Project Assessment: The project aims to provide earning opportunities to selected women so that they can support their families, and children’s education. Then, Baseline and Post Project Assessments are planned in the target area to analyze the impact of the project in children’s enrollment in schools.

Identify and Select Women Beneficiaries: The HF team, with the support of local implementing partners, will conduct a comprehensive assessment and identify the most vulnerable area for intervention.

Community leaders and Local Support Organizations (LSOs) will be involved to avoid overlapping of similar projects in the area. The LSOs will recommend the pre-qualification criteria for selection of beneficiaries. The socio-economic status and total household income of the potential beneficiaries will be considered. Women with special needs and physically challenged, widows, extremely-poor, orphan girls and women headed households will be given preference during selection process.

LSOs will play a key role in all decision-making process, management and implementation of the proposed intervention. An MoU between the LSOs and HF will be signed to involve these organizations.

Form Women Business Group (WBG): HF staff and the LSOs will form two (2) Women Business Groups (WBGs) after proper identification and selection of the beneficiary women. The WBGs will consisting of ten (10) women each from the targeted villages of Tehsil Chitral.

Establish Market Linkages and Develop Market Strategy Plan: Hashoo Foundation has identified the general Value Chain Development for the honey, which will be contextualized and strengthened in the target region during the project:

• Value chain analysis will be conducted to ensure strong participation of the community partners.

• Market linkage exercise will help the participating stakeholders analyze production and other potential costs, and market competitors.

• Market strategy plan will be developed through the participation of value chain. • Beneficiary women will learn strategies to overcome challenges that they might

face along the way.

Conduct Trainings on Honey Bee Farming and Value Chain Development: Master Trainers (MTs), and members of HF team will conduct a 7-days training on honey bee farming. An additional 3-days training on Value Chain Development will be provided to the WBGs. Both trainings will help the new beekeepers increase their ability to expand their existing skills, develop their business plans, and manage their honey production efficiently to get a higher return on their investment of time and resources.

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Distribute Beehives to Women Business Groups (WBGs): After the completion of the honey bee farming training, 80 beehives and 20 production kits will be procured and distributed among the WBGs.

Develop Linkages with Local, National and International Market: Upon successful completion of capacity building training, HF will help the WBGs development market linkages, and identify local, regional and international buyers.

The HF project team will encourage the new beekeepers to establish their own small-scale business. However, the Foundation will facilitate the sale and distribution of the honey through its network when needed. In addition, it will assist in identifying and engaging current client, such as Hashoo Group of Hotels, Chain of Serena Hotels, PIA, and explore new national and international buyers.

Conduct Awareness Raising Sessions: The following sessions will be conducted during the period of two (2) days:

Session on the Importance of Education for Children: HF will conduct two (2) awareness sessions on the importance of the education. Beneficiaries will be encouraged to spend part of their income on the education of their children and family members, especially ‘girls’. Session on Income Utilization: Two (2) additional awareness sessions on 'improved nutrition' and 'basic healthcare' will be conducted. The purpose of these sessions is to educate the women beekeepers about the most beneficial to use their earned income.

n addition to above session on the 'importance of education', HF project team will also conduct two (2) awareness sessions on 'improved nutrition', 'basic healthcare', and other necessary resources of daily routine. The purpose of these sessions will be to educate the women beekeepers about most beneficial of their earned income.

Awareness Session on Basic Rights of Women & Gender Mainstreaming: Two (2) sessions will be conducted for the sensitization of 'Women Basic Rights' and 'Gender Mainstreaming'. The objective of these sessions is to motivate the community to participate in initiatives which enable women involvement in decision making.

Hold Group Discussions on Women’s Roles and Opportunities for Decision Making and Community Participation

Through regular monthly group meetings, women will discuss the roles and opportunities they have for decision making and community participation.

Conduct Inter-Regional Exposure Visits for Social Networking: Inter-regional exposure visits will be arranged for women beneficiaries. This interaction will create the opportunity for women to learn best practices and enhance their honey beekeeping skills.

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This initiative will also create social harmony and coherence among the women beekeeper of the Chitral.

Media Publicity The project activities and achievements will be properly documented by the project team in the form of success stories and case studies, which will then be shared to the public through the local print and electronic media.

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Monitoring and Evaluation Strategy The Monitoring, Evaluation, Accountability and Learning (MEAL) unit of the Foundation is responsible for improving the project processes and impact.

The project will be implemented, monitored and tracked on established monitoring system for donor funded projects.

The Regional MEAL Officer will be responsible for performing routine monitoring of the project activities to ensure the quality service delivery to the beneficiaries.

The MEAL Team at the Core Office will visit the project periodically (announced and unannounced) to continuously evaluate its implementation. These monitoring recommendations will be referred to the project team for their compliance and assurance.

An Action Plan Tracker (APT) will be maintained by the project MEAL officer for continued tracking and follow-up. A monthly APT analysis will be shared by the project MEAL with the project manager.

Post Project Management HF Regional Office has been operating in Chitral for the last 15 years. Honey bee farming is one of the major initiative undertaken by HF for the last five years to empower the poor women in this mountainous and remote region.

HF involves Local Support Organizations (LSOs) for the sustainability and post project management. Each LSO has Community Organizations (COs) at village level that provide regular support to farmers in their villages. In addition, the HF Regional team extends technical support to old and new beekeepers through their planned follow-up visits.

These mechanisms of post project management will be strengthened as the project develops, and are expected to be highly effective in ensuring the sustainability of this initiative.

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Logical Framework

Objective: To contribute to women’s social and economic empowerment through honey bee farming training to increased their capacity and participation in Income Generation Activities (IGAs), to provide for themselves and their families, and enroll their children in school.

Outcome Output Activities - Increased economic

opportunities for 20 women - Increased confidence of 20

women to make decisions and participation at different level

- Improved household food security status of 20 women honey beekeepers.

- Increased school enrolment of beneficiaries’ children

- Increased awareness of women rights through awareness raising sessions

- 20 Women beneficiaries selected for honey bee farming training

- 2 Women Business Groups formed

- 2 Awareness raising sessions conducted

- 1 Inter-regional exposure visit conducted

- Conduct a baseline and post project assessment on the status of education in the target area

- Identify and select women beneficiaries - Form Women Business Groups (WBG) - Establish market linkages and develop market

strategy plan - Conduct training on honey beekeeping & Value

Chain Development - Distribute beehives to Women Business Group

(WBG) - Develop strong linkages with local, national and

international market - Conduct awareness raising sessions - Create group discussions on women roles and

opportunities for decision making and community participation

- Conduct inter-regional exposure visit for social networking

- Media publicity

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Implementation Plan S#

Activity

Target

Timeline (April 2017 - March 2018) Apr May Jun Jul Au

g Sep Oct Nov Dec Jan Feb March

1 Conduct baseline and post project assessment

2 Identify and select women beneficiaries 20 3 Form Women Business Group (WBG) 2 4 Establish market linkages and develop

market strategy plan 1

5 Conduct training on honey bee farming & Value Chain Development

1

6 Distribute beehives to Women Business Group

80

7 Develop strong linkages with local, national and international market

1

8 Conduct awareness raising sessions 2 9 Create group discussions on women roles

and opportunities for decision making and community participation

1

10 Conduct inter-regional exposure visit for social networking

1

11 Media Publicity 1 12 Monitoring & follow up Visit Weekly

& Monthly

13 Project completion report

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Budget Sr. No Description Unit Type Quantity

Total US $

A Personnel

A-1 Focal person Months 12 932

Sub total $932

B Project Activities

B-1 Identify and select women beneficiaries No 20 68

B-2 Form Women Business Groups (WBG) WBGs 2 155

B-3 Establish market linkages and develop market strategy plan No 1 155

B-4 Conduct training on honey bee farming & Value Chain Development Trainings 2 1,369

B-5 Procurement Beehives / Production Kits 2 Groups 80 / 20 8,354

B-6 Procurement Production Kits 2 Groups 20 200

B-7 Develop strong linkages with local, national and international market Lump sum 1 146

B-8 Conduct awareness raising sessions Sessions 2 97

B-9 Create group discussions on women roles and opportunities for decision making and community participation Meetings 2 68

B-10 Conduct inter-regional exposure visit for social networking Visit 1 262

B-11 Media publicity Lump sum 1 194

Sub total $11,068

Total Project Cost $12,000